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IoT 精密農業

市場調查報告書

商品編碼

1824481

全球互聯農業市場：2025-2030 年預測

Global Connected Agriculture Market - Forecasts from 2025 to 2030

出版日期: 2025年08月18日 | 出版商:

Knowledge Sourcing Intelligence | 英文 147 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

互聯農業市場預計將從 2025 年的 54.55 億美元成長到 2030 年的 140.96 億美元，複合年成長率為 20.91%。

互聯農業利用物聯網、人工智慧、巨量資料分析和行動連線等數位技術來提高農業生產力、永續性和市場進入。整合物聯網感測器、雲端平台、無人機和農場管理軟體可以實現即時數據收集和數據主導的決策，從而最佳化資源利用率和作物產量。互聯農業市場是農業科技領域的一部分，預計到 2024 年價值將達到 2,738 億美元，並且由於糧食需求增加、技術進步和政府支持而快速成長。主要應用包括精密農業、智慧溫室、牲畜監控和供應鏈管理，適用於各種規模的農場。雖然農村地區高成本和數位素養有限等挑戰可能會阻礙廣泛採用，但人工智慧和連結性的創新正在推動市場擴張。

市場趨勢

互聯農業市場正透過永續的氣候智慧型農業方法的進步來應對氣候變遷和水資源短缺等環境挑戰。物聯網賦能的精密農業和人工智慧主導的分析技術最佳化了水、養分和農藥的使用，而機器人和自動化則解決了勞動力短缺的問題。再生農業解決方案促進了土壤健康和生物多樣性，精準葡萄栽培則增強了葡萄園管理。交易和支付系統等行動平台改善了農民的市場進入和金融包容性，尤其是在偏遠地區。推動這一市場的是智慧型手機的日益普及，到2024年，全球智慧型手機用戶將達到68億，使人們能夠獲取有關天氣、土壤和價格的即時數據。然而，農村地區的基礎設施缺口和高昂的部署成本為這些技術的推廣帶來了挑戰。

成長動力

全球糧食需求不斷成長

預計到2050年，全球人口將達到98億，這將需要糧食產量從21億噸增加到30億噸，這是一個主要的促進因素。物聯網感測器和精密農業等互聯農業技術將提高產量，解決糧食安全問題，進而推動市場成長。

技術進步

物聯網、人工智慧和雲端運算領域的創新實現了即時數據分析和自動化。例如，Taranis 於 2024 年 7 月推出的基於人工智慧的生成式農業引擎，整合了多模態數據，以最佳化農場管理，提高產量和永續性。

政府支持

美國農業部於 2023 年向精密農業投資 5 億美元，印度於 2024 年 8 月啟動國家害蟲監測系統 (NPSS) 等政府舉措正在透過補貼和數位平台推動精準農業的應用，將農民與害蟲管理解決方案聯繫起來。

致力於永續性

氣候變遷和資源稀缺正在推動對智慧灌溉和土壤感測器的需求，這些感測器透過最佳化資源利用和減少環境影響來實現永續性目標。

市場限制

物聯網感測器、無人機和雲端平台的高昂初始成本對於小農戶來說可能是難以承受的，而農村地區有限的數位素養和較差的網路連接阻礙了其採用並限制了市場發展，尤其是在新興經濟體中。

地理視角

北美洲

北美憑藉其先進的技術基礎設施和精密農業的廣泛應用，引領著互聯農業市場。美國憑藉迪爾公司（Deere & Company）的人工智慧自動駕駛曳引機（2023年）和天寶（Trimble）的精密農業解決方案等創新技術佔據主導地位。包括美國農業部（2023年）提供的5億美元撥款在內的政府支持正在推動其應用。加拿大和墨西哥分別憑藉智慧灌溉和市場鄰近性，在貿易和行動資訊領域佔據主導地位。

亞太地區

亞太地區是成長最快的市場，這得益於中國和印度龐大的農業基地。中國將利用阿里巴巴ET農業大腦（將於2023年擴展）等人工智慧平台，而印度的NPSS（將於2024年8月推出）將透過行動應用程式為1000萬農民提供病蟲害管理服務。高智慧型手機普及率以及印度「數位農業使命」（2021-2025）等措施將推動行動智慧和小額貸款產業的發展。

