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市場調查報告書
商品編碼
2033014
寵物用品市場規模、佔有率、趨勢和預測:按產品類型、寵物類型、分銷管道和地區分類,2026-2034 年Pet Accessories Market Size, Share, Trends, and Forecast by Product Type, Pet Type, Distribution Channel, and Region, 2026-2034 |
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2025年全球寵物用品市場規模為323億美元。展望未來,IMARC Group預測,該市場將在2026年至2034年間以4.95%的複合年成長率成長,到2034年達到505億美元。目前,北美在該市場佔據主導地位,預計2025年市佔率將超過41.4%。該地區市場成長的主要促進因素包括寵物數量的增加、寵物護理產品技術的快速發展、人們對寵物健康和福祉的日益關注、線上零售平台的擴張以及消費者可支配收入的提高。
全球寵物用品市場正經歷成長,這主要得益於寵物飼養量的增加以及「寵物擬人化」趨勢的興起,即寵物被視為家庭成員。此外,可支配收入的增加也促使消費者投資於高品質、創新產品,例如智慧寵物設備和環保配件。電子商務網站透過提高寵物配件的可及性並提供種類繁多且價格實惠的產品,顯著推動了市場成長。人們對寵物福祉的日益關注也帶動了對整形外科床、活動追蹤器和美容工具等產品的需求。季節性和節日主題的配件也為市場注入了活力,因為消費者越來越傾向於以獨特和個性化的方式來慶祝與寵物的節日。
新冠疫情也對寵物用品市場產生了重大影響。隨著疫情封鎖期間寵物領養數量的增加,原本被抑制的需求突然釋放,導致包括美容產品、寵物床和玩具在內的各種寵物用品銷售量激增。儘管由於生產和運輸延誤導致供應鏈中斷,但寵物飼主即使在經濟低迷時期也依然保持著強勁的購買力,這顯著提振了寵物用品的銷售。
過去兩年,寵物飼養率持續上升,推動了寵物用品市場的顯著成長。目前,消費者越來越重視購買高品質、實用且時尚的寵物產品,包括美容用品、時尚配件和醫療產品。此外,社交網路和網路紅人等管道資訊的便利獲取,也提高了消費者對創新寵物產品的認知度,進一步促進了市場成長。
美國也正在崛起成為主要市場,佔據83.4%的市場。市場擴張的主要驅動力是寵物擁有率的上升。截至2023年,美國有66%的家庭(即8,690萬戶家庭)擁有寵物。隨著寵物擁有率的上升,寵物相關產品和服務的支出也增加。 2023年,美國人在寵物相關物品上的支出為1,470億美元,預計2024年將達到1,506億美元。 「寵物擬人化」(即寵物被視為家庭成員)的趨勢正在推動對高階個人化寵物用品的需求。此外,電子商務網站的興起也讓消費者更容易獲得各種各樣的寵物用品,從而促進了市場成長。
寵物飼養量的增加和寵物“擬人化”
擁有寵物(包括狗、貓、鳥類和小哺乳動物)的家庭數量正在增加。這一成長受多種因素驅動,包括生活方式的改變、人們隨著年齡成長對陪伴的需求日益增加,以及人們對寵物帶來的健康益處的認知不斷提高。隨著人們在家中飼養寵物,對寵物用品(如寵物床、玩具、美容產品和服裝)的需求也上升。例如,一份行業報告顯示,約有66%的美國家庭擁有寵物。 2022年,美國人在寵物上的支出約為1,368億美元,比2021年增加了11%。因此,狗是美國最受歡迎的寵物,約有6510萬戶家庭養狗。這些因素正在推動寵物用品市場的需求。此外,寵物也越來越被視為家庭成員,不再只是被當作動物。這種對寵物的人性化態度導致了消費者行為和偏好的改變。例如,97%的人將寵物視為家庭成員。寵物用品的這些趨勢進一步推高了市場需求。此外,寵物飼主也更願意在寵物的舒適、健康和幸福上投入更多,從而推動了對高品質、美觀實用且功能齊全的寵物配件的需求。例如,2018年至2022年間,美國與寵物相關的支出從905億美元增加至1,368億美元,增幅達51.16%。因此,2022年,美國人在寵物零食和食品上的支出約為581億美元,在寵物用品、活體動物和非處方藥上的支出約為315億美元,在獸醫護理上的支出約為359億美元,在其他服務(所有非獸醫服務,包括寵物酒店、美容、寵物保險和訓練)上的支出約為114億美元。
快速的技術進步和產品創新
科技透過引進旨在改善寵物及其飼主生活的智慧連網設備,徹底改變了寵物用品市場。根據一份物聯網產業報告,2023年底,全球將有166億台物聯網設備聯網,比2022年成長15%。例如,智慧寵物餵食器可以按時餵食,並透過智慧型手機應用程式進行遠端控制;自動清潔貓砂盆可以自動清理;寵物攝影機可以讓主人在離家時查看寵物的情況並與之互動。例如,美國智慧寵物用品品牌PETLIBRO最近推出了“One RFID Pet Feeder”,並於2024年1月上市。這款尖端寵物餵食器採用了RFID寵物識別技術,這意味著在「One RFID Pet Feeder」打開食盆蓋並投放食物之前,佩戴RFID標籤的寵物的身份就已經被驗證。這不僅解決了多寵家庭中常見的食物爭奪、食物糾紛、體重管理以及處方糧的分離等問題,還能確保每隻寵物在適當的時間獲得適當的營養。這些創新產品為寵物飼主帶來便利和安心,並透過提供新的寵物照顧和互動方式,推動了產業的進一步成長。此外,具有互動技術和豐富功能的寵物產品也越來越受到希望維持寵物精神活力和參與度的飼主的青睞。配備感應器、燈光、聲音和動作感測器的互動玩具可以為寵物提供數小時的娛樂和鍛煉,減少寵物的無聊感和過度啃咬、抓癢等行為問題。這些因素預計也將推動寵物產品市場的銷售成長。
