封面
市場調查報告書
商品編碼
1390450

2023-2028 年按旅遊類型、年齡層(千禧世代、X 世代、嬰兒潮世代、銀髮世代)、旅客類型和地區分類的豪華旅遊市場報告

Luxury Travel Market Report by Type of Tour, Age Group (Millennial, Generation X, Baby Boomers, Silver Hair ), Type of Traveller, and Region 2023-2028

出版日期: | 出版商: IMARC | 英文 138 Pages | 商品交期: 2-3個工作天內

價格

概要

2022年,全球豪華旅遊市場規模達到20,492億美元。展望未來, IMARC Group預計到2028年,市場規模將達到26,839億美元,2022-2028年複合年成長率(CAGR)為4.60%。對獨特和個性化旅行體驗的需求不斷成長,尋求豪華旅行選擇的高淨值個人 (HNWI) 人群不斷增加,以及豪華旅行產品對健康和永續發展的日益關注,是推動市場發展的一些主要因素。

豪華旅行代表了旅遊業的高階和獨特部分,迎合了尋求卓越和豐富體驗的挑剔旅行者。它超越了基本的設施和舒適,提供個人化的服務、精緻的住宿、美食以及獨特的沉浸式活動。豪華旅行通常包括入住豪華酒店、私人別墅或風景如畫的目的地的高檔度假村。旅客可以盡情享受水療護理、米其林星級餐廳的精緻美食、私人遊艇租賃以及根據自己興趣量身定做的文化遊覽。豪華旅行的特點是注重獨特性、注重細節,並致力於提供最大程度的舒適度和滿意度,使其成為那些尋求巔峰旅行體驗的人們的搶手選擇。

全球高淨值人士(HNWI)和富裕消費者的日益富裕,擴大了尋求獨特和奢華旅行體驗的客戶群,將刺激預測期內豪華旅行市場的成長。這些旅客尋求奢華的住宿、個人化的服務和獨特的冒險。此外,對體驗式和變革性旅行的日益成長的需求正在推動奢侈品市場的發展,因為旅行者優先考慮沉浸式文化體驗、健康靜養和生態意識旅程。除此之外,私人飛機和遊艇租賃的便利性和可及性的增強增強了豪華旅行的吸引力,提供了獨特性和靈活性,從而推動了市場成長。此外,遠距工作和數位遊牧主義的興起使旅行者能夠在維持職業生活的同時探索豪華目的地,從而促進長住豪華體驗的成長。

豪華旅遊市場趨勢/促進因素:

高淨值人士 (HNAWI) 的財富不斷成長

高淨值人士(HNWI)和富裕消費者的日益富裕是豪華旅遊市場擴張的主要動力。隨著經濟成長和全球繁榮蔓延,越來越多的人獲得了更高的可支配收入,使他們能夠享受奢華的旅行體驗。該人群在探索世界時尋求獨特、舒適和優質服務。他們願意投資豪華的住宿、私人交通和符合他們喜好的精心策劃的行程。豪華旅遊業抓住這一趨勢,不斷創新並提供一流的服務,以滿足富裕旅行者挑剔的品味。日益成長的富裕程度刺激了對豪華旅行的需求,並鼓勵開發新的目的地和體驗,以滿足這群人不斷變化的需求。

對獨特體驗的渴望不斷成長

如今的奢華旅行者不僅滿足於舒適感。他們尋求有意義且獨特的體驗,使他們的旅程與眾不同。這個促進因素導致了體驗式豪華旅行的興起,遊客可以沉浸在當地文化、傳統和風景中。他們選擇滿足自己興趣的客製行程,從美食冒險和私人藝術之旅到野生動物狩獵和健康療養。對獨特體驗的渴望催生了一種趨勢,豪華旅行成為一種自我表達的形式,讓旅行者能夠收集與傳統遊客不同的記憶和故事。豪華旅遊業的應對措施是提供獨家的隱藏瑰寶、私人導遊和人跡罕至的冒險活動,確保每次旅程都是根據個人喜好量身定做的獨一無二的體驗。

提高永續性和健康意識

永續性和健康已成為豪華旅遊市場的關鍵驅動力。隨著旅行者的社會和環保意識越來越強,他們尋求符合自己價值觀的住宿和體驗。豪華旅客現在期望環保的做法、負責任的旅遊和永續的住宿,其中包括從偏遠自然環境中的生態旅館到最大限度地減少環境影響的永續遊輪。此外,豪華旅行的健康方面強調身心健康,旅行者在旅行期間尋求水療、健身中心、冥想靜修和注重營養的體驗。豪華旅遊業認知到這些趨勢,並正在將永續和注重健康的產品涵蓋其產品組合中,確保旅行者能夠享受無罪惡感的奢華體驗,從而促進個人福祉和環境責任。對於豪華旅遊提供者來說,這種轉變是一種道德選擇和競爭優勢,因為它滿足了具有社會意識和注重健康的客戶不斷變化的偏好。