在不斷成長的糧食需求、技術進步和政府支持的推動下，互聯農業市場正在透過物聯網、人工智慧和自動化技術革新農業。北美和亞太地區正引領這一趨勢，其中亞太地區憑藉其龐大的農業基礎和數位化應用正在快速成長。高成本和基礎設施缺口等挑戰亟待解決。行業相關人員應關注可擴展且經濟高效的解決方案、農民教育以及利用政府措施來抓住市場機會。

本報告的主要優點

深入分析：深入了解主要和新興地區的市場洞察，重點關注客戶群、政府政策和社會經濟因素、消費者偏好、垂直行業和其他細分市場。
競爭格局：了解主要企業所採用的策略策略，並了解正確策略的市場滲透潛力。
市場趨勢和促進因素：探索動態因素和關鍵市場趨勢以及它們將如何影響未來的市場發展。
可行的建議：利用洞察力進行策略決策，並在動態環境中開闢新的業務流和收益。
適合廣泛的使用者：對於新興企業、研究機構、顧問、中小企業和大型企業來說都是有益且具有成本效益的。

它有什麼用途？

產業與市場考量、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本支出決策、法律規範與影響、新產品開發、競爭影響

調查範圍

2022 年至 2024 年的實際數據和 2025 年至 2030 年的預測數據
成長機會、挑戰、供應鏈前景、法律規範與趨勢分析
競爭定位、策略和市場佔有率分析
收益成長和預測細分市場和區域分析（包括國家）
公司概況（尤其是財務狀況和關鍵發展）

Connected agriculture leverages digital technologies like IoT, AI, big data analytics, and mobile connectivity to enhance farming productivity, sustainability, and market access. By integrating IoT sensors, cloud platforms, drones, and farm management software, it enables real-time data collection and data-driven decisions, optimizing resource use and crop yields. The global connected agriculture market, part of the $273.8 billion AgTech sector in 2024, is growing rapidly due to rising food demand, technological advancements, and government support. Key applications include precision farming, smart greenhouses, livestock monitoring, and supply chain management, catering to farms of all sizes. Challenges such as high costs and limited digital literacy in rural areas may hinder adoption, but innovations in AI and connectivity are driving market expansion.

Market Trends

The connected agriculture market is advancing through sustainable and climate-smart farming practices, addressing environmental challenges like climate variability and water scarcity. IoT-enabled precision farming and AI-driven analytics optimize water, nutrient, and pesticide use, while robotics and automation address labor shortages. Regenerative agriculture solutions promote soil health and biodiversity, and precision viticulture enhances vineyard management. Mobile-based platforms, such as trading and payment systems, improve market access and financial inclusion for farmers, particularly in remote areas. The market is supported by growing smartphone penetration, with 6.8 billion global subscriptions in 2024, enabling access to real-time data on weather, soil, and prices. However, infrastructure gaps in rural regions and high implementation costs pose challenges to scaling these technologies.

Growth Drivers

Rising Global Food Demand

The projected global population of 9.8 billion by 2050, requiring a rise in cereal production to 3 billion tonnes from 2.1 billion, is a primary driver. Connected agriculture technologies, such as IoT sensors and precision farming, boost yields to address food security, driving market growth.

Technological Advancements

Innovations in IoT, AI, and cloud computing enable real-time data analysis and automation. For instance, Taranis's generative AI-powered agronomy engine, launched in July 2024, integrates multimodal data to optimize farm management, enhancing yields and sustainability.

Government Support

Government initiatives, such as the U.S. Department of Agriculture's $500 million investment in precision agriculture in 2023 and India's National Pest Surveillance System (NPSS) launched in August 2024, promote adoption through subsidies and digital platforms, connecting farmers to pest management solutions.

Sustainability Imperatives

Climate change and resource scarcity drive demand for smart irrigation and soil sensors, aligning with sustainability goals by optimizing resource use and reducing environmental impact.

Market Restraints

High initial costs for IoT sensors, drones, and cloud platforms can be prohibitive for smallholder farmers. Limited digital literacy in rural areas and inadequate internet connectivity hinder adoption, particularly in developing regions, limiting market reach.

