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市場調查報告書
商品編碼
1876612

認知行為療法市場機會、成長促進因素、產業趨勢分析及預測（2025-2034年）

Cognitive Behavioral Therapy Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034
出版日期: | 出版商: Global Market Insights Inc. | 英文 130 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024 年全球認知行為療法市場價值為 352 億美元，預計到 2034 年將以 10.3% 的複合年成長率成長至 932 億美元。

認知行為療法市場 - IMG1

市場擴張的促進因素包括精神健康障礙盛行率的上升、人們對心理治療益處的認知不斷提高、心理治療污名化的消除，以及保險覆蓋範圍和政府政策的支持。認知行為療法 (CBT) 解決方案正在革新心理健康護理，為各種行為和心理問題提供個人化、實證的干涉措施。 BetterHelp、Amwell、Thriveworks、Talkspace 和 Brightside Health 等領先的服務提供者透過人工智慧增強的數位平台、認證治療師網路以及結合遠距醫療和麵診的混合護理模式，提供全面的 CBT 解決方案。這些平台支援認知重建、情緒調節和行為激活，同時利用數位評估和穿戴式裝置的資料即時追蹤進度。 CBT 介入措施可改善焦慮症、憂鬱症、創傷後壓力症候群 (PTSD) 和強迫症 (OCD) 的治療效果，並促進不同族群的心理韌性、生產力和整體福祉。

市場範圍
起始年份 2024
預測年份 2025-2034
起始值 352億美元
預測值 932億美元
複合年成長率 10.3%

預計2024年，傳統面對面心理治療市佔率將達到34.3%。其成長主要得益於對預防性心理健康照護的重視、企業健康計畫中壓力管理和心理韌性計畫的日益普及，以及消費者對將認知行為療法（CBT）與生活方式指導相結合的整體解決方案的偏好不斷增強。行動應用程式、遊戲化互動工具和多語言內容的出現進一步提升了服務的可近性和吸引力，從而推動了該細分市場的擴張。

2024年，憂鬱症治療市場規模達82億美元，預計2025年至2034年間將以10.5%的複合年成長率成長。該市場的成長得益於全球憂鬱症盛行率的上升、非藥物干預措施日益受到重視，以及大量臨床證據證實認知行為療法（CBT）的有效性。數位化和遠距醫療平台進一步提升了CBT的可近性、參與度和可擴展性，使其在憂鬱症治療領域更具成本效益，並得到更廣泛的應用。

2024年，美國認知行為療法（CBT）市場規模達到205億美元，預計2025年至2034年間將以9.6%的複合年成長率成長。該地區受益於完善的遠距醫療基礎設施、雇主提供的健康計劃以及CBT在初級保健機構中的應用。在有利的報銷政策和政府促進行為健康的措施的支持下，BetterHelp、Talkspace和Amwell等主要服務提供者不斷擴大市場滲透率。包括人工智慧驅動的CBT工具和穿戴式裝置在內的技術進步，正在提升美國市場的個人化、參與度和治療效果。

全球認知行為治療市場的主要參與者包括AICT、Amwell、BetterHelp、Brightside Health、洛杉磯認知行為療法中心、Grouport、ieso UK、RUSH、史丹佛大學醫學院、Talkspace、亞利桑那失眠與睡眠研究所和Thriveworks。認知行為療法市場的企業正透過投資人工智慧驅動的數位平台來擴大市場佔有率，以提供可擴展的個人化認知行為療法解決方案。他們正在加強認證治療師網路，並與醫療保健提供者和健康機構建立策略合作夥伴關係。這些公司正透過遊戲化應用程式、多語言內容以及結合遠距醫療和麵對面治療的混合護理模式來增強用戶參與度。此外，專注於提高公眾意識、消除歧視和分享患者成功案例的行銷活動也有助於吸引更廣泛的受眾。

目錄

第1章：方法論與範圍

第2章：執行概要

第3章：行業洞察

  • 產業生態系分析
  • 產業影響因素
    • 成長促進因素
      • 精神健康障礙盛行率不斷上升
      • 技術進步
      • 對治療的認知不斷提高，並逐漸消除污名化
      • 政府的支持性政策和保險覆蓋
    • 產業陷阱與挑戰
      • 由於治療時間長，導致高脫落率
      • 農村和低度開發地區的接觸有限
    • 市場機遇
      • 人工智慧驅動的認知行為療法工具和應用程式的成長
      • 拓展至企業健康計劃
  • 成長潛力分析
  • 價值鏈分析
  • 消費者行為分析
  • 投資環境
  • 創業場景
  • 管道分析
  • 未來市場趨勢
  • 監管環境
  • 技術格局
    • 目前技術
    • 新興技術
  • 差距分析
  • 波特的分析
  • PESTEL 分析

第4章：競爭格局

  • 介紹
  • 公司矩陣分析
  • 公司市佔率分析
    • 北美洲
    • 歐洲
    • 亞太地區
  • 主要市場參與者的競爭分析
  • 競爭定位矩陣
  • 關鍵進展
    • 併購
    • 合作夥伴關係與合作
    • 新產品發布
    • 擴張計劃

