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市場調查報告書
商品編碼
1519396
2024-2032 年按組件、部署模式、業務功能、組織規模、垂直產業和區域分類的規範分析市場報告Prescriptive Analytics Market Report by Component, Deployment Mode, Business Function, Organization Size, Industry Vertical, and Region 2024-2032 |
2023 年全球規範分析市場規模達 58IMARC Group美元。資料的不斷擴散、網路犯罪數量的增加以及醫療保健和 BFSI 行業產品就業的增加是推動市場發展的一些關鍵因素。
規範性分析採用機器學習 (ML)、人工智慧 (AI) 和統計演算法來分析大量資料並提供建議的行動方案。它使用歷史和即時資料並考慮不同的變數、限制和目標來模擬各種場景並確定最佳行動方案。它被認為是企業最佳化營運、制定數據驅動的策略決策並帶來更好結果的寶貴工具。因此,它在醫療保健、金融、供應鏈管理和行銷等眾多行業中得到了廣泛的應用。
隨著可用資料量呈指數級成長,全球各地的企業都在尋找可以利用收集到的資訊來推動真正業務價值的解決方案,例如規範性分析。除此之外,規範性分析為企業提供全面的資料分析,以識別數據驅動的策略決策,進而對市場成長產生正面影響。此外,網路犯罪發生率的上升,加上防止詐騙活動的需求不斷成長,為市場帶來了豐厚的成長機會。與此一致的是,銀行、金融服務和保險(BFSI)部門大規模使用產品來偵測和標記詐欺行為、向銀行發出警報並提供建議的行動方案,這是另一個重要的成長誘導因素。除此之外,整個醫療保健行業廣泛採用產品來評估患者已有的狀況,確定他們未來發生狀況的風險,並實施具體的預防性治療計劃,這也促進了市場的成長。同時,規範性分析用於為患者制定個人化治療計劃,並提供改進和優質的患者護理,這有助於市場擴張。此外,對雲端平台偏好的轉變、雲端資料倉儲的不斷發展以及用戶友善性、準確性和安全性方面的重大技術進步正在為市場創造良好的前景。
The global prescriptive analytics market size reached US$ 5.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 28.5 Billion by 2032, exhibiting a growth rate (CAGR) of 18.7% during 2024-2032. Expanding proliferation of data, the rising number of cybercrimes, and the increasing product employment in the healthcare and BFSI sectors represent some of the key factors driving the market.
Prescriptive analytics employs machine learning (ML), artificial intelligence (AI), and statistical algorithms to analyze massive amounts of data and provide recommended courses of action. It uses historical and real-time data and considers different variables, constraints, and objectives to simulate various scenarios and determine the best course of action. It is considered a valuable tool in businesses to optimize operations, make data-driven strategic decisions, and cause better outcomes. As a result, it finds a wide range of applications across numerous industries, such as healthcare, finance, supply chain management, and marketing.
With the exponentially growing amount of data available, businesses across the globe are looking for solutions, such as prescriptive analytics, that can leverage collected information to drive real business value. Besides this, prescriptive analytics provides businesses with comprehensive data analysis to identify data-driven strategic decisions, which, in turn, is positively impacting the market growth. Moreover, rising incidences of cyber crimes, coupled with the growing need to preclude fraudulent activities, are presenting remunerative growth opportunities for the market. In line with this, the largescale product utilization in the banking, financial services, and insurance (BFSI) sector to detect and flag frauds, alert the bank, and provide recommended courses of action, is acting as another significant growth-inducing factor. In addition to this, the widespread product adoption across the healthcare industry to assess pre-existing patient conditions, determine their risk for developing future conditions, and implement specific preventative treatment plans is contributing to the market growth. Concurrent with this, prescriptive analytics is used to develop personalized treatment plans for patients and provide improved and quality patient care, which is aiding in market expansion. Furthermore, the shifting preference for cloud platforms, expanding development of cloud data warehouses, and significant technological advancements in terms of user-friendliness, accuracy, and security are creating a favorable outlook for the market.
IMARC Group provides an analysis of the key trends in each sub-segment of the global prescriptive analytics market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on component, deployment mode, business function, organization size and industry vertical.
Software
Services
The report has provided a detailed breakup and analysis of the prescriptive analytics market based on the component. This includes software and services. According to the report, software represented the largest segment.
On-premises
Cloud-based
A detailed breakup and analysis of the prescriptive analytics market based on the deployment mode has also been provided in the report. This includes on-premises and cloud-based. According to the report, on-premises accounted for the largest market share.
Operations
Sales
Marketing
Finance
Human Resources
The report has provided a detailed breakup and analysis of the prescriptive analytics market based on the business function. This includes operations, sales, marketing, finance, and human resources.
Small and Medium-sized Enterprises
Large Enterprises
A detailed breakup and analysis of the prescriptive analytics market based on the organization size has also been provided in the report. This includes small and medium-sized enterprises, and large enterprises.
BFSI
Healthcare
IT and Telecommunications
Retail
Media and Entertainment
Manufacturing
Energy and Utilities
Transportation and Logistics
Government
Others
The report has provided a detailed breakup and analysis of the prescriptive analytics market based on the industry vertical. This includes BFSI, healthcare, IT and telecommunications, retail, media and entertainment, manufacturing, energy and utilities, transportation and logistics, government, and others. According to the report, BFSI represented the largest segment.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for prescriptive analytics. Some of the factors driving the North America prescriptive analytics market included the massive generation of data, escalating concerns regarding cyber security, and widespread product adoption across numerous industries.
The report has also provided a comprehensive analysis of the competitive landscape in the global prescriptive analytics market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Altair Engineering Inc., Alteryx Inc., Fair Isaac Corporation, International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, River Logic Inc., Salesforce Inc., SAP SE, SAS Institute Inc., Teradata Corporation, TIBCO Software Inc. and Zebra Technologies Corporation. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.