陶瓷磚：市場佔有率分析、行業趨勢、統計數據和成長預測（2025-2030 年）

目前預計，陶瓷磚市場到 2025 年將創造 2,121.7 億美元的收入，到 2030 年將達到 3,104.5 億美元，年複合成長率為 7.91%。

強勁的公共部門基礎設施投資、亞太地區快速發展的城市交通以及消費者對耐用、易清潔表面的偏好，都推動了這個市場擴張。美國新的政府支出計畫以及印度和東南亞正在進行的地鐵、機場和智慧城市建設，擴大了地板材料和牆面裝飾產品的潛在市場。此外，將超逼真的石材、木材和金屬效果印製到瓷體上的技術也刺激了市場需求，使消費者能夠以更經濟的方式享受奢華體驗，而無需承擔天然材料價格波動帶來的風險。歐洲的環保法規正在加速低碳窯爐和廢棄物混合料的推廣應用，而線上零售通路則在全球擴大了產品的供應範圍並提高了價格透明度。

全球陶瓷磚市場趨勢與洞察

建築和基礎設施擴建

全球對交通走廊、能源工廠和綜合用途設施的資本投資正在刺激陶瓷磚市場的大宗訂單。在美國，一項多年聯邦政府計劃撥款1.2兆美元用於道路、橋樑、半導體工廠和清潔能源設施建設，從而持續刺激工廠和資料中心對耐用陶瓷瓷磚的需求。中國的「一帶一路」計劃正在夥伴國家推動大量使用瓷磚的火車站和住宅建築，而東協各國政府也在增加民用建築預算，優先選擇使用壽命長達30年的地板材料產品。骨材和水泥供應商的收入實現了兩位數的成長，顯示下游對陶瓷表面材料的消費強勁。

對美觀耐用表面的需求

設計師們越來越注重將視覺衝擊力與性能相結合，這推動了大尺寸尺寸瓷磚和仿大理石板材的流行。噴墨印表機能夠複製出媲美天然石材的紋理和金屬光澤，但重量更輕，色調也更穩定。尺寸最大可達 1.8 公尺 x 3.6 公尺的瓷磚減少了水泥漿，營造出開放式辦公室和豪華住宅所追求的無縫銜接感。快乾釉藥縮短了生產週期，並允許頻繁推出反映時尚潮流的新款式。在廚房和地下室等對防潮性能要求極高的場所，瓷磚市場佔有率也在不斷成長，超過了實木地板。建築師開始在電子組裝地板中使用防靜電飾面，使其用途從裝飾性擴展到功能性。

建設和維護成本高

許多新興市場持續面臨熟練磁磚鋪貼工短缺的問題，導致人事費用上升，計劃延長。大尺寸尺寸磁磚需要專用起重設備和環氧樹脂水泥漿，與標準的60公分磁磚相比，會使施工預算增加15%至25%。雖然業主可以在週末自行安裝懸浮式乙烯基複合地板，但瓷磚維修需要專業的防水和基層處理。儘管行業協會正在加強認證項目，但合格工人的供應仍然落後於需求，限制了短期內的產量成長，尤其是在維修項目中。

細分市場分析

吸水率低於0.5%且耐凍性優異的陶瓷瓷磚，適用於戶外廣場和交通樞紐，預計在2024年將佔據陶瓷磚市場51.23%的佔有率。在噴墨裝飾技術的推動下，釉藥瓷磚預計到2030年將以8.52%的複合年成長率成長，超越釉藥陶瓷和馬賽克瓷磚。消費者認可其通體著色和PEI IV級或更高級別的耐磨性，認為這是其使用壽命長的證據，因此瓷磚正在取代大理石，用於酒店大廳和機場等場所。

該品類的成長動能正推動整個陶瓷磚市場的發展，製造商利用連續窯爐大規模生產用於建築幕牆的大尺寸薄板，在保持抗衝擊強度的同時降低結構荷載。馬賽克瓷磚雖然仍屬於小眾市場，但在高階水療中心等注重工藝美感的場所，其市場佔有率正在不斷擴大，價格也因此水漲船高。抗菌銅釉的創新應用正在拓展其在食品加工區和醫院等領域的用途，這表明產品多元化如何支撐持續的收益成長。

到2024年，地面鋪裝應用將佔陶瓷磚市場規模的48.56%，主要受潮濕區域和人流量大走廊等場所的強制性要求所推動。防滑陶瓷瓷磚和工業石板磚將主導商業廚房、倉庫和轉換等場所，從而確保基準規模的穩定。