豪華旅遊業細分:

IMARC Group提供了全球豪華旅遊市場報告各細分市場主要趨勢的分析,以及 2023 年至 2028 年全球、區域和國家層面的預測。我們的報告根據旅遊類型、年齡層和旅行者類型對市場進行了分類。

按旅遊類型分類:

客製化私人假期

冒險和狩獵

遊輪和船舶探險

小團旅遊

慶祝活動和特別活動

美食旅遊與購物

探險和遊獵佔據最大的市場佔有率

該報告根據旅遊類型對市場進行了詳細的細分和分析。這包括客製化和私人度假、冒險和遊獵、遊輪和輪船探險、小團體旅行、慶祝活動和特別活動以及美食旅行和購物。報告稱,探險和遊獵是最大的市場區隔。

冒險和遊獵體驗是豪華旅遊市場的關鍵驅動力,吸引尋求獨特和令人興奮的旅程的旅客。探險旅行提供健行、登山、水肺潛水以及在偏遠且經常具有挑戰性的環境中邂逅野生動物等活動。另一方面,野生動物探險著重於在自然棲息地觀察野生動物,有機會看到獅子、大象和犀牛等標誌性物種。這些體驗透過提供獨特和個性化的冒險來滿足富裕旅行者的需求,從而推動了豪華旅遊市場。

此外,豪華冒險和遊獵提供者還提供私人導遊、原始地點的高階住宿以及將冒險與舒適相結合的客製化行程。它們確保旅客能夠享受驚心動魄的體驗,同時保持最高標準的安全性和舒適性。此外,對冒險和狩獵體驗的永續性的需求正在上升,生態友善的做法和保育工作發揮著重要作用,吸引了重視負責任和身臨其境的自然接觸的旅行者。

按年齡層別分類:

千禧世代(21-30)

X 世代 (31-40)

嬰兒潮世代 (41-60)

銀髮(60級以上)

嬰兒潮世代(41-60 歲)代表了主要年齡層

報告還提供了基於年齡層的詳細市場細分和分析。這包括千禧世代 (21-30)、X 世代 (31-40)、嬰兒潮世代 (41-60) 和銀髮族 (60 歲及以上)。報告稱,嬰兒潮世代(41-60歲)佔據了最大的市場。

嬰兒潮世代的年齡通常在 41 歲至 60 歲之間,他們是因對包括豪華旅遊在內的各個行業產生重大影響而聞名的一代。這一人群的特徵是具有強烈的職業道德、較高的可支配收入以及渴望在退休期間獲得充實的經歷。嬰兒潮世代透過尋求滿足其興趣和偏好的個人化和體驗式旅程,推動了豪華旅遊市場的發展。他們重視舒適、品質和真實性,通常選擇高檔住宿、優質遊輪體驗和沈浸式文化體驗。許多嬰兒潮世代都是狂熱的旅行者,他們利用退休年齡去探索世界並實現他們的旅行願望清單。他們的影響力延伸到以健康為中心的豪華旅行的興起,因為他們在旅程中優先考慮健康和福祉。

此外,嬰兒潮世代是旅行技術的早期採用者,他們採用數位工具進行預訂、研究和在旅途中保持聯繫。他們在豪華旅遊市場的重要地位繼續影響著這個行業,刺激了對客製化高階體驗的需求,這些體驗符合他們在黃金歲月中探索和放鬆的願望。

依旅客類型分類:

絕對奢華

追求奢華

無障礙奢華

絕對奢華是最受歡迎的旅客類型

報告還根據旅行者類型對市場進行了詳細的細分和分析。這包括絕對的、令人嚮往的、觸手可及的奢華。報告顯示,絕對奢華佔了最大的市場佔有率。

絕對奢華旅行者的特點是堅定不移地追求最佳體驗和最高水準的獨特性。這些旅客尋求無與倫比的奢華,從入住超豪華的住宿(如僻靜島嶼上的私人別墅或歷史悠久的市中心的精品酒店)到客製化行程,包括私人遊艇租賃、獨家參加文化活動和米其林星級餐飲體驗。

此外,絕對豪華旅客是豪華旅遊業的潮流引領者和品味創造者,刺激了對創新的需求,並突破了奢華旅遊體驗的界限。他們的影響力延伸到了新的、非凡的目的地的開發以及迎合他們獨特喜好的完全客製化的旅程的創建。他們對奢華的承諾以及對千載難逢的冒險投資的意願透過激勵供應商不斷提升其產品品質來塑造奢華旅遊市場,確保始終滿足絕對奢華旅行者對非凡體驗的胃口。

