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2026-2030年全球數位教育內容市場
市場調查報告書
商品編碼
1937148

2026-2030年全球數位教育內容市場

Global Digital Education Content Market 2026-2030
出版日期: | 出版商: TechNavio | 英文 301 Pages | 訂單完成後即時交付

價格
簡介目錄

全球數位教育內容市場預計在 2025 年至 2030 年間將成長 1,040.706 億美元，預測期內複合年成長率為 16.1%。

本報告對全球數位教育內容市場進行了全面分析，包括市場規模和預測、趨勢、成長要素和挑戰，以及對約 25 家公司的供應商分析。

該報告對當前市場狀況、最新趨勢和促進因素以及整體市場環境進行了最新分析，而整體市場環境的促進因素包括人工智慧技術的融合、對個人化和靈活學習體驗日益成長的需求，以及全球網際網路普及率和行動存取的不斷提高。

本研究採用客觀的方法，結合一手和二手訊息，包括來自主要行業相關人員的意見。報告包含對主要企業的分析、全面的市場規模數據、區域細分分析以及供應商格局。報告提供歷史數據和預測數據。

市場覆蓋範圍
基準年 2026
年末 2030
預測期 2026-2030
成長勢頭 加速度
2026 年與前一年相比 14.7%
複合年成長率 16.1%
增量 1040.706億美元

研究指出，微學習形式的採用是未來幾年推動全球數位教育內容市場成長的主要因素之一，而內容傳送中游戲化的興起以及企業技能提升和再培訓計劃的成長預計將在市場上產生巨大的需求。

目錄

第1章執行摘要

第2章 Technavio 分析

  • 價格、生命週期、顧客購買籃、採用率和購買標準分析
  • 投入與差異化因素的重要性
  • 混淆來源
  • 促進因素和挑戰的影響

第3章 市場情勢

  • 市場生態系統
  • 市場特徵
  • 價值鏈分析

第4章 市場規模

  • 市場定義
  • 市場區隔分析
  • 2025年市場規模
  • 2025-2030年市場展望

第5章 市場規模表現

  • 2020-2024年全球數位教育內容市場
  • 2020-2024年最終用戶細分市場分析
  • 2020-2024年配送方式細分市場分析
  • 內容類型細分分析 2020-2024
  • 2020-2024年區域市場分析
  • 2020-2024年國家細分市場分析

第6章 定性分析

  • 人工智慧的影響：全球數位教育內容市場

第7章五力分析

  • 五力分析概述
  • 買方的議價能力
  • 供應商的議價能力
  • 新進入者的威脅
  • 替代品的威脅
  • 競爭威脅
  • 市場狀況

8. 按最終用戶進行市場區隔

  • 比較：按最終用戶
  • K-12
  • 高等教育
  • 按最終用戶分類的市場機會

9. 按交付方式進行市場區隔

  • 比較：依運輸方式
  • 網路內容
  • 行動應用
  • 離線可存取內容
  • 按交付方式分類的市場機會

第10章 依內容類型進行市場區隔

  • 比較：依內容類型
  • 影片講座和多媒體
  • 數位教科書
  • 互動內容
  • 評估和練習測試
  • 其他
  • 按內容類型分類的市場機會

第11章 客戶情況

第12章 區域情勢

  • 區域細分
  • 區域比較
  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲
    • 印尼
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 義大利
    • 西班牙
    • 荷蘭
  • 南美洲
    • 巴西
    • 阿根廷
    • 智利
  • 中東和非洲
    • 南非
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 以色列
    • 土耳其
  • 各區域的市場機遇

第13章：促進因素、挑戰與機遇

  • 市場促進因素
  • 市場挑戰
  • 促進因素和挑戰的影響
  • 市場機遇

第14章 競爭格局

  • 概述
  • 競爭格局
  • 令人困惑的局面
  • 產業風險

第15章 競爭分析

  • 公司簡介
  • 企業排名指數
  • 公司市場定位
  • 2U Inc.
  • Cambridge University Press
  • Cengage Learning Inc.
  • City and Guilds Group
  • Coursera Inc.
  • D2L Corp.
  • Hurix System Pvt. Ltd.
  • Integra Software Services Ltd.
  • Kaplan Inc.
  • Pearson Plc
  • Pluralsight LLC
  • Sorting Hat Technologies Ltd.
  • Totara Learning Solutions Ltd.
  • Udacity Inc.
  • Vedantu Innovations Pvt. Ltd.

