2026 年至 2035 年植物性起起酥油的市場機會、成長要素、產業趨勢與預測。

全球植物性起起酥油市場預計到 2025 年將價值 55 億美元，預計到 2035 年將以 3.7% 的複合年成長率成長至 78 億美元。

烘焙和糖果業以及餐飲服務業是推動該市場成長的主要因素。在這些行業中，植物性起起酥油因其能為糕點、餅乾、蛋糕和油炸食品帶來柔軟酥脆的口感，並延長保存期限而備受青睞。消費者日益增強的健康意識正在影響市場動態，推動對不含反式脂肪和非氫化配方產品的需求成長。植物來源和純素飲食的日益普及也加速了對永續、潔淨標示和非基因起酥油產品的需求。產品配方的創新和在食品加工領域的應用範圍擴大，為市場的永續成長提供了支持。市場擴張主要受兩大因素驅動：即食烘焙點心消費量的成長以及家庭烘焙活動的激增，因為越來越多的消費者尋求更健康、更便捷、更符合現代飲食和生活方式趨勢的植物來源替代品。

大豆油市場佔有率佔40.5%，預計到2035年將以3.9%的複合年成長率成長。植物起酥油的原料種類繁多，包括大豆油、棕櫚油、棉籽油和葵花籽油。棕櫚油因其成本績效高、穩定性好而被廣泛使用，而大豆油則因其營養價值和在各種食品中的廣泛應用而備受歡迎。

預計到2025年，固態起酥油市佔率將達到65.4%，並在2026年至2035年間以3.8%的複合年成長率成長。隨著消費者偏好的轉變，他們更加重視產品的便利性、多功能性和實用性，固態起酥油在烘焙和油炸領域中保持著主導地位。其穩定的質地、持久的保鮮性和易用性進一步增強了其對烘焙師和食品加工商的競爭優勢。

預計2025年，北美植物性起起酥油市佔率將達到34.7%。該地區的成長主要得益於消費者對即食烘焙點心和零食日益成長的認知和需求。在北美地區，美國佔據最大佔有率，這主要得益於植物性起起酥油在麵包製作、油炸食品和零食生產中的廣泛應用。為了滿足注重健康的消費者的偏好，各公司正在擴大潔淨標示、植物來源和非基因改造產品的生產。素食主義和純素食主義飲食的日益普及進一步推動了對植物性起起酥油的需求，使北美成為重要的成長中心。

目錄

第1章：調查方法和範圍

第2章執行摘要

第3章業界考察

• 生態系分析
  • 供應商情況
  • 利潤率
  • 每個階段增加的價值
  • 影響價值鏈的因素
  • 中斷
• 影響產業的因素
  • 促進因素
  • 產業潛在風險與挑戰
  • 市場機遇
• 成長潛力分析
• 監理情勢
• 波特五力分析
• PESTEL 分析
• 價格趨勢
  • 按地區
  • 按類型
• 未來市場趨勢
• 科技與創新趨勢
  • 當前技術趨勢
  • 新興技術
• 專利趨勢
• 貿易統計（HS編碼）
  • 主要進口國
  • 主要出口國
• 永續性和環境方面
  • 永續計劃
  • 減少廢棄物策略
  • 生產中的能源效率
  • 環保意識的舉措
• 考慮碳足跡

第4章 競爭情勢

• 介紹
• 企業市佔率分析
  • 按地區
    • 北美洲
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東和非洲
• 企業矩陣分析
• 主要市場公司的競爭分析
• 競爭定位矩陣
• 主要進展
  • 併購
  • 夥伴關係與合作
  • 新產品發布
  • 業務拓展計劃

第5章 市場估計與預測：依來源分類，2022-2035年

• 大豆油
• 棕櫚油
• 棉籽油
• 葵花籽油
• 其他

第6章 市場估計與預測：依類型分類，2022-2035年

• 固態起酥油
• 液態起酥油
• 粉狀起起酥油

第7章 市場估計與預測：依應用領域分類，2022-2035年

• 烘焙
• 油炸食品
• 糖果甜點
• 零食和鹹味食品
• 食品加工
• 其他

第8章 市場估算與預測：依通路分類，2022-2035年

• 超級市場/大賣場
• 便利商店
• 線上零售
• 專賣店
• 其他

第9章 市場估計與預測：依地區分類，2022-2035年

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 英國
  • 法國
  • 西班牙
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
  • 其他拉丁美洲地區
• 中東和非洲
  • 沙烏地阿拉伯
  • 南非
  • 阿拉伯聯合大公國
  • 其他中東和非洲地區

