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市場調查報告書

商品編碼

1871130

運動營養市場機會、成長促進因素、產業趨勢分析及預測（2025-2034年）

Sports Nutrition Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034

出版日期: 2025年10月29日 | 出版商:

Global Market Insights Inc. | 英文 210 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2024 年全球運動營養市場價值為 426 億美元，預計到 2034 年將以 22.2% 的複合年成長率成長至 791 億美元。

隨著消費者追求更健康的生活方式，並尋求有助於健身和整體健康的營養產品，該行業正迅速擴張。肥胖及相關代謝紊亂的日益普遍，提高了人們對均衡飲食和營養補充劑重要性的認知。這一趨勢推動了對功能性食品和有助於能量管理、耐力和肌肉恢復的專用營養產品的強勁需求。產品配方和成分研發方面的不斷創新也促進了市場成長。然而，嚴格的標籤和健康聲明法規構成了一項挑戰，尤其對於膳食補充劑而言，這限制了與特定營養素相關的宣傳聲明的範圍。儘管有這些限制，人們對預防性健康的持續關注，以及清潔標籤和植物性配方產品的日益普及，仍在進一步推動市場擴張。隨著已開發經濟體和新興經濟體對客製化營養產品的需求不斷成長，製造商正在最佳化成分功能並確保符合監管標準，以增強消費者信任並擴大市場覆蓋率。

市場範圍
起始年份	2024
預測年份	2025-2034
起始值	426億美元
預測值	791億美元
複合年成長率	22.2%

預計到2032年，Z世代消費者群體將以7.5%的複合年成長率成長，主要得益於他們日益關注健身、積極的生活方式和理性消費。隨著可支配收入的增加和營養意識的提高，這群人在塑造運動營養產業的消費偏好方面發揮著重要作用。隨著更多年輕消費者進入職場，他們更高的購買力和對健康產品的偏好預計將為製造商創造巨大的成長機會。

預計到2032年，北美運動營養市場規模將達到25億美元，這主要得益於與不良飲食習慣相關的微量營養素缺乏症病例的不斷增加。該地區對旨在解決肥胖問題和促進健康的營養補充劑和強化食品的需求持續強勁。此外，強大的營養保健品生產能力、先進的研發基礎設施以及持續不斷的創新產品上市，也進一步推動了市場擴張。領先的營養品牌和積極的消費者意識提升活動也有助於維持北美市場的主導地位。

活躍於運動營養市場的主要公司包括Innophos、Prinova Group LLC、巴斯夫（BASF SE）、AVT Natural Products Ltd和杜邦營養與生物科技（DuPont Nutrition & Biosciences）。運動營養原料市場的企業正在實施多種策略，以擴大其全球影響力並增強競爭力。主要企業正投資於先進的研發，以開發符合清潔標籤和永續發展趨勢的高品質、高生物利用度和多功能成分。他們正與食品和飲料製造商建立策略合作關係，共同開發滿足不同消費者需求的創新配方。此外，各公司也致力於擴大產能、最佳化供應鏈並整合數位行銷工具，以增強品牌互動。併購仍然是取得新技術和進入區域市場的重要途徑。

產業生態系分析
- 供應商格局
- 利潤率
- 每個階段的價值增加
- 影響價值鏈的因素
- 中斷
產業影響因素
- 促進要素
- 陷阱與挑戰
- 機會
成長潛力分析
監管環境
- 北美洲
- 歐洲
- 亞太地區
- 拉丁美洲
- 中東和非洲
波特的分析
PESTEL 分析
價格趨勢
- 按地區
- 按產品規格
未來市場趨勢
技術與創新格局
- 當前技術趨勢
- 新興技術
專利格局
貿易統計（HS編碼說明：僅提供重點國家的貿易統計）
- 主要進口國
- 主要出口國
永續性和環境方面
- 永續實踐
- 減少廢棄物策略
- 生產中的能源效率
- 環保舉措
碳足跡考量

第4章：競爭格局

介紹
公司市佔率分析
- 按地區
  - 北美洲
  - 歐洲
  - 亞太地區
  - 拉丁美洲
  - MEA
公司矩陣分析
主要市場參與者的競爭分析
競爭定位矩陣
關鍵進展
- 併購
- 合作夥伴關係與合作
- 新產品發布
- 擴張計劃