按地區分類:

北美洲

美國

加拿大

亞太

中國

日本

印度

韓國

澳洲

印尼

其他

歐洲

德國

法國

英國

義大利

西班牙

俄羅斯

其他

拉丁美洲

巴西

墨西哥

其他

中東和非洲

歐洲在市場上表現出明顯的主導地位

市場研究報告還對所有主要區域市場進行了全面分析,其中包括北美(美國和加拿大);亞太地區(中國、日本、印度、韓國、澳洲、印尼等);歐洲(德國、法國、英國、義大利、西班牙、俄羅斯等);拉丁美洲(巴西、墨西哥等);以及中東和非洲。報告稱,歐洲佔了最大的市場佔有率。

歐洲在市場上佔據最大佔有率,因為該地區擁有一系列標誌性且文化豐富的目的地,從羅馬、巴黎和布拉格等歷史名城到風景秀麗的瑞士阿爾卑斯山和地中海沿岸,提供了多樣化的旅遊體驗一系列奢華體驗。除此之外,歐洲擁有悠久的豪華酒店歷史,擁有傳統的豪華酒店和精品酒店,為旅客提供豪華的住宿和無可挑剔的服務。

此外,該地區日益重視美食和精緻餐飲,吸引了追求卓越烹飪的奢華遊客,擁有許多米其林星級餐廳和當地美食體驗。此外,歐洲高效的交通基礎設施和參加從時裝秀到藝術展覽等獨特文化活動的機會,增強了其對奢華旅行者的吸引力。此外,歐洲對永續發展和負責任旅遊的承諾與具有生態意識的豪華旅行者的價值觀相一致,確保該地區繼續引領提供高階、永續的旅行體驗,與全球富裕旅行者不斷變化的偏好產生共鳴。

競爭格局:

隨著主要參與者不斷創新以滿足挑剔的旅行者不斷變化的偏好,該市場正在穩步成長。最近的創新包括整合先進技術來增強預訂和旅行體驗,並使用虛擬實境(VR)和擴增實境(AR)來提供住宿和目的地的身臨其境的預覽。此外,人們越來越關注永續發展,豪華酒店和度假村採用環保做法並設計碳中和酒店,以滿足具有環保意識的旅客的需求。個人化仍然是一個關鍵趨勢,豪華旅遊提供者利用資料分析和人工智慧 (AI) 來策劃客製化行程並提供高度客製化的服務。此外,豪華遊輪公司正在引進先進的設施,例如水下休息室和永續的船舶設計。這些創新共同旨在提升奢華旅行體驗,為旅客提供符合其價值觀和偏好的獨特、永續和個人化的旅程。

市場研究報告對市場競爭格局進行了全面分析。也提供了所有主要公司的詳細資料。市場上的一些主要參與者包括:

Abercrombie & Kent 美國有限公司。

巴特菲爾德與羅賓遜公司

考克斯與金斯有限公司

出埃及記旅遊有限公司(Travelopia)

肯辛頓旅遊有限公司

米卡托狩獵之旅

史考特鄧恩有限公司

塔克

Thomascook.in(Fairbridge Capital(毛里求斯)有限公司)

途易集團

最近的發展:

2023 年 8 月,Abercrombie & Kent 推出了全新私人飛機旅程,以滿足日益成長的野生動物體驗需求。這項獨特的冒險活動旨在吸引那些尋求探索世界上最令人驚嘆的自然奇觀,同時享受無與倫比的奢華和舒適的挑剔旅行者的心。這次獨特的探險之旅將帶領旅客踏上一場橫跨全球的奧德賽之旅,帶他們踏上精心策劃的行程,深入探索地球上一些最原始、野生動物最豐富的地區。

2020 年 2 月,領先的豪華旅遊公司 Kensington Tours 推出了新的行程,展示冰島和威爾斯的自然奇觀和豐富的文化。這些精心設計的旅程將為旅客在兩個截然不同但同樣迷人的目的地帶來難忘的體驗。冰島行程邀請冒險家探索火與冰之地,那裡的壯麗景觀與地熱奇觀相遇。它提供了戶外探索和冰島地熱浴放鬆的完美結合。

2023 年 2 月,導遊旅行體驗領域的知名領導者 Tauck 宣布將其小團體陸路出發業務擴大了 35%,以滿足人們對親密和沈浸式旅行冒險不斷成長的需求。小團體出發的增加表明 Tauck 致力於為旅行者提供更深入了解他們所參觀的目的地的機會。

