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市場調查報告書

商品編碼

1408488

ServiceNow Store 應用程式：市場佔有率分析、產業趨勢與統計、2024-2029 年成長預測

ServiceNow Store Apps - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts 2024 - 2029

出版日期: 2024年01月04日 | 出版商:

Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

上年度ServiceNow Store應用市場規模為140.3億美元，預計未來五年將達到435.4億美元，複合年成長率為32.73%。

主要亮點

ServiceNow Store 應用程式的全球市場充滿活力且正在迅速擴張。 ServiceNow 是雲端基礎的服務管理解決方案的領先供應商，其 ServiceNow Store 是各種連接器和應用程式的市場，可提高 ServiceNow 平台的效能。
ServiceNow Store 為各種公司的 IT、應用程式開拓和服務領域（包括人力資源、行銷、法律和採購）的客戶提供購買和建置選項。還可以快速、安全地發現、採購和部署應用程式。 ServiceNow 平台吸引了眾多公司的投資興趣，因為它是為每個行業設計和開發的應用程式。組織可以自由部署直覺、使用者友好的應用程式來提高生產力。該平台提供敏捷性和創新來推動業務成長。
雲端運算的日益普及和對雲端基礎的解決方案的需求不斷增加是推動 ServiceNow Store 應用程式市場價值的根本驅動力。許多大大小小的企業已經透過雲端處理成功整合了專業的SaaS解決方案。因此，ServiceNow Store 應用程式的採用正在加速。此外，企業正在利用 ServiceNow Store 應用程式的潛力來實現數位轉型。
ServiceNow 應用程式市場提供了廣泛的低程式碼開發工具和解決方案。這些工具允許開發人員、分析師和業務用戶建立、配置和自訂應用程式，而無需進行大量編碼。根據低程式碼軟體開發平台 OutSystems 進行的一項民意調查，低程式碼和無程式碼解決方案似乎有助於應對這項課題。 71% 在工作中使用低程式碼技術的開發人員表示，他們能夠每週工作 40 小時。相較之下，在未採用低程式碼的組織中，只有 44% 的開發人員表示了相同的看法。此外，63% 的低程式碼開發人員對自己的薪資和福利感到滿意，而傳統開發人員的比例為 40%。
相反，由於市場的動態技術進步，客戶的客製化需求不斷增加，這給 IT 服務提供者帶來了額外的障礙。 IT 服務供應商經常遇到網路不良、硬體需求以及敏感資訊身份驗證問題等課題。基礎設施和可擴展性的缺乏正在進一步影響IT服務提供者的業務，並成為這段時期企業成長的最大推動力。
COVID-19 的爆發促使全部區域的企業採取一切必要措施確保員工和社區的安全。由於遠距工作的增加和企業數位轉型的擴大，COVID-19對市場產生了有益的影響。公司希望業務流程無縫、高效且可從任何地方存取。此外，許多公司已經完成了數位轉型，並決定保持完全遠端或混合模式運作。

