Product Code: SE 6934
The global precision harvesting market is estimated to be valued at USD 29.79 billion by 2030, up from USD 21.52 billion in 2025, at a CAGR of 6.7% during the forecast period.
Scope of the Report |
Years Considered for the Study | 2020-2030 |
Base Year | 2024 |
Forecast Period | 2025-2030 |
Units Considered | Value (USD Billion) |
Segments | By Offering, Farm Size, Application, and Region |
Regions covered | North America, Europe, APAC, RoW |
Several important factors are driving the strong growth of the precision harvesting market. As wages and farm hand labor increase, more farmers are choosing to rely on robots for harvesting. Besides, using AI, the Internet of Things (IoT), and imagery in agriculture is making sure crops give more and that leftovers from harvest are low, generating more profit for the business. Assistance and new campaigns from the government are pushing more farmers to adopt advanced farming technologies. However, the high price of automated harvesting machines prevents many people from taking advantage of them. On top of that, in some areas, weak online services, worries about sharing data, and incompatible systems are blocking the use of blockchain in agriculture.
"By offering, Software is expected to register the highest CAGR during the forecast period."
The software segment is projected to register the highest CAGR within the precision harvesting market during the forecast period; driven by up-to-date analysis, smart production processes, and sound choices, which are important, this industry is growing. Yield monitoring, field mapping, data analytics, and machine learning technology are now helping farmers to plan and control their harvests effectively. By bringing together crop health, soil statistics, and weather predictions on the same platform, these tools make farm harvesting more accurate and help farmers reduce crop loss.
The rising adoption of cloud-based farm management software, subscription-based services, and mobile applications is also boosting accessibility for small and medium-sized farms. Also, using AI and IoT on these systems increases their ability to predict problems and automate tasks. Companies such as Trimble (US), Raven Industries (US), and Hexagon Agriculture (Sweden) are leading the way with full software suites for precision farming. As more farmers realize that technology can improve their farming methods and resource use, demand for precision harvesting software is set to drive its growth within this part of the market.
By application, the horticulture segment is projected to account for the second-largest market share during the forecast period."
Horticulture is expected to hold the second-largest share of the application segment in the precision harvesting market during the forecast period. The rising global demand for fruits, vegetables, and other valued crops is behind this growth. Horticulture produce does not grow on a large scale; hence, precision is very important, which makes robotic arms, vision machines, and automated harvesters very useful for harvesting. With these technologies, the harvesting process causes little harm to the produce and keeps the result uniform and top-quality.
Due to rising labor rates and a decreased number of skilled workers, horticultural industries now depend more on precision harvesting. For this reason, farmers use smart machines and updated harvesting technology to increase their productivity. Both governments and businesses invest in research, creating harvesting solutions that work for each crop, further encouraging farmers to adopt these technologies. Europe and North America have already started to bring these technologies into their greenhouse and open-field horticulture systems. Higher awareness, better technology, and demand for fresh goods will make horticulture a major player in driving the growth of the precision harvesting market.
"Americas are projected to account for the largest market share during the forecast period."
The Americas region is predicted to lead the global precision harvesting market within the forecast period due to the established position of this region in innovative farming methods and practices. For instance, in Canada and the US, the farming community has been amongst the earliest adopters of smart farming technology in a wide-ranging spectrum of practices, from advanced combine harvesters to autonomous equipment and intelligent software systems. Many organized farms across North America and South America practice large-scale farming, which requires tools that allow them to work as effective, accurate, and cost-effective farmers - key factors driving demand in this area.
Another driver of the development of precision harvesting in this region is the rising cost of labor and workforce shortages, forcing many farmers to consider automation. While one could argue that the government has a duty to assist farmers, and buy-in can help farmers support industry organizations and modernize agriculture, government financial capacity, flexibility, and public investment in infrastructure to foster agricultural technology, contribute positively towards moving an industry forward. There are major companies in North America, including established companies like Deere & Company and AGCO Corporation, which create momentum to advance the precision harvesting sector.
