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市場調查報告書
商品編碼
1785309
全球素食甜點市場規模、佔有率和趨勢分析(按產品、分銷管道和地區)、展望和預測(2025 年至 2032 年)Global Vegan Dessert Market Size, Share & Industry Analysis Report By Product, By Distribution Channel, By Regional Outlook and Forecast, 2025 - 2032 |
預計到 2032 年,純素甜點市場規模將達到 99.5 億美元,預測期內的複合年成長率為 11.3%。
道德消費主義的傳播是純素甜點市場發展的關鍵驅動力。現今的消費者不僅在選擇食物時更加明智,而且在考慮這些食物如何影響動物、環境以及更廣泛的倫理原則時也更加重視做出明智的決定。純素主義的核心在於拒絕將動物用於食物、服裝或其他用途。對許多人來說,選擇純素甜點是一種雖小卻意義非凡的方式,可以讓他們的日常選擇與自身的道德價值相符。全球範圍內關於工廠化養殖實踐、食品生產中的動物試驗以及畜牧業對環境的負面影響的曝光正在產生連鎖反應。簡而言之,全球對動物福利和道德消費主義日益成長的關注,正在推動更多消費者選擇放縱的植物來源食品,這使得純素甜點成為那些追求兼顧樂趣與原則的消費者的理想產品類型。
此外,乳糖不耐症、乳製品過敏和其他食物敏感性問題也大大促進了純素甜點市場的擴張。在全球範圍內,尤其是在亞洲、非洲和拉丁美洲等地區,相當一部分人口患有不同程度的乳糖吸收不良。即使在乳製品消費普遍的西方國家,人們對食物不耐症的認知也不斷提高,許多消費者主動避免食用含乳糖的食物,以防止消化不良。全球對無乳糖和抗過敏替代品的需求日益成長,這為純素甜點創造了一個龐大且永續的市場,使其成為一種能夠滿足多樣化飲食需求的綜合性甜點。
市場限制
純素甜點市場面臨的一個主要限制因素是採購能夠複製傳統動物性食材味道、質地和功能的高品質植物來源的複雜性和成本。傳統甜點配方嚴重依賴牛奶、奶油、奶油、明膠、雞蛋和蜂蜜等原料,這些原料都具有特定的化學和結構特性,而植物來源替代品難以複製這些特性。雖然市面上有杏仁奶、燕麥奶、椰奶、亞麻籽蛋和瓊脂等純素替代品,但每種替代品都各有其限制。因此,原料採購的難度及其由此產生的成本壓力,嚴重限制純素甜點市場的成長與擴充性。
價值鏈分析
純素甜點市場價值鏈始於產品開發和研發,並在此過程中開發出新的植物來源甜點配方。接下來是原料採購,確保原料的高品質、永續和純素認證。下一個階段是製造和生產,在此過程中,這些原料被加工成最終產品,然後進行包裝和貼標籤,以確保包裝美觀、合規且環保。然後,產品透過分銷和物流管道運往各個市場。銷售和零售活動得到行銷和消費者參與活動的支持,以增加商店和跨平台的供應量。最後,反饋、創新和永續發展流程確保產品根據消費者反饋和不斷變化的市場趨勢不斷改進。
市場佔有率分析
COVID-19影響分析
新冠疫情期間,全球供應鏈嚴重中斷。純素甜點市場通常依賴杏仁奶、椰奶、大豆蛋白和天然甜味劑等特殊植物來源原料,因此遭受重創。由於邊境關閉、港口堵塞和貨物供不應求,許多生產商在採購這些原料時面臨延誤。結果,製造商減少了產品供應,甚至暫時停止了生產。疫情期間的經濟不確定性導致可自由支配支出大幅下降。消費者變得更加謹慎,優先考慮必需品,而不是奢侈品和純素甜點等特殊商品。因此,新冠疫情對市場產生了負面影響。
產品展望
根據產品類型,純素甜點市場可細分為蛋糕和糕點、冷凍甜點、蛋奶布丁、義式霜淇淋/曲奇餅等。冷凍甜點市場預計在2024年佔純素甜點市場收益佔有率的27%。冷凍甜點在純素甜點領域佔據重要地位,這得益於無乳冰淇淋、義式冰淇淋、雪酪和冷凍新品的流行。這些產品使用椰奶、杏仁奶、燕麥奶和大豆替代品,無需使用動物成分即可獲得順滑的口感和濃郁的風味。
分銷通路展望
根據分銷管道,純素甜點市場可細分為餐飲、線下零售和線上。 2024年,線下零售佔了純素甜點市場37%的收益佔有率。超級市場、健康食品連鎖店和特色雜貨店等線下零售店是包裝純素甜點的主要分銷中心。這些商店隨時為消費者提供各種已烹調和冷凍食品,從純素蛋糕和餅乾到植物來源和冰淇淋。純素專區的設立、潔淨標示的品牌推廣以及植物來源產品貨架空間的不斷增加,極大地支持了這個細分市場的成長。
區域展望
從區域來看,純素甜點市場分析涵蓋北美、歐洲、亞太地區和拉丁美洲和LAMEA)。北美市場預計在 2024 年佔據純素甜點市場 36% 的收益佔有率。受植物來源和健康食品替代品需求強勁的推動,北美引領純素甜點市場。美國和加拿大消費者對道德飲食、環境永續性和健康生活方式表現出強烈的傾向,所有這些都推動了對純素產品的需求。該地區擁有許多創新純素品牌和Start-Ups企業,產品線廣泛,從無乳起司蛋糕到無麩質餅乾。
The Global Vegan Dessert Market size is expected to reach $9.95 billion by 2032, rising at a market growth of 11.3% CAGR during the forecast period.