ServiceNow Store 應用市場趨勢

雲端基礎的預計將佔據很大的市場佔有率

隨著數位轉型，組織已經發展到依賴 IT 提供的創造性應用程式和增強功能的成功。 IT 已成為大多數組織的關鍵競爭優勢。此外，雲端遷移和服務選項使 IT 外包不僅僅是一種削減成本的技術。因此，這種新型態是由業務成長、客戶體驗和競爭破壞的組織動機所驅動的。
對基於雲端基礎的服務的需求，以及企業對將資料遷移到雲端以節省資金和資源而不是構建和維護新的資料儲存的重要性的日益認知。正在推動依需安全的採用該地區的服務。由於其各種優勢，雲端平台和生態系統預計將成為未來幾年加快數位創新步伐和規模的跳板。
此外，Qlik 於 2022 年 11 月宣布推出 Qlik Cloud Data Integration，這是一個業務整合平台即服務 (eiPaaS)，旨在推進企業資料策略。該平台旨在將所有企業應用程式和資料來源無縫連接到雲端，在支援跨組織的資料存取、即時移動性和資料轉換方面發揮關鍵作用。這些改進對於企業充分發揮資料的潛在價值至關重要。
希望從本地軟體遷移到雲端解決方案的企業主要希望檢查關鍵安全功能的潛在解決方案的功能，例如標準合規性（“供應商是否遵守最佳安全實踐？”）和入侵防禦和檢測（“我是否知道我的公司或供應商數據是否已洩露？帶寬需求波動的企業主要需要能夠在短時間內增加或減少容量。雲端技術為組織提供了根據業務需求擴展或縮減頻寬所需的靈活性。這種方法使企業能夠降低成本並在競爭中獲得優勢。
Turbonomic 的數據顯示，不使用雲端的受訪者比例從 2021 年的 4% 上升到 2022 年的 8%。微軟 Azure 以 56% 的佔有率位居榜首。透過雲端平台，可以整合多個應用程式、推動新的和擴展的管道、管理費用、管理私有雲端、存取客戶資料、改進服務等等。

預計北美將佔據很大的市場佔有率

預計北美將佔據市場的主要佔有率。根據美國小型企業發展管理局的數據，到2022年，美國小型企業數量將達到3,320萬家，幾乎佔全國所有企業的比例（99.9%）。 2022年美國小型企業數量與前一年同期比較增2.2%，2017年至2022年成長12.2%，呈現穩定成長。
未來幾年，機器學習 (ML) 的快速發展將迎來自動化的新時代，讓無人機和機器人以前所未有的速度執行複雜的任務。自動化的激增為機器學習演算法創造了廣泛的機會，特別是在網路安全領域，其中速度和準確性是塑造數位未來的關鍵因素。預計這將在不久的將來刺激 MLaaS（機器學習即服務）市場的成長。
此外，聯合機器學習的商業性應用的快速成長預計也將成為 MLaaS 需求成長的關鍵驅動力。例如，根據 Helpnetsecurity 的數據，73% 的美國公司計劃在 2022 年將額外的人工智慧和機器學習涵蓋其網路安全工具中。這凸顯了 MLaaS 解決方案在不斷發展的數位環境中加強網路防禦和確保資料安全日益重要。
此外，透過科技幫助企業蓬勃發展的資訊科技 (IT)服務供應商centerxIT 宣布推出 Pzzle，這是一個旨在簡化向客戶提供 IT 服務的先進平台。 Pzzle 是與 ServiceNow 的開發團隊 Dreamtsoft 合作設計的。 Pzzle是業界第一個企業級IT服務管理（ITSM）和快速應用開發平台。透過結合創新速度、產品彈性和多客戶端區隔架構，Pzzle 擴展了對傳統託管服務供應商(MSP) 的支持，以改善客戶體驗、資料品質和安全性。
企業對業務流程的即時製化和可擴展性的日益成長的需求預計將推動應用開發，以滿足最終用戶的需求。企業向行動性的轉變正在推動智慧型手機的使用，支持攜帶設備的趨勢並推動快速的應用開發市場。彌合基本 IT 技能差距並加快編碼員和非編碼員編碼流程的組織要求正在推動應用開發市場快速發展。
著名的軟體開發公司通常擅長提供一流的軟體解決方案，因為他們具有強大的財務能力，使他們能夠吸引頂級人才並有效地回應客戶的功能需求。相反，小型企業可能會被來自客戶的大量功能請求所淹沒，但可能需要額外的資源來充分回應這些緊迫的請求。
當一家信譽良好的大型公司在行業中擁有長期地位時，客戶可以合理地期望其產品包含根據其需求量身定做的全面功能。然而，值得注意的是，這種程度的專業知識和廣泛的功能集通常伴隨著高昂的價格。

ServiceNow 商店應用程式產業概覽

全球 ServiceNow Store 應用程式市場正在經歷多家主要企業的逐步整合，包括 IBM Corporation、Okta, Inc.、PagerDuty、TeamViewer 和 Dynatrace LLC。這些公司保持著強大的影響力，並積極投資於策略合作夥伴關係和服務開拓，以擴大市場佔有率。