本報告回答的關鍵問題

  • 2022年全球豪華旅遊市場規模有多大
  • 2023-2028年全球豪華旅遊市場的預期成長率是多少
  • 推動全球豪華旅遊市場的關鍵因素是什麼
  • COVID-19 對全球豪華旅遊市場有何影響
  • 根據旅遊類型,全球豪華旅遊市場的細分如何
  • 全球豪華旅遊市場依年齡層分類是怎樣的
  • 根據旅行者類型,全球豪華旅遊市場的細分如何
  • 全球豪華旅遊市場的重點區域有哪些
  • 誰是全球豪華旅遊市場的主要參與者/公司

本報告回答的關鍵問題

  • 2022年全球豪華旅遊市場規模有多大?
  • 2023-2028年全球豪華旅遊市場的預期成長率是多少?
  • 推動全球豪華旅遊市場的關鍵因素是什麼?
  • COVID-19 對全球豪華旅遊市場有何影響?
  • 根據旅遊類型,全球豪華旅遊市場的細分如何?
  • 全球豪華旅遊市場依年齡層分類是怎樣的?
  • 根據旅行者類型,全球豪華旅遊市場的細分如何?
  • 全球豪華旅遊市場的重點區域有哪些?
  • 全球豪華旅遊市場的主要參與者/公司有哪些?

目錄

第 1 章:前言

第 2 章:範圍與方法

  • 研究目的
  • 利害關係人
  • 資料來源
    • 主要資源
    • 二手資料
  • 市場預測
    • 自下而上的方法
    • 自上而下的方法
  • 預測方法

第 3 章:執行摘要

第 4 章:簡介

  • 概述
  • 主要行業趨勢

第 5 章:全球豪華旅遊市場

  • 市場概況
  • 市場業績
  • COVID-19 的影響
  • 市場預測

第 6 章:依旅遊類型分類的市場區隔

  • 客製化私人假期
    • 市場走向
    • 市場預測
  • 冒險和狩獵
    • 市場走向
    • 市場預測
  • 遊輪和船舶探險
    • 市場走向
    • 市場預測
  • 小團旅遊
    • 市場走向
    • 市場預測
  • 慶祝活動和特別活動
    • 市場走向
    • 市場預測
  • 美食旅遊與購物
    • 市場走向
    • 市場預測

第 7 章:按年齡層別分類的市場區隔

  • 千禧世代(21-30)
    • 市場走向
    • 市場預測
  • X 世代 (31-40)
    • 市場走向
    • 市場預測
  • 嬰兒潮世代 (41-60)
    • 市場走向
    • 市場預測
  • 銀髮(60級以上)
    • 市場走向
    • 市場預測

第 8 章:按旅行者類型分類的市場細分

  • 絕對奢華
    • 市場走向
    • 市場預測
  • 追求奢華
    • 市場走向
    • 市場預測
  • 無障礙奢華
    • 市場走向
    • 市場預測

第 9 章:按地區分類的市場區隔

  • 北美洲
    • 美國
      • 市場走向
      • 市場預測
    • 加拿大
      • 市場走向
      • 市場預測
  • 亞太
    • 中國
      • 市場走向
      • 市場預測
    • 日本
      • 市場走向
      • 市場預測
    • 印度
      • 市場走向
      • 市場預測
    • 韓國
      • 市場走向
      • 市場預測
    • 澳洲
      • 市場走向
      • 市場預測
    • 印尼
      • 市場走向
      • 市場預測
    • 其他
      • 市場走向
      • 市場預測
  • 歐洲
    • 德國
      • 市場走向
      • 市場預測
    • 法國
      • 市場走向
      • 市場預測
    • 英國
      • 市場走向
      • 市場預測
    • 義大利
      • 市場走向
      • 市場預測
    • 西班牙
      • 市場走向
      • 市場預測
    • 俄羅斯
      • 市場走向
      • 市場預測
    • 其他
      • 市場走向
      • 市場預測
  • 拉丁美洲
    • 巴西
      • 市場走向
      • 市場預測
    • 墨西哥
      • 市場走向
      • 市場預測
    • 其他
      • 市場走向
      • 市場預測
  • 中東和非洲
    • 市場走向
    • 按國家/地區分類的市場細分
    • 市場預測

第 10 章:SWOT 分析

  • 概述
  • 優勢
  • 弱點
  • 機會
  • 威脅

第 11 章:價值鏈分析

第 12 章:波特五力分析

  • 概述
  • 買家的議價能力
  • 供應商的議價能力
  • 競爭程度
  • 新進入者的威脅
  • 替代品的威脅

第 13 章:價格分析

第14章:競爭格局

  • 市場結構
  • 關鍵參與者
  • 關鍵參與者簡介
    • Abercrombie & Kent USA LLC.
    • Butterfield & Robinson Inc.
    • Cox & Kings Ltd.
    • Exodus Travels Limited (Travelopia)
    • Kensington Tours Ltd.
    • Micato Safaris
    • Scott Dunn Ltd.
    • Tauck
    • Thomascook.in (Fairbridge Capital (Mauritius) Limited)
    • TUI Group
Product Code: SR112023A4187