第16章附錄

簡介目錄
Product Code: IRTNTR43141

The global digital education content market is forecasted to grow by USD 104070.6 mn during 2025-2030, accelerating at a CAGR of 16.1% during the forecast period. The report on the global digital education content market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by integration of AI technologies, rising demand for personalized and flexible learning experiences, increasing internet penetration and mobile accessibility worldwide.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Market Scope
Base Year2026
End Year2030
Series Year2026-2030
Growth MomentumAccelerate
YOY 202614.7%
CAGR16.1%
Incremental Value$104070.6 mn

Technavio's global digital education content market is segmented as below:

By End-User

  • K-12
  • Higher education

By Delivery Mode

  • Web-based content
  • Mobile applications
  • Offline accessible content

By Content Type

  • Video lectures and multimedia
  • Digital textbooks
  • Interactive content
  • Assessments and practice tests
  • Others

Geography

  • North America
    • US
    • Canada
    • Mexico
  • APAC
    • China
    • India
    • Japan
    • South Korea
    • Australia
    • Indonesia
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • The Netherlands
  • South America
    • Brazil
    • Argentina
    • Chile
  • Middle East and Africa
    • South Africa
    • UAE
    • Turkey
  • Rest of World (ROW)

This study identifies the adoption of microlearning formats as one of the prime reasons driving the global digital education content market growth during the next few years. Also, rise of gamification elements in content delivery and growth in corporate-focused upskilling and reskilling programs will lead to sizable demand in the market.

The report on the global digital education content market covers the following areas:

  • Global digital education content market sizing
  • Global digital education content market forecast
  • Global digital education content market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading global digital education content market vendors that include 2U Inc., Cambridge University Press, Cengage Learning Inc., Chegg Inc., City and Guilds Group, Coursera Inc., D2L Corp., Duolingo Inc., Guild Education Inc, Hurix System Pvt. Ltd., Integra Software Services Ltd., Kaplan Inc., Pearson Plc, Pluralsight LLC, Skillsoft Corp., Sorting Hat Technologies Ltd., Totara Learning Solutions Ltd., Udacity Inc., Udemy Inc., Vedantu Innovations Pvt. Ltd.. Also, the global digital education content market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

  • 1.1 Market overview
    • Executive Summary - Chart on Market Overview
    • Executive Summary - Data Table on Market Overview
    • Executive Summary - Chart on Global Market Characteristics
    • Executive Summary - Chart on Market by Geography
    • Executive Summary - Chart on Market Segmentation by End-user
    • Executive Summary - Chart on Market Segmentation by Delivery Mode
    • Executive Summary - Chart on Market Segmentation by Content Type
    • Executive Summary - Chart on Incremental Growth
    • Executive Summary - Data Table on Incremental Growth
    • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

  • 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • 2.2 Criticality of inputs and Factors of differentiation
  • 2.3 Factors of disruption
  • 2.4 Impact of drivers and challenges

3 Market Landscape

  • 3.1 Market ecosystem
  • 3.2 Market characteristics
  • 3.3 Value chain analysis

4 Market Sizing

  • 4.1 Market definition
  • 4.2 Market segment analysis
    • Market segments
  • 4.3 Market size 2025
  • 4.4 Market outlook: Forecast for 2025-2030

5 Historic Market Size

  • 5.1 Global Digital Education Content Market 2020 - 2024
    • Historic Market Size - Data Table on Global Digital Education Content Market 2020 - 2024 ($ million)
  • 5.2 End-user segment analysis 2020 - 2024
    • Historic Market Size - End-user Segment 2020 - 2024 ($ million)
  • 5.3 Delivery Mode segment analysis 2020 - 2024
    • Historic Market Size - Delivery Mode Segment 2020 - 2024 ($ million)
  • 5.4 Content Type segment analysis 2020 - 2024
    • Historic Market Size - Content Type Segment 2020 - 2024 ($ million)
  • 5.5 Geography segment analysis 2020 - 2024
    • Historic Market Size - Geography Segment 2020 - 2024 ($ million)
  • 5.6 Country segment analysis 2020 - 2024
    • Historic Market Size - Country Segment 2020 - 2024 ($ million)

6 Qualitative Analysis

  • 6.1 Impact of AI on Global Digital Education Content Market

7 Five Forces Analysis

  • 7.1 Five forces summary
    • Five forces analysis - Comparison between 2025 and 2030
  • 7.2 Bargaining power of buyers
    • Bargaining power of buyers - Impact of key factors 2025 and 2030
  • 7.3 Bargaining power of suppliers
    • Bargaining power of suppliers - Impact of key factors in 2025 and 2030
  • 7.4 Threat of new entrants
    • Threat of new entrants - Impact of key factors in 2025 and 2030
  • 7.5 Threat of substitutes
    • Threat of substitutes - Impact of key factors in 2025 and 2030
  • 7.6 Threat of rivalry
    • Threat of rivalry - Impact of key factors in 2025 and 2030
  • 7.7 Market condition