2023 年 5 月，安全企業生產力應用程式的領先供應商 Discover Technologies 的 DTech Apps 宣布對其 Tasker 和 DocIntegrator 應用程式進行重大更新。這些更新旨在透過利用 Now 平台的功能實現企業任務管理和流程挖掘的現代化。 DTech Apps 與 ServiceNow 的合作夥伴解決方案卓越中心合作，促進內建 ServiceNow 解決方案的開發。此次合作包括一個專家團隊，他們提供技術和業務指導，以加快上市時間並改善客戶成果。這些新解決方案旨在改善全球員工體驗，提供可在平台和行動裝置上存取的高度適應性、直覺且方便用戶使用的應用程式。

2023 年 5 月，mabl（一家專注於低程式碼、智慧型測試自動化的著名 SaaS 供應商）宣布推出新穎的負載測試功能。此功能允許工程團隊評估其應用程式在生產級壓力下的性能。負載測試選項無縫整合到 mabl 的 SaaS 平台中，使用戶能夠最大限度地發揮現有功能測試的價值，將效能測試移至開發生命週期的早期，並降低基礎設施和營運成本。這項創新增強了組織的測試能力，以確保強大的應用程式效能和可靠性。

其他福利：

Excel 格式的市場預測 (ME) 表
3 個月的分析師支持

Key Highlights

The global market for ServiceNow store apps is vibrant and quickly expanding. ServiceNow is a top provider of cloud-based service management solutions, and its ServiceNow store acts as a market for different connectors and applications that improve the performance of the ServiceNow platform.
The ServiceNow Store provides clients in IT, application development, and service domains across various enterprises, including HR, marketing, legal, and purchasing, with a buy versus build option. It also allows for discovering, procuring, and deploying applications quickly and securely. The ServiceNow platform is an interest for investment from various firms as the applications are designed and developed for every department. The organizations are offered the liberty to deploy intuitive, user-friendly apps, increasing productivity. The platform provides agility and innovation to drive business growth.
Increased adoption of cloud computing and the growing demand for cloud-based solutions are fundamental driving forces escalating the ServiceNow store apps market value. Many big and small businesses have successfully integrated specialized SaaS solutions through cloud computing. This, as a result, has accelerated the adoption of ServiceNow store apps adoption. Additionally, businesses are leveraging the potential of ServiceNow store apps to achieve digital transformation.
The ServiceNow app market offers a wide range of low-code development tools and solutions. These tools enable developers, analysts, and business users to build, configure, and customize the application without the need for extensive coding. According to a poll conducted by OutSystems, which provides a low-code software development platform, low-code and no-code solutions appear to be assisting in addressing this difficulty. 71% of developers polled who reported utilizing low-code technologies in their professions indicated they could work a 40-hour work week. In comparison, only 44% of developers at organizations that do not employ low code expressed the same. In addition, 63% of low-code developers were satisfied with their salaries and perks, compared to 40% of traditional developers.
On the contrary, the growing client customization requests owing to the dynamic technological advancement in the market have further created hindrances for IT service providers. They frequently encounter challenges regarding networking shortages, hardware requests, and authentication fallouts over sensitive information, as most of the workforce works remotely. The lack of infrastructure and scalability further affects the business of IT service providers, which has become the most significant factor for the company's growth during this period.
The outbreak of COVID-19 prompted firms across the region to undertake all the necessary steps to secure the safety of their employees and the community. COVID-19 had a beneficial impact on the market, owing to the rise in remote working and the expanding digital transformation of enterprises. Businesses are looking for business processes that are seamless, efficient, and accessible from any location. Further, many businesses have completed their digital transformation, and many have decided to remain fully remote or operate on a digital and in-office hybrid model.