Abstract

The global luxury travel market size reached US$ 2,049.2 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 2,683.9 Billion by 2028, exhibiting a growth rate (CAGR) of 4.60% during 2022-2028. The rising demand for exclusive and personalized travel experiences, expanding high-net-worth individual (HNWI) population seeking luxury travel options, and increasing focus on wellness and sustainability in luxury travel offerings are some of the major factors propelling the market.

Luxury travel represents a premium and exclusive segment of the tourism industry that caters to discerning travelers seeking exceptional and opulent experiences. It goes beyond basic amenities and comfort, offering personalized services, exquisite accommodations, gourmet dining, and unique, immersive activities. Luxury travel often includes stays in luxurious hotels, private villas, or upscale resorts in picturesque destinations. Travelers can indulge in spa treatments, fine dining at Michelin-starred restaurants, private yacht charters, and cultural excursions tailored to their interests. Luxury travel is characterized by a focus on exclusivity, attention to detail, and a commitment to delivering the utmost in comfort and satisfaction, making it a sought-after choice for those seeking the pinnacle of travel experiences.

The increasing affluence of high-net-worth individuals (HNWIs) and affluent consumers around the world that expands the clientele seeking exclusive and opulent travel experiences, will stimulate the growth of the luxury travel market during the forecast period. These travelers seek to indulge in lavish accommodations, personalized services, and unique adventures. Moreover, the rising desire for experiential and transformative travel is propelling the luxury market, as travelers prioritize immersive cultural experiences, wellness retreats, and eco-conscious journeys. Apart from this, the enhanced convenience and accessibility of private jet and yacht charters has augmented the appeal of luxury travel, offering exclusivity and flexibility, thereby driving the market growth. Furthermore, the rise of remote working and digital nomadism that enables travelers to explore luxury destinations while maintaining their professional lives, contributing to the growth of extended-stay luxury experiences.

Luxury Travel Market Trends/Drivers:

Growing affluence of high-net-worth individuals (HNAWIs)

The increasing affluence of high-net-worth individuals (HNWIs) and affluent consumers is a primary driving force behind the luxury travel market's expansion. As economies grow and prosperity spreads globally, more individuals are gaining access to higher disposable incomes, enabling them to indulge in luxury travel experiences. This demographic seeks exclusivity, comfort, and premium services when exploring the world. They are willing to invest in opulent accommodations, private transportation, and curated itineraries that cater to their preferences. The luxury travel industry capitalizes on this trend by continuously innovating and offering top-notch services to meet the discerning tastes of affluent travelers. This growing affluence fuels demand for luxury travel and encourages the development of new destinations and experiences that cater to the evolving desires of this segment.

Rising desire for unique experiences

Luxury travelers today are not satisfied with mere comfort; they seek meaningful and distinctive experiences that set their journeys apart. This driver has led to the rise of experiential luxury travel, where travelers immerse themselves in local cultures, traditions, and landscapes. They opt for bespoke itineraries that cater to their interests, from culinary adventures and private art tours to wildlife safaris and wellness retreats. The desire for unique experiences has given rise to a trend where luxury travel becomes a form of self-expression, allowing travelers to collect memories and stories that differentiate them from conventional tourists. The luxury travel industry responds by providing exclusive access to hidden gems, private guides, and off-the-beaten-path adventures, ensuring that each journey is a one-of-a-kind experience tailored to individual preferences.

Increasing sustainability and wellness consciousness

Sustainability and wellness have emerged as crucial drivers in the luxury travel market. As travelers become more socially and environmentally conscious, they seek accommodations and experiences that align with their values. Luxury travelers now expect eco-friendly practices, responsible tourism, and sustainable accommodations, which include everything from eco-lodges in remote natural settings to sustainable cruises that minimize environmental impact. Additionally, the wellness aspect of luxury travel emphasizes physical and mental well-being, with travelers seeking spas, fitness centers, meditation retreats, and nutrition-focused experiences during their trips. The luxury travel industry recognizes these trends and is incorporating sustainable and wellness-focused offerings into its portfolio, ensuring that travelers can enjoy guilt-free luxury experiences that promote both personal well-being and environmental responsibility. This shift is an ethical choice and a competitive advantage for luxury travel providers, as it meets the evolving preferences of a socially conscious and health-focused clientele.

