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市場調查報告書
商品編碼
1722745
OLED 微型顯示器市場報告(按類型(近眼式、投影式)、解析度(高清、全高清)、最終用途產業(汽車、醫療保健、消費性電子、軍事、執法等)和地區分類,2025 年至 2033 年OLED Microdisplay Market Report by Type (Near-To-Eye, Projections), Resolution (HD, Full HD), End Use Industry (Automotive, Healthcare, Consumer Electronics, Military, Law Enforcement, and Others), and Region 2025-2033 |
2024年全球OLED微顯示器市場規模達2.822億美元。展望未來,預計2033年市場規模將達到14.203億美元,2025-2033年期間的成長率(CAGR)為18.69%。消費性電子產業的持續改進,以及對醫療顯示器和穿戴式裝置的需求不斷成長,主要推動了全球市場的發展。
主要市場促進因素:消費者對電子設備小型化以及具有廣視角和更清晰影像的顯示器的偏好日益增強,這是推動市場發展的關鍵促進因素。此外,汽車產業用於原型設計車輛虛擬設計的產品應用不斷擴大也刺激了全球市場。
主要市場趨勢:眾多技術創新,例如超高清和高清 (UHD/HD) OLED 微型顯示器的開發,可提供高光學性能和出色的對比度,是重要的成長誘導因素。除此之外,未來幾年,研發活動投資的不斷增加將持續推動市場發展。
競爭格局:市場上一些知名的公司包括 eMagin Corporation、Fraunhofer FEP、Kopin Corporation、MicroOLED SAS(Photonis Technologies SAS)、Seiko Epson Corporation、Silicon Micro Display Inc.、Sony Group Corporation、Sunlike Display Tech Corporation、Winstar Display Co. Ltd. 和 Wisehip. 等。
地理趨勢:由於虛擬實境、擴增實境和穿戴式裝置製造中對高解析度顯示器的需求不斷增加,北美在市場上佔據明顯主導地位。除此之外,主要參與者對提升用戶遊戲體驗的關注度不斷提高,進一步催化了區域市場。
挑戰與機會:阻礙市場發展的關鍵挑戰之一是高製造成本,可以透過投資先進的生產技術和實現規模經濟來降低開支來克服。
新興的AR/VR應用
OLED微型顯示器因其響應時間快、解析度高、對比度高等特點,廣泛應用於AR和VR技術。例如,2023年10月,Sony半導體解決方案公司(SSS)推出了ECX344A,這是一款具有4K解析度的高清大尺寸1.3吋OLED微型顯示器。它通常用於虛擬實境(VR)和擴增實境(AR)頭戴式顯示器應用。類似地,微軟 HoloLens 等 AR 設備利用這些顯示器將數位資訊無縫疊加到現實世界中。此外,教育、醫療保健、遊戲和工業培訓領域日益成長的應用正在鼓勵合作和夥伴關係,這是一個重要的成長誘導因素。例如,2023 年 7 月,三星顯示收購了美國 OLED 微顯示器製造商 eMagin,以擴大其用於擴增實境 (AR) 和虛擬實境 (VR) 裝置的 OLED 微顯示器生產。除此之外,主要參與者正在利用 OLED 微型顯示器為用戶提供更逼真的視覺效果和更流暢的運動追蹤,預計這將在預測期內推動市場發展。 2024年2月,TCL啟動RayNeo X2獨立AR眼鏡眾籌活動,售價700美元。此外,2024年3月,歐洲OLED微型顯示器供應商之一MICROOLED開發了與VSpeak眼鏡模組相容的ActiveLook技術,這是首款專為航模愛好者設計的智慧擴增實境(AR)眼鏡解決方案。此創新模組與所有 ActiveLook 眼鏡無縫整合,可將即時遙測資料直接傳輸到飛行員的視野中,從而增強模型飛行員與小型飛行器的互動方式。
製造程序的進步
知名企業對製造技術的日益重視正在催化市場的發展。例如,2024 年 4 月,弗勞恩霍夫光子晶體系統研究所的研究人員推出了一種半透明高解析度 OLED 微型顯示器,其重量比傳統的基於組合器的光學透視近眼系統輕得多。此外,噴墨列印和捲對捲處理等創新技術正在獲得廣泛的關注,以提高生產效率和產量。這些技術旨在減少材料浪費並降低整體製造成本,使 OLED 微型顯示器更易於使用且價格更實惠。 2024年4月,OLED微顯示器開發商之一視亞科技宣佈在上海啟動第二條OLED微顯示器生產線。除此之外,主要參與者正在努力擴大生產規模,同時維持產品質量,進而增強市場。例如,據報道,2023 年 8 月,蘋果測試了 OLED 微顯示器供應商,以增加未來視覺耳機的生產規模。此外,2023年1月,中國江蘇的OLED微顯示器製造商湖畔雷電半導體(LLS)與美國Lightning Silicon Technology, Inc.(Lightning Silicon)合作,將超高清、高亮度的矽基OLED微顯示器商業化。
擴展穿戴式科技
對配備 OLED 微型顯示器的智慧眼鏡、健身追蹤器、智慧手錶等設備的需求不斷成長,正在刺激市場的發展。例如,2024 年 2 月,小米推出了 Smart Band 8 Pro 健身手環,配備 1.74 英寸 60Hz 336x480 AMOLED 顯示螢幕,具有 150 多種運動模式、4 通道心率監測和 14 天的電池續航時間。除此之外,OLED 微型顯示器還具有許多優勢,例如功耗更低、在各種光照條件下具有更好的可視性、能夠產生鮮豔的色彩和深黑色等。例如,2024 年 1 月,高通推出了一款 SoC,旨在幫助其他公司開發新一代混合實境耳機。此外,包括 Apple Watch 在內的智慧手錶和 Fitbit 等健身追蹤器都配備了 OLED 技術,以更清晰、更生動的螢幕提升用戶體驗。除此之外,研發活動的多項進步也進一步催化了全球市場。 2024 年 5 月,浦項科技大學 (POSTECH) 和韓國工業技術研究院的研究人員利用雷射燒蝕圖案化技術,製造出可變形微型超級電容器 (MSC),用於在軟電子設備中儲存能量。
The global OLED microdisplay market size reached USD 282.2 Million in 2024. Looking forward, the market is expected to reach USD 1,420.3 Million by 2033, exhibiting a growth rate (CAGR) of 18.69% during 2025-2033. Continuous improvements in the consumer electronics industry, along with the escalating demand for medical displays and wearables, are primarily bolstering the global market.