預計到2030年，牆磚的複合年成長率將達到8.32%，主要得益於建築師將紋理豐富、立體感強的瓷磚應用於牆面裝飾、酒店接待區和零售店面背景牆。不斷豐富的瓷磚設計選擇將推高平均售價，而易於清潔的釉藥則​​符合酒店業的衛生標準。屋頂和建築幕牆應用將主要集中在地中海和安第斯山脈地區，這些地區特別重視陶瓷的熱容量和抗冰雹性能。

陶瓷磚市場按產品類型（陶瓷瓷磚、釉藥及其他）、應用領域（地面、牆面及其他）、最終用戶（住宅、商業、工業）、建築類型（新建、更換、改造）、配銷通路（獨立零售商、大型五金建材超市及其他）和地區進行細分。市場預測以美元計價。

區域分析

亞太地區預計到2024年將佔全球銷售額的47.78%，並預計到2030年將以每年8.46%的速度成長。中國內陸地區正在粘土礦床附近增加產能，而印度的智慧城市和經濟適用房計畫正在擴張，並指定使用地板材料。越南北部集中了100多家製造商，這些製造商依賴進口化學品生產釉藥，但到2024年仍將實現80%的釉藥和20%的陶瓷瓷磚的生產比例。東協貿易協定促進了免稅流通，並推動了區域整合供應鏈的發展。

北美市場雖然成熟，但戰略地位舉足輕重，國內生產商正積極對沖未來反傾銷關稅的風險。受房屋抵押貸款利率上升的影響，美國瓷磚消費量預計到2024年將下降至2.645億平方米，但聯邦政府對半導體和電池工廠的投入將支撐長期消費量。莫霍克工業公司利用其在田納西州和德克薩斯州的垂直整合窯爐，縮短前置作業時間並確保公共計劃符合規格要求。加拿大正在資助需要低碳材料的醫院和交通設施維修，而墨西哥的拉莫薩集團則在拉丁美洲各地營運工廠，以分散其貨幣風險。

儘管能源成本上漲將導致2023年產量下降18%，但歐洲仍將佔全球瓷磚機械出口的50%。義大利的閉合迴路工廠可100%回收未燒製廢料，展現了其在環保領域的領先地位。西班牙正在試驗氫窯，以實現歐盟的淨零排放目標，而波蘭的黏土短缺迫使其增加進口，導致現貨價格波動。在中東和非洲，埃及正利用低成本的頁岩資源，每年生產2億平方公尺的瓷磚；阿拉伯聯合大公國拉斯海馬叢集擁有4萬名註冊工業，推動了對相關表面處理材料的需求。

其他福利：

• Excel格式的市場預測（ME）表
• 3個月的分析師支持

目錄

第1章 引言

• 研究假設和市場定義
• 調查範圍

第2章調查方法

第3章執行摘要

第4章 市場情勢

• 市場概覽
• 市場促進因素
  • 擴大建築和基礎設施開發
  • 對美觀耐用的地板解決方案的需求日益成長
  • 消費者越來越偏好選擇環保和永續產品。
  • 製造技術的進步
  • 可支配所得增加和生活方式改變
  • 建築基礎設施老化和翻新需求不斷成長
• 市場限制
  • 安裝和維護成本高昂
  • 脆弱性和裂縫風險
  • 原物料價格波動
  • 製造業的環境問題
• 價值/供應鏈分析
• 監管狀況
• 技術展望
• 五力分析
  • 新進入者的威脅
  • 供應商的議價能力
  • 買方的議價能力
  • 替代品的威脅
  • 競爭對手之間的競爭

第5章 市場規模與成長預測

• 依產品類型
  • 陶瓷瓷磚
  • 釉藥陶瓷磚
  • 無釉陶瓷磚
  • 馬賽克瓷磚
  • 其他
• 透過使用
  • 地面
  • 牆
  • 屋頂
  • 其他
• 最終用戶
  • 住房
  • 商業
  • 工業
• 依建築類型
  • 新建工程
  • 翻新和更換
• 按分銷管道
  • 個體零售商
  • 大型家居建材商店
  • 網路零售
  • 直接向供應商銷售
• 按地區
  • 北美洲
    • 加拿大
    • 美國
    • 墨西哥
  • 南美洲
    • 巴西
    • 秘魯
    • 智利
    • 阿根廷
    • 其他南美
  • 亞太地區
    • 印度
    • 中國
    • 日本
    • 澳洲
    • 韓國
    • 東南亞（新加坡、馬來西亞、泰國、印尼、越南、菲律賓）
    • 其他亞太地區
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 西班牙
    • 義大利
    • 比荷盧經濟聯盟（比利時、荷蘭、盧森堡）
    • Nordix（丹麥、芬蘭、冰島、挪威、瑞典）
    • 其他歐洲國家
  • 中東和非洲
    • 阿拉伯聯合大公國
    • 沙烏地阿拉伯
    • 南非
    • 奈及利亞
    • 其他中東和非洲地區