Luxury Travel Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global luxury travel market report, along with forecasts at the global, regional and country levels from 2023-2028. Our report has categorized the market based on type of tour, age group and type of traveller.

Breakup by Type of Tour:

Customized and Private Vacation

Adventure and Safari

Cruise and Ship Expedition

Small Group Journey

Celebration and Special Event

Culinary Travel and Shopping

Adventure and safari hold the largest market share

The report has provided a detailed breakup and analysis of the market based on the type of tour. This includes customized and private vacation, adventure and safari, cruise and ship expedition, small group journey, celebration and special event, and culinary travel and shopping. According to the report, adventure and safari represented the largest segment.

Adventure and safari experiences are key drivers in the luxury travel market, attracting travelers seeking unique and exhilarating journeys. Adventure travel offers activities such as trekking, mountain climbing, scuba diving, and wildlife encounters in remote and often challenging environments. Safari adventures, on the other hand, focus on wildlife observation in natural habitats, with opportunities to see iconic species like lions, elephants, and rhinos. These experiences drive the luxury travel market by offering exclusivity and personalized adventures that cater to the desires of affluent travelers.

Furthermore, luxury adventure and safari providers offer private guided tours, high-end accommodations in pristine locations, and customized itineraries that combine adventure with comfort. They ensure travelers can enjoy thrilling experiences while maintaining the highest standards of safety and comfort. Moreover, the demand for sustainability in adventure and safari experiences is rising, with eco-friendly practices and conservation efforts playing a significant role, attracting travelers who value responsible and immersive encounters with nature.

Breakup by Age Group:

Millennial (21-30)

Generation X (31-40)

Baby Boomers (41-60)

Silver Hair (60 and above)

Baby boomers (41-60) represents the leading age group segment

A detailed breakup and analysis of the market based on the age group has also been provided in the report. This includes millennial (21-30), generation X (31-40), baby boomers (41-60), and silver hair (60 and above). According to the report, baby boomers (41-60) accounted for the largest market share.

Baby boomers, typically aged between 41 and 60, represent a generation known for its significant impact on various industries, including luxury travel. This demographic is characterized by its strong work ethic, higher disposable income, and a desire for fulfilling experiences during their retirement years. Baby boomers are fueling the luxury travel market by seeking personalized and experiential journeys that cater to their interests and preferences. They value comfort, quality, and authenticity, often opting for upscale accommodations, premium cruise experiences, and immersive cultural encounters. Many baby boomers are avid travelers, using their retirement years to explore the world and fulfill their travel bucket lists. Their influence extends to the rise of wellness-focused luxury travel, as they prioritize health and well-being in their journeys.

Moreover, baby boomers are early adopters of travel technology, embracing digital tools for booking, research, and staying connected while on the road. Their significant presence in the luxury travel market continues to shape the industry, catalyzing the demand for tailored, high-end experiences that align with their desires for exploration and relaxation in their golden years.

Breakup by Type of Traveller:

Absolute Luxury

Aspiring Luxury

Accessible Luxury

Absolute luxury is the most popular type of traveler

A detailed breakup and analysis of the market based on the type of traveler has also been provided in the report. This includes absolute, aspiring and accessible luxury. According to the report, absolute luxury accounted for the largest market share.

The absolute luxury traveler is characterized by an unwavering pursuit of the finest experiences and the highest level of exclusivity. These travelers seek unparalleled opulence, from stays in ultra-luxurious accommodations like private villas on secluded islands or boutique hotels in historic city centers to bespoke itineraries that include private yacht charters, exclusive access to cultural events, and Michelin-starred dining experiences.

Moreover, absolute luxury travelers are the trendsetters and taste-makers in the luxury travel industry, fueling demand for innovation and pushing the boundaries of what constitutes a lavish travel experience. Their influence extends to the development of new, extraordinary destinations and the creation of entirely customized journeys that cater to their unique preferences. Their commitment to luxury and their willingness to invest in once-in-a-lifetime adventures shape the luxury travel market by inspiring providers to continuously elevate their offerings, ensuring that the absolute luxury traveler's appetite for the extraordinary is consistently met.

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Europe exhibits a clear dominance in the market

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe accounted for the largest market share.

Europe held the biggest share in the market since the region is home to an array of iconic and culturally rich destinations, from the historical cities of Rome, Paris, and Prague to the scenic beauty of the Swiss Alps and the Mediterranean coast, offering a diverse range of luxury experiences. Apart from this, Europe boasts a long history of luxury hospitality, with its heritage luxury hotels and boutique properties, providing travelers with opulent accommodations and impeccable service.

