Product Code: GVR-4-68040-836-7
U.S. Animal Ultrasound Market Summary
The U.S. animal ultrasound market size was estimated at USD 132.72 million in 2024 and is projected to reach USD 245.08 million by 2033, growing at a CAGR of 7.19% from 2025 to 2033. The market growth is primarily driven by the expanding applications of ultrasound within the veterinary sector, a rising companion animal population, coupled with enhanced adoption rates, growing awareness of animal healthcare, and increasing adoption of pet insurance.
Moreover, ongoing and increasingly frequent webinars, training programs, and virtual continuing education sessions focused on animal ultrasound are creating substantial growth opportunities for the veterinary ultrasound market. These training programs help veterinarians, technicians, and students enhance their diagnostic imaging skills, boosting their confidence and encouraging them to incorporate ultrasound into their regular clinical practice. For example, Esaote has scheduled a webinar called "Ultrasound Examination of the Chicken Coelom" in the U.S. on November 20, 2025. This training session is designed to help veterinary professionals better understand how to apply ultrasound technology to evaluate critical coelomic organs in chickens, both in normal physiological conditions and in the presence of disease. By offering such species-specific and clinically focused education, the event supports broader adoption of ultrasound in avian medicine and reinforces the growing need for advanced imaging tools across diverse veterinary practice areas.
Furthermore, according to an article published by Michigan State University, in November 2025, Ultrasound has become a key tool for managing reproduction in small ruminants, helping farmers accurately detect pregnancies, determine gestational age, and estimate litter size. This allows them to use resources more efficiently and maintain healthier flocks or herds. Recent improvements in B-mode ultrasound units-like battery-powered portable designs, headset displays, water-assisted probes, and wireless streaming to tablets or smartphones-have made field scanning faster, easier, and more flexible. At the same time, newer devices provide better image quality even in affordable models, enabling earlier and more precise fetal checks on-site. These advances in portability, imaging, and cost-effectiveness are encouraging more widespread use of ultrasound in small ruminant reproduction, supporting better herd management.
The product pricing analysis for the U.S. animal ultrasound industry considers the cost structures associated with major solution categories, including console/cart-based systems, portable and handheld devices, transducers/probes, and consumables. Ultrasound prices differ widely depending on features, imaging quality, and portability. Lower-cost handheld devices are primarily used for on-farm pregnancy checks, while more expensive console systems in clinics offer advanced functions, such as Doppler and 3D/4D imaging. On top of the initial purchase, ongoing costs such as ultrasound gel, probe covers, cloud storage subscriptions, and yearly service contracts add to the total cost of ownership and create steady revenue streams for manufacturers and veterinary service providers.
U.S. Animal Ultrasound Market Report Segmentation
This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the U.S. animal ultrasound market report based on animal, solution, type, technology, application, and end use:
- Animal Outlook (Revenue, USD Million, 2021 - 2033)
- Small Animals
- Large Animals
- Solution Outlook (Revenue, USD Million, 2021 - 2033)
- Equipment
- Console/Cart-Based Ultrasound
- Portable/Handheld Ultrasound
- Accessories/Consumables
- PACS
- Type Outlook (Revenue, USD Million, 2021 - 2033)
- 2-D Ultrasound Imaging
- 3-D/4-D Ultrasound Imaging