第5章：市場估算與預測：依產品類型分類，2021-2034年

主要趨勢
蛋白質產品
- 乳清蛋白濃縮物
- 乳清蛋白分離物
- 乳清蛋白水解物
- 植物蛋白（豌豆蛋白、米蛋白、大麻蛋白、大豆蛋白）
- 酪蛋白和緩釋蛋白
- 蛋白質棒
- 即飲型（RTD）蛋白質飲料
- 蛋白質混合物和特殊配方
性能增強產品
- 運動前配方（含興奮劑和不含興奮劑）
- 肌酸產品（一水肌酸及強化配方）
- 能量和耐力補充劑
- 專注力和認知能力提升產品
- 泵血和血管擴張配方
恢復和修復產品
- 運動後恢復粉
- BCAA 和 EAA 補充劑
- 肌肉修復和抗發炎產品
- 睡眠及夜間恢復配方
- 恢復飲料
水合和電解質產品
- 等滲透壓飲料和低滲透壓飲料
- 電解質粉劑和片劑
- 運動中補水方案
- 椰子水和天然電解質飲料
體重管理產品
- 增肌粉和體重增強劑
- 燃脂劑和生熱劑
- 代餐奶昔和能量棒
- 碳水化合物阻斷劑和食慾抑制劑
專業運動食品
- 能量棒、能量膠和咀嚼片
- 功能性零食和運動糖果
- 耐力賽和比賽日營養

第6章：市場估算與預測：依應用領域分類，2021-2034年

主要趨勢
良好的體能和積極的生活方式
力量與爆發力運動
耐力運動
團隊運動
復健與調理
搏擊運動

第7章：市場估計與預測：依配銷通路分類，2021-2034年

主要趨勢
線上管道
- 電子商務平台
- 品牌網站
- 訂閱服務
- 行動應用
- 社群電商
離線頻道
- 專業營養品店
- 健身零售
- 藥局
- 超市和大型超市
- 便利商店
- 運動零售商

第8章：市場估算與預測：依人口統計分類，2021-2034年

主要趨勢
男性用品
男女通用產品
女性導向產品

第9章：市場估計與預測：依地區分類，2021-2034年

主要趨勢
北美洲
- 美國
- 加拿大
歐洲
- 德國
- 英國
- 法國
- 西班牙
- 義大利
- 歐洲其他地區
亞太地區
- 中國
- 印度
- 日本
- 澳洲
- 韓國
- 亞太其他地區
拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
- 拉丁美洲其他地區
中東和非洲
- 沙烏地阿拉伯
- 南非
- 阿拉伯聯合大公國
- 中東和非洲其他地區

第10章：公司簡介

Optimum Nutrition (Glanbia)
PepsiCo / Gatorade
MuscleTech (BellRing)
Cellucor / Nutrabolt
Quest Nutrition (Simply Good Foods)
Dymatize (BellRing)
Ajinomoto
NOW Foods
Ultimate Nutrition
Legion Athletics
Transparent Labs
BPI Sports
Sports Research
Scivation (Nutrabolt)
GU Energy Labs
Nuun Hydration
Science in Sport (SiS)
Bare Performance Nutrition
STYRKR
Momentous
Create Wellness
HOST
Truvani
Orgain

簡介目錄

Product Code: 15060

The Global Sports Nutrition Market was valued at USD 42.6 Billion in 2024 and is estimated to grow at a CAGR of 22.2% to reach USD 79.1 Billion by 2034.

The industry is expanding rapidly as consumers adopt healthier lifestyles and seek products that support fitness and overall wellness. The rising prevalence of obesity and related metabolic disorders has heightened awareness about balanced diets and the importance of nutritional supplements. This trend is driving strong demand for functional foods and specialized nutrition products that aid in energy management, endurance, and muscle recovery. Increasing innovations in product formulation and ingredient development are also propelling market growth. However, stringent labeling and health claim regulations pose a challenge, particularly for dietary supplements, limiting the scope of promotional claims related to specific nutrients. Despite these restrictions, the ongoing focus on preventive health, coupled with the growing availability of clean-label and plant-based formulations, is further fueling market expansion. As the demand for tailored nutritional products rises across both developed and emerging economies, manufacturers are optimizing ingredient functionality and ensuring compliance with regulatory standards to strengthen consumer trust and market reach.

