市場調查報告書
商品編碼
1466019
汽車駕駛座電子市場:按類型、按產品類型、按燃料類型、按自動駕駛水平、按車輛類型 - 2024-2030 年全球預測Automotive Cockpit Electronics Market by Type, Product Type, Fuel Type, Level of Autonomous Driving, Vehicle Type - Global Forecast 2024-2030 |
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汽車駕駛座電子市場規模預計2023年為699.3億美元,2024年達到763.6億美元,預計2030年將達到1309.4億美元,複合年成長率為9.37%。
汽車駕駛座電子設備是指整合到汽車儀表板中的先進電子系統和設備,旨在增強駕駛員體驗、安全性和車輛整體性能。這些系統經過專門設計,旨在提高乘員的舒適度、安全性、娛樂性和整體駕駛體驗。為了滿足消費者對改善駕駛體驗日益成長的需求,汽車製造商專注於提供先進的汽車功能,例如高級駕駛輔助系統 (ADAS) 和連接服務。全球電動車的普及也加速了對先進駕駛座電子設備的需求。然而,與包含先進功能相關的高開發成本可能會導致車輛價格上漲,而由於連接性增加和對基於軟體的系統的依賴而帶來的網路安全威脅風險可能會減緩市場成長。物聯網(IoT)和雲端處理平台的技術趨勢,以及將人工智慧語音助理整合到汽車資訊娛樂系統中以改善用戶體驗的趨勢不斷成長,以安全標準為重點的嚴格政府法規正在鼓勵製造商將其納入其中;先進的安全功能融入車輛,進一步加速市場擴張。
主要市場統計 | |
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基準年[2023] | 699.3億美元 |
預測年份 [2024] | 763.6億美元 |
預測年份 [2030] | 1309.4億美元 |
複合年成長率(%) | 9.37% |
先進駕駛座電子設備的高採用率提供更身臨其境的駕駛體驗
高級駕駛座電子設備 (ACE) 旨在透過優先考慮安全性、連接性和娛樂性來增強駕駛體驗。這些系統透過高解析度觸控螢幕、語音辨識和觸覺回饋控制提供直覺的使用者介面。 ACE 提供尖端功能,因此受到喜歡豪華和技術先進汽車的消費者的歡迎。基本駕駛座電子設備 (BCE) 專注於以更實惠的價格分佈為服務人員提供必要的功能。這些系統通常包括類比儀表叢集、具有無線電功能的標準音訊系統、基本氣候控制介面等,受到優先考慮經濟高效解決方案的消費者的青睞。
產品類型:資訊娛樂和導航系統透過多媒體和精確的路線引導功能豐富駕駛體驗。
抬頭顯示器(HUD) 是一種先進的投影系統,可在車輛擋風玻璃或駕駛視野內的清晰顯示器上顯示重要的駕駛資訊。該技術允許駕駛員在視線不離開路面的情況下存取重要資料,有助於減少干擾。資訊顯示部分由中央主機和觸控螢幕顯示器組成,以駕駛員易於閱讀的格式顯示重要的車輛資料,例如燃油油位、引擎溫度、車速表讀數和警告燈。資訊娛樂和導航系統將娛樂、通訊和導航功能集於一體。這些系統提供 GPS 導航、無線連接、智慧型手機整合、語音辨識和音訊/視訊播放等功能。儀表組是服務商和車輛汽車系統之間的主要介面,因為它透過儀表和數位螢幕顯示重要資訊。遠端資訊處理系統透過 GPS 和行動電話網路等無線通訊技術遠端監控車輛性能。它有助於即時位置資料追蹤、遠距離診斷、車隊管理服務、緊急援助服務、天氣更新和音樂串流等資訊娛樂功能等。
車輛類型:擴大汽車駕駛座電子設備在小客車中的使用
商用車輛設計用於運輸貨物和/或人員,包括卡車、貨車、卡車、巴士、長途客車和許多其他類型。由於其以功能為導向的性質,商用車中的汽車駕駛座電子產品基於需求的偏好圍繞著促進因素:提高安全性、提高燃油效率和簡化車隊管理業務。小客車主要滿足個人消費者的需求,優先考慮安全性以及舒適性、便利性和娛樂性。汽車駕駛座電子設備透過提供無縫智慧型手機整合、可自訂的使用者介面、具有導航資料的高解析度顯示器、音訊和視訊偏好選項、聲控控制、無線充電設施等來滿足您的需求。
自動駕駛等級:半自動駕駛中以ADAS(高級駕駛輔助系統)為主
傳統汽車的所有駕駛任務都需要人工參與,自動化能力有限。這些車輛的駕駛座電子設備主要致力於提供基本資訊、娛樂功能和關鍵的駕駛員輔助系統。半自動汽車將人類輸入與先進的駕駛員輔助系統結合,在某些條件下實現有限的自動駕駛能力。這些車輛的駕駛座電子設備優先考慮 ADAS(高級駕駛員輔助系統),以提高安全性、連接性和使用者體驗。傳統汽車優先考慮駕駛座電子設備中的基本資訊、娛樂和安全功能。相較之下,半自動汽車透過先進的資訊娛樂系統提供更好的連接性和使用者體驗,同時專注於 ADAS(高級駕駛員輔助系統)以提高安全性。
區域洞察
由於主要參與者的存在、對先進資訊娛樂系統的需求不斷增加、智慧型手機和雲端連接的整合以及對安全功能的日益重視,美洲汽車駕駛座電子市場正在顯著成長。消費者對舒適性、性能和方便用戶使用介面的需求正在推動OEM投資創新駕駛座技術。歐洲在全球市場中佔據重要地位,歐盟國家在汽車駕駛座電子創新方面處於領先地位。更嚴格的車輛排放法規正在推動電動車 (EV) 的需求,而電動車通常配備先進的駕駛座電子系統。在中東和非洲地區,由於中階的不斷壯大、可支配收入的增加、道路基礎設施的改善以及對增強資訊娛樂系統的渴望,人們對汽車駕駛座電子產品的興趣日益增加。政府支持電動車採用的舉措進一步推動了對先進駕駛座電子設備的需求。由於各國快速都市化和汽車普及不斷上升,亞太地區預計將成為汽車駕駛座電子市場成長最快的地區。消費者對節能技術、經濟實惠的解決方案和車輛數位連接的需求正在推動對本地研發的投資,以滿足特定消費者的需求。
FPNV定位矩陣
FPNV定位矩陣對於評估汽車駕駛座電子市場至關重要。我們檢視與業務策略和產品滿意度相關的關鍵指標,以對供應商進行全面評估。這種深入的分析使用戶能夠根據自己的要求做出明智的決策。根據評估,供應商被分為四個成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可以對汽車駕駛座電子市場供應商的現狀進行深入而詳細的研究。全面比較和分析供應商在整體收益、基本客群和其他關鍵指標方面的貢獻,以便更好地了解公司的績效及其在爭奪市場佔有率時面臨的挑戰。此外,該分析還提供了對該行業競爭特徵的寶貴見解,包括在研究基準年觀察到的累積、分散主導地位和合併特徵等因素。這種詳細程度的提高使供應商能夠做出更明智的決策並制定有效的策略,從而在市場上獲得競爭優勢。
1. 市場滲透率:提供有關主要企業所服務的市場的全面資訊。
2. 市場開拓:我們深入研究利潤豐厚的新興市場,並分析其在成熟細分市場的滲透率。