- Doppler Imaging
- Technology Outlook (Revenue, USD Million, 2021 - 2033)
- Digital Imaging
- Contrast Imaging
- Application Outlook (Revenue, USD Million, 2021 - 2033)
- Orthopedics
- Cardiology
- Oncology
- Abdominal
- Other Applications
- End Use Outlook (Revenue, USD Million, 2021 - 2033)
- Veterinary Hospitals & Clinics
- Other End Use
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation and Scope
- 1.2. Segment Definitions
- 1.2.1. Animal
- 1.2.2. Solution
- 1.2.3. Type
- 1.2.4. Technology
- 1.2.5. Application
- 1.2.6. End Use
- 1.3. Research Methodology
- 1.4. Information Procurement
- 1.4.1. Purchased Database
- 1.4.2. GVR's Internal Database
- 1.4.3. Secondary Sources
- 1.4.4. Primary Research
- 1.5. Information/Data Analysis
- 1.5.1. Data Analysis Models
- 1.6. Market Formulation & Validation
- 1.7. Model Details
- 1.7.1. Model 1 Analysis
- 1.7.2. Model 2 Analysis
- 1.7.3. Model 3 Analysis
- 1.8. List of Secondary Sources
- 1.9. List Of Abbreviations
- 1.10. Objectives
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Segment Outlook
- 2.3. Competitive Insights
Chapter 3. Market Variable Trends & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Ancillary/Related Market Outlook
- 3.2. Market Dynamics
- 3.2.1. Market Driver Analysis
- 3.2.1.1. Growing Research Initiatives & Breakthroughs
- 3.2.1.2. Expanding Applications of Ultrasound within the Veterinary Sector
- 3.2.1.3. Rising Adoption of Pet Insurance
- 3.2.1.4. Increasing Crucial Collaboration in the Industry
- 3.2.2. Market Restraint Analysis
- 3.2.2.1. Usage of Refurbished Devices
- 3.2.3. Market Opportunity Analysis
- 3.2.4. Market Challenge Analysis
- 3.3. Regulatory Framework
- 3.4. Technology Landscape
- 3.5. Product Pricing Analysis
- 3.6. Estimated Animal Population, By Key Species, 2021 - 2024
- 3.7. Market Analysis Tools
- 3.7.1. Porter's Five Forces Analysis
- 3.7.2. PESTEL by SWOT Analysis
Chapter 4. U.S. Animal Ultrasound Market: By Solution Estimates & Trend Analysis
- 4.1. U.S. Animal Ultrasound Market, By Solution: Segment Dashboard
- 4.2. U.S. Animal Ultrasound Market, By Solution Movement Analysis
- 4.3. U.S. Animal Ultrasound Market Estimates & Forecasts, by Solution, 2021 to 2033 (USD Million)
- 4.4. Equipment
- 4.4.1. Equipment Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 4.4.2. Console/Cart-Based Ultrasound
- 4.4.2.1. Console/Cart-Based Ultrasound Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 4.4.3. Portable/Handheld Ultrasound
- 4.4.3.1. Portable/Handheld Ultrasound Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 4.5. Accessories/Consumables
- 4.5.1. Accessories/Consumables Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 4.6. PACS
- 4.6.1. PACS Market Estimates and Forecasts, 2021 - 2033 (USD Million)
Chapter 5. U.S. Animal Ultrasound Market: By Animal Estimates & Trend Analysis
- 5.1. U.S. Animal Ultrasound Market, By Animal: Segment Dashboard
- 5.2. U.S. Animal Ultrasound Market, By Animal Movement Analysis
- 5.3. U.S. Animal Ultrasound Market Estimates & Forecasts, by Animal, 2021 to 2033 (USD Million)
- 5.4. Small Animals
- 5.4.1. Small Animals Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 5.5. Large Animals
- 5.5.1. Large Animals Market Estimates and Forecasts, 2021 - 2033 (USD Million)
Chapter 6. U.S. Animal Ultrasound Market: By Type Estimates & Trend Analysis
- 6.1. U.S. Animal Ultrasound Market, By Type: Segment Dashboard
- 6.2. U.S. Animal Ultrasound Market, By Type Movement Analysis
- 6.3. U.S. Animal Ultrasound Market Estimates & Forecasts, by Type, 2021 to 2033 (USD Million)
- 6.4. 2-D Ultrasound Imaging
- 6.4.1. 2-D Ultrasound Imaging Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 6.5. 3-D/4-D Ultrasound Imaging
- 6.5.1. 3-D/4-D Ultrasound Imaging Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 6.6. Doppler Imaging