Geographical Outlook

North America

North America leads the connected agriculture market, driven by advanced technological infrastructure and widespread precision agriculture adoption. The U.S. dominates with innovations like Deere & Company's AI-powered autonomous tractors (2023) and Trimble's precision farming solutions. Government support, including $500 million from the USDA in 2023, bolsters adoption. Canada and Mexico contribute through smart irrigation and market proximity, respectively, with trading and mobile information segments dominating.

Asia Pacific

Asia Pacific is the fastest-growing market, fueled by large agricultural bases in China and India. China leverages AI platforms like Alibaba's ET Agricultural Brain (expanded in 2023), while India's NPSS (August 2024) connects 10 million farmers to pest management via mobile apps. High smartphone penetration and initiatives like India's Digital Agriculture Mission (2021-2025) drive mobile information and micro-lending segments.

The connected agriculture market is transforming farming through IoT, AI, and automation, driven by rising food demand, technological advancements, and government support. North America and Asia Pacific lead, with the latter growing fastest due to its vast agricultural base and digital adoption. Challenges like high costs and infrastructure gaps must be addressed. Industry stakeholders should focus on scalable, cost-effective solutions, farmer education, and leveraging government initiatives to capitalize on market opportunities.

Key Benefits of this Report:

Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

Historical data from 2022 to 2024 & forecast data from 2025 to 2030
Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
Competitive Positioning, Strategies, and Market Share Analysis
Revenue Growth and Forecast Assessment of segments and regions including countries
Company Profiling (Strategies, Products, Financial Information, and Key Developments among others.

Segmentation:

By Type

Solutions
Platforms & Services

By Technology Type

IoT Devices and Sensors
AI and Data Analytics
Robotics and Automation
Connectivity Infrastructure

By Application

Precision Farming
Smart Greenhouses
Livestock Monitoring
Fish Farming
Field Operations Management
Others

By Farm Size

Large Farms
Small & Medium Farms

By Geography

North America
USA
Canada
Mexico
South America
Brazil
Argentina
Others
Europe
United Kingdom
Germany
France
Italy
Others
Middle East & Africa
Saudi Arabia
UAE
Others
Asia Pacific
Japan
China
India
South Korea
Others

1. EXECUTIVE SUMMARY

2. MARKET SNAPSHOT

2.1. Market Overview
2.2. Market Definition
2.3. Scope of the Study
2.4. Market Segmentation

3. BUSINESS LANDSCAPE

3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
3.4. Porter's Five Forces Analysis
3.5. Industry Value Chain Analysis
3.6. Policies and Regulations
3.7. Strategic Recommendations

4. TECHNOLOGICAL OUTLOOK

5. CONNECTED AGRICULTURE MARKET BY TYPE

5.1. Introduction
5.2. Solutions
5.3. Platforms & Services

6. CONNECTED AGRICULTURE MARKET BY TECHNOLOGY TYPE

6.1. Introduction
6.2. IoT Devices and Sensors
6.3. AI and Data Analytics
6.4. Robotics and Automation
6.5. Connectivity Infrastructure

7. CONNECTED AGRICULTURE MARKET BY APPLICATION

7.1. Introduction
7.2. Precision Farming
7.3. Smart Greenhouses
7.4. Livestock Monitoring
7.5. Fish Farming
7.6. Field Operations Management
7.7. Others

8. CONNECTED AGRICULTURE MARKET BY FARM SIZE

8.1. Introduction
8.2. Large Farms
8.3. Small & Medium Farms

9. CONNECTED AGRICULTURE MARKET BY GEOGRAPHY

9.1. Introduction
9.2. North America
- 9.2.1. USA
- 9.2.2. Canada
- 9.2.3. Mexico
9.3. South America
- 9.3.1. Brazil
- 9.3.2. Argentina
- 9.3.3. Others
9.4. Europe
- 9.4.1. United Kingdom
- 9.4.2. Germany
- 9.4.3. France
- 9.4.4. Italy
- 9.4.5. Others
9.5. Middle East & Africa
- 9.5.1. Saudi Arabia
- 9.5.2. UAE
- 9.5.3. Others
9.6. Asia Pacific
- 9.6.1. Japan
- 9.6.2. China
- 9.6.3. India
- 9.6.4. South Korea
- 9.6.5. Others