Moreover, rising emphasis of the region on gastronomy and fine dining attracts luxury travelers seeking culinary excellence, with numerous Michelin-starred restaurants and local gourmet experiences. Furthermore, Europe's efficient transportation infrastructure and access to exclusive cultural events, from fashion shows to art exhibitions, enhance its appeal to luxury travelers. Additionally, Europe's commitment to sustainability and responsible tourism aligns with the values of eco-conscious luxury travelers, ensuring that the region continues to lead the way in delivering high-end, sustainable travel experiences that resonate with the evolving preferences of affluent global travelers.

Competitive Landscape:

The market is experiencing steady growth as key players are continually innovating to meet the evolving preferences of discerning travelers. Recent innovations include the integration of advanced technology to enhance the booking and travel experience, with virtual reality (VR) and augmented reality (AR) being used to provide immersive previews of accommodations and destinations. Additionally, there is a growing focus on sustainability, with luxury hotels and resorts adopting eco-friendly practices and designing carbon-neutral properties to cater to environmentally conscious travelers. Personalization remains a key trend, with luxury travel providers leveraging data analytics and artificial intelligence (AI) to curate bespoke itineraries and offer highly tailored services. Furthermore, luxury cruise lines are introducing cutting-edge amenities such as underwater lounges and sustainable ship designs. These innovations collectively aim to elevate the luxury travel experience, providing travelers with unique, sustainable, and personalized journeys that align with their values and preferences.

The market research report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Abercrombie & Kent USA LLC.

Butterfield & Robinson Inc.

Cox & Kings Ltd.

Exodus Travels Limited (Travelopia)

Kensington Tours Ltd.

Micato Safaris

Scott Dunn Ltd.

Tauck

Thomascook.in (Fairbridge Capital (Mauritius) Limited)

TUI Group

Recent Developments:

In August 2023, Abercrombie & Kent introduced a new private jet journey to meet increased demand for wildlife experiences. This exclusive adventure is designed to captivate the hearts of discerning travelers who seek to explore the world's most breathtaking natural wonders while indulging in unparalleled luxury and comfort. This unique expedition takes travelers on a globe-spanning odyssey, whisking them away on a meticulously planned itinerary that delves deep into some of the planet's most pristine and wildlife-rich regions.

In February 2020, Kensington Tours, a leading luxury travel company, introduced new itineraries that showcase the natural wonders and cultural richness of Iceland and Wales. These meticulously crafted journeys promise travelers unforgettable experiences in two distinct yet equally captivating destinations. The Iceland itinerary invites adventurers to explore the land of fire and ice, where dramatic landscapes meet geothermal wonders. It offers a perfect blend of outdoor exploration and relaxation in Iceland's geothermal baths.

In February 2023, Tauck, a renowned leader in guided travel experiences, announced the expansio of its small group land departures by an impressive 35%, catering to the growing demand for intimate and immersive travel adventures. This increase in small group departures signifies Tauck's dedication to providing travelers with the chance to delve deeper into the destinations they visit.

Key Questions Answered in This Report

  • 1. What was the size of the global luxury travel market in 2022?
  • 2. What is the expected growth rate of the global luxury travel market during 2023-2028?
  • 3. What are the key factors driving the global luxury travel market?
  • 4. What has been the impact of COVID-19 on the global luxury travel market?
  • 5. What is the breakup of the global luxury travel market based on type of tour?
  • 6. What is the breakup of the global luxury travel market based on the age group?
  • 7. What is the breakup of the global luxury travel market based on the type of traveler?
  • 8. What are the key regions in the global luxury travel market?
  • 9. Who are the key players/companies in the global luxury travel market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Luxury Travel Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type of Tour

  • 6.1 Customized and Private Vacation
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Adventure and Safari
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Cruise and Ship Expedition
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Small Group Journey
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast
  • 6.5 Celebration and Special Event
    • 6.5.1 Market Trends
    • 6.5.2 Market Forecast
  • 6.6 Culinary Travel and Shopping
    • 6.6.1 Market Trends
    • 6.6.2 Market Forecast

7 Market Breakup by Age Group

  • 7.1 Millennial (21-30)
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Generation X (31-40)
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Baby Boomers (41-60)
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Silver Hair (60 and above)
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast

8 Market Breakup by Type of Traveller

  • 8.1 Absolute Luxury
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Aspiring Luxury
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Accessible Luxury
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Abercrombie & Kent USA LLC.
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
    • 14.3.2 Butterfield & Robinson Inc.
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
    • 14.3.3 Cox & Kings Ltd.
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
      • 14.3.3.3 Financials
    • 14.3.4 Exodus Travels Limited (Travelopia)
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
    • 14.3.5 Kensington Tours Ltd.
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
    • 14.3.6 Micato Safaris
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
    • 14.3.7 Scott Dunn Ltd.
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
    • 14.3.8 Tauck
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
    • 14.3.9 Thomascook.in (Fairbridge Capital (Mauritius) Limited)
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
      • 14.3.9.3 Financials
    • 14.3.10 TUI Group
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
      • 14.3.10.3 Financials
      • 14.3.10.4 SWOT Analysis