8 Market Segmentation by End-user

  • 8.1 Market segments
  • 8.2 Comparison by End-user
  • 8.3 K-12 - Market size and forecast 2025-2030
  • 8.4 Higher education - Market size and forecast 2025-2030
  • 8.5 Market opportunity by End-user
    • Market opportunity by End-user ($ million)

9 Market Segmentation by Delivery Mode

  • 9.1 Market segments
  • 9.2 Comparison by Delivery Mode
  • 9.3 Web-based content - Market size and forecast 2025-2030
  • 9.4 Mobile applications - Market size and forecast 2025-2030
  • 9.5 Offline accessible content - Market size and forecast 2025-2030
  • 9.6 Market opportunity by Delivery Mode
    • Market opportunity by Delivery Mode ($ million)

10 Market Segmentation by Content Type

  • 10.1 Market segments
  • 10.2 Comparison by Content Type
  • 10.3 Video lectures and multimedia - Market size and forecast 2025-2030
  • 10.4 Digital textbooks - Market size and forecast 2025-2030
  • 10.5 Interactive content - Market size and forecast 2025-2030
  • 10.6 Assessments and practice tests - Market size and forecast 2025-2030
  • 10.7 Others - Market size and forecast 2025-2030
  • 10.8 Market opportunity by Content Type
    • Market opportunity by Content Type ($ million)

11 Customer Landscape

  • 11.1 Customer landscape overview
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

  • 12.1 Geographic segmentation
  • 12.2 Geographic comparison
  • 12.3 North America - Market size and forecast 2025-2030
    • 12.3.1 US - Market size and forecast 2025-2030
    • 12.3.2 Canada - Market size and forecast 2025-2030
    • 12.3.3 Mexico - Market size and forecast 2025-2030
  • 12.4 APAC - Market size and forecast 2025-2030
    • 12.4.1 China - Market size and forecast 2025-2030
    • 12.4.2 India - Market size and forecast 2025-2030
    • 12.4.3 Japan - Market size and forecast 2025-2030
    • 12.4.4 South Korea - Market size and forecast 2025-2030
    • 12.4.5 Australia - Market size and forecast 2025-2030
    • 12.4.6 Indonesia - Market size and forecast 2025-2030
  • 12.5 Europe - Market size and forecast 2025-2030
    • 12.5.1 Germany - Market size and forecast 2025-2030
    • 12.5.2 UK - Market size and forecast 2025-2030
    • 12.5.3 France - Market size and forecast 2025-2030
    • 12.5.4 Italy - Market size and forecast 2025-2030
    • 12.5.5 Spain - Market size and forecast 2025-2030
    • 12.5.6 The Netherlands - Market size and forecast 2025-2030
  • 12.6 South America - Market size and forecast 2025-2030
    • 12.6.1 Brazil - Market size and forecast 2025-2030
    • 12.6.2 Argentina - Market size and forecast 2025-2030
    • 12.6.3 Chile - Market size and forecast 2025-2030
  • 12.7 Middle East and Africa - Market size and forecast 2025-2030
    • 12.7.1 South Africa - Market size and forecast 2025-2030
    • 12.7.2 Saudi Arabia - Market size and forecast 2025-2030
    • 12.7.3 UAE - Market size and forecast 2025-2030
    • 12.7.4 Israel - Market size and forecast 2025-2030
    • 12.7.5 Turkey - Market size and forecast 2025-2030
  • 12.8 Market opportunity by geography
    • Market opportunity by geography ($ million)
    • Data Tables on Market opportunity by geography ($ million)

13 Drivers, Challenges, and Opportunity

  • 13.1 Market drivers
    • Integration of AI technologies
    • Rising demand for personalized and flexible learning experiences
    • Increasing internet penetration and mobile accessibility worldwide
  • 13.2 Market challenges
    • Data privacy and cybersecurity concerns
    • Difficulties in maintaining learner engagement and retention
    • Intensifying competition and market consolidation pressures
  • 13.3 Impact of drivers and challenges
    • Impact of drivers and challenges in 2025 and 2030
  • 13.4 Market opportunities
    • Adoption of microlearning formats
    • Rise of gamification elements in content delivery
    • Growth in corporate-focused upskilling and reskilling programs