Market Scope
Start Year	2024
Forecast Year	2025-2034
Start Value	$42.6 Billion
Forecast Value	$79.1 Billion
CAGR	22.2%

The Generation Z segment is anticipated to grow at a CAGR of 7.5% through 2032, driven by their increasing focus on fitness, active lifestyles, and mindful consumption. With rising disposable incomes and greater awareness of nutritional benefits, this demographic is playing a major role in shaping product preferences across the sports nutrition industry. As more young consumers enter the workforce, their higher purchasing power and inclination toward health-conscious choices are expected to create significant growth opportunities for manufacturers.

North America Sports Nutrition Market is projected to reach USD 2.5 Billion by 2032, supported by growing incidences of micronutrient deficiencies linked to poor dietary patterns. The region continues to experience robust demand for supplements and fortified products designed to address obesity and promote wellness. Additionally, strong nutraceutical manufacturing capabilities, advanced R&D infrastructure, and a consistent pipeline of innovative product launches are further driving market expansion. The presence of leading nutrition brands and supportive consumer awareness initiatives also contributes to maintaining North America's dominant market position.

Major companies active in the Sports Nutrition Market include Innophos, Prinova Group LLC, BASF SE, AVT Natural Products Ltd, and DuPont Nutrition & Biosciences. Companies in the sports nutrition ingredients market are implementing multiple strategies to expand their global presence and strengthen competitiveness. Key players are investing in advanced R&D to develop high-quality, bioavailable, and multifunctional ingredients that align with clean-label and sustainable trends. Strategic collaborations and partnerships with food and beverage manufacturers are being established to co-create innovative formulations tailored to diverse consumer needs. Firms are also focusing on expanding production capacity, optimizing supply chains, and integrating digital marketing tools to enhance brand engagement. Mergers and acquisitions remain a key approach to accessing new technologies and regional markets.

Chapter 1 Methodology & Scope

1.1 Market scope and definition
1.2 Research design
- 1.2.1 Research approach
- 1.2.2 Data collection methods
1.3 Data mining sources
- 1.3.1 Global
- 1.3.2 Regional/Country
1.4 Base estimates and calculations
- 1.4.1 Base year calculation
- 1.4.2 Key trends for market estimation
1.5 Primary research and validation
- 1.5.1 Primary sources
1.6 Forecast model
1.7 Research assumptions and limitations

Chapter 2 Executive Summary

2.1 Industry 360° synopsis
2.2 Key market trends
- 2.2.1 Product type trends
- 2.2.2 Application trends
- 2.2.3 Distribution channel trends
- 2.2.4 Demography trends
- 2.2.5 Regional trends
2.3 TAM Analysis, 2025-2034
2.4 CXO perspectives: Strategic imperatives
- 2.4.1 Executive decision points
- 2.4.2 Critical success factors
2.5 Future Outlook and Strategic Recommendations

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Supplier landscape
- 3.1.2 Profit margin
- 3.1.3 Value addition at each stage
- 3.1.4 Factor affecting the value chain
- 3.1.5 Disruptions
3.2 Industry impact forces
- 3.2.1 Drivers
- 3.2.2 Pitfalls & Challenges
- 3.2.3 Opportunities
3.3 Growth potential analysis
3.4 Regulatory landscape
- 3.4.1 North America
- 3.4.2 Europe
- 3.4.3 Asia Pacific
- 3.4.4 Latin America
- 3.4.5 Middle East & Africa
3.5 Porter's analysis
3.6 PESTEL analysis
3.7 Price trends
- 3.7.1 By region
- 3.7.2 By product format
3.8 Future market trends
3.9 Technology and Innovation landscape
- 3.9.1 Current technological trends
- 3.9.2 Emerging technologies
3.10 Patent Landscape
3.11 Trade statistics (HS code Note: the trade statistics will be provided for key countries only)
- 3.11.1 Major importing countries
- 3.11.2 Major exporting countries
3.12 Sustainability and environmental aspects
- 3.12.1 Sustainable practices
- 3.12.2 Waste reduction strategies
- 3.12.3 Energy efficiency in production
- 3.12.4 Eco-friendly initiatives
3.13 Carbon footprint consideration