拓展電子商務平台與產品創新
根據產業報告顯示,2023年全球零售電商銷售額預計將達5.8兆美元。線上零售和電商平台為寵物飼主提供的便利性和可及性——足不出戶即可瀏覽和購買寵物用品——是其他平台無法比擬的。這種便利性使消費者無需前往實體店即可輕鬆找到併購買產品,這實際上促進了線上寵物用品市場的整體成長。事實上,2022年6月,印度領先的寵物用品和服務線上聚合平台PetKonnect推出了線上處方藥配送服務和寵物相關產品電商平台,使寵物主人無論身處印度何處,都能在家中輕鬆獲取最優質的寵物用品和藥品。此外,電商平台也提供各式各樣的寵物用品,從知名品牌到小規模獨立設計師品牌,應有盡有。如此豐富的產品選擇使寵物飼主能夠比較各種產品、價格和功能,從而找到最適合他們愛犬和愛貓的配件。此外,許多組織舉辦與寵物相關的活動,進一步刺激了對寵物相關產品的需求。
The global pet accessories market size was valued at USD 32.3 Billion in 2025. Looking forward, IMARC Group estimates the market to reach USD 50.5 Billion by 2034, exhibiting a CAGR of 4.95% from 2026-2034. North America currently dominates the market, holding a market share of over 41.4% in 2025. The increasing pet ownership, rapid technological advancements in pet care products, heightened awareness about pet health and wellness, the expansion of online retail platforms, and the rising disposable incomes among consumers, are some of the major factors driving the market growth in this region .
The global market for pet accessories is experiencing growth in demand due to increased pet ownership and humanization of pets where animals are treated as family members. Moreover, increased disposable income leads consumers to invest in premium and innovative products like smart pet gadgets and eco-friendly accessories. E-commerce websites enhance pet accessories products accessibility as well as availability at affordable price options with a range, and this contributes significantly towards the market growth. Pet well-being awareness has driven the demand for products like orthopedic beds, activity trackers, and grooming tools. Seasonal and festive-themed accessories are also boosting the market, as consumers have an affinity to celebrate pets in novel and personalized ways.
The COVID-19 pandemic has also significantly impacted the pet accessories market. There was an initial burst of pent-up demand following more adoptions during the lockdowns, driving up the purchase of several pet accessories, such as grooming products, bedding items, and toys. Despite the supply chain disruptions due to manufacturing and shipping delays, such high purchasing behavior seen by pet parents amidst the economic downturn fueled significant growth in sales of pet accessories.