Manufacturers are innovating with plant-based alternatives like almond milk, flax eggs, and coconut cream to recreate the texture and richness of conventional desserts. With growing interest in indulgent yet ethical options, vegan cakes and pastries are increasingly found in both artisanal bakeries and mainstream retail outlets, appealing to both vegan and flexitarian consumers.
Market Growth Factors
The increasing prevalence of ethical consumerism is a pivotal driver of the vegan dessert market. Consumers today are making more informed decisions, not only about what they eat but also how that food impacts animals, the environment, and broader ethical principles. At the core of veganism lies the rejection of animal exploitation for food, clothing, or any other purpose. For many individuals, choosing vegan desserts represents a small yet meaningful way to align everyday choices with moral values. The global exposure of factory farming practices, animal testing in food production, and the environmental toll of animal agriculture has created a ripple effect. In conclusion, growing global concern for animal welfare and ethical consumerism is steering more consumers toward plant-based indulgence, making vegan desserts an ideal product category for those who seek to reconcile pleasure with principle.
Additionally, Lactose intolerance, dairy allergies, and other dietary sensitivities are major factors contributing to the expansion of the vegan dessert market. Globally, a significant portion of the population-especially in regions like Asia, Africa, and Latin America-experiences varying degrees of lactose malabsorption. Even in Western countries where dairy is widely consumed, awareness of food intolerances is increasing, leading many consumers to proactively avoid lactose-containing foods to prevent digestive discomfort. Hence, the growing global demand for lactose-free and allergy-safe alternatives is creating a substantial and sustainable market for vegan desserts, positioning them as inclusive treats for diverse dietary needs.
Market Restraining Factors
A major restraint in the vegan dessert market is the complexity and cost of sourcing high-quality plant-based ingredients that can replicate the taste, texture, and functionality of traditional animal-based components. Classic dessert recipes rely heavily on ingredients like milk, cream, butter, gelatin, eggs, and honey-all of which perform specific chemical and structural roles that are challenging to mimic using plant-based substitutes. While there are vegan alternatives such as almond milk, oat milk, coconut cream, flax eggs, and agar-agar, each comes with its own limitations. Hence, ingredient sourcing difficulties and associated cost pressures pose a substantial restraint on the growth and scalability of the vegan dessert market.
Value Chain Analysis
The value chain of the Vegan Dessert Market starts with Product Development & R&D, where new plant-based dessert formulations are created. This is followed by Ingredient Sourcing, ensuring the procurement of high-quality, sustainable, and vegan-certified raw materials. The next stage is Manufacturing & Production, where these ingredients are processed into finished products, followed by Packaging & Labeling to ensure appealing, compliant, and eco-friendly packaging. The products are then delivered through Distribution & Logistics channels to various markets. Sales & Retail activities drive availability across stores and platforms, supported by Marketing & Consumer Engagement initiatives. Finally, Feedback, Innovation & Sustainability ensures continuous product improvement based on consumer input and evolving market trends.
Market Share Analysis
COVID-19 Impact Analysis
During the COVID-19 pandemic, global supply chains experienced significant disruptions. The vegan dessert market, which often relied on specialty plant-based ingredients such as almond milk, coconut cream, soy proteins, and natural sweeteners, was severely affected. Many producers faced delays in procuring these inputs due to international border closures, port congestions, and limited cargo availability. As a result, manufacturers either reduced their product offerings or temporarily halted production altogether. Economic uncertainty during the pandemic caused a notable decline in discretionary spending. Consumers became more cautious, prioritizing essential goods over premium or specialty products like vegan desserts. Thus, the COVID-19 pandemic had negative impact on the market.
Product Outlook
Based on product, the vegan dessert market is characterized into cakes & pastries, frozen desserts, custards & puddings, biscuits/ cookies, and others. The frozen desserts segment procured 27% revenue share in the vegan dessert market in 2024. Frozen desserts form a significant part of the vegan dessert landscape, driven by the popularity of dairy-free ice creams, gelatos, sorbets, and frozen novelties. These products use alternatives such as coconut milk, almond milk, oat milk, or soy-based formulations to deliver creamy textures and rich flavors without animal ingredients.
Distribution Channel Outlook
On the basis of distribution channel, the vegan dessert market is classified into HoReCa, offline retail stores, and online. The offline retail stores segment recorded 37% revenue share in the vegan dessert market in 2024. Offline retail stores-such as supermarkets, health food chains, and specialty grocery outlets-are a key distribution point for packaged vegan desserts. These stores provide consumers with easy access to a variety of ready-to-eat and frozen options, ranging from vegan cakes and cookies to plant-based puddings and ice creams. The presence of dedicated vegan sections, clean-label branding, and rising shelf space for plant-based products has significantly supported this segment's growth.
Regional Outlook
Region-wise, the vegan dessert market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America segment recorded 36% revenue share in the vegan dessert market in 2024. North America leads the vegan dessert market, driven by a robust demand for plant-based and health-conscious food alternatives. Consumers in the United States and Canada have shown a strong inclination toward ethical eating, environmental sustainability, and wellness-focused lifestyles-all of which fuel the demand for vegan offerings. The region is home to a wide array of vegan brands and startups innovating across product lines, from dairy-free cheesecakes to gluten-free cookies.
List of Key Companies Profiled
Global Vegan Dessert Market Report Segmentation
By Product
By Distribution Channel
By Geography