第5章：市場估算與預測：以交付方式分類，2021-2034年

  • 主要趨勢
  • 數位/線上平台
    • 基於平台
    • 遠距醫療/視訊會議
    • 混合
  • 傳統面對面療法
    • 個人治療課程
    • 團體治療課程

第6章：市場估算與預測：依應用領域分類，2021-2034年

  • 主要趨勢
  • 焦慮症
  • 沮喪
  • 睡眠障礙
  • 物質使用障礙
  • 創傷後壓力症候群（PTSD）
  • 強迫症（OCD）
  • 其他應用

第7章：市場估計與預測：依病患分類，2021-2034年

  • 主要趨勢
  • 成年人口
  • 老年人口
  • 兒童和青少年群體

第8章：市場估算與預測：依服務提供者分類，2021-2034年

  • 主要趨勢
  • 數位平台/居家護理
  • 私人診所
  • 醫院和診所
  • 其他服務提供者

第9章：市場估計與預測：依地區分類，2021-2034年

  • 主要趨勢
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 西班牙
    • 義大利
    • 荷蘭
  • 亞太地區
    • 中國
    • 日本
    • 印度
    • 澳洲
    • 韓國
  • 排

第10章：公司簡介

  • AICT
  • amwell
  • betterhelp
  • Brightside Health
  • Cognitive Behavioral Therapy Los Angeles
  • Grouport
  • ieso UK
  • RUSH
  • Stanford MEDICINE
  • Talkspace
  • THE INSOMNIA AND SLEEP INSTITUTE OF ARIZONA
  • Thriveworks
簡介目錄
Product Code: 15179

The Global Cognitive Behavioral Therapy Market was valued at USD 35.2 billion in 2024 and is estimated to grow at a CAGR of 10.3% to reach USD 93.2 billion by 2034.

Cognitive Behavioral Therapy Market - IMG1

Market expansion is driven by the rising prevalence of mental health disorders, increasing awareness of therapy benefits, destigmatization of psychological treatments, and supportive insurance coverage and government policies. Cognitive behavioral therapy (CBT) solutions are revolutionizing mental healthcare by delivering personalized, evidence-based interventions for a broad spectrum of behavioral and psychological conditions. Leading providers such as BetterHelp, Amwell, Thriveworks, Talkspace, and Brightside Health offer comprehensive CBT solutions through AI-enhanced digital platforms, certified therapist networks, and hybrid care models that combine telehealth and in-person sessions. These platforms support cognitive restructuring, emotional regulation, and behavioral activation while leveraging data from digital assessments and wearable devices to track progress in real-time. CBT interventions improve outcomes for anxiety, depression, PTSD, and OCD, promoting mental resilience, productivity, and overall well-being across diverse populations.

Market Scope
Start Year2024
Forecast Year2025-2034
Start Value$35.2 Billion
Forecast Value$93.2 Billion
CAGR10.3%

The traditional face-to-face therapy segment held a 34.3% share in 2024. Its growth is fueled by an emphasis on preventive mental health care, increasing adoption of stress management and resilience programs in corporate wellness initiatives, and rising consumer preference for holistic solutions integrating CBT with lifestyle coaching. The availability of mobile apps, gamified engagement tools, and multilingual content has further increased accessibility and appeal, driving segment expansion.

The depression-focused segment generated USD 8.2 billion in 2024 and is projected to grow at a CAGR of 10.5% between 2025 and 2034. Growth in this segment is supported by the rising prevalence of depressive disorders worldwide, growing recognition of non-pharmacological interventions, and strong clinical evidence validating CBT's effectiveness. Digital and telehealth platforms have further improved accessibility, engagement, and scalability, making CBT for depression increasingly cost-efficient and widely adopted.

U.S. Cognitive Behavioral Therapy Market generated USD 20.5 billion in 2024 and is expected to grow at a CAGR of 9.6% during 2025-2034. The region benefits from robust telehealth infrastructure, employer-sponsored wellness programs, and the integration of CBT into primary care settings. Major providers such as BetterHelp, Talkspace, and Amwell have strengthened market penetration, supported by favorable reimbursement policies and government initiatives promoting behavioral health. Technological advancements, including AI-powered CBT tools and wearable device integration, are enhancing personalization, engagement, and therapeutic outcomes in the U.S. market.

Key players in the Global Cognitive Behavioral Therapy Market include AICT, Amwell, BetterHelp, Brightside Health, Cognitive Behavioral Therapy Los Angeles, Grouport, ieso UK, RUSH, Stanford MEDICINE, Talkspace, THE INSOMNIA AND SLEEP INSTITUTE OF ARIZONA, and Thriveworks. Companies in the Cognitive Behavioral Therapy Market are expanding their market presence by investing in AI-driven digital platforms to deliver scalable, personalized CBT solutions. They are strengthening their networks of certified therapists and forming strategic partnerships with healthcare providers and wellness organizations. Firms are enhancing user engagement with gamified apps, multilingual content, and hybrid care models combining telehealth with in-person sessions. Additionally, marketing campaigns focused on awareness, destigmatization, and patient success stories help attract a broader audience.

