查看購物車
  • English
2025-2029年全球人工智慧賦能客戶體驗提升市場
市場調查報告書
商品編碼
1916054

2025-2029年全球人工智慧賦能客戶體驗提升市場

Global AI For Customer Experience Enhancement Market 2025-2029
出版日期: | 出版商: TechNavio | 英文 306 Pages | 訂單完成後即時交付

價格
簡介目錄

全球用於改善客戶體驗的人工智慧市場預計將在2024年至2029年的預測期內成長至309.458億美元，複合年成長率為27.9%。本報告對全球用於改善客戶體驗的人工智慧市場進行了全面分析，包括市場規模和預測、趨勢、成長要素和挑戰，以及對約25家公司的供應商分析。

該報告對當前市場狀況、最新趨勢和促進因素以及整體市場環境進行了最新分析。市場成長的促進因素包括：消費者對高度個人化和無縫體驗的需求不斷成長；先進人工智慧技術（尤其是生成式人工智慧）的廣泛應用和普及；以及在競爭激烈的市場環境中對營運效率和成本最佳化的需求。

本研究採用客觀的方法，結合一手和二手訊息，包括來自主要行業相關人員的意見。報告包含全面的市場規模數據、區域細分分析、供應商格局以及對主要企業的分析。報告提供歷史數據和預測數據。

市場覆蓋範圍
基準年 2025
目標期 2029
預測期 2025-2029
成長勢頭 加速度
同比 26.5%
複合年成長率 27.9%
增量 309.458億美元

該研究指出，由生成式人工智慧驅動的超個人化趨勢是未來幾年推動全球客戶體驗人工智慧市場成長的關鍵因素之一。此外，向主動式和預測式客戶參與模式轉移，以及人工智慧作為全通路體驗協調核心系統的作用，預計也將為市場帶來巨大的需求。

目錄

第1章執行摘要

第2章 Technavio 分析

  • 價格、生命週期、顧客購買籃、採用率和購買標準分析
  • 投入與差異化因素的重要性
  • 混淆來源
  • 促進因素和挑戰的影響

第3章 市場情勢

  • 市場生態系統
  • 市場特徵
  • 價值鏈分析

第4章 市場規模

  • 市場定義
  • 市場區隔分析
  • 2024年市場規模
  • 2024-2029年市場展望

第5章 市場規模表現

  • 2019-2023年全球人工智慧賦能客戶體驗提升市場
  • 零件細分市場分析 2019-2023
  • 2019-2023年部署細分市場分析
  • 應用細分市場分析 2019-2023
  • 2019-2023年區域細分市場分析
  • 2019-2023年國家細分市場分析

第6章五力分析

  • 五力分析概述
  • 買方的議價能力
  • 供應商的議價能力
  • 新進入者的威脅
  • 替代品的威脅
  • 競爭威脅
  • 市場狀況

7. 按組件進行市場細分

  • 比較：按組件
  • 軟體
  • 服務
  • 按組件分類的市場機會

8. 依部署方式進行市場區隔

  • 比較：依部署方式
  • 基於雲端的
  • 本地部署
  • 按部署方式分類的市場機會

第9章 按應用進行市場細分

  • 比較：按應用
  • 客戶支援和聊天機器人
  • 個人化引擎
  • 客戶回饋情緒分析
  • 銷售和行銷自動化
  • 其他
  • 按應用分類的市場機會

第10章 客戶情況

第11章 區域情勢

  • 區域細分
  • 區域比較
  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 義大利
    • 西班牙
    • 荷蘭
  • 亞太地區
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
    • 印尼
  • 南美洲
    • 巴西
    • 阿根廷
    • 哥倫比亞
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非
    • 以色列
    • 土耳其
  • 各區域的市場機遇

第12章：促進因素、挑戰與機遇

  • 市場促進因素
  • 市場挑戰
  • 促進因素和挑戰的影響
  • 市場機遇

第13章 競爭格局

  • 概述
  • 競爭格局
  • 令人困惑的局面
  • 產業風險

第14章 競爭分析

  • 公司簡介
  • 企業排名指數
  • 公司市場定位
  • Adobe Inc.
  • Amazon Web Services Inc.
  • Freshworks Inc.
  • Genesys Telecom Lab Inc.
  • Google Cloud
  • IBM Corp.
  • Microsoft Corp.
  • NICE Ltd.
  • Oracle Corp.
  • Pegasystems Inc.
  • Salesforce Inc.
  • SAP SE
  • ServiceNow Inc.
  • Sprinklr Inc.
  • Zendesk Inc.