Latin American countries are moving fast to modernize agriculture. With many more growing appreciation for the benefits of precision farming, more mechanization, and quickly learning what innovators offer the industry. Taken together, the evidence shows that the Americas region is leading the advancement of precision harvesting.
The break-up of the profile of primary participants in the precision harvesting market-
- By Company Type: Tier 1 - 30%, Tier 2 - 50%, Tier 3 - 20%
- By Designation Type: C Level - 25%, Director Level - 35%, Others - 40%
- By Region Type: Europe - 35%, Americas - 25%, Asia Pacific - 30%, Rest of the World - 10%
Note: Other designations include sales, marketing, and product managers.
The three tiers of the companies are based on their total revenues as of 2024: Tier 1: >USD 1 billion, Tier 2: USD 500 million-1 billion, and Tier 3: USD 500 million
The major players in the precision harvesting market with a significant global presence include Deere & Company (US), CLAAS KGaA mbH (Germany), CNH Industrial N.V. (Netherlands), AGCO Corporation (US), KUBOTA Corporation (Japan), and others.
Research Coverage
The report segments the precision harvesting market and forecasts its size by offering, farm size, application, and region. It also provides a comprehensive review of drivers, restraints, opportunities, and challenges influencing market growth. The report covers qualitative aspects in addition to quantitative aspects of the market.
Reasons to buy the report:
The report will help the market leaders/new entrants in this market with information on the closest approximate revenues for the overall precision harvesting market and related segments. This report will help stakeholders understand the competitive landscape and gain more insights to strengthen their position in the market and plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, opportunities, and challenges.
The report provides insights on the following pointers:
- Analysis of key drivers (rising labor costs and shortages in agriculture, strong ROI from yield optimization and reduced waste, government subsidies and smart farming initiatives, and integration of AI, IoT, and imaging in harvesting equipment), restraints (high initial investment and ownership cost, limited interoperability and equipment compatibility, Data privacy and infrastructure limitations), opportunities (surging demand from high-value crop segments such as fruits, vegetables, and vineyards, expansion in emerging economies through leasing and custom hiring centers), and challenges (lack of skilled operators and technical expertise, Uneven adoption across crop types and geographies)
- Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the precision harvesting market.
- Market Development: Comprehensive information about lucrative markets - the report analyses the precision harvesting market across varied regions.
- Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the precision harvesting market.
- Competitive Assessment: In-depth assessment of market shares, growth strategies, and product offerings of leading players, including include Deere & Company (US), CLAAS KGaA mbH (Germany), CNH Industrial N.V. (Netherlands), AGCO Corporation (US), KUBOTA Corporation (Japan), TOPCON CORPORATION (Japan), Ag Leader Technology (US), Trimble Inc. (US), SDF Group (Italy), and Pellenc (France).
