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市場調查報告書
商品編碼
1792679
2025 年至 2033 年可重複使用吸管市場規模、佔有率、趨勢及預測(按類型、最終用戶、配銷通路和地區)Reusable Straw Market Size, Share, Trends and Forecast by Type, End User, Distribution Channel, and Region, 2025-2033 |
2024年,全球可重複使用吸管市場規模為23億美元。展望未來, IMARC Group估計,到2033年,該市場規模將達到40億美元,2025年至2033年的複合年成長率為6.5%。亞太地區目前佔據市場主導地位,2024年的市佔率將超過30.0%。由於環保意識的增強、一次性塑膠使用監管的加強、永續生活方式的興起以及消費者透過永續替代品避免浪費的需求增加,該地區可重複使用吸管的市場佔有率正在不斷成長。
隨著人們對環境問題(尤其是塑膠污染)的認知不斷提高,可重複使用吸管市場發展勢頭強勁。各國政府和組織紛紛頒布禁令和限制使用一次性塑膠製品,促使消費者轉向可重複使用吸管等環保替代品。消費者越來越重視生活方式和永續性,這增加了對可重複使用產品的需求。材料創新的進步擴大了吸管的選擇範圍,包括不銹鋼、矽膠、竹子和玻璃吸管,以提高耐用性、美觀性和多功能性。可重複使用吸管大多配有清潔刷和旅行盒等配件,進一步提高了便攜性和清潔便利性,這進一步增加了它們的吸引力。此外,社群媒體宣傳和具有社會意識的網紅的代言也引起了消費者的興趣。企業,尤其是食品和飲料行業的企業,出於永續發展的目的,正在採用可重複使用吸管,這將進一步推動可重複使用吸管市場的成長。
美國已成為可重複使用吸管的重要區域市場。人們日益增強的環保意識以及政府對一次性塑膠的監管,推動了全美可重複使用吸管的銷售。許多州和城市禁止或以其他方式限制塑膠吸管的銷售,消費者和企業都看到了邁向永續發展的動力。相關法規也推動了全美各地更多地使用可重複使用吸管。消費者的環保意識非常強,對環保、可重複使用的產品需求旺盛。環保行動主義和社交媒體上關於永續生活的廣泛倡導也推動了市場發展。零售商和餐廳也不甘落後,他們提供可重複使用吸管,並將其作為綠色實踐策略的一部分。監管支持、消費者意識提升以及商業舉措的結合,使美國成為可重複使用吸管的重要市場。
日益嚴重的環境問題
人們對環境的日益關注是可重複使用吸管市場規模成長的最重要因素。一次性塑膠吸管是海洋的主要污染物之一,一次性塑膠吸管和其他廢棄物會破壞海洋生物。據報導,塑膠佔所有海洋污染的80%,每年約有800萬至1000萬噸塑膠最終流入海洋。其他公司也提供環保材料製成的可重複使用吸管,例如不銹鋼、玻璃,甚至竹子和矽膠。由於消費者環保意識的增強,這些吸管也越來越受歡迎,因此對環保產品的需求也越來越大。例如,最近在2021年,總部位於加州、生產不鏽鋼瓶並由日本Ueni商事株式會社獨家經銷的Mizu公司在其官方入口網站上宣布推出可重複使用吸管。世界各國政府和組織也正在頒布關於一次性塑膠的禁令和法規,這反過來又將為市場提供永續選擇(例如可重複使用吸管)創造一個推動因素。
一次性塑膠法規
全球許多地區對一次性塑膠和一次性吸管的監管措施和全面禁令,已成為可重複使用吸管市場的重要驅動力。許多政府已經訂定或正在討論禁止或限制使用一次性塑膠吸管的法律。自2020年10月1日起,英格蘭已禁止使用一次性塑膠吸管和飲料攪拌棒。這種監管環境迫使企業和消費者根據新規定轉向可重複使用的替代品,以創造更清潔的環境。作為對這些禁令的回應,餐廳、咖啡館和飲料公司正在增加可重複使用吸管的供應,以此作為其永續發展努力的一部分。這個法律框架促進了人們對可重複使用吸管的接受,從而推動了市場成長。
技術進步
材料和製造程序的進步促進了可重複使用吸管市場的發展。如今,製造商生產出各種用途的吸管,包括耐用、柔韌和耐高溫等許多優點。伸縮式和折疊式吸管等創新設計在便攜使用方面日益普及。市面上也出現了一些智慧吸管,它們具備溫度感應和清潔提醒等先進功能。例如,ELO 是一款創新的鋁製可重複使用吸管解決方案,並整合到一款行動應用程式中,旨在提高公眾對塑膠污染問題的認知並採取行動。這些技術發明為可重複使用吸管增添了更多吸引力和功能。消費者對它趨之若鶩,從而促進了市場成長。
消費者對永續產品的需求
消費者的偏好正在轉向永續且環保的產品,可重複使用吸管也順應了這個趨勢。因此,越來越多的人會不遺餘力地選擇生態足跡最小的產品。麥肯錫報告稱,60% 至 70% 的消費者表示,他們願意為永續包裝支付額外費用。可重複使用吸管是「綠色」產品,與一次性吸管相比,可長期降低成本。對「綠色」選擇的需求促使製造商和零售商擴大可重複使用吸管的供應,從而推動市場成長。此外,可重複使用吸管提供各種材質、尺寸和設計,確保消費者能夠根據特定的偏好和生活方式需求進行選擇。
The global reusable straw market size was valued at USD 2.3 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 4.0 Billion by 2033, exhibiting a CAGR of 6.5% from 2025-2033. Asia Pacific currently dominates the market, holding a market share of over 30.0% in 2024. The reusable straw market share in the region is increasing due to environmental awareness, increasing regulations over the use of single-use plastics, a trend in sustainability lifestyles, and increased demand from consumers to avoid waste through sustainable alternatives.