ServiceNow Store Apps Market Trends

Cloud-Based is Expected to Hold Significant Share of the Market

With digital transformation, organizations have evolved dependent on the success of creative applications and extensions that IT could provide. IT has become a critical competitive edge for most organizations. Moreover, IT outsourcing has become more than a simple cost-reduction technique with cloud migrations and service options. Therefore, this new form is driven by organizational motivations regarding business growth, customer experience, and competitive disruption.
The increasing realization among businesses about the importance of holding money and resources by moving their data to the cloud setup instead of building and maintaining new data storage drives the demand for cloud-based services and, hence, the adoption of on-demand security services in the region. Owing to multiple benefits, cloud platforms and ecosystems are expected to serve as a launchpad for an outbreak in the pace and scale of digital innovation over the next few years.
Further, in November 2022, Qlik introduced Qlik Cloud Data Integration, its Business Integration Platform as a Service (eiPaaS), with the goal of advancing corporate data strategies. This platform aims to seamlessly connect all enterprise applications and data sources to the cloud, playing a pivotal role in enhancing data access, real-time mobility, and data transformation across the organization. These improvements are instrumental for enterprises in fully unlocking the potential value of their data.
Companies that have been considering moving from on-premise software to a cloud-based solution are primarily checking the potential solutions for their capabilities concerning crucial security features that include standards compliance ('does the vendor comply with the best security practices'), intrusion prevention and detection ('will they know if the company or the vendor data has been breached'), among others. Businesses that have fluctuating bandwidth demands primarily need to be able to scale up and down their capacity at short notice. Cloud technology provides organizations with the flexibility they need to grow and reduce their bandwidth with the needs of their operation. This approach can cut costs and give companies an edge over the competition.
According to Turbonomic, the percentage of respondents not using any cloud rose to eight percent in 2022 from four percent in 2021. Microsoft Azure was on the top with 56%. Deployment of cloud platforms also allows for the integration of multiple applications, the facilitation of new and extended channels, the management of expenses, the management of the private cloud, improved access to client data, and the improvement of services.

North America is Expected to Hold Significant Share of the Market

North America is expected to hold a significant share of the market. According to the United States Small Business Administration Office of Advocacy, in 2022, the digit of small businesses in the United States reached 33.2 million, accounting for nearly all (99.9 percent) businesses in the country. The growth in the number of small firms in the United States in 2022 reflects a steady increase, with a 2.2 percent boost from the previous year and a 12.2 percent increase from 2017 to 2022.
In the coming years, the rapid advancement of machine learning (ML) is ushering in a new era of automation, with the deployment of drones and robots performing complex tasks at an unprecedented pace. This surge in automation is creating extensive opportunities for ML algorithms, particularly in the realm of cybersecurity, where speed and precision are pivotal factors shaping the digital future. This, in turn, is poised to fuel the growth of the machine learning as a service (MLaaS) market in the foreseeable future.
Furthermore, the burgeoning commercial adoption of federated ML is anticipated to be a key driver of the growing demand for MLaaS. For instance, according to Helpnetsecurity, a remarkable 73% of businesses in the United States have plans to incorporate additional artificial intelligence and machine learning into their cybersecurity tools in 2022. This underscores the increasing significance of MLaaS solutions in fortifying cyber defenses and ensuring data security in an ever-evolving digital landscape.
Moreover, centrexIT, an information technology (IT) services provider helping businesses thrive through technology, had Pzzle, an advanced platform designed to streamline IT service delivery to clients. It is designed in partnership with Dreamtsoft, the development team behind ServiceNow. Pzzle is the industry's first enterprise-grade IT service management (ITSM) and rapid application development platform. By combining the speed of innovation, product flexibility, and multi-client segmented architecture, Pzzle expands traditionally managed service provider (MSP) support and improves the client experience, data quality, and security.
The development of rapid application development is anticipated to be driven by the increasing requirement for instantaneous customization and scalability of business processes in enterprises to satisfy the needs of end users. The move to mobility in enterprises is boosting the use of smartphones and supporting the trend of bringing your device, boosting the rapid application development market. The requirement for organizations to close gaps in essential IT skills and speed up the coding process for both coders and non-coders is driving the rapid application development market forward.
Prominent software development firms often excel in delivering top-notch software solutions due to their substantial financial capabilities, which enable them to attract top talent and effectively address customer feature requests. Conversely, smaller businesses may find themselves inundated with a multitude of feature requests from their clients but might require additional resources to adequately respond to these pressing demands.
When a well-established, larger company has a long-standing presence in the industry, clients can reasonably expect the product to encompass a comprehensive set of features tailored to their needs. However, it's worth noting that this level of expertise and extensive feature set often comes with a higher price tag.