14 Competitive Landscape

  • 14.1 Overview
  • 14.2 Competitive Landscape
    • Overview on criticality of inputs and factors of differentiation
  • 14.3 Landscape disruption
    • Overview on factors of disruption
  • 14.4 Industry risks
    • Impact of key risks on business

15 Competitive Analysis

  • 15.1 Companies profiled
    • Companies covered
  • 15.2 Company ranking index
    • Company ranking index
  • 15.3 Market positioning of companies
    • Matrix on companies position and classification
  • 15.4 2U Inc.
    • 2U Inc. - Overview
    • 2U Inc. - Product / Service
    • 2U Inc. - Key offerings
    • SWOT
  • 15.5 Cambridge University Press
    • Cambridge University Press - Overview
    • Cambridge University Press - Product / Service
    • Cambridge University Press - Key offerings
    • SWOT
  • 15.6 Cengage Learning Inc.
    • Cengage Learning Inc. - Overview
    • Cengage Learning Inc. - Product / Service
    • Cengage Learning Inc. - Key offerings
    • SWOT
  • 15.7 City and Guilds Group
    • City and Guilds Group - Overview
    • City and Guilds Group - Product / Service
    • City and Guilds Group - Key offerings
    • SWOT
  • 15.8 Coursera Inc.
    • Coursera Inc. - Overview
    • Coursera Inc. - Business segments
    • Coursera Inc. - Key news
    • Coursera Inc. - Key offerings
    • Coursera Inc. - Segment focus
    • SWOT
  • 15.9 D2L Corp.
    • D2L Corp. - Overview
    • D2L Corp. - Product / Service
    • D2L Corp. - Key news
    • D2L Corp. - Key offerings
    • SWOT
  • 15.10 Hurix System Pvt. Ltd.
    • Hurix System Pvt. Ltd. - Overview
    • Hurix System Pvt. Ltd. - Product / Service
    • Hurix System Pvt. Ltd. - Key offerings
    • SWOT
  • 15.11 Integra Software Services Ltd.
    • Integra Software Services Ltd. - Overview
    • Integra Software Services Ltd. - Product / Service
    • Integra Software Services Ltd. - Key offerings
    • SWOT
  • 15.12 Kaplan Inc.
    • Kaplan Inc. - Overview
    • Kaplan Inc. - Product / Service
    • Kaplan Inc. - Key offerings
    • SWOT
  • 15.13 Pearson Plc
    • Pearson Plc - Overview
    • Pearson Plc - Business segments
    • Pearson Plc - Key news
    • Pearson Plc - Key offerings
    • Pearson Plc - Segment focus
    • SWOT
  • 15.14 Pluralsight LLC
    • Pluralsight LLC - Overview
    • Pluralsight LLC - Product / Service
    • Pluralsight LLC - Key offerings
    • SWOT
  • 15.15 Sorting Hat Technologies Ltd.
    • Sorting Hat Technologies Ltd. - Overview
    • Sorting Hat Technologies Ltd. - Product / Service
    • Sorting Hat Technologies Ltd. - Key offerings
    • SWOT
  • 15.16 Totara Learning Solutions Ltd.
    • Totara Learning Solutions Ltd. - Overview
    • Totara Learning Solutions Ltd. - Product / Service
    • Totara Learning Solutions Ltd. - Key offerings
    • SWOT
  • 15.17 Udacity Inc.
    • Udacity Inc. - Overview
    • Udacity Inc. - Product / Service
    • Udacity Inc. - Key offerings
    • SWOT
  • 15.18 Vedantu Innovations Pvt. Ltd.
    • Vedantu Innovations Pvt. Ltd. - Overview
    • Vedantu Innovations Pvt. Ltd. - Product / Service
    • Vedantu Innovations Pvt. Ltd. - Key offerings
    • SWOT

16 Appendix

  • 16.1 Scope of the report
    • Market definition
    • Objectives
    • Notes and caveats
  • 16.2 Inclusions and exclusions checklist
    • Inclusions checklist
    • Exclusions checklist
  • 16.3 Currency conversion rates for US$
    • Currency conversion rates for US$
  • 16.4 Research methodology
    • Research methodology
  • 16.5 Data procurement
    • Information sources
  • 16.6 Data validation
    • Data validation
  • 16.7 Validation techniques employed for market sizing
    • Validation techniques employed for market sizing
  • 16.8 Data synthesis
    • Data synthesis
  • 16.9 360 degree market analysis
    • 360 degree market analysis
  • 16.10 List of abbreviations
    • List of abbreviations