TABLE OF CONTENTS
1 INTRODUCTION
- 1.1 STUDY OBJECTIVES
- 1.2 MARKET DEFINITION
- 1.3 STUDY SCOPE
- 1.3.1 MARKETS COVERED AND REGIONAL SCOPE
- 1.3.2 INCLUSIONS AND EXCLUSIONS
- 1.3.3 YEARS CONSIDERED
- 1.4 CURRENCY CONSIDERED
- 1.5 UNIT CONSIDERED
- 1.6 STAKEHOLDERS
- 1.7 SUMMARY OF CHANGES
2 RESEARCH METHODOLOGY
- 2.1 RESEARCH DATA
- 2.1.1 SECONDARY AND PRIMARY RESEARCH
- 2.1.2 SECONDARY DATA
- 2.1.2.1 List of key secondary sources
- 2.1.2.2 Key data from secondary sources
- 2.1.3 PRIMARY DATA
- 2.1.3.1 List of primary interview participants
- 2.1.3.2 Breakdown of primaries
- 2.1.3.3 Key data from primary sources
- 2.1.3.4 Key industry insights
- 2.2 MARKET SIZE ESTIMATION
- 2.2.1 BOTTOM-UP APPROACH
- 2.2.1.1 Approach to arrive at market size using bottom-up analysis (demand side)
- 2.2.2 TOP-DOWN APPROACH
- 2.2.2.1 Approach to arrive at market size using top-down analysis (supply side)
- 2.3 MARKET BREAKDOWN AND DATA TRIANGULATION
- 2.4 RESEARCH ASSUMPTIONS
- 2.5 RESEARCH LIMITATIONS
- 2.6 RISK ANALYSIS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
- 4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN PRECISION HARVESTING MARKET
- 4.2 PRECISION HARVESTING MARKET, BY OFFERING
- 4.3 PRECISION HARVESTING MARKET, BY OFFERING AND APPLICATION
- 4.4 PRECISION HARVESTING MARKET, BY APPLICATION
- 4.5 PRECISION HARVESTING MARKET, BY REGION
5 MARKET OVERVIEW
- 5.1 INTRODUCTION
- 5.2 MARKET DYNAMICS
- 5.2.1 DRIVERS
- 5.2.1.1 Rising wage rates and labor shortage
- 5.2.1.2 Growing emphasis on optimizing agricultural yield and reducing waste
- 5.2.1.3 Mounting adoption of advanced technologies to enhance food security
- 5.2.1.4 Rising integration of AI, IoT, and imaging technologies into harvesting equipment
- 5.2.2 RESTRAINTS
- 5.2.2.1 High upfront and ownership costs
- 5.2.2.2 Limited interoperability and equipment compatibility
- 5.2.2.3 Data privacy and connectivity issues
- 5.2.3 OPPORTUNITIES
- 5.2.3.1 Surging demand for high-value crops
- 5.2.3.2 Expansion of leasing models and custom hiring centers in emerging economies
- 5.2.4 CHALLENGES
- 5.2.4.1 Lack of skilled operators and technical expertise
- 5.2.4.2 Uneven adoption across geographies
- 5.3 SUPPLY CHAIN ANALYSIS
- 5.4 ECOSYSTEM ANALYSIS
- 5.5 IMPACT OF AI/GEN AI ON PRECISION HARVESTING MARKET
- 5.6 IMPACT OF 2025 US TARIFF ON PRECISION HARVESTING MARKET
- 5.6.1 INTRODUCTION
- 5.6.2 KEY TARIFF RATES
- 5.6.3 PRICE IMPACT ANALYSIS
- 5.6.4 IMPACT ON COUNTRIES/REGIONS
- 5.6.4.1 US
- 5.6.4.2 Europe
- 5.6.4.3 Asia Pacific
- 5.6.5 IMPACT ON APPLICATIONS
6 PRECISION HARVESTING MARKET, BY OFFERING
- 6.1 INTRODUCTION
- 6.2 HARDWARE
- 6.2.1 HARVESTERS
- 6.2.1.1 Combine harvesters
- 6.2.1.1.1 Ability to reduce manual labor and increase throughput to spur demand
- 6.2.1.2 Self-propelled forage harvesters
- 6.2.1.2.1 Incorporation of GPS-based guidance and other technologies to foster segmental growth