Chapter 4 Competitive Landscape, 2024

4.1 Introduction
4.2 Company market share analysis
- 4.2.1 By region
  - 4.2.1.1 North America
  - 4.2.1.2 Europe
  - 4.2.1.3 Asia Pacific
  - 4.2.1.4 LATAM
  - 4.2.1.5 MEA
4.3 Company matrix analysis
4.4 Competitive analysis of major market players
4.5 Competitive positioning matrix
4.6 Key developments
- 4.6.1 Mergers & acquisitions
- 4.6.2 Partnerships & collaborations
- 4.6.3 New Product Launches
- 4.6.4 Expansion Plans

Chapter 5 Market Estimates and Forecast, By Product Type, 2021-2034 (USD Million & Kilo Tons)

5.1 Key trends
5.2 Protein-based products
- 5.2.1 Whey protein concentrates
- 5.2.2 Whey protein isolates
- 5.2.3 Whey protein hydrolysates
- 5.2.4 Plant-based proteins (pea, rice, hemp, soy)
- 5.2.5 Casein & slow-release proteins
- 5.2.6 Protein bars
- 5.2.7 Ready-to-drink (RTD) protein beverages
- 5.2.8 Protein blends & specialty formulations
5.3 Performance enhancement products
- 5.3.1 Pre-workout formulations (stimulant-based & non-stimulant)
- 5.3.2 Creatine products (monohydrate & enhanced formulations)
- 5.3.3 Energy & endurance supplements
- 5.3.4 Focus & cognitive enhancement products
- 5.3.5 Pump & vasodilation formulas
5.4 Recovery & repair products
- 5.4.1 Post-workout recovery powders
- 5.4.2 BCAA & EAA supplements
- 5.4.3 Muscle repair & anti-inflammatory products
- 5.4.4 Sleep & overnight recovery formulations
- 5.4.5 Recovery drinks & beverages
5.5 Hydration & electrolyte products
- 5.5.1 Isotonic & hypotonic drinks
- 5.5.2 Electrolyte powders & tablets
- 5.5.3 Intra-workout hydration solutions
- 5.5.4 Coconut water & natural electrolyte drinks
5.6 Weight management products
- 5.6.1 Mass gainers & weight builders
- 5.6.2 Fat burners & thermogenics
- 5.6.3 Meal replacement shakes & bars
- 5.6.4 Carb blockers & appetite suppressants
5.7 Specialized sports foods
- 5.7.1 Energy bars, gels & chews
- 5.7.2 Functional snacks & sports confections
- 5.7.3 Endurance & competition day nutrition

Chapter 6 Market Estimates and Forecast, By Application, 2021-2034 (USD Million & Kilo Tons)

6.1 Key trends
6.2 General fitness & active lifestyle
6.3 Strength & power sports
6.4 Endurance sports
6.5 Team sports
6.6 Recovery & rehabilitation
6.7 Combat sports

Chapter 7 Market Estimates and Forecast, By Distribution Channel, 2021-2034 (USD Million & Kilo Tons)

7.1 Key trends
7.2 Online channels
- 7.2.1 E-commerce platforms
- 7.2.2 Brand websites
- 7.2.3 Subscription services
- 7.2.4 Mobile apps
- 7.2.5 Social commerce
7.3 Offline channels
- 7.3.1 Specialty nutrition stores
- 7.3.2 Gym retail
- 7.3.3 Pharmacies
- 7.3.4 Supermarkets & hypermarkets
- 7.3.5 Convenience stores
- 7.3.6 Sports retailers

Chapter 8 Market Estimates and Forecast, By Demography, 2021-2034 (USD Million & Kilo Tons)

8.1 Key trends
8.2 Male-oriented products
8.3 Unisex products
8.4 Female-oriented products

Chapter 9 Market Estimates and Forecast, By Region, 2021-2034 (USD Million & Kilo Tons)

9.1 Key trends
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
9.3 Europe
- 9.3.1 Germany
- 9.3.2 UK
- 9.3.3 France
- 9.3.4 Spain
- 9.3.5 Italy
- 9.3.6 Rest of Europe
9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 India
- 9.4.3 Japan
- 9.4.4 Australia
- 9.4.5 South Korea
- 9.4.6 Rest of Asia Pacific
9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
- 9.5.3 Argentina
- 9.5.4 Rest of Latin America
9.6 Middle East and Africa
- 9.6.1 Saudi Arabia
- 9.6.2 South Africa
- 9.6.3 UAE
- 9.6.4 Rest of Middle East and Africa