Major Market Drivers: The increasing preferences among consumers toward the miniaturization of electronic devices and a display with a wide-view angle and cleaner image are among the key drivers propelling the market. Moreover, the expanding product application in the automotive industry for prototyping the virtual design of the vehicle is also stimulating the global market.
Key Market Trends: Numerous technological innovations, such as the development of ultra-high-definition and high-definition (UHD/HD) OLED microdisplays, which provide high optical performance with an excellent contrast ratio, are acting as significant growth-inducing factors. Besides this, the elevating investments in R&D activities will continue to fuel the market in the coming years.
Competitive Landscape: Some of the prominent companies in the market include eMagin Corporation, Fraunhofer FEP, Kopin Corporation, MicroOLED S.A.S. (Photonis Technologies SAS), Seiko Epson Corporation, Silicon Micro Display Inc., Sony Group Corporation, Sunlike Display Tech Corporation, Winstar Display Co. Ltd., and WiseChip Semiconductor Inc., among many others.
Geographical Trends: North America exhibits a clear dominance in the market, owing to the elevating demand for high-resolution displays in the manufacturing of virtual reality, augmented reality, and wearable devices. Apart from this, the inflating focus of key players on enhancing the gaming experience of users is further catalyzing the regional market.
Challenges and Opportunities: One of the key challenges hindering the market is the high manufacturing costs, which can be overcome by investing in advanced production technologies and achieving economies of scale to reduce expenses.
Rising AR/VR Applications
OLED microdisplays are extensively used in AR and VR technologies, owing to their fast response times, high resolution, superior contrast ratios, etc. For example, in October 2023, Sony Semiconductor Solutions Corp. (SSS) launched the ECX344A, a high-definition and large-size 1.3-type OLED microdisplay with 4K resolution. It is usually intended for virtual reality (VR) and augmented reality (AR) head-mounted display applications. Similarly, AR devices like Microsoft's HoloLens utilize these displays to overlay digital information seamlessly onto the real world. Moreover, the growing applications in education, healthcare, gaming, and industrial training are encouraging collaborations and partnerships, which is acting as a significant growth-inducing factor. For example, in July 2023, Samsung Display acquired the U.S.-based OLED microdisplay manufacturer eMagin to expand its OLED microdisplay production for augmented reality (AR) and virtual reality (VR) devices. Apart from this, key players are leveraging OLED microdisplays to provide users with more lifelike visuals and smoother motion tracking, which is expected to fuel the market over the forecasted period. In February 2024, TCL introduced the crowdfunding campaign for RayNeo X2 standalone AR glasses, priced at US$700. Additionally, in March 2024, MICROOLED, one of the providers of OLED microdisplays based in Europe, developed ActiveLook technology compatible with the VSpeak Glasses module, the first-ever smart augmented reality (AR) glasses solution specifically designed for aeromodelling enthusiasts. This innovative module seamlessly integrates with all ActiveLook glasses to offer real-time telemetry data directly into the pilot's field of view, thereby enhancing the way model pilots interact with their small air vehicles.