The reusable straw market is gaining momentum due to the increasing awareness about environmental issues, particularly plastic pollution. Bans and restrictions issued by governments and organizations regarding the use of single-use plastics propel consumers toward adopting eco-friendly alternatives such as reusable straws. Consumers increasingly began focusing on choices concerning lifestyle and sustainability, which increased demand for reusable products. Material innovation advancement expanded options to include stainless steel, silicone, bamboo, and glass straws for durability, aesthetics, and versatility. Reusability straws, mostly with accessories such as cleaning brushes and travel cases that further enhance portability and cleaning ease, further increase their attractiveness. Moreover, social media campaigns and endorsements from socially conscious influencers also raise interest among consumers. Businesses, especially those in the food and beverage industry, are taking up reusable straws for sustainability purposes, which would further fuel the reusable straw market growth.
The United States emerged as a key regional market for reusable straw. Growing awareness about environmental issues as well as government actions taken to regulate single-use plastics have given an impetus to reusable straw sales across the United States. By banning or otherwise restricting the sale of plastic straws across many states and cities, consumers and businesses alike have seen an impetus to go sustainable. Regulations have provided an impetus to use more reusable straws in all of the US. Consumers are very environmentally conscious and tend to have a lot of demand for eco-friendly, reusable products. Market factors are also driven by environmental activism and wide-scale social media advocacy regarding sustainable living. Retailers and restaurants have not been left behind either as they are providing reusable straws as part of the strategies for adopting green practices. The combination of regulatory support, consumer awareness, and business initiatives makes the United States a key market for reusable straws.
Rising environmental concerns
Growing concern for the environment is the most prominent factor for the growth of reusable straws market size. Single-use plastic straws are among the primary pollutants of oceans, and single-use plastic straws and other waste can destroy marine life. It is reported that plastic makes up 80% of all ocean pollution, and approximately 8 to 10 Million Metric Tons of plastic end up in the ocean annually. Others also offer reusable straws through eco-friendly materials such as stainless steel, glass, or even bamboo and silicone, and are gaining popularity owing to increased environmental awareness about the part of consumers, so demand for eco-products becomes larger. For example, recently in 2021 Mizu, a California-based company that produces stainless bottles and is exclusively distributed by Ueni Trading Company from Japan, announced the available reusable straws on the company's official online portal. Governments and organizations worldwide are also enacting bans and regulations on single-use plastics, which in turn will create a fueling factor to the market for sustainable options such as reusable straws.
Regulations on single use plastics
Regulatory measures and outright bans for single-use plastics, and single-use straws in numerous regions worldwide, have been a significant driving force in the market for reusable straws. Many governments have introduced or are debating laws to ban or curtail the use of single-use plastic straws. Single-use plastic straws and drink stirrers are already banned in England from 1st October 2020. This regulatory environment is compelling businesses and consumers to shift to reusable alternatives in line with the new rules toward a cleaner environment. As a reaction to such bans, restaurants, cafes, and beverage companies are increasing the supply of reusable straws as part of their sustainability efforts. This legal framework fosters the acceptance of reusable straws, driving market growth.
Technological advancements
The evolution of technologies in materials and manufacturing techniques is enhancing the development in the market for reusable straws. Now manufacturers create a variety of straws for different purposes, including a host of benefits such as longevity, flexibility, and temperature resistance. Innovative designs, such as telescopic and collapsible straws, are becoming extremely popular for on-the-go use. The market has also seen the emergence of smart straws with advanced functionalities that include temperature sensing and reminders to clean. For example, ELO is an innovative aluminum reusable straw solution with integration into a mobile application designed for creating awareness and acting toward the problem of plastic pollution. These technological inventions add more appeal and functionality to reusable straws. Consumers are attracted to it and increases market growth.