第15章附錄

簡介目錄
Product Code: IRTNTR81102

The global AI for customer experience enhancement market is forecasted to grow by USD 30945.8 mn during 2024-2029, accelerating at a CAGR of 27.9% during the forecast period. The report on the global AI for customer experience enhancement market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by surging consumer demand for hyper-personalization and seamless experiences, proliferation and accessibility of advanced AI technologies, particularly generative ai, imperative for operational efficiency and cost optimization in a competitive landscape.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Market Scope
Base Year2025
End Year2029
Series Year2025-2029
Growth MomentumAccelerate
YOY 202526.5%
CAGR27.9%
Incremental Value$30945.8 mn

Technavio's global AI for customer experience enhancement market is segmented as below:

By Component

  • Software
  • Services

By Deployment

  • Cloud-based
  • On-premises

By Application

  • Customer support and chatbots
  • Personalization engines
  • Sentiment customer feedback
  • Sales and marketing automation
  • Others

Geography

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • The Netherlands
  • APAC
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East and Africa
    • UAE
    • South Africa
    • Turkey
  • Rest of World (ROW)

This study identifies the ascendancy of hyper-personalization fueled by generative AI as one of the prime reasons driving the global AI for customer experience enhancement market growth during the next few years. Also, paradigm shift towards proactive and predictive customer engagement and ai as central nervous system for omnichannel experience orchestration will lead to sizable demand in the market.

The report on the global AI for customer experience enhancement market covers the following areas:

  • Global AI for customer experience enhancement market sizing
  • Global AI for customer experience enhancement market forecast
  • Global AI for customer experience enhancement market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading global AI for customer experience enhancement market vendors that include Adobe Inc., Amazon Web Services Inc., COVEO, Freshworks Inc., Genesys Telecom Lab Inc., Google Cloud, IBM Corp., Medallia Inc., Microsoft Corp., NICE Ltd., Oracle Corp., Pegasystems Inc., Qualtrics LLC, Salesforce Inc., SAP SE, SAS Institute Inc., ServiceNow Inc., Sprinklr Inc., Verint Systems Inc., Zendesk Inc.. Also, the global AI for customer experience enhancement market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

  • 1.1 Market overview
    • Executive Summary - Chart on Market Overview
    • Executive Summary - Data Table on Market Overview
    • Executive Summary - Chart on Global Market Characteristics
    • Executive Summary - Chart on Market by Geography
    • Executive Summary - Chart on Market Segmentation by Component
    • Executive Summary - Chart on Market Segmentation by Deployment
    • Executive Summary - Chart on Market Segmentation by Application
    • Executive Summary - Chart on Incremental Growth
    • Executive Summary - Data Table on Incremental Growth
    • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

  • 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • 2.2 Criticality of inputs and Factors of differentiation
  • 2.3 Factors of disruption
  • 2.4 Impact of drivers and challenges

3 Market Landscape

  • 3.1 Market ecosystem
  • 3.2 Market characteristics
  • 3.3 Value chain analysis

4 Market Sizing

  • 4.1 Market definition
  • 4.2 Market segment analysis
    • Market segments
  • 4.3 Market size 2024
  • 4.4 Market outlook: Forecast for 2024-2029

5 Historic Market Size

  • 5.1 Global AI For Customer Experience Enhancement Market 2019 - 2023
    • Historic Market Size - Data Table on Global AI For Customer Experience Enhancement Market 2019 - 2023 ($ million)
  • 5.2 Component segment analysis 2019 - 2023
    • Historic Market Size - Component Segment 2019 - 2023 ($ million)
  • 5.3 Deployment segment analysis 2019 - 2023
    • Historic Market Size - Deployment Segment 2019 - 2023 ($ million)
  • 5.4 Application segment analysis 2019 - 2023
    • Historic Market Size - Application Segment 2019 - 2023 ($ million)
  • 5.5 Geography segment analysis 2019 - 2023
    • Historic Market Size - Geography Segment 2019 - 2023 ($ million)
  • 5.6 Country segment analysis 2019 - 2023
    • Historic Market Size - Country Segment 2019 - 2023 ($ million)

6 Five Forces Analysis

  • 6.1 Five forces summary
    • Five forces analysis - Comparison between 2024 and 2029
  • 6.2 Bargaining power of buyers
    • Bargaining power of buyers - Impact of key factors 2024 and 2029
  • 6.3 Bargaining power of suppliers
    • Bargaining power of suppliers - Impact of key factors in 2024 and 2029
  • 6.4 Threat of new entrants
    • Threat of new entrants - Impact of key factors in 2024 and 2029
  • 6.5 Threat of substitutes
    • Threat of substitutes - Impact of key factors in 2024 and 2029
  • 6.6 Threat of rivalry
    • Threat of rivalry - Impact of key factors in 2024 and 2029
  • 6.7 Market condition