Advancements in Manufacturing Processes
The rising emphasis of prominent players on manufacturing techniques is catalyzing the market. For instance, in April 2024, researchers from the Fraunhofer IPMS introduced a semi-transparent high-resolution OLED microdisplay that is significantly lighter than conventional combiner-based optical see-through near-to-eye systems. Moreover, innovations, such as inkjet printing and roll-to-roll processing, are gaining extensive traction to improve production efficiency and yield rates. These techniques aim to reduce material waste and lower overall manufacturing costs, making OLED microdisplays more accessible and affordable. In April 2024, one of the OLED microdisplay developers, Seeya Technology, announced the launch of its second OLED microdisplay production line in Shanghai. Besides this, key players are working to scale up production while maintaining the quality of their product offerings, which is strengthening the market. For example, in August 2023, Apple reportedly tested OLED microdisplay suppliers to increase the production scale of future vision headsets. Additionally, in January 2023, Lakeside Lightning Semiconductor (LLS), an OLED microdisplay manufacturer based in Jiangsu, China, collaborated with the U.S.-based Lightning Silicon Technology, Inc. (Lightning Silicon), to commercialize ultra-high-definition and high-brightness silicon-based OLED microdisplays.
Expanding Wearable Technology
The escalating demand for devices, including smart glasses, fitness trackers, smartwatches, etc., that are incorporated with OLED microdisplays is stimulating the market. For example, in February 2024, Xiaomi launched the Smart Band 8 Pro fitness band that offers a 1.74"" 60Hz 336x480 AMOLED display with over 150 sport modes, 4-channel heart rate monitoring, and a 14-day battery life. Apart from this, OLED microdisplays offer numerous advantages, such as lower power consumption, better visibility under various lighting conditions, the ability to produce vivid colors and deep blacks, etc. For instance, in January 2024, Qualcomm unveiled a SoC designed to help other companies develop a new generation of mixed-reality headsets. Moreover, smartwatches, including the Apple Watch, and fitness trackers like Fitbit, are equipped with OLED technology to enhance user experience with sharper and more vibrant screens. Besides this, several advancements in R&D activities are further catalyzing the global market. In May 2024, utilizing a laser ablation patterning technique, researchers from the Pohang University of Science and Technology (POSTECH) and Korea Institute of Industrial Technology fabricated deformable micro-supercapacitors (MSCs) for storing energy in soft electronic devices.
Among these, near-to-eye currently exhibit a clear dominance in the market
Near-to-eye (NTE) OLED microdisplays are gaining significant traction in various applications due to their exceptional image quality, compact size, and energy efficiency. These microdisplays are specifically designed for devices where the screen is placed close to the user's eyes, such as virtual reality (VR) headsets, augmented reality (AR) glasses, and wearable heads-up displays (HUDs). For example, in April 2024, researchers from the Fraunhofer IPMS introduced a semi-transparent high-resolution OLED microdisplay that is significantly lighter than conventional combiner-based optical see-through near-to-eye systems. The high resolution and contrast of OLED technology make these displays ideal for immersive experiences, providing sharp, vibrant images with deep blacks and vivid colors. Moreover, their fast response times ensure smooth motion rendering, which is crucial for VR and AR applications. Companies like Sony and eMagin are at the forefront of developing advanced NTE OLED microdisplays.
HD OLED microdisplays, with their 720p resolution, are commonly used in applications where moderate resolution is sufficient, such as entry-level VR headsets, basic AR devices, and various consumer electronics. They offer a balance between image clarity and cost, making them accessible for a wide range of products. On the other hand, full HD OLED microdisplays, with their 1080p resolution, cater to high-end applications that demand superior visual performance. As per the OLED microdisplay market overview, they are essential in advanced VR headsets, professional AR systems, and sophisticated military and medical devices, where crystal-clear imagery and details are critical. Additionally, advancements in OLED technology are continually improving the performance and reducing the costs of these high-resolution displays, further boosting their adoption across various sectors.
Among these, the consumer electronics currently represents the largest market share
OLED microdisplays are making significant advancements in the consumer electronics industry, enhancing the visual experience across a variety of devices. In virtual reality (VR) headsets, such as the Oculus Quest 2 and HTC Vive Pro, OLED microdisplays provide exceptional resolution, contrast, and color accuracy, creating immersive environments that feel lifelike. Smart glasses, like Google Glass and Vuzix Blade, leverage OLED microdisplays to deliver clear, vibrant augmented reality (AR) overlays without compromising on size or weight, making them comfortable for prolonged use. Additionally, in high-end cameras and camcorders, OLED microdisplays are used in electronic viewfinders (EVFs) to offer photographers and videographers sharp, true-to-life previews of their shots, aiding in precise framing and focus. The inclusion of OLED microdisplays in these devices demonstrates their ability to deliver superior image quality and performance, enhancing the overall user experience and setting new standards in the consumer electronics industry.
North America currently dominates the market
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
The increasing demand for various high-tech applications is positively influencing the market in North America. As per the OLED microdisplay market analysis, advancements in wearable technology, including the development of smart glasses and head-up displays (HUDs) in both consumer and professional sectors, are stimulating the market across the region. In March 2024, OLED lighting developer, OLEDWorks, received project by the U.S. Army to develop high-performance OLED microdisplays for consumer and defense applications. Apart from this, prominent companies in the region are focusing on continuously innovating to improve display characteristics and reduce production costs, which are anticipated to fuel the market in the coming years. For instance, in May 2023, Samsung Display acquired the U.S.-based OLED microdisplay manufacturer eMagin to expand its OLED microdisplay production for augmented reality (AR) and virtual reality (VR) devices.
The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include: