2026-2030年全球微出行市場

全球微出行市場預計將在 2025 年至 2030 年間成長至 1,488.277 億美元，預測期內複合年成長率為 19.9%。

本報告對全球微出行市場進行了全面分析，包括市場規模和預測、趨勢、成長要素、挑戰以及涵蓋約 25 家供應商的供應商分析。

本報告對當前市場狀況、最新趨勢和促進因素以及整體市場環境進行了最新分析。推動該市場成長的因素包括：交通堵塞加劇導致需求加速成長、按需出行服務興起以及人們對環保交通途徑的意識不斷提高。

本研究客觀地結合了一手和二手訊息，包括來自主要行業相關人員的信息。報告內容包括對主要公司的分析、全面的市場規模數據、區域細分分析以及供應商格局。報告還包含歷史市場規模數據和預測市場規模數據。

本研究指出，訂閱和會員製經營模式的日益普及將是未來幾年全球微出行市場成長的主要驅動力之一。此外，無樁共享單車服務的日益普及以及政府加強發展共享單車基礎設施，預計將帶來顯著的市場需求。

目錄

第1章：執行摘要

第2章 Technavio 分析

• 分析定價、生命週期、顧客購買籃子、採用率和購買標準。
• 輸入的重要性及差異化因素
• 干擾因素
• 促進因素和挑戰的影響

第3章 市場狀況

• 市場生態系統
• 市場特徵
• 價值鏈分析

第4章 市場規模

• 市場的定義
• 市場區隔分析
• 2025年市場規模
• 市場展望，2025-2030年

第5章 市場規模與表現

• 2020-2024年全球微出行市場
• 按驅動力分類的細分市場分析，2020-2024 年
• 按類型分類的細分市場分析，2020-2024 年
• 2020-2024年車輛類型細分市場分析
• 區域區隔市場分析，2020-2024 年
• 2020-2024年各國細分市場分析

第6章 定性分析

• 人工智慧的影響：全球微出行市場
• 地緣政治衝突的影響：全球微出行市場

第7章：五力分析

第8章 市場區隔：依促進因素

• 比較：透過推進力
• 人力
• 電動驅動
• 市場機會：依駕駛員分類

第9章 市場細分：依類型

• 比較：按類型
• 對接類型
• 無樁
• 市場機會：按類型分類

第10章 市場區隔：依車輛類型

• 對比：按車輛類型
• 自行車
• 電動滑板車
• 電動輕便輕型機踏車和踏板車
• 滑板
• 其他
• 市場機會：依車輛類型分類

第11章 客戶情況

第12章 區域情勢

• 區域細分
• 區域比較
• 亞太地區
  • 中國
  • 日本
  • 印度
  • 韓國
  • 澳洲
  • 印尼
• 歐洲
  • 德國
  • 英國
  • 法國
  • 義大利
  • 西班牙
  • 荷蘭
• 北美洲
  • 美國
  • 加拿大
  • 墨西哥
• 中東和非洲
  • 沙烏地阿拉伯
  • UAE
  • 南非
  • 以色列
  • 土耳其
• 南美洲
  • 巴西
  • 阿根廷
  • 智利
• 市場機會：按地區分類

第13章 促進因素、挑戰與機遇

• 市場促進因素
• 市場挑戰
• 促進因素和挑戰的影響
• 市場機遇

第14章 競爭格局

• 概述
• 競爭格局
• 混亂局面
• 產業風險

第15章 競爭分析

• 公司簡介
• 公司排名指標
• 企業市場定位
• Bird Global Inc.
• Bolt Technology OU
• Cowboy SA
• Donkey Republic
• Dott
• Giant Bicycle Inc.
• Gogoro Inc.
• Hellobike
• Lyft Inc.
• Neuron Mobility Pte. Ltd.
• Nextbike GmbH
• Ninerrobot Pte. Ltd.
• Niu Technologies
• Pure Electric
• Rad Power Bikes

第16章附錄

The global micromobility market is forecasted to grow by USD 148827.7 mn during 2025-2030, accelerating at a CAGR of 19.9% during the forecast period. The report on the global micromobility market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing traffic congestion is expediting market demand, rising of on-demand transportation services, increasing awareness about green transportation modes.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's global micromobility market is segmented as below:

By Propulsion

• Human powered
• Electrically powered

By Type

• Docked
• Dock-less

By Vehicle Type

• Bicycles
• E-kick scooters
• Electric mopeds and scooters
• Skateboards
• Others

Geography

• APAC
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • The Netherlands
• North America
  • US
  • Canada
  • Mexico
• Middle East and Africa
  • UAE
  • South Africa
  • Turkey
• South America
  • Brazil
  • Argentina
  • Chile
• Rest of World (ROW)

This study identifies the rising use of subscription and membership business models as one of the prime reasons driving the global micromobility market growth during the next few years. Also, surge in adoption of dockless bike-sharing services and increasing government initiatives for development of bike-sharing infrastructure will lead to sizable demand in the market.