List of Figures

  • Figure 1: Global: Luxury Travel Market: Major Drivers and Challenges
  • Figure 2: Global: Luxury Travel Market: Sales Value (in Billion US$), 2017-2022
  • Figure 3: Global: Luxury Travel Market Forecast: Sales Value (in Billion US$), 2023-2028
  • Figure 4: Global: Luxury Travel Market: Breakup by Type of Tour (in %), 2022
  • Figure 5: Global: Luxury Travel Market: Breakup by Age Group (in %), 2022
  • Figure 6: Global: Luxury Travel Market: Breakup by Type of Traveller (in %), 2022
  • Figure 7: Global: Luxury Travel Market: Breakup by Region (in %), 2022
  • Figure 8: Global: Luxury Travel (Customized and Private Vacation) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 9: Global: Luxury Travel (Customized and Private Vacation) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 10: Global: Luxury Travel (Adventure and Safari) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 11: Global: Luxury Travel (Adventure and Safari) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 12: Global: Luxury Travel (Cruise and Ship Expedition) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 13: Global: Luxury Travel (Cruise and Ship Expedition) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 14: Global: Luxury Travel (Small Group Journey) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 15: Global: Luxury Travel (Small Group Journey) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 16: Global: Luxury Travel (Celebration and Special Event) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 17: Global: Luxury Travel (Celebration and Special Event) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 18: Global: Luxury Travel (Culinary Travel and Shopping) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 19: Global: Luxury Travel (Culinary Travel and Shopping) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 20: Global: Luxury Travel (Millennial (21-30)) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 21: Global: Luxury Travel (Millennial (21-30)) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 22: Global: Luxury Travel (Generation X (31-40)) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 23: Global: Luxury Travel (Generation X (31-40)) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 24: Global: Luxury Travel (Baby Boomers (41-60)) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 25: Global: Luxury Travel (Baby Boomers (41-60)) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 26: Global: Luxury Travel (Silver Hair (60 and above)) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 27: Global: Luxury Travel (Silver Hair (60 and above)) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 28: Global: Luxury Travel (Absolute Luxury) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 29: Global: Luxury Travel (Absolute Luxury) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 30: Global: Luxury Travel (Aspiring Luxury) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 31: Global: Luxury Travel (Aspiring Luxury) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 32: Global: Luxury Travel (Accessible Luxury) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 33: Global: Luxury Travel (Accessible Luxury) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 34: North America: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 35: North America: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 36: United States: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 37: United States: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 38: Canada: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 39: Canada: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 40: Asia-Pacific: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 41: Asia-Pacific: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 42: China: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 43: China: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 44: Japan: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 45: Japan: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 46: India: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 47: India: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 48: South Korea: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 49: South Korea: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 50: Australia: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 51: Australia: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 52: Indonesia: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 53: Indonesia: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 54: Others: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 55: Others: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 56: Europe: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 57: Europe: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 58: Germany: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 59: Germany: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 60: France: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 61: France: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 62: United Kingdom: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 63: United Kingdom: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 64: Italy: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 65: Italy: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 66: Spain: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 67: Spain: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 68: Russia: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 69: Russia: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 70: Others: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 71: Others: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 72: Latin America: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 73: Latin America: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 74: Brazil: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 75: Brazil: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 76: Mexico: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 77: Mexico: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 78: Others: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 79: Others: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 80: Middle East and Africa: Luxury Travel Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 81: Middle East and Africa: Luxury Travel Market: Breakup by Country (in %), 2022
  • Figure 82: Middle East and Africa: Luxury Travel Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 83: Global: Luxury Travel Industry: SWOT Analysis
  • Figure 84: Global: Luxury Travel Industry: Value Chain Analysis
  • Figure 85: Global: Luxury Travel Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Luxury Travel Market: Key Industry Highlights, 2022 and 2028
  • Table 2: Global: Luxury Travel Market Forecast: Breakup by Type of Tour (in Million US$), 2023-2028
  • Table 3: Global: Luxury Travel Market Forecast: Breakup by Age Group (in Million US$), 2023-2028
  • Table 4: Global: Luxury Travel Market Forecast: Breakup by Type of Traveller (in Million US$), 2023-2028
  • Table 5: Global: Luxury Travel Market Forecast: Breakup by Region (in Million US$), 2023-2028
  • Table 6: Global: Luxury Travel Market: Competitive Structure
  • Table 7: Global: Luxury Travel Market: Key Players