- 6.2.1.3 Harvesting robots
- 6.2.1.3.1 Emphasis on minimizing harvest losses and ensuring consistent output to boost segmental growth
- 6.2.2 OTHER HARDWARE COMPONENTS
- 6.2.2.1 Guidance & steering systems
- 6.2.2.1.1 Rising adoption to maintain consistent coverage across large agricultural fields to accelerate segmental growth
- 6.2.2.2 GPS
- 6.2.2.2.1 Increasing need to provide accurate location tracking and mapping to bolster segmental growth
- 6.2.2.3 Yield monitoring systems
- 6.2.2.3.1 Growing emphasis on reducing waste, lowering costs, and promoting sustainable farming practices to spur demand
- 6.2.2.4 Robotic arms
- 6.2.2.4.1 Rising labor shortages and need for precision in delicate crop harvesting to drive market
- 6.2.2.5 Sensors
- 6.2.2.5.1 Mounting adoption to enable real-time data collection and decision-making to augment segmental growth
- 6.2.2.6 Cameras
- 6.2.2.6.1 Increasing reliance on AI-integrated systems for real-time crop detection and autonomous navigation to spur demand
- 6.2.2.7 Other hardware component types
- 6.3 SOFTWARE
- 6.3.1 ABILITY TO SUPPORT REAL-TIME DATA ACQUISITION, INTELLIGENT DECISION-MAKING, AND OPTIMIZATION OF HARVESTING OPERATIONS TO FUEL SEGMENTAL GROWTH
- 6.4 SERVICES
- 6.4.1 REQUIREMENT FOR EXPERT SUPPORT, TRAINING, AND TECHNICAL ASSISTANCE TO CONTRIBUTE TO SEGMENTAL GROWTH
7 PRECISION HARVESTING MARKET, BY FARM SIZE
- 7.1 INTRODUCTION
- 7.2 LARGE
- 7.2.1 GROWING EMPHASIS ON MAXIMIZING YIELD AND MINIMIZING OPERATIONAL COSTS TO FUEL SEGMENTAL GROWTH
- 7.3 MEDIUM
- 7.3.1 INCREASING FOCUS ON ENHANCING OPERATIONAL EFFICIENCY AND REDUCING LABOR DEPENDENCY TO BOOST SEGMENTAL GROWTH
- 7.4 SMALL
- 7.4.1 RISING NEED TO IMPROVE CROP OUTPUT AND REDUCE POST-HARVEST LOSSES TO CONTRIBUTE TO SEGMENTAL GROWTH
8 PRECISION HARVESTING MARKET, BY APPLICATION
- 8.1 INTRODUCTION
- 8.2 CROPS
- 8.2.1 GROWING FOCUS ON FOOD SECURITY AND LABOR SHORTAGE TO BOLSTER SEGMENTAL GROWTH
- 8.3 HORTICULTURE
- 8.3.1 MOUNTING ADOPTION OF AUTOMATION SOLUTIONS TO CATER TO DEMAND FOR HIGH-QUALITY PRODUCE TO DRIVE MARKET
- 8.4 GREENHOUSE
- 8.4.1 INCREASING USE OF AUTOMATED VEHICLES TO REDUCE MANUAL LABOR AND PRODUCT QUALITY FOODS TO AUGMENT SEGMENTAL GROWTH
- 8.5 OTHER APPLICATIONS
9 PRECISION HARVESTING MARKET, BY REGION
- 9.1 INTRODUCTION
- 9.2 AMERICAS
- 9.2.1 MACROECONOMIC OUTLOOK FOR AMERICAS
- 9.2.2 NORTH AMERICA
- 9.2.2.1 US
- 9.2.2.1.1 Rising deployment of advanced technologies to optimize in-field decisions to boost market growth
- 9.2.2.2 Canada
- 9.2.2.2.1 Strong commitment to sustainability, food security, and agricultural modernization to foster market growth
- 9.2.2.3 Mexico
- 9.2.2.3.1 Growing emphasis on smart farming and automation to contribute to market growth
- 9.2.3 SOUTH AMERICA
- 9.2.3.1 Brazil
- 9.2.3.1.1 Rising implementation of low-interest financing support for advanced farming machinery to drive market
- 9.2.3.2 Argentina
- 9.2.3.2.1 Increasing reliance on smart harvesting solutions to improve grain quality to augment market growth
- 9.2.3.3 Rest of South America
- 9.3 EUROPE
- 9.3.1 MACROECONOMIC OUTLOOK FOR EUROPE
- 9.3.2 GERMANY
- 9.3.2.1 Strong engineering base and commitment to agricultural sustainability to accelerate market growth
- 9.3.3 FRANCE
- 9.3.3.1 Rising investment in digital farming tools to contribute to market growth
- 9.3.4 UK
- 9.3.4.1 Growing emphasis on sustainability, regulatory compliance, and technological integration to fuel market growth
- 9.3.5 ITALY
- 9.3.5.1 Increasing focus on automation in vineyards and orchards to expedite market growth
- 9.3.6 POLAND
- 9.3.6.1 Rising need to modernize farming landscape to contribute to market growth
- 9.3.7 NETHERLANDS
- 9.3.7.1 Mounting adoption of robotic harvesters, autonomous vehicles, and integrated crop management platforms to drive market
- 9.3.8 REST OF EUROPE
- 9.4 ASIA PACIFIC
- 9.4.1 MACROECONOMIC OUTLOOK FOR ASIA PACIFIC
- 9.4.2 CHINA
- 9.4.2.1 Government initiatives to modernize agricultural sector to facilitate market growth
- 9.4.3 INDIA
- 9.4.3.1 Mounting adoption of sensor-based crop maturity detectors and other advanced systems to bolster market growth
- 9.4.4 AUSTRALIA
- 9.4.4.1 Growing focus on optimizing resource use and harvest timing to contribute to market growth
- 9.4.5 JAPAN
- 9.4.5.1 Shifting preference toward automation amid labor shortage to augment market growth
- 9.4.6 SOUTH KOREA
- 9.4.6.1 Significant push toward smart farming and food security to expedite market growth
- 9.4.7 REST OF ASIA PACIFIC
- 9.5 ROW
- 9.5.1 MACROECONOMIC OUTLOOK FOR ROW
- 9.5.2 MIDDLE EAST
- 9.5.2.1 Severe water scarcity and limited agricultural labor to accelerate market growth
- 9.5.3 AFRICA
- 9.5.3.1 Implementation of initiatives to promote affordable mechanization and digital tools to drive market
10 COMPETITIVE LANDSCAPE
- 10.1 OVERVIEW
- 10.2 KEY PLAYER STRATEGIES/RIGHT TO WIN, 2022-2025
- 10.3 MARKET SHARE ANALYSIS, 2024
- 10.4 REVENUE ANALYSIS, 2021-2024
- 10.5 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024
- 10.5.1 STARS
- 10.5.2 EMERGING LEADERS
- 10.5.3 PERVASIVE PLAYERS
- 10.5.4 PARTICIPANTS
- 10.5.5 COMPANY FOOTPRINT: KEY PLAYERS, 2024
- 10.5.5.1 Company footprint
- 10.5.5.2 Region footprint
- 10.5.5.3 Offering footprint
- 10.6 COMPETITIVE SCENARIO
- 10.6.1 PRODUCT LAUNCHES/ENHANCEMENTS
- 10.6.2 DEALS
11 COMPANY PROFILES
- 11.1 INTRODUCTION
- 11.2 KEY PLAYERS
- 11.2.1 DEERE & COMPANY
- 11.2.1.1 Business overview
- 11.2.1.2 Products/Solutions/Services offered
- 11.2.1.3 Recent developments
- 11.2.1.3.1 Product launches/enhancements
- 11.2.1.3.2 Deals
- 11.2.1.4 MnM view
- 11.2.1.4.1 Key strengths/Right to win
- 11.2.1.4.2 Strategic choices
- 11.2.1.4.3 Weaknesses/Competitive threats
- 11.2.2 CNH INDUSTRIAL N.V.