Consumer demand for sustainable products
Consumers' preferences are shifting to products that are sustainable and eco-conscious, and reusable straws align with this trend. In doing so, more people go out of their way for products that have the minimum ecological footprint. McKinsey reports that 60 to 70% of its consumers say they are ready to pay a premium to accommodate a sustainable package. Reusable straws are "green" and come with long-term cost-cutting compared to single use. The demand for "green" choices is giving manufacturers and retailers a mandate to expand their offerings for reusable straws, propelling market growth. Besides, the availability of a variety of materials, sizes, and designs in reusable straws ensures the consumer can select based on specific preferences and lifestyle requirements.
Bamboo straws are a market leader in the reusable straw segment, with a share of 36.5%, attributed to their natural and biodegradable properties. The increasing desire for sustainability and eco-friendliness among consumers has led to an increase in demand for bamboo straws. Lightweight and aesthetically pleasing, these straws are in sync with the environmental consciousness of individual consumers as well as businesses. They are chemical-free and safe for health, thus making them a very appealing product for health-conscious consumers. The increased adoption of bamboo straws in regions with strict anti-plastic regulations further supports their market growth. Their perceived premium quality and appeal to environmentally focused consumers also make them a preferred choice.
Residential dominates the reusable straw market with a share of 55.7%. Consumer awareness about sustainability has boosted household uptake of reusable straws for personal use. Family and individuals appeal to the convenience of having personal reusable straws, which are often sold in packs with cleaning brushes. Health and environmental benefits strongly resonate with residential users looking for alternatives to plastic. Social media marketing campaigns and environment-friendly influencers have also strongly impacted consumer purchasing behavior. Moreover, the availability and price range of the different types offered like bamboo and stainless-steel straws serve the diversity in consumer demand, therefore securing the leadership of the residential sector.
Supermarkets and hypermarkets are the largest distribution channels for reusable straws, offering accessibility and variety under one roof. There is an opportunity for the consumer to compare materials, designs, and prices before finalizing a purchase from a retail outlet. Their presence in both urban and suburban areas provide higher sales volumes. Besides, supermarkets often run promotions or discounts, which pushes customers to buy more. The convenience of picking up reusable straws during routine shopping trips makes reusable straws a preferred option for many consumers. Along with this, collaborations between retail and eco-friendly brands continue to increase the awareness about and visibility of reusable straw options in this segment.
Asia Pacific is currently leading the market with a share of 30.0%, driven by environmental awareness, regulatory support, and the sheer volume of customers, as well as a lot of diversity in the said consumers. China, India, and Japan, with enormous populations and increasing eco-friendly sensitivities, are responsible for the increasing demand for reusable straws as compared to single-use plastics. The above is complemented by government policies, for instance, bans on disposable plastic products and environmental organizations' campaigns that advocate for a greener lifestyle. On the market side, cost-effective and innovative options for reusable straws are bamboo, stainless steel, and reusable plastic ones that are widely available and fit consumer preferences. Companies in the hospitality and retail industries have recently turned to reusable straws in their efforts to achieve sustainability objectives and increase market penetration.
In North America, for instance, environmental awareness runs high, with regulations regarding single-use plastics being at an all-time high. U.S. and Canadian consumers are on the looking for alternatives that bring them closer to sustainability and fulfill their desire to save the planet. This robust demand calls for stainless steel, silicone, and glass-based reusable straws. Restaurants, cafes, and food service establishments are growingly embracing reusable straws to be in line with sustainability initiatives and meet the local plastic straw bans. The factors that affect the market can be attributed to corporate social responsibility initiatives wherein businesses are offering brandable reusable straws as items for promotions.
The European market is fueled by rigorous environmental regulations, a deep-rooted sustainability culture, and increasing public awareness of plastic waste. Other places in Europe are at the forefront of single-use bans, which push the proliferation of reusable straws to grow amongst the consumer masses around. Thus far, consumers across Europe seek reusable alternatives as a preference to reduce plastic pollution across water, land, and air spheres and foodservice operators are emulating business as usually set toward providing reusable straws to all consumers alike to share in the design and resource variations taking precedence toward reusable straws.
Latin America is experiencing an increasing concern for reusable straws and the need to live more sustainably about environmental issues. Countries in the region are implementing plastic reduction policies and regulations, and it promotes the use of reusable straws. The market for straws is a combination of the most traditional materials, such as bamboo, and new ones such as silicone and stainless steel. Latin American consumers, especially urban ones, embrace reusable straws for their consumption and are pushing for them to be adopted in the food and beverage industry.