Table of Contents

Chapter 1 Methodology and Scope

  • 1.1 Market scope and definition
  • 1.2 Research design
    • 1.2.1 Research approach
    • 1.2.2 Data collection methods
  • 1.3 Data mining sources
    • 1.3.1 Global
    • 1.3.2 Regional/Country
  • 1.4 Base estimates and calculations
    • 1.4.1 Base year calculation
    • 1.4.2 Key trends for market estimation
  • 1.5 Primary research and validation
    • 1.5.1 Primary sources
  • 1.6 Forecast model
  • 1.7 Research assumptions and limitations

Chapter 2 Executive Summary

  • 2.1 Industry 360° synopsis
  • 2.2 Key market trends
    • 2.2.1 Regional trends
    • 2.2.2 Delivery mode trends
    • 2.2.3 Application trends
    • 2.2.4 Patient trends
    • 2.2.5 Service provider trends
  • 2.3 CXO perspectives: Strategic imperatives
    • 2.3.1 Key decision points for industry executives
    • 2.3.2 Critical success factors for market players
  • 2.4 Future outlook and strategic recommendations

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
  • 3.2 Industry impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 Rising prevalence of mental health disorders
      • 3.2.1.2 Technological advancements
      • 3.2.1.3 Growing awareness and destigmatization of therapy
      • 3.2.1.4 Supportive government policies and insurance coverage
    • 3.2.2 Industry pitfalls & challenges
      • 3.2.2.1 High dropout rates due to therapy duration
      • 3.2.2.2 Limited access in rural and underserved areas
    • 3.2.3 Market opportunities
      • 3.2.3.1 Growth of AI-powered CBT tools and apps
      • 3.2.3.2 Expansion into corporate wellness programs
  • 3.3 Growth potential analysis
  • 3.4 Value chain analysis
  • 3.5 Consumer behavior analysis
  • 3.6 Investment landscape
  • 3.7 Start-up scenario
  • 3.8 Pipeline analysis
  • 3.9 Future market trends
  • 3.10 Regulatory landscape
  • 3.11 Technology landscape
    • 3.11.1 Current technologies
    • 3.11.2 Emerging technologies
  • 3.12 Gap analysis
  • 3.13 Porter's analysis
  • 3.14 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

  • 4.1 Introduction
  • 4.2 Company matrix analysis
  • 4.3 Company market share analysis
    • 4.3.1 North America
    • 4.3.2 Europe
    • 4.3.3 Asia Pacific
  • 4.4 Competitive analysis of major market players
  • 4.5 Competitive positioning matrix
  • 4.6 Key developments
    • 4.6.1 Mergers & acquisitions
    • 4.6.2 Partnerships & collaborations
    • 4.6.3 New product launches
    • 4.6.4 Expansion plans

Chapter 5 Market Estimates and Forecast, By Delivery Mode, 2021 - 2034 ($ Mn)

  • 5.1 Key trends
  • 5.2 Digital/Online platforms
    • 5.2.1 Platform based
    • 5.2.2 Telehealth/Videoconferencing
    • 5.2.3 Hybrid
  • 5.3 Traditional face-to-face therapy
    • 5.3.1 Individual therapy sessions
    • 5.3.2 Group therapy sessions

Chapter 6 Market Estimates and Forecast, By Application, 2021 - 2034 ($ Mn)

  • 6.1 Key trends
  • 6.2 Anxiety disorders
  • 6.3 Depression
  • 6.4 Sleep disorder
  • 6.5 Substance use disorders
  • 6.6 Post-traumatic stress disorder (PTSD)
  • 6.7 Obsessive-compulsive disorder (OCD)
  • 6.8 Other applications

Chapter 7 Market Estimates and Forecast, By Patient, 2021 - 2034 ($ Mn)

  • 7.1 Key trends
  • 7.2 Adult population
  • 7.3 Geriatric population
  • 7.4 Pediatric & adolescent population

Chapter 8 Market Estimates and Forecast, By Service Provider, 2021 - 2034 ($ Mn)

  • 8.1 Key trends
  • 8.2 Digital platforms/Home care
  • 8.3 Private practices
  • 8.4 Hospitals & clinics
  • 8.5 Other service providers

Chapter 9 Market Estimates and Forecast, By Region, 2021 - 2034 ($ Mn)

  • 9.1 Key trends
  • 9.2 North America
    • 9.2.1 U.S.
    • 9.2.2 Canada
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 France
    • 9.3.4 Spain
    • 9.3.5 Italy
    • 9.3.6 Netherlands
  • 9.4 Asia Pacific
    • 9.4.1 China
    • 9.4.2 Japan
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 South Korea
  • 9.5 RoW

Chapter 10 Company Profiles

  • 10.1 AICT
  • 10.2 amwell
  • 10.3 betterhelp
  • 10.4 Brightside Health
  • 10.5 Cognitive Behavioral Therapy Los Angeles
  • 10.6 Grouport
  • 10.7 ieso UK
  • 10.8 RUSH
  • 10.9 Stanford MEDICINE
  • 10.10 Talkspace
  • 10.11 THE INSOMNIA AND SLEEP INSTITUTE OF ARIZONA
  • 10.12 Thriveworks