第10章：公司簡介

• B&G Foods, Inc.
• Bunge
• CALOFIC
• Cargill
• GOLDEN HOPE-NHA BE EDIBLE OILS CO., LTD
• Manildra Group
• NIRMALA AVIJAYA GROUP
• Spectrum Naturals
• Stratas Foods
• Ventura Foods
• Wilmar International

The Global Vegetable Shortening Market was valued at USD 5.5 billion in 2025 and is estimated to grow at a CAGR of 3.7% to reach USD 7.8 billion by 2035.

The market is driven by the baking and food service industries, where vegetable shortening is prized for producing soft, flaky textures in pastries, cookies, cakes, and deep-fried foods while extending shelf life. Rising consumer awareness of health and wellness is influencing market dynamics, with increasing preference for trans fat-free and non-hydrogenated formulations. The growing popularity of plant-based and vegan diets is accelerating demand for sustainable, clean-label, and non-GMO shortening products. Innovation in product formulations and expanding applications in food processing support sustained growth. Market expansion is fueled by two primary factors: the rising consumption of ready-to-eat baked goods and the surge in home baking activities, as consumers seek healthier, convenient, and plant-based alternatives that meet modern dietary and lifestyle trends.

The soybean oil segment held a 40.5% share and is expected to grow at a CAGR of 3.9% through 2035. Vegetable shortening sources are highly diverse, including soybean oil, palm oil, cottonseed oil, and sunflower oil. Palm oil remains widely used due to its cost-effectiveness and excellent stability, while soybean oil retains its popularity for nutritional benefits and versatile applications across various food products.

The solid shortening segment accounted for 65.4% share in 2025 and is projected to grow at a CAGR of 3.8% between 2026 and 2035. Shifts in consumer preferences have emphasized convenience, versatility, and functional performance, with solid shortening maintaining a leading position in baking and frying applications. Its ability to deliver consistent textures, prolonged freshness, and ease of use reinforces its dominance among bakers and food processors.

North America Vegetable Shortening Market represented 34.7% share in 2025. The region benefits from high consumer awareness and demand for ready-to-eat baked goods and snacks. The United States accounts for the largest share within the region, driven by widespread use of vegetable shortening in baking, frying, and snack production. Companies are increasingly producing clean-label, plant-based, non-GMO products to align with health-conscious consumer preferences. Rising adoption of vegan and vegetarian diets further supports demand for plant-based shortening, making North America a key growth hub.

Major players in the Global Vegetable Shortening Market include Ventura Foods, NIRMALA AVIJAYA GROUP, Bunge, Wilmar International Ltd, Spectrum Naturals, CALOFIC, Cargill, B&G Foods, Stratas Foods, GOLDEN HOPE - NHA BE EDIBLE OILS CO., LTD, and Manildra Group. Companies in the A are strengthening their position through several strategies, including product innovation, expanding plant-based and non-GMO portfolios, and focusing on clean-label formulations. Manufacturers invest in research and development to create healthier, trans fat-free options while maintaining functional performance. Expanding distribution networks across retail and food service channels enhances market penetration. Strategic partnerships with bakeries, restaurants, and food processors improve visibility and adoption. Companies also leverage marketing campaigns emphasizing sustainability, nutritional benefits, and versatile applications. Investments in advanced production technologies reduce costs and improve product consistency. Continuous consumer engagement, education, and adaptation to dietary trends ensure brand loyalty and long-term competitive advantage in the evolving market.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope and definition
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Data mining sources
  • 1.3.1 Global
  • 1.3.2 Regional/Country
• 1.4 Base estimates and calculations
  • 1.4.1 Base year calculation
  • 1.4.2 Key trends for market estimation
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
• 1.6 Forecast model
• 1.7 Research assumptions and limitations

Chapter 2 Executive Summary

• 2.1 Industry 360° synopsis
• 2.2 Key market trends
  • 2.2.1 Regional
  • 2.2.2 Source
  • 2.2.3 Form
  • 2.2.4 Application
  • 2.2.5 Distribution channel
• 2.3 TAM Analysis, 2026-2035
• 2.4 CXO perspectives: Strategic imperatives
  • 2.4.1 Executive decision points