The report on the global micromobility market covers the following areas:

• Global micromobility market sizing
• Global micromobility market forecast
• Global micromobility market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading global micromobility market vendors that include Bird Global Inc., Bolt Technology OU, Cowboy SA, Donkey Republic, Dott, Giant Bicycle Inc., Gogoro Inc., Hellobike, Lyft Inc., Micro Mobility Systems AG, Neuron Mobility Pte. Ltd., Nextbike GmbH, Ninerrobot Pte. Ltd., Niu Technologies, Pure Electric, Rad Power Bikes, Specialized Bicycle Components, Spin Mobility, Trek Bicycle Corp., Voi Technology. Also, the global micromobility market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market by Geography
  • Executive Summary - Chart on Market Segmentation by Propulsion
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Vehicle Type
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
• 2.3 Factors of disruption
• 2.4 Impact of drivers and challenges

3 Market Landscape

• 3.1 Market ecosystem
• 3.2 Market characteristics
• 3.3 Value chain analysis

4 Market Sizing

• 4.1 Market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2025
• 4.4 Market outlook: Forecast for 2025-2030

5 Historic Market Size

• 5.1 Global Micromobility Market 2020 - 2024
  • Historic Market Size - Data Table on Global Micromobility Market 2020 - 2024 ($ million)
• 5.2 Propulsion segment analysis 2020 - 2024
  • Historic Market Size - Propulsion Segment 2020 - 2024 ($ million)
• 5.3 Type segment analysis 2020 - 2024
  • Historic Market Size - Type Segment 2020 - 2024 ($ million)
• 5.4 Vehicle Type segment analysis 2020 - 2024
  • Historic Market Size - Vehicle Type Segment 2020 - 2024 ($ million)
• 5.5 Geography segment analysis 2020 - 2024
  • Historic Market Size - Geography Segment 2020 - 2024 ($ million)
• 5.6 Country segment analysis 2020 - 2024
  • Historic Market Size - Country Segment 2020 - 2024 ($ million)

6 Qualitative Analysis

• 6.1 Impact of AI on Global Micromobility Market
• 6.2 Impact of Geopolitical Conflicts on Global Micromobility Market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2025 and 2030
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2025 and 2030
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2025 and 2030
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2025 and 2030
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2025 and 2030
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2025 and 2030
• 7.7 Market condition

8 Market Segmentation by Propulsion

• 8.1 Market segments
• 8.2 Comparison by Propulsion
• 8.3 Human powered - Market size and forecast 2025-2030
• 8.4 Electrically powered - Market size and forecast 2025-2030
• 8.5 Market opportunity by Propulsion
  • Market opportunity by Propulsion ($ million)

9 Market Segmentation by Type

• 9.1 Market segments
• 9.2 Comparison by Type
• 9.3 Docked - Market size and forecast 2025-2030
• 9.4 Dock-less - Market size and forecast 2025-2030
• 9.5 Market opportunity by Type
  • Market opportunity by Type ($ million)

10 Market Segmentation by Vehicle Type

• 10.1 Market segments
• 10.2 Comparison by Vehicle Type
• 10.3 Bicycles - Market size and forecast 2025-2030
• 10.4 E-kick scooters - Market size and forecast 2025-2030
• 10.5 Electric mopeds and scooters - Market size and forecast 2025-2030
• 10.6 Skateboards - Market size and forecast 2025-2030
• 10.7 Others - Market size and forecast 2025-2030
• 10.8 Market opportunity by Vehicle Type
  • Market opportunity by Vehicle Type ($ million)

11 Customer Landscape

• 11.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

• 12.1 Geographic segmentation
• 12.2 Geographic comparison
• 12.3 APAC - Market size and forecast 2025-2030
  • 12.3.1 China - Market size and forecast 2025-2030
  • 12.3.2 Japan - Market size and forecast 2025-2030
  • 12.3.3 India - Market size and forecast 2025-2030
  • 12.3.4 South Korea - Market size and forecast 2025-2030
  • 12.3.5 Australia - Market size and forecast 2025-2030
  • 12.3.6 Indonesia - Market size and forecast 2025-2030
• 12.4 Europe - Market size and forecast 2025-2030
  • 12.4.1 Germany - Market size and forecast 2025-2030
  • 12.4.2 UK - Market size and forecast 2025-2030
  • 12.4.3 France - Market size and forecast 2025-2030
  • 12.4.4 Italy - Market size and forecast 2025-2030
  • 12.4.5 Spain - Market size and forecast 2025-2030
  • 12.4.6 The Netherlands - Market size and forecast 2025-2030
• 12.5 North America - Market size and forecast 2025-2030
  • 12.5.1 US - Market size and forecast 2025-2030
  • 12.5.2 Canada - Market size and forecast 2025-2030
  • 12.5.3 Mexico - Market size and forecast 2025-2030
• 12.6 Middle East and Africa - Market size and forecast 2025-2030
  • 12.6.1 Saudi Arabia - Market size and forecast 2025-2030
  • 12.6.2 UAE - Market size and forecast 2025-2030
  • 12.6.3 South Africa - Market size and forecast 2025-2030
  • 12.6.4 Israel - Market size and forecast 2025-2030
  • 12.6.5 Turkey - Market size and forecast 2025-2030
• 12.7 South America - Market size and forecast 2025-2030
  • 12.7.1 Brazil - Market size and forecast 2025-2030
  • 12.7.2 Argentina - Market size and forecast 2025-2030
  • 12.7.3 Chile - Market size and forecast 2025-2030
• 12.8 Market opportunity by geography
  • Market opportunity by geography ($ million)
  • Data Tables on Market opportunity by geography ($ million)