ServiceNow Store Apps Industry Overview

The Global ServiceNow Store App market exhibits moderate consolidation, with several key players, including IBM Corporation, Okta, Inc., PagerDuty, TeamViewer, and Dynatrace LLC, among others. These companies maintain a strong presence and are actively investing in strategic partnerships and service developments to expand their market share. Notable recent developments in the market include:

In May 2023, DTech Apps by Discover Technologies, a leading player in secure enterprise productivity apps, announced significant updates to their Tasker and DocIntegrator applications. These updates aim to modernize enterprise task management and process mining by leveraging the capabilities of the Now Platform. DTech Apps has partnered with ServiceNow's Partner Solutions Center of Excellence to facilitate the development of their Built-on ServiceNow solution. This collaborative effort involves a dedicated team of experts who provide technical and business guidance, thereby accelerating time-to-market and enhancing customer outcomes. These new solutions are designed to enhance the experience of the global workforce, offering adaptable, intuitive, and user-friendly applications accessible on both the platform and mobile devices.

In May 2023, mabl, a prominent SaaS provider specializing in intelligent test automation with low code, introduced a novel load-testing feature. This feature enables engineering teams to assess how their applications perform under production-level pressure. The load-testing option seamlessly integrates into mabl's SaaS platform, empowering users to maximize the value of their existing functional tests, shift performance testing to earlier stages of the development lifecycle, and reduce infrastructure and operational costs. This innovation enhances the testing capabilities of organizations, ensuring robust application performance and reliability.

Additional Benefits:

The market estimate (ME) sheet in Excel format
3 months of analyst support

1 INTRODUCTION

1.1 Study Assumptions and Market Definition
1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Buyers
- 4.2.2 Bargaining Power of Suppliers
- 4.2.3 Threat of New Entrants
- 4.2.4 Threat of Substitutes
- 4.2.5 Intensity of Competitive Rivalry
4.3 Industry Value Chain Analysis
4.4 Assessment of the Impact of COVID-19 on the Market

5 MARKET DYNAMICS

5.1 Market Drivers
- 5.1.1 Rise in adoption of cloud services and cloud computing
- 5.1.2 Rise in digital platforms and adoption of advance technologies
5.2 Market Restraints
- 5.2.1 High upfront and licensing costs

6 MARKET SEGMENTATION

6.1 By Type
- 6.1.1 Cloud-Based
- 6.1.2 Web- Based
6.2 By Enterprise Size
- 6.2.1 Small and Medium Enterprises (SMEs)
- 6.2.2 Large Enterprises
6.3 Geography
- 6.3.1 North America
- 6.3.2 Europe
- 6.3.3 Asia-Pacific
- 6.3.4 Latin America
- 6.3.5 Middle East and Africa

7 COMPETITIVE LANDSCAPE

7.1 Company Profiles
- 7.1.1 IBM Corporation
- 7.1.2 Okta, Inc.
- 7.1.3 PagerDuty
- 7.1.4 teamviewer
- 7.1.5 Dynatrace LLC
- 7.1.6 xMatters, Inc.
- 7.1.7 SAILPOINT TECHNOLOGIES INC.
- 7.1.8 Talkdesk, Inc.
- 7.1.9 Cisco Systems Inc.
- 7.1.10 Microsoft Corporation

8 INVESTMENT ANALYSIS

9 MARKET OPPORTUNITIES AND FUTURE TRENDS

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ServiceNow Store 應用程式：市場佔有率分析、產業趨勢與統計、2024-2029 年成長預測

ServiceNow Store Apps - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts 2024 - 2029