The last two years saw an increasing trend in pet ownership contributing to significant growth in the market for pet accessories. Consumers now are more aware about purchasing high-quality, functional, and fashionable pet accessories - including grooming tools, fashion accessories, and medical products for their pet animals. Furthermore, the readily available information through social networking and social media influencers is helping to create awareness about innovative pet products, further driving the market growth.
The United States is also emerging as a prominent market, holding 83.4% market share. The prime factor driving market expansion is the increasing rate of pet ownership. As of 2023, 66% of American households, or 86.9 million homes, own a pet. With an increased rate of owning a pet, there is high spending on pet-related products and services. In 2023, Americans spent $147 billion on their pets, and according to projections, this is expected to reach $150.6 billion in 2024. Pet humanization, whereby pets are considered part of the family, has driven demand for premium and personalized accessories. Apart from this, the rise in e-commerce sites has exposed consumers to a wide variety of pet accessories, thereby propelling market growth.
Increasing Pet Ownership and Humanization of Pets
There is an increased number of households owning pets, including dogs, cats, birds, and small mammals. Such an increase is because of several factors such as lifestyle changes, a population aged and seeking companionship, and an increasing awareness of the benefits that pets provide for mental and physical well-being. As people are opening up their homes to welcome pets, the demand for pet accessories, such as beds, toys, grooming products, and apparel, rises. For instance, according to an industrial report, around 66% of U.S. households own a pet. In 2022, Americans spent nearly USD 136.8 Billion on their pets, 11% up as compared to 2021. In line with this, dogs are the most popular pet in the U.S. Nearly 65.1 million U.S. households own a dog. These factors are adding to the pet accessories market demand. Furthermore, pets are increasingly regarded as part of the family. They are no longer viewed as mere animals. The humanization of pets has resulted in changes in consumer behavior and preferences. For instance, 97% of people treat their pets to be part of their family. These pet accessories trends are further increasing the market demand. Moreover, pet owners are willing to invest more in their pets' comfort, health, and happiness, driving demand for high-quality, aesthetically pleasing, and functional accessories. For instance, the amount spent on pets in the United States rose from USD 90.5 Billion to USD 136.8 Billion between 2018 and 2022, a 51.16% rise. In line with this, Americans spent around USD 58.1 Billion on treats and food for their pets, USD 31.5 Billion on supplies, live animals, and over-the-counter drugs, USD 35.9 Billion on veterinary care, and USD 11.4 Billion on other services (all services other than veterinary care such as boarding, grooming, pet insurance, and training) in 2022.
Rapid Advancements in Technology and Product Innovation
Technology has transformed the pet accessories market by introducing smart and connected devices that are meant to make the lives of pets and their owners better. According to an industrial report on IOT, at the end of 2023, there were 16.6 Billion connected IoT devices, which grew by 15% from 2022. Some examples are smart pet feeders, which can dispense food on a schedule or controlled remotely via a smartphone app, automated litter boxes, which self-clean, and pet cameras that allow owners to monitor and interact with pets while away from home. Recently, for example, PETLIBRO, a smart pet supply brand in U.S., debuted the One RFID Pet Feeder in January 2024. This cutting-edge pet feeder integrates RFID pet recognition technology, meaning that before the One RFID Pet Feeder actually opens the food bowl lid to serve food, the identity of a pet attached with an RFID tag will have already been verified. Besides addressing common problems in multi-pet households, such as food theft, food aggression, weight control, and the need to separate prescription food, this ensures that each pet gets the right nutrition at the right time. These innovative products offer convenience, peace of mind, and new ways for pet owners to care for and bond with their pets, further stimulating the industry growth. In addition, pet accessories that feature interactive technology and enrichment capabilities have gained popularity with pet owners who want to keep their pets mentally stimulated and engaged. Interactive toys featuring sensors, lights, sounds, and motion detectors can offer hours of entertainment and exercise for pets, thus reducing boredom and behavioral problems like excessive chewing or scratching. These factors are also expected to drive the revenue of the pet accessories market.