7 Market Segmentation by Component

  • 7.1 Market segments
  • 7.2 Comparison by Component
  • 7.3 Software - Market size and forecast 2024-2029
  • 7.4 Services - Market size and forecast 2024-2029
  • 7.5 Market opportunity by Component
    • Market opportunity by Component ($ million)

8 Market Segmentation by Deployment

  • 8.1 Market segments
  • 8.2 Comparison by Deployment
  • 8.3 Cloud-based - Market size and forecast 2024-2029
  • 8.4 On-premises - Market size and forecast 2024-2029
  • 8.5 Market opportunity by Deployment
    • Market opportunity by Deployment ($ million)

9 Market Segmentation by Application

  • 9.1 Market segments
  • 9.2 Comparison by Application
  • 9.3 Customer support and chatbots - Market size and forecast 2024-2029
  • 9.4 Personalization engines - Market size and forecast 2024-2029
  • 9.5 Sentiment customer feedback - Market size and forecast 2024-2029
  • 9.6 Sales and marketing automation - Market size and forecast 2024-2029
  • 9.7 Others - Market size and forecast 2024-2029
  • 9.8 Market opportunity by Application
    • Market opportunity by Application ($ million)

10 Customer Landscape

  • 10.1 Customer landscape overview
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

  • 11.1 Geographic segmentation
  • 11.2 Geographic comparison
  • 11.3 North America - Market size and forecast 2024-2029
    • 11.3.1 US - Market size and forecast 2024-2029
    • 11.3.2 Canada - Market size and forecast 2024-2029
    • 11.3.3 Mexico - Market size and forecast 2024-2029
  • 11.4 Europe - Market size and forecast 2024-2029
    • 11.4.1 Germany - Market size and forecast 2024-2029
    • 11.4.2 UK - Market size and forecast 2024-2029
    • 11.4.3 France - Market size and forecast 2024-2029
    • 11.4.4 Italy - Market size and forecast 2024-2029
    • 11.4.5 Spain - Market size and forecast 2024-2029
    • 11.4.6 The Netherlands - Market size and forecast 2024-2029
  • 11.5 APAC - Market size and forecast 2024-2029
    • 11.5.1 China - Market size and forecast 2024-2029
    • 11.5.2 Japan - Market size and forecast 2024-2029
    • 11.5.3 India - Market size and forecast 2024-2029
    • 11.5.4 South Korea - Market size and forecast 2024-2029
    • 11.5.5 Australia - Market size and forecast 2024-2029
    • 11.5.6 Indonesia - Market size and forecast 2024-2029
  • 11.6 South America - Market size and forecast 2024-2029
    • 11.6.1 Brazil - Market size and forecast 2024-2029
    • 11.6.2 Argentina - Market size and forecast 2024-2029
    • 11.6.3 Colombia - Market size and forecast 2024-2029
  • 11.7 Middle East and Africa - Market size and forecast 2024-2029
    • 11.7.1 Saudi Arabia - Market size and forecast 2024-2029
    • 11.7.2 UAE - Market size and forecast 2024-2029
    • 11.7.3 South Africa - Market size and forecast 2024-2029
    • 11.7.4 Israel - Market size and forecast 2024-2029
    • 11.7.5 Turkey - Market size and forecast 2024-2029
  • 11.8 Market opportunity by geography
    • Market opportunity by geography ($ million)
    • Data Tables on Market opportunity by geography ($ million)

12 Drivers, Challenges, and Opportunity

  • 12.1 Market drivers
    • Surging consumer demand for hyper-personalization and seamless experiences
    • Proliferation and accessibility of advanced AI technologies, particularly generative AI
    • Imperative for operational efficiency and cost optimization in a competitive landscape
  • 12.2 Market challenges
    • Navigating complex web of data privacy, security, and evolving regulatory frameworks
    • Prohibitive implementation costs, system integration complexity, and a scarcity of specialized talent
    • Mitigating risks of algorithmic bias, dehumanization, and ensuring effective human oversight
  • 12.3 Impact of drivers and challenges
    • Impact of drivers and challenges in 2024 and 2029
  • 12.4 Market opportunities
    • Ascendancy of hyper-personalization fueled by generative AI
    • Paradigm shift towards proactive and predictive customer engagement
    • AI as central nervous system for omnichannel experience orchestration