第6章 競爭情勢

• 市場集中度
• 策略舉措
• 市佔率分析
• 公司簡介
  • Mohawk Industries
  • Grupo Lamosa
  • SCG Ceramics Public Co. Ltd.
  • Kajaria Ceramics Ltd.
  • RAK Ceramics
  • Pamesa Grupo Empresarial
  • Guangdong Newpearl Ceramics
  • Johnson Tiles
  • Ceramic Industries Ltd.
  • Porcelanosa Grupo
  • Centura Tile
  • Interceramic
  • Florida Tile
  • Villeroy & Boch
  • Crossville Inc.
  • Marazzi Group
  • Iris Ceramica Group
  • Noritake Co., Inc.
  • Somany Ceramics
  • Emser Tile*

第7章 市場機會與未來展望

The ceramic tiles market is currently generating USD 212.17 billion in 2025 and is projected to reach USD 310.45 billion by 2030, advancing at a 7.91% CAGR.

Steady public-sector infrastructure outlays, rapid urban migration in Asia-Pacific, and consumers' preference for durable, easy-to-clean surfaces anchor this expansion. New government spending packages in the United States and ongoing metro, airport, and smart-city developments in India and Southeast Asia are enlarging the addressable base for flooring and cladding products. Demand also benefits from technology that prints hyper-realistic stone, wood, and metallic effects on porcelain bodies, enabling premiumization without the price volatility of natural materials. Environmental regulations in Europe accelerate the rollout of low-carbon kilns and waste-based raw mixes, while online retail channels broaden product availability and price transparency worldwide.

Global Ceramic Tiles Market Trends and Insights

Construction and infrastructure expansion

Global capital spending on transport corridors, energy plants, and mixed-use complexes is stimulating large-volume orders for the ceramic tiles market. In the United States, multiyear federal programmed collectively allocate USD 1.2 trillion to roads, bridges, semiconductor fabs, and clean-energy facilities, generating sustained demand for heavy-duty porcelain specified in factories and data centers. China's Belt and Road Initiative drives tile-intensive rail stations and housing in partner economies, while ASEAN governments raise civil works budgets that favor flooring products with 30-year service lives. Suppliers of aggregates and cement report double-digit revenue growth, signaling robust downstream consumption of ceramic surfacing.

Demand for aesthetic, durable surfaces

Designers increasingly combine visual impact with performance, fuelling the uptake of large-format planks and marble-look slabs. Inkjet printers replicate veining and metallic highlights that rival quarried stone, but at lower weight and in repeatable colourways. Format growth-porcelain boards up to 1.8 m by 3.6 m-reduces grout lines and conveys seamless continuity valued in open-plan offices and luxury residences. Quick-fire glazes cut production cycles, enabling frequent style introductions that mirror fashion trends. The ceramic tiles market also gains share versus hardwood in kitchens and basements where moisture resistance is critical. Architects specify anti-static finishes for electronics assembly floors, widening functional appeal beyond decor.

High installation and maintenance costs

Skilled tile setters remain scarce in many developed markets, lifting labour rates and extending project timelines. Large-format porcelain slabs need specialised lifting rigs and epoxy grouts, adding 15-25% to installation budgets versus standard 60 cm products. Where homeowners can install floating vinyl planks themselves over a weekend, ceramic renovations require professional waterproofing and sub-floor preparation. Industry associations have stepped up certification schemes, yet supply of certified crews lags demand, tempering short-run volume growth, especially in refurbishments.

Other drivers and restraints analyzed in the detailed report include:

1. Preference for eco-friendly products
2. Manufacturing technology advances
3. Raw material price volatility

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Porcelain tiles secured 51.23% of the ceramic tiles market share in 2024 owing to water-absorption rates below 0.5% and frost resistance that suits outdoor plazas and transit hubs. Glazed porcelain, aided by inkjet decoration, is projected to register an 8.52% CAGR through 2030, outpacing glazed ceramic and mosaic formats. Consumers perceive its colour-through body and abrasion class >= PEI IV as proof of longevity, encouraging substitution for marble in hotel lobbies and airports.