Growing E-Commerce Platforms and Product Innovation
According to an industrial report, in 2023, global retail e-commerce sales reached an estimated USD 5.8 trillion. The convenience and accessibility offered by the online retail and e-commerce platforms to pet owners with respect to browsing and purchasing their pet accessories from the comforts of their homes is unparalleled. The convenience factor has actually added to the overall growth of the pet accessories market online as consumers can easily find the product and make a purchase without visiting the physical stores for it. In fact, in June 2022, PetKonnect-a leader in online aggregation of pet products and services in India, launched an online prescription medication delivery service and an e-commerce platform for pet-related merchandise to provide the best offerings and medications to customers to keep their furry friends from their homes anywhere in India. Furthermore, e-commerce platforms offer easy access to a wide variety of pet accessories from brands that are well-known and even small, independent designers. This broader product selection allows the pet owner to explore and compare prices and features between different products to find just the right accessories for their pet. Apart from this, several organizations are hosting pet-specific events and activities, which is further boosting the demand for pet-related items.
Housing and bedding leads the market with around 30.2% of market share in 2025. According to the pet accessories market overview, housing and bedding represent the largest market share, as it encompasses a variety of products tailored to provide comfort and security for pets. It includes various items like beds, cushions, crates, and indoor kennels. Moreover, the growing prevalence of pet humanization, encouraging owners to seek products that provide comfort and align with their home decor and lifestyle choices, is boosting the market growth. In addition to this, the development of orthopedic and hypoallergenic bedding options, temperature-controlled beds, and aesthetically pleasing and space-efficient designs are strengthening the market growth. For instance, in March 2023, Discover NIGHT, a beauty textiles company, launched its first-to-market Silk Pet Bed. The Discover NIGHT Silk Pet Bed is intended to provide anti-shedding, allergy, and skin irritation protection to pets of all breeds. The ultra-comfortable pet bed is made of 90% Mulberry Silk and 10% Spandex, which has been lab-certified to meet the strictest durability standards for pet beds.
Dogs lead the market with around 55.3% of the market share in 2025. As per the pet accessories market outlook, dogs hold the largest market share as their products in the segment include several items that are designed to cater to the diverse needs of dogs. They include a variety of toys, bedding, grooming products, food and water bowls, leashes, collars, and health care items. Furthermore, rapid innovation in dog accessories that focus on enhancing the health, comfort, and safety of dogs, such as orthopedic beds for older dogs, smart collars with health monitoring features, and ergonomic harnesses, is acting as a growth-inducing market. Moreover, the inclusion of specialized products for training and behavior modification is also positively impacting the pet accessories market forecast. For instance, in February 2024, PawCo Foods, a plant-based pet nutrition business dedicated to providing high-quality, sustainable, and scientifically developed food for dogs, announced a USD 2 Million seed investment by Elevate Ventures and several angel investors, including Dropbox.
Offline leads the market with around 77.2% of market share in 2025. Offline channels represent the largest share of the market, encompassing various retail channels such as pet stores, supermarkets, and specialty stores. Moreover, the increasing popularity of offline channels due to the tactile nature of shopping for pet accessories, as consumers prefer to physically examine products before purchasing, is contributing to the market growth. Pet owners value the ability to assess the size, quality, and suitability of items like beds, collars, and toys in person. Additionally, offline channels provide immediate gratification with no waiting time for delivery. Along with this, specialist pet stores provide the added advantage of expert advice and a wider range of products specifically tailored to pets.
In 2025, North America accounted for the largest market share of over 41.4%. According to the pet accessories market statistics, North America represents the largest market share, driven by high pet ownership rates, substantial spending on pet care, and a strong presence of pet accessory manufacturers and brands. Moreover, the increasing humanization of pets in the region, leading to higher expenditure on premium and luxury pet products, is fostering the market growth. Additionally, the market is characterized by the availability of a wide range of products, including advanced technological items like global positioning system (GPS) trackers and automated feeders, along with health-focused products, such as organic foods and wellness supplements. For instance, in December 2023, PE-backed Thrive Foods acquired Canature, a pet food company based in Canada.
UNITED STATES PET ACCESSORIES MARKET ANALYSIS
The U.S. pet accessories market is at a driven stage due to the high rate of pet ownership, increasing pet humanization trends, and demand for more innovative and premium products. Smart feeders, GPS collars, and ergonomic beds are gaining popularity as pet owners focus on convenience and pet wellness. Sustainability is another significant trend, as the use of eco-friendly toys and biodegradable accessories rise. The e-commerce platforms also include Chewy and Amazon, which are growing and increasing access to pet accessories. According to world animal foundation, a total of 66% of U.S. households, or 86.9 million homes, had a pet in 2023. Among dog owners, 81% purchased gifts for their dogs during the holiday season, while 36% marked the birthday of their pet with gifts. The percentage of pet owners who prefer smart pet accessories saw an 18% year-over-year growth in 2023, evidencing growing demand for technology-driven products. In addition, 45% of dogs frequently wear accessories such as harnesses, collars, or sweaters.