3. 市場多元化:提供有關新產品發布、開拓地區、最新發展和投資的詳細資訊。
4. 競爭評估和情報:對主要企業的市場佔有率、策略、產品、認證、監管狀況、專利狀況和製造能力進行全面評估。
5. 產品開發與創新:提供對未來技術、研發活動和突破性產品開發的見解。
1.汽車駕駛座電子市場的市場規模與預測為何?
2.汽車駕駛座電子市場預測期間需要考慮投資的產品、細分市場、應用和領域有哪些?
3.汽車駕駛座電子市場的技術趨勢和法規結構是什麼?
4.汽車駕駛座電子市場主要廠商的市場佔有率為何?
5.進入汽車駕駛座電子市場的合適型態和策略手段是什麼?
[190 Pages Report] The Automotive Cockpit Electronics Market size was estimated at USD 69.93 billion in 2023 and expected to reach USD 76.36 billion in 2024, at a CAGR 9.37% to reach USD 130.94 billion by 2030.
Automotive cockpit electronics refer to the advanced electronic systems and devices integrated into the dashboard of a vehicle, aimed at enhancing driver experience, safety, and overall vehicle performance. These systems are specifically aimed at enhancing occupant comfort, safety, entertainment, and overall driving experience. The rise in consumer demand for enhanced driving experiences has led automakers to focus on providing sophisticated in-car features such as advanced driver assistance systems (ADAS) and connectivity services. The increase in electric vehicle adoption worldwide also accelerates the need for sophisticated cockpit electronics. However, high development costs associated with incorporating advanced features may result in increased vehicle prices, and the risk of cybersecurity threats due to increased connectivity and reliance on software-based systems hamper the market growth. Technological advancements in IoT (Internet of Things) and cloud computing platforms and a growing trend of integrating AI-powered voice assistants into vehicles' infotainment systems to improve user experience and stringent government regulations focusing on vehicle safety standards have encouraged manufacturers to incorporate advanced safety features into vehicles have further accelerated the market expansion.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 69.93 billion |
Estimated Year [2024] | USD 76.36 billion |
Forecast Year [2030] | USD 130.94 billion |
CAGR (%) | 9.37% |
Type: High adoption of advanced cockpit electronics offering a more immersive driving experience
Advanced cockpit electronics (ACE) are designed to enhance the driving experience by prioritizing safety, connectivity, and entertainment. These systems provide intuitive user interfaces through high-resolution touchscreens, voice recognition, and haptic feedback controls. The ACE is in high demand among consumers who prefer luxury vehicles or technologically advanced cars, as it provides cutting-edge features. Basic cockpit electronics (BCE) are focused on providing essential functionality to drivers at a more affordable price point. These systems often include analog instrument clusters, standard audio systems with radio capabilities, and basic climate control interfaces and are preferred among consumers who prioritize cost-effective solutions.
