市場調查報告書
商品編碼
1451859
2024-2032 年按螢幕尺寸(小於 32 吋、32-35 吋、55 吋以上)、最終用戶(零售、企業、公共、體育等)和地區分類的智慧 LED 室內標牌市場報告Smart LED Indoor Signage Market Report by Screen Size (Less Than 32'', 32-35'', 55''+), End User (Retail, Corporate, Public, Sports, and Others), and Region 2024-2032 |
2023年全球智慧LED室內標牌市場規模達13億美元。展望未來, IMARC Group預計到2032年市場規模將達到70億美元,2024-2032年複合年成長率(CAGR)為20.06%。對視覺吸引力和動態廣告解決方案的需求不斷成長,對互動和吸引人的客戶體驗的需求不斷成長,零售業數位化趨勢不斷成長,以及對高效和有針對性的廣告的日益關注是推動市場的一些關鍵因素。
智慧 LED 室內標牌是一種創新標牌,它將 LED 顯示器的多功能性與智慧軟體相結合,提供動態且引人入勝的內容。其製造過程涉及組裝高品質 LED 模組,並將其整合到耐用且時尚的外殼中。這些模組由數千個單獨的發光二極體組成,可以發出不同的顏色和強度,從而創造出充滿活力和引人注目的視覺效果。它們由中央處理單元 (CPU) 控制,並透過無線或有線網路連接到內容管理系統 (CMS)。安裝後,智慧 LED 室內標牌會即時顯示多媒體內容。 LED 模組採用先進的像素映射技術,確保在任何觀看距離下都能獲得清晰銳利的視覺效果,使其成為近距離和遠距離觀看場景的理想選擇。智慧 LED 室內標牌的優點很多,例如吸引註意力、提高品牌知名度和召回率以及遠端更新內容的能力,從而節省手動更換的時間和金錢。此外,與傳統技術相比,LED 技術具有卓越的能源效率和更長的使用壽命。目前,有多種類型的產品可供選擇,包括壁掛式、獨立式和透明LED顯示螢幕,以滿足不同的需求。
全球智慧 LED 室內看板市場主要受到對視覺吸引力和動態廣告解決方案不斷成長的需求的支持。對互動式和引人入勝的客戶體驗不斷成長的需求進一步推動了這一點。此外,零售業數位化趨勢的不斷成長,加上對高效、有針對性的廣告需求不斷成長,正在推動市場成長。除此之外,LED 技術成本的下降和節能解決方案的大量採用也促進了市場的成長。此外,顯示技術的快速進步,例如更高解析度和靈活的外形尺寸,以及人工智慧 (AI) 支援的分析和數據驅動的見解與智慧 LED 室內標牌的整合,正在推動市場成長。其他因素,例如智慧城市計畫的廣泛部署以及數位戶外 (DOOH) 廣告的日益滲透,為市場提供了積極的前景。
The global smart LED indoor signage market size reached US$ 1.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 7.0 Billion by 2032, exhibiting a growth rate (CAGR) of 20.06% during 2024-2032. Increasing demand for visually appealing and dynamic advertising solutions, rising need for interactive and engaging customer experiences, growing trend of digitalization in the retail sector, and the escalating focus on efficient and targeted advertising are some of the key factors driving the market.
Smart LED indoor signage is an innovative sign that combines the versatility of LED displays with intelligent software to deliver dynamic and engaging content. Its manufacturing process involves assembling high-quality LED modules, which are integrated into a durable and sleek enclosure. The modules consist of thousands of individual light-emitting diodes that can emit different colors and intensities, allowing for the creation of vibrant and eye-catching visuals. They are controlled by a central processing unit (CPU) and connected to a content management system (CMS) via wireless or wired networks. Once installed, smart LED indoor signage display multimedia content in real time. The LED modules use advanced pixel mapping technology to ensure sharp and clear visuals from any viewing distance, making them ideal for both close and distant viewing scenarios. The advantages of smart LED indoor signage are abundant, such as captivating attention, increasing brand visibility and recall, and the ability to update content remotely, which saves time and money on manual replacements. Additionally, LED technology offers superior energy efficiency and a longer lifespan than its conventional counterparts. Currently, there are several types of product variants available to cater to different needs, including wall-mounted, freestanding, and transparent LED displays.
The global smart LED indoor signage market is primarily supported by the increasing demand for visually appealing and dynamic advertising solutions. This is further bolstered by the rising need for interactive and engaging customer experiences. Moreover, the growing trend of digitalization in the retail sector, coupled with the escalating need for efficient and targeted advertising, is fueling the market growth. Besides this, the decreasing costs of LED technology and the surging adoption of energy-efficient solutions are contributing to the market growth. Furthermore, rapid advancements in display technologies, such as higher resolution and flexible form factors, and the integration of artificial intelligent (AI)-powered analytics and data-driven insights into smart LED indoor signage are propelling the market growth. Other factors, such as the widespread deployment of smart city initiatives and the increasing penetration of digital out-of-home (DOOH) advertising, are providing a positive outlook for the market.
IMARC Group provides an analysis of the key trends in each segment of the global smart LED indoor signage market, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on screen size and end user.
Less Than 32''
32-35''
55''+
The report has provided a detailed breakup and analysis of the smart LED indoor signage market based on the screen size. This includes less than 32'', 32-35'', and 55''+. According to the report, 32-35'' represented the largest segment.
Retail
Corporate
Public
Sports
Others
A detailed breakup and analysis of the smart LED indoor signage market based on the end user has also been provided in the report. This includes retail, corporate, public, sports, and others. According to the report, retail accounted for the largest market share.
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe was the largest market for smart LED indoor signage. Some of the factors driving the Europe smart LED indoor signage market included the expanding retail and hospitality sectors, the rising demand for visual communication in transportation hubs and corporate offices, the emergence of transparent LED displays and curved LED screens, and the surging awareness regarding the environmental benefits of LED technology.
The report has also provided a comprehensive analysis of the competitive landscape in the global smart LED indoor signage market. Detailed profiles of all major companies have been provided. Some of the companies covered include AUO Corporation, Grandwell Industries Inc., Koninklijke Philips N.V., LG Electronics Inc. (LG Corporation), Metroplus Advertising LLC, Panasonic Holdings Corporation, Planar Systems Inc., Samsung Electronics Co. Ltd., Sharp NEC Display Solutions (Sharp Corporation), Shenzhen Absen Optoelectronic Co. Ltd., Shenzhen Ledsino Optoelectronic Co. Ltd., Toshiba Corporation, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.