The segment's momentum lifts the overall ceramic tiles market as manufacturers leverage continuous kilns to mass-produce large thin slabs for facades, reducing structural load yet retaining impact strength. Mosaic tiles, though niche, capture share in luxury spas were artisanal aesthetics command price premiums. Copper-glaze innovations offering antimicrobial action broaden use in food-handling zones and hospitals, illustrating how product diversification underpins sustained revenue growth.

Floor installations represented 48.56% of the ceramic tiles market size in 2024 driven by mandatory specification in wet areas and heavy-traffic corridors. Slip-resistant porcelain and industrial-grade quarry tiles dominate commercial kitchens, warehouses, and transit stations, ensuring baseline volume stability.

Wall applications, posting an 8.32% CAGR to 2030, flourish as architects deploy textured and 3D surfaces for feature walls, hotel receptions, and retail backdrops. Expanded design palettes increase average selling prices, and easy-clean glazes meet hospitality hygiene codes. Roof and facade uses remain concentrated in Mediterranean and Andean regions where ceramic's thermal mass and hail resistance are valued, while countertop, pool, and niche applications collectively extend total addressable demand.

The Ceramic Tiles Market Segments Into by Product Type (Porcelain Tiles, Glazed Ceramic Tiles, and More), by Application (Floor, Wall, and More), by End-User (Residential, Commercial, Industrial), by Construction (New Construction, Replacement and Renovation), by Distribution Channel (Independent Retailers, Large Home Centers and More), by Geography. The Market Forecasts are Provided in Terms of Value (USD)

Geography Analysis

Asia-Pacific accounted for 47.78% of global revenue in 2024 and is forecast to compound to 8.46% annually through 2030, anchored by mass urban housing, metro extensions, and export-oriented production clusters. China's inland provinces add capacity close to clay deposits, while India scales smart-city and affordable-housing schemes that stipulate vitrified flooring. Vietnam's 100-plus manufacturers, concentrated in the north, rely on imported chemicals for glazes but still achieved a combined output mix of 80% glazed and 20% porcelain tiles in 2024. ASEAN trade agreements allow duty-free flows, favouring regionally integrated supply chains.

North America presents a mature but strategically important arena where domestic producers hedge against future antidumping duties. US tile consumption eased to 264.5 million m2 in 2024 amid high mortgage rates, yet federal outlays on semiconductor and battery plants underpin long-term volume. Mohawk Industries leverages vertically integrated Tennessee and Texas kilns to shorten lead times and secure public-project specifications. Canada funds hospital and transit refurbishments that increasingly stipulate low-carbon materials, while Mexico's Grupo Lamosa operates plants across Latin America to diversify currency exposure.

Europe, while posting an 18% output drop in 2023 due to energy spikes, still accounts for 50% of global tile-machinery exports assopiastrelle.it. Italy's closed-loop plants recycle 100% of unfired scrap, showcasing environmental leadership. Spain advances hydrogen-kiln pilots to meet EU Net-Zero targets, while Poland's clay shortages force higher imports and spot-price volatility. In the Middle East and Africa, Egypt produces 200 million m2 annually using low-cost shale resources, and the UAE's Ras Al Khaimah cluster hosts 40,000 industrial registrants, fuelling related surface-finishing demand.

1. Mohawk Industries
2. Grupo Lamosa
3. SCG Ceramics Public Co. Ltd.
4. Kajaria Ceramics Ltd.
5. RAK Ceramics
6. Pamesa Grupo Empresarial
7. Guangdong Newpearl Ceramics
8. Johnson Tiles
9. Ceramic Industries Ltd.
10. Porcelanosa Grupo
11. Centura Tile
12. Interceramic
13. Florida Tile
14. Villeroy & Boch
15. Crossville Inc.
16. Marazzi Group
17. Iris Ceramica Group
18. Noritake Co., Inc.
19. Somany Ceramics
20. Emser Tile*