Product Type: Infotainment & navigation systems enrich the driving experience with multimedia and accurate route guidance features
A head-up display (HUD) is an advanced projection system that displays critical driving information on the vehicle's windshield or a transparent display screen in the line of sight of the driver. This technology helps reduce distraction by enabling drivers to access essential data without taking their eyes off the road. The information display segment comprises central consoles and touchscreen displays that present vital vehicle data such as fuel levels, engine temperature, speedometer readings, and warning indicator lights in an easy-to-read format for drivers. Infotainment & navigation systems combine entertainment, communication, and navigation capabilities in one integrated unit. These systems offer features such as GPS navigation, wireless connectivity, smartphone integration, voice recognition, and audio/video playback. An instrument cluster is the primary interface between the driver and the vehicle's onboard systems, as it displays essential information through gauges or digital screens. Telematics systems monitor vehicles' performance remotely through wireless communication technologies such as GPS and cellular networks. They facilitate real-time location data tracking, remote diagnostics, fleet management services, emergency assistance services, and infotainment features such as weather updates or streaming music.
Vehicle Type: Proliferating utilization of automotive cockpit electronics in passenger vehicles
Commercial vehicles are designed for transporting goods, people, or both and include many vehicle types, such as lorries, vans, trucks, buses, and coaches. Due to their function-focused nature, the need-based preference for automotive cockpit electronics in commercial vehicles revolves around enhancing driver safety, improving fuel efficiency, and streamlining fleet management operations. Passenger vehicles primarily cater to individual consumers' needs and prioritize comfort, convenience, and entertainment alongside safety aspects. The need-based preference of automotive cockpit electronics arises as it provide seamless smartphone integration, customizable user interfaces, high-resolution displays providing navigation data, audio & video streaming options, voice-activated controls, and wireless charging facilities.
Level of Autonomous Driving: Focus on advanced driver assistance systems among semi-autonomous vehicles
Conventional vehicles require human involvement for all driving tasks and have limited automation capabilities. The cockpit electronics in these vehicles primarily focus on providing essential information, entertainment features, and primary driver assistance systems. Semi-autonomous vehicles combine human input and advanced driving assistance systems to enable limited self-driving capabilities under specific conditions. The cockpit electronics in these vehicles prioritize advanced driver assistance systems (ADAS) for safety, connectivity, and enhanced user experience. Conventional vehicles prioritize basic information, entertainment, and safety features in cockpit electronics. In contrast, semi-autonomous vehicles focus on advanced driver assistance systems for enhanced security while providing better connectivity and user experience through sophisticated infotainment systems.
Regional Insights
The Americas has observed significant growth in the automotive cockpit electronics market due to the presence of key players, growing demand for advanced infotainment systems, integration of smartphones and cloud connectivity, and an increasing emphasis on safety features. The consumer's demand for comfort, performance, and user-friendly interfaces has further driven OEMs to invest in innovative cockpit technologies. Europe holds a significant landscape in the global market, with EU countries pioneering innovation in automotive cockpit electronics. Stricter regulations on vehicle emissions propel the demand for electric vehicles (EVs), which often feature advanced cockpit electronic systems. The Middle East & Africa region is witnessing a growing interest in automotive cockpit electronics due to rising disposable incomes, improving road infrastructure, and an expanding middle-class population who desire enhanced infotainment systems. Government initiatives supporting EV adoption further propel demand for advanced cockpit electronics. Asia-Pacific is expected to experience the fastest growth rate within the automotive cockpit electronics market due to rapid urbanization and increasing vehicle penetration rates across countries. The consumer demand for fuel-efficient technologies, affordable solutions, and digital connectivity in vehicles has fueled investments in localized research and development to cater to specific consumer needs.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Automotive Cockpit Electronics Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Automotive Cockpit Electronics Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Automotive Cockpit Electronics Market, highlighting leading vendors and their innovative profiles. These include Alps Alpine Co., Ltd., Arm Limited, Continental AG, Denso Corporation, Faurecia Clarion, Ford Motor Company, Garmin Ltd., General Motors Co., Harman International Industries, Incorporated, Infineon Technologies AG, Johnson Controls International PLC, KPIT Technologies Ltd., LG Electronics, Magneti Marelli S.p.A., Nippon-Seiki Co., Ltd., Panasonic Holdings Corporation, Pioneer Corporation, Qualcomm Technologies, Inc., Renesas Electronics Corporation, Robert Bosch GmbH, TomTom International BV, Visteon Corporation, Volkswagen AG, and Yazaki Corporation.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Automotive Cockpit Electronics Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Automotive Cockpit Electronics Market?
3. What are the technology trends and regulatory frameworks in the Automotive Cockpit Electronics Market?
4. What is the market share of the leading vendors in the Automotive Cockpit Electronics Market?
5. Which modes and strategic moves are suitable for entering the Automotive Cockpit Electronics Market?