EUROPE PET ACCESSORIES MARKET ANALYSIS
In Europe, the drivers for the pet accessories market are seen as rising in relation to pet humanization, sustainability, and premiumization. Pet owners are looking more and more toward accessories made from environmentally friendly materials, such as hemp leashes and bamboo feeding bowls. Technological advancements in the region also saw the development of smart pet gadgets, which include trackers and feeders, and are gaining traction today. Countries with high rates of pet ownership, such as Germany, France, and the UK, demonstrate strong demand for innovative pet products.
The UK alone accounts for around 13.5 million pet dogs and 12.5 million pet cats. According to dogster (pet industry statistics 2024), more than 42% of dog and cat owners in Europe spend on premium pet accessories. About 25% of pet owners in Germany utilize technology-driven accessories, such as GPS collars and activity trackers, to monitor the pets. Sustainability has also become a trend with a 30% increase in sales of eco-friendly pet products from 2022 to 2023.
ASIA PACIFIC PET ACCESSORIES MARKET ANALYSIS
Asia Pacific's pet accessories market is quite fast-paced due to growing pet humanization, increasing disposable incomes, and urbanization. Owners seek premium and innovative products, such as designer pet clothing, multifunctional carriers, and smart feeders. Since single households are increasingly seen in urban cities, expenses associated with pets increase, with online sales from e-commerce sites such as JD.com and Flipkart further propelling the market for pet accessories. According to financial times, China is poised to have more pets in cities than children under the age of four by 2024, and by 2030, urban pets might be twice that of young children. Currently, India has the fastest growing pet population. Estimated in 2023, 32 million dogs are pet-owned in the country. Among all the pet owners in the region, 55% buy accessories such as harnesses, toys, and feeders. Technological advancements have been strong growth areas; 20% of China's pet owners use smart pet devices.
LATIN AMERICA PET ACCESSORIES MARKET ANALYSIS
Latin American pet accessories market is driven by rising pet ownership, urbanization, and an increasing middle-class population. Affordable yet high-quality accessories, including collapsible bowls, climate-adapted clothing, and multifunctional leashes, are attracting more interest from pet owners. Another growth driver in the region comes in the form of rising e-commerce adoption, improving access to a wider range of products. In the Brazil 2023 study, some 46 percent of households owned a pet, with dogs as the most common. Mexico is not far behind, with a 38 percent pet ownership rate. About 60 percent of pet owners in the region buy at least one accessory per year, with 25 percent spending on premium items like orthopedic beds or GPS collars. Medical tourism destinations like Costa Rica have also encouraged demand for travel-friendly pet accessories, so this also contributes to regional growth.
MIDDLE EAST AND AFRICA PET ACCESSORIES MARKET ANALYSIS
The middle East and Africa pet accessories market is propelled by the growth in disposable incomes, shift in cultural beliefs, and urbanization. Pet owners are increasingly making purchases of accessories to ensure pet comfort, such as cooling vests, hydration solutions, and luxury carriers. Sustainability is emerging as an important trend. Regional manufacturers are offering regional biodegradable products.
According to world animal foundation, 7.4 million households in South Africa owned a pet in 2023, with dogs being the most common. In the UAE, 55% of owners reported spending on accessories climate-specific items like cooling mats. Saudi Vision 2030 encourages the growth of pet-friendly spaces, contributing to a 12% annual increase in travel or outdoor accessory sales for pets. The growth of e-commerce in the region has also been contributed to online accessory sales, at 24% of revenue in 2023.
Major players in the market are engaging in a variety of strategic activities to maintain and enhance their market positions. They are investing in research and development (R&D) to innovate technologically advanced products that cater to the evolving needs of pet owners. Moreover, some companies are focusing on creating smarter, connected products that integrate with mobile technology, such as global positioning system (GPS) trackers for pets, automated feeders, and health monitoring devices. Besides this, several players are expanding their product ranges to include eco-friendly and sustainable options, responding to the heightened consumer demand for environmentally responsible products.