- 11.2.2.1 Business overview
- 11.2.2.2 Products/Solutions/Services offered
- 11.2.2.3 Recent developments
- 11.2.2.3.1 Product launches/enhancements
- 11.2.2.3.2 Deals
- 11.2.2.4 MnM view
- 11.2.2.4.1 Key strengths/Right to win
- 11.2.2.4.2 Strategic choices
- 11.2.2.4.3 Weaknesses/Competitive threats
- 11.2.3 CLAAS KGAA MBH
- 11.2.3.1 Business overview
- 11.2.3.2 Products/Solutions/Services offered
- 11.2.3.3 Recent developments
- 11.2.3.3.1 Product launches/enhancements
- 11.2.3.3.2 Deals
- 11.2.3.4 MnM view
- 11.2.3.4.1 Key strengths/Right to win
- 11.2.3.4.2 Strategic choices
- 11.2.3.4.3 Weaknesses/Competitive threats
- 11.2.4 AGCO CORPORATION
- 11.2.4.1 Business overview
- 11.2.4.2 Products/Solutions/Services offered
- 11.2.4.3 Recent developments
- 11.2.4.3.1 Product launches/enhancements
- 11.2.4.3.2 Deals
- 11.2.4.4 MnM view
- 11.2.4.4.1 Key strengths/Right to win
- 11.2.4.4.2 Strategic choices
- 11.2.4.4.3 Weaknesses/Competitive threats
- 11.2.5 KUBOTA CORPORATION
- 11.2.5.1 Business overview
- 11.2.5.2 Products/Solutions/Services offered
- 11.2.5.3 Recent developments
- 11.2.5.3.1 Product launches/enhancements
- 11.2.5.3.2 Deals
- 11.2.5.4 MnM view
- 11.2.5.4.1 Key strengths/Right to win
- 11.2.5.4.2 Strategic choices
- 11.2.5.4.3 Weaknesses/Competitive threats
- 11.2.6 TOPCON CORPORATION
- 11.2.6.1 Business overview
- 11.2.6.2 Products/Solutions/Services offered
- 11.2.6.3 Recent developments
- 11.2.6.3.1 Product launches/enhancements
- 11.2.6.3.2 Deals
- 11.2.7 SDF GROUP
- 11.2.7.1 Business overview
- 11.2.7.2 Products/Solutions/Services offered
- 11.2.7.3 Recent developments
- 11.2.7.3.1 Product launches/enhancements
- 11.2.7.3.2 Deals
- 11.2.8 PELLENC
- 11.2.8.1 Business overview
- 11.2.8.2 Products/Solutions/Services offered
- 11.2.8.3 Recent developments
- 11.2.8.3.1 Product launches/enhancements
- 11.2.9 AG LEADER TECHNOLOGY
- 11.2.9.1 Business overview
- 11.2.9.2 Products/Solutions/Services offered
- 11.2.9.3 Recent developments
- 11.2.10 TRIMBLE INC.
- 11.2.10.1 Business overview
- 11.2.10.2 Products/Solutions/Services offered
- 11.2.10.3 Recent developments
- 11.2.10.3.1 Product launches/enhancements
- 11.2.10.3.2 Deals
- 11.3 OTHER PLAYERS
- 11.3.1 HEXAGON AB
- 11.3.2 TEEJET TECHNOLOGIES
- 11.3.3 DICKEY-JOHN
- 11.3.4 BERNARD KRONE HOLDING SE & CO. KG
- 11.3.5 HARVEST CROO ROBOTICS LLC
- 11.3.6 FJDYNAMICS PTE.LTD.
- 11.3.7 RIPE ROBOTICS PTY LTD
- 11.3.8 SENTERA
- 11.3.9 METOMOTION
- 11.3.10 BONSAI ROBOTICS
- 11.3.11 OCTINION
- 11.3.12 GAMAYA
- 11.3.13 TERSUS GNSS INC.
- 11.3.14 U-BLOX
- 11.3.15 SWIFT NAVIGATION, INC.
12 APPENDIX
- 12.1 DISCUSSION GUIDE
- 12.2 KNOWLEDGESTORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
- 12.3 CUSTOMIZATION OPTIONS
- 12.4 RELATED REPORTS
- 12.5 AUTHOR DETAILS