- 6.6.1. Doppler Imaging Market Estimates and Forecasts, 2021 - 2033 (USD Million)
Chapter 7. U.S. Animal Ultrasound Market: By Technology Estimates & Trend Analysis
- 7.1. U.S. Animal Ultrasound Market, By Technology: Segment Dashboard
- 7.2. U.S. Animal Ultrasound Market, By Technology Movement Analysis
- 7.3. U.S. Animal Ultrasound Market Estimates & Forecasts, by Technology, 2021 to 2033 (USD Million)
- 7.4. Digital Imaging
- 7.4.1. Digital Imaging Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 7.5. Contrast Imaging
- 7.5.1. Contrast Imaging Market Estimates and Forecasts, 2021 - 2033 (USD Million)
Chapter 8. U.S. Animal Ultrasound Market: By Application Estimates & Trend Analysis
- 8.1. U.S. Animal Ultrasound Market, By Application: Segment Dashboard
- 8.2. U.S. Animal Ultrasound Market, By Application Movement Analysis
- 8.3. U.S. Animal Ultrasound Market Estimates & Forecasts, by Application, 2021 to 2033 (USD Million)
- 8.4. Orthopedics
- 8.4.1. Orthopedics Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 8.5. Cardiology
- 8.5.1. Cardiology Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 8.6. Oncology
- 8.6.1. Oncology Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 8.7. Abdominal
- 8.7.1. Abdominal Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 8.8. Other Applications
- 8.8.1. Other Applications Market Estimates and Forecasts, 2021 - 2033 (USD Million)
Chapter 9. U.S. Animal Ultrasound Market: By End Use Estimates & Trend Analysis
- 9.1. U.S. Animal Ultrasound Market, By End Use: Segment Dashboard
- 9.2. U.S. Animal Ultrasound Market, By End Use Movement Analysis
- 9.3. U.S. Animal Ultrasound Market Estimates & Forecasts, by End Use, 2021 to 2033 (USD Million)
- 9.4. Veterinary Hospitals & Clinics
- 9.4.1. Veterinary Hospitals & Clinics Market Estimates and Forecasts, 2021 - 2033 (USD Million)
- 9.5. Other End Use
- 9.5.1. Other End Use Market Estimates and Forecasts, 2021 - 2033 (USD Million)
Chapter 10. Competitive Landscape
- 10.1. Market Participant Categorization
- 10.1.1. Market Leaders
- 10.1.2. Emerging Players
- 10.2. Market Share/Assessment Analysis, 2024 (Heat Map Analysis)
- 10.3. Company Profiles
- 10.3.1. IDEXX
- 10.3.1.1. Participant's Overview
- 10.3.1.2. Financial Performance
- 10.3.1.3. Product Benchmarking
- 10.3.1.4. Strategic Initiatives
- 10.3.2. Esaote SpA
- 10.3.2.1. Participant's Overview
- 10.3.2.2. Financial Performance
- 10.3.2.3. Product Benchmarking
- 10.3.2.4. Strategic Initiatives
- 10.3.3. Mars Inc. (Sound & Heska)
- 10.3.3.1. Participant's Overview
- 10.3.3.2. Financial Performance
- 10.3.3.3. Product Benchmarking
- 10.3.3.4. Strategic Initiatives
- 10.3.4. FUJIFILM Holdings America Corporation
- 10.3.4.1. Participant's Overview
- 10.3.4.2. Financial Performance
- 10.3.4.3. Product Benchmarking
- 10.3.4.4. Strategic Initiatives
- 10.3.5. Contec Medical Systems Co. Ltd.
- 10.3.5.1. Participant's Overview
- 10.3.5.2. Financial Performance
- 10.3.5.3. Product Benchmarking
- 10.3.5.4. Strategic Initiatives
- 10.3.6. Siemens Healthcare Limited (PLH Medical Ltd.)
- 10.3.6.1. Participant's Overview
- 10.3.6.2. Financial Performance
- 10.3.6.3. Product Benchmarking
- 10.3.6.4. Strategic Initiatives
- 10.3.7. Samsung Healthcare
- 10.3.7.1. Participant's Overview
- 10.3.7.2. Financial Performance
- 10.3.7.3. Product Benchmarking
- 10.3.7.4. Strategic Initiatives
- 10.3.8. ASUSTeK Computer Inc.
- 10.3.8.1. Participant's Overview
- 10.3.8.2. Financial Performance
- 10.3.8.3. Product Benchmarking
- 10.3.8.4. Strategic Initiatives
- 10.3.9. IMV Imaging
- 10.3.9.1. Participant's Overview
- 10.3.9.2. Financial Performance
- 10.3.9.3. Product Benchmarking
- 10.3.9.4. Strategic Initiatives
- 10.3.10. Avante Animal Health.
- 10.3.10.1. Participant's Overview
- 10.3.10.2. Financial Performance
- 10.3.10.3. Product Benchmarking
- 10.3.10.4. Strategic Initiatives