13 Drivers, Challenges, and Opportunity

• 13.1 Market drivers
  • Increasing traffic congestion is expediting market demand
  • Rising of on-demand transportation services
  • Increasing awareness about green transportation modes
• 13.2 Market challenges
  • Risk of theft and need for frequent maintenance
  • Low rate of internet penetration in under-developed regions
  • Technical challenges in deploying micromobility solutions
• 13.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2025 and 2030
• 13.4 Market opportunities
  • Rising use of subscription and membership business models
  • Surge in adoption of dockless bike-sharing services
  • Increasing government initiatives for development of bike-sharing infrastructure

14 Competitive Landscape

• 14.1 Overview
• 14.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 14.3 Landscape disruption
  • Overview on factors of disruption
• 14.4 Industry risks
  • Impact of key risks on business

15 Competitive Analysis

• 15.1 Companies profiled
  • Companies covered
• 15.2 Company ranking index
  • Company ranking index
• 15.3 Market positioning of companies
  • Matrix on companies position and classification
• 15.4 Bird Global Inc.
  • Bird Global Inc. - Overview
  • Bird Global Inc. - Product / Service
  • Bird Global Inc. - Key offerings
  • SWOT
• 15.5 Bolt Technology OU
  • Bolt Technology OU - Overview
  • Bolt Technology OU - Product / Service
  • Bolt Technology OU - Key offerings
  • SWOT
• 15.6 Cowboy SA
  • Cowboy SA - Overview
  • Cowboy SA - Product / Service
  • Cowboy SA - Key offerings
  • SWOT
• 15.7 Donkey Republic
  • Donkey Republic - Overview
  • Donkey Republic - Product / Service
  • Donkey Republic - Key offerings
  • SWOT
• 15.8 Dott
  • Dott - Overview
  • Dott - Product / Service
  • Dott - Key offerings
  • SWOT
• 15.9 Giant Bicycle Inc.
  • Giant Bicycle Inc. - Overview
  • Giant Bicycle Inc. - Product / Service
  • Giant Bicycle Inc. - Key offerings
  • SWOT
• 15.10 Gogoro Inc.
  • Gogoro Inc. - Overview
  • Gogoro Inc. - Product / Service
  • Gogoro Inc. - Key offerings
  • SWOT
• 15.11 Hellobike
  • Hellobike - Overview
  • Hellobike - Product / Service
  • Hellobike - Key offerings
  • SWOT
• 15.12 Lyft Inc.
  • Lyft Inc. - Overview
  • Lyft Inc. - Product / Service
  • Lyft Inc. - Key offerings
  • SWOT
• 15.13 Neuron Mobility Pte. Ltd.
  • Neuron Mobility Pte. Ltd. - Overview
  • Neuron Mobility Pte. Ltd. - Product / Service
  • Neuron Mobility Pte. Ltd. - Key offerings
  • SWOT
• 15.14 Nextbike GmbH
  • Nextbike GmbH - Overview
  • Nextbike GmbH - Product / Service
  • Nextbike GmbH - Key offerings
  • SWOT
• 15.15 Ninerrobot Pte. Ltd.
  • Ninerrobot Pte. Ltd. - Overview
  • Ninerrobot Pte. Ltd. - Product / Service
  • Ninerrobot Pte. Ltd. - Key offerings
  • SWOT
• 15.16 Niu Technologies
  • Niu Technologies - Overview
  • Niu Technologies - Product / Service
  • Niu Technologies - Key offerings
  • SWOT
• 15.17 Pure Electric
  • Pure Electric - Overview
  • Pure Electric - Product / Service
  • Pure Electric - Key offerings
  • SWOT
• 15.18 Rad Power Bikes
  • Rad Power Bikes - Overview
  • Rad Power Bikes - Product / Service
  • Rad Power Bikes - Key offerings
  • SWOT

16 Appendix

• 16.1 Scope of the report
  • Market definition
  • Objectives
  • Notes and caveats
• 16.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 16.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 16.4 Research methodology
  • Research methodology
• 16.5 Data procurement
  • Information sources
• 16.6 Data validation
  • Data validation
• 16.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 16.8 Data synthesis
  • Data synthesis
• 16.9 360 degree market analysis
  • 360 degree market analysis
• 16.10 List of abbreviations
  • List of abbreviations