Emerging markets are seen in the Middle East and Africa regions, as sustainability and eco-friendly alternatives are growing in interest. Although the adoption of reusable straws is not widespread in this region, gradual steps are being taken toward reducing single-use plastics. Urban centers and tourist destinations in the Middle East, such as Dubai and Abu Dhabi, see increased use of reusable straws in hospitality establishments. In Africa, efforts to address plastic pollution are leading to the promotion of reusable straws as eco-friendly options.
United States Reusable Straw Market Analysis
In 2024, United States hold a market share of 78.80% for the reusable straw in North America. The ban of single use plastic straws in California, Maine, New Jersey, New York, Oregon, Rhode Island, Vermont, and Washington of several states of USA drives the reusable straws market. California is the first state to enact legislation that enforces a statewide ban on single-use plastics in big-box retailers. It has also been reported that the US alone uses about 500 Million straws each day. In return, the daily growth of consumption in straws keeps on enhancing. The market growth is driven by the increasing eco-friendliness of the population, particularly in urban areas, who prefer to use reusable straws. According to the Census Bureau, in 2020, around 265,149,027 people lived in urban areas of the United States, making up 80% of the population. Also, population density in urban areas rose by 9.0% from 2010 to 2020. Correspondingly, the growing trend of sustainability is forcing restaurants and cafes to replace disposable straws with reusable ones by environmentally friendly standards.
Europe Reusable Straw Market Analysis
European Union policy- such as the Single Use Plastics Directive aimed at reducing plastic waste has positively influenced the market. Most EU countries also enforced a ban on plastic straws. Reusable straws are also encouraged in tourist-geared places of Spain and Italy to help minimize plastic pollution that contributes to the market's expansion in the European region. In its recent report, the Spanish government said that during the first ten months of 2024, Spain welcomed more than 82.8 Million international visitors, a growth rate of 10.8% compared to the similar time in 2023. Meanwhile, spending by tourists in October was recorded at €11.898 Billion (USD 12.610 Billion), also a rise of 15.5% year-on-year. More so, arrivals increased by 9.5%, reaching more than 8.9 Million in October. In line with this, reports show that Italy's Travel & Tourism sector contributed USD 251.55 Billion, accounting for 10.5% of the nation's total economic output in 2023, reinforcing its critical role in Italy's economy.
Asia Pacific Reusable Straw Market Analysis
Rapid urbanization and a rising middle-class population are driving the reusable straw market growth across the region. As per the India Brand Equity Foundation (IBEF), Indian rich households earn more than ₹2 crore (around USD 242,709) annually. This rose from USD 1.06 Million in 2016 to 1.8 Million in 2021. To that effect, according to the Central Intelligence Agency (CIA), in 2023, the total population of India had an urbanized population of 36.4%. Further, the cities across India are mainly composed of New Delhi (32.941 Million), Mumbai (21.297 Million), Kolkata (15.333 Million), Bangalore (13.608 Million), Chennai (11.776 Million), and Hyderabad (10.801 Million). Also, reusable straws are on the rise significantly in the urban food chains and cafes of burgeoning markets like China and India.
Latin America Reusable Straw Market Analysis
Increased environmental issues awareness and efforts to minimize plastic usage drive the adoption of reusable straws as alternatives in place of single-use plastic straws in urban settings throughout Latin America. The Central Intelligence Agency states that, as of 2023, urban residents represent 87.8% of the population in Brazil. Similarly, the Central Intelligence Agency (CIA) shows that in 2023, urban residents accounted for 81.6% of Mexico's total population. Moreover, local festivals are actively promoting reusable products to reduce environmental impact which is stimulating market growth.
Middle East and Africa Reusable Straw Market Analysis
The region's thriving tourism industry has led to a rise in the use of reusable straws, thereby expanding the market for these products. The Ministry of Economy reported that in 2022, the travel and tourism sector accounted for approximately USD 45.09 Billion in the GDP of the UAE, thus comprising 9% of the total GDP. In the same year, the overall spending of international tourists accounted for USD 32.01 Billion. The number of hotels in the UAE increased to 1,189, and hotel capacity in the country went up to 203,000 rooms.
Market players in the business of reusable straws have been keenly innovating, sustainably, and strategically partnering to strengthen their market presence. Companies are creating a variety of products from bamboo to stainless steel, glass, and silicone aimed at all kinds of consumer preferences. Customized engraved designs and personalized packaging are in high demand as companies look to innovate and stand out. Many manufacturers are aligning with environmental movements, stating that their products are 'eco-friendly' solutions against plastic waste. Partnerships with retail chains, e-commerce platforms, and HORECA businesses have increased the access and visibility of the product. Furthermore, targeted marketing campaigns, influencer endorsements, and competitive pricing are some of the strategies adopted to attract the environmentally conscious consumer and thereby expand their market share in the global market.