13 Competitive Landscape

  • 13.1 Overview
  • 13.2 Competitive Landscape
    • Overview on criticality of inputs and factors of differentiation
  • 13.3 Landscape disruption
    • Overview on factors of disruption
  • 13.4 Industry risks
    • Impact of key risks on business

14 Competitive Analysis

  • 14.1 Companies profiled
    • Companies covered
  • 14.2 Company ranking index
    • Company ranking index
  • 14.3 Market positioning of companies
    • Matrix on companies position and classification
  • 14.4 Adobe Inc.
    • Adobe Inc. - Overview
    • Adobe Inc. - Business segments
    • Adobe Inc. - Key news
    • Adobe Inc. - Key offerings
    • Adobe Inc. - Segment focus
    • SWOT
  • 14.5 Amazon Web Services Inc.
    • Amazon Web Services Inc. - Overview
    • Amazon Web Services Inc. - Product / Service
    • Amazon Web Services Inc. - Key news
    • Amazon Web Services Inc. - Key offerings
    • SWOT
  • 14.6 Freshworks Inc.
    • Freshworks Inc. - Overview
    • Freshworks Inc. - Product / Service
    • Freshworks Inc. - Key offerings
    • SWOT
  • 14.7 Genesys Telecom Lab Inc.
    • Genesys Telecom Lab Inc. - Overview
    • Genesys Telecom Lab Inc. - Product / Service
    • Genesys Telecom Lab Inc. - Key offerings
    • SWOT
  • 14.8 Google Cloud
    • Google Cloud - Overview
    • Google Cloud - Product / Service
    • Google Cloud - Key offerings
    • SWOT
  • 14.9 IBM Corp.
    • IBM Corp. - Overview
    • IBM Corp. - Business segments
    • IBM Corp. - Key news
    • IBM Corp. - Key offerings
    • IBM Corp. - Segment focus
    • SWOT
  • 14.10 Microsoft Corp.
    • Microsoft Corp. - Overview
    • Microsoft Corp. - Business segments
    • Microsoft Corp. - Key news
    • Microsoft Corp. - Key offerings
    • Microsoft Corp. - Segment focus
    • SWOT
  • 14.11 NICE Ltd.
    • NICE Ltd. - Overview
    • NICE Ltd. - Business segments
    • NICE Ltd. - Key news
    • NICE Ltd. - Key offerings
    • NICE Ltd. - Segment focus
    • SWOT
  • 14.12 Oracle Corp.
    • Oracle Corp. - Overview
    • Oracle Corp. - Business segments
    • Oracle Corp. - Key news
    • Oracle Corp. - Key offerings
    • Oracle Corp. - Segment focus
    • SWOT
  • 14.13 Pegasystems Inc.
    • Pegasystems Inc. - Overview
    • Pegasystems Inc. - Product / Service
    • Pegasystems Inc. - Key offerings
    • SWOT
  • 14.14 Salesforce Inc.
    • Salesforce Inc. - Overview
    • Salesforce Inc. - Product / Service
    • Salesforce Inc. - Key news
    • Salesforce Inc. - Key offerings
    • SWOT
  • 14.15 SAP SE
    • SAP SE - Overview
    • SAP SE - Business segments
    • SAP SE - Key news
    • SAP SE - Key offerings
    • SAP SE - Segment focus
    • SWOT
  • 14.16 ServiceNow Inc.
    • ServiceNow Inc. - Overview
    • ServiceNow Inc. - Product / Service
    • ServiceNow Inc. - Key news
    • ServiceNow Inc. - Key offerings
    • SWOT
  • 14.17 Sprinklr Inc.
    • Sprinklr Inc. - Overview
    • Sprinklr Inc. - Product / Service
    • Sprinklr Inc. - Key offerings
    • SWOT
  • 14.18 Zendesk Inc.
    • Zendesk Inc. - Overview
    • Zendesk Inc. - Product / Service
    • Zendesk Inc. - Key offerings
    • SWOT

15 Appendix

  • 15.1 Scope of the report
    • Market definition
    • Objectives
    • Notes and caveats
  • 15.2 Inclusions and exclusions checklist
    • Inclusions checklist
    • Exclusions checklist
  • 15.3 Currency conversion rates for US$
    • Currency conversion rates for US$
  • 15.4 Research methodology
    • Research methodology
  • 15.5 Data procurement
    • Information sources
  • 15.6 Data validation
    • Data validation
  • 15.7 Validation techniques employed for market sizing
    • Validation techniques employed for market sizing
  • 15.8 Data synthesis
    • Data synthesis
  • 15.9 360 degree market analysis
    • 360 degree market analysis
  • 15.10 List of abbreviations
    • List of abbreviations