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Supplier landscape
  • 3.1.2 Profit margin
  • 3.1.3 Value addition at each stage
  • 3.1.4 Factor affecting the value chain
  • 3.1.5 Disruptions
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
  • 3.2.2 Industry pitfalls and challenges
  • 3.2.3 Market opportunities
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
  • 3.4.1 North America
  • 3.4.2 Europe
  • 3.4.3 Asia Pacific
  • 3.4.4 Latin America
  • 3.4.5 Middle East & Africa
• 3.5 Porter's analysis
• 3.6 PESTEL analysis
• 3.7 Price trends
  • 3.7.1 By region
  • 3.7.2 By type
• 3.8 Future market trends
• 3.9 Technology and Innovation landscape
  • 3.9.1 Current technological trends
  • 3.9.2 Emerging technologies
• 3.10 Patent Landscape
• 3.11 Trade statistics (HS code)
  • 3.11.1 Major importing countries
  • 3.11.2 Major exporting countries
• 3.12 Sustainability and environmental aspects
  • 3.12.1 Sustainable practices
  • 3.12.2 Waste reduction strategies
  • 3.12.3 Energy efficiency in production
  • 3.12.4 Eco-friendly initiatives
• 3.13 Carbon footprint consideration

Chapter 4 Competitive Landscape, 2025

• 4.1 Introduction
• 4.2 Company market share analysis
  • 4.2.1 By region
    • 4.2.1.1 North America
    • 4.2.1.2 Europe
    • 4.2.1.3 Asia Pacific
    • 4.2.1.4 LATAM
    • 4.2.1.5 MEA
• 4.3 Company matrix analysis
• 4.4 Competitive analysis of major market players
• 4.5 Competitive positioning matrix
• 4.6 Key developments
  • 4.6.1 Mergers & acquisitions
  • 4.6.2 Partnerships & collaborations
  • 4.6.3 New Product Launches
  • 4.6.4 Expansion Plans

Chapter 5 Market Estimates and Forecast, By Source, 2022-2035 (USD Billion) (Kilo Tons)

• 5.1 Key trends
• 5.2 Soybean oil
• 5.3 Palm oil
• 5.4 Cottonseed oil
• 5.5 Sunflower oil
• 5.6 Others

Chapter 6 Market Estimates and Forecast, By Form, 2022-2035 (USD Billion) (Kilo Tons)

• 6.1 Key trends
• 6.2 Solid shortening
• 6.3 Liquid shortening
• 6.4 Powdered shortening

Chapter 7 Market Estimates and Forecast, By Application, 2022-2035 (USD Billion) (Kilo Tons)

• 7.1 Key trends
• 7.2 Baking
• 7.3 Frying
• 7.4 Confectionery
• 7.5 Snacks & savory
• 7.6 Food processing
• 7.7 Others

Chapter 8 Market Estimates and Forecast, By Distribution Channel, 2022-2035 (USD Billion) (Kilo Tons)

• 8.1 Key trends
• 8.2 Supermarkets/hypermarkets
• 8.3 Convenience stores
• 8.4 Online retail
• 8.5 Specialty stores
• 8.6 Others

Chapter 9 Market Estimates and Forecast, By Region, 2022-2035 (USD Billion) (Kilo Tons)

• 9.1 Key trends
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 France
  • 9.3.4 Spain
  • 9.3.5 Italy
  • 9.3.6 Rest of Europe
• 9.4 Asia Pacific
  • 9.4.1 China
  • 9.4.2 India
  • 9.4.3 Japan
  • 9.4.4 Australia
  • 9.4.5 South Korea
  • 9.4.6 Rest of Asia Pacific
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
  • 9.5.3 Argentina
  • 9.5.4 Rest of Latin America
• 9.6 Middle East and Africa
  • 9.6.1 Saudi Arabia
  • 9.6.2 South Africa
  • 9.6.3 UAE
  • 9.6.4 Rest of Middle East and Africa

Chapter 10 Company Profiles

• 10.1 B&G Foods, Inc.
• 10.2 Bunge
• 10.3 CALOFIC
• 10.4 Cargill
• 10.5 GOLDEN HOPE - NHA BE EDIBLE OILS CO., LTD
• 10.6 Manildra Group
• 10.7 NIRMALA AVIJAYA GROUP
• 10.8 Spectrum Naturals
• 10.9 Stratas Foods
• 10.10 Ventura Foods
• 10.11 Wilmar International