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 Introduction

• 1.1 Study Assumptions and Market Definition
• 1.2 Scope of the Study

2 Research Methodology

3 Executive Summary

4 Market Landscape

• 4.1 Market Overview
• 4.2 Market Drivers
  • 4.2.1 Growing Construction and Infrastructure Development
  • 4.2.2 Increasing Demand for Aesthetic and Durable Flooring Solutions
  • 4.2.3 Growing Preference for Eco-Friendly and Sustainable Products
  • 4.2.4 Advancements in Manufacturing Technology
  • 4.2.5 Rising Disposable Income and Changing Lifestyle
  • 4.2.6 Increasing Ageing Building Infrastructure and Demand for Renovation Activities
• 4.3 Market Restraints
  • 4.3.1 High Installation and Maintenance Costs
  • 4.3.2 Fragility and Risk of Cracking
  • 4.3.3 Raw Material Price Volatility
  • 4.3.4 Environmental Concerns in Manufacturing
• 4.4 Value / Supply-Chain Analysis
• 4.5 Regulatory Landscape
• 4.6 Technological Outlook
• 4.7 Porter's Five Forces
  • 4.7.1 Threat of New Entrants
  • 4.7.2 Bargaining Power of Suppliers
  • 4.7.3 Bargaining Power of Buyers
  • 4.7.4 Threat of Substitutes
  • 4.7.5 Competitive Rivalry

5 Market Size and Growth Forecasts

• 5.1 By Product Type
  • 5.1.1 Porcelain Tiles
  • 5.1.2 Glazed Ceramic Tiles
  • 5.1.3 Unglazed Ceramic Tiles
  • 5.1.4 Mosaic Tiles
  • 5.1.5 Others
• 5.2 By Application
  • 5.2.1 Floor
  • 5.2.2 Wall
  • 5.2.3 Roofing
  • 5.2.4 Others
• 5.3 By End-User
  • 5.3.1 Residential
  • 5.3.2 Commercial
  • 5.3.3 Industrial
• 5.4 By Construction Type
  • 5.4.1 New Construction
  • 5.4.2 Renovation and Replacement
• 5.5 By Distribution Channel
  • 5.5.1 Independent Retailers
  • 5.5.2 Large Home Centers
  • 5.5.3 Online Retail
  • 5.5.4 Direct Sales to Contractors
• 5.6 By Geography
  • 5.6.1 North America
    • 5.6.1.1 Canada
    • 5.6.1.2 United States
    • 5.6.1.3 Mexico
  • 5.6.2 South America
    • 5.6.2.1 Brazil
    • 5.6.2.2 Peru
    • 5.6.2.3 Chile
    • 5.6.2.4 Argentina
    • 5.6.2.5 Rest of South America
  • 5.6.3 Asia-Pacific
    • 5.6.3.1 India
    • 5.6.3.2 China
    • 5.6.3.3 Japan
    • 5.6.3.4 Australia
    • 5.6.3.5 South Korea
    • 5.6.3.6 South East Asia (Singapore, Malaysia, Thailand, Indonesia, Vietnam, and Philippines)
    • 5.6.3.7 Rest of Asia Pacific
  • 5.6.4 Europe
    • 5.6.4.1 United Kingdom
    • 5.6.4.2 Germany
    • 5.6.4.3 France
    • 5.6.4.4 Spain
    • 5.6.4.5 Italy
    • 5.6.4.6 BENELUX (Belgium, Netherlands, and Luxembourg)
    • 5.6.4.7 NORDICS (Denmark, Finland, Iceland, Norway, and Sweden)
    • 5.6.4.8 Rest of Europe
  • 5.6.5 Middle East and Africa
    • 5.6.5.1 United Arab Emirates
    • 5.6.5.2 Saudi Arabia
    • 5.6.5.3 South Africa
    • 5.6.5.4 Nigeria
    • 5.6.5.5 Rest of Middle East and Africa

6 Competitive Landscape

• 6.1 Market Concentration
• 6.2 Strategic Moves
• 6.3 Market Share Analysis
• 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share, Products and Services, and Recent Developments)
  • 6.4.1 Mohawk Industries
  • 6.4.2 Grupo Lamosa
  • 6.4.3 SCG Ceramics Public Co. Ltd.
  • 6.4.4 Kajaria Ceramics Ltd.
  • 6.4.5 RAK Ceramics
  • 6.4.6 Pamesa Grupo Empresarial
  • 6.4.7 Guangdong Newpearl Ceramics
  • 6.4.8 Johnson Tiles
  • 6.4.9 Ceramic Industries Ltd.
  • 6.4.10 Porcelanosa Grupo
  • 6.4.11 Centura Tile
  • 6.4.12 Interceramic
  • 6.4.13 Florida Tile
  • 6.4.14 Villeroy & Boch
  • 6.4.15 Crossville Inc.
  • 6.4.16 Marazzi Group
  • 6.4.17 Iris Ceramica Group
  • 6.4.18 Noritake Co., Inc.
  • 6.4.19 Somany Ceramics
  • 6.4.20 Emser Tile*

7 Market Opportunities & Future Outlook

• 7.1 White-space & Unmet-Need Assessment