近場通訊 (NFC) 市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

2024年，全球近場通訊市場規模達299億美元，預計到2034年將以13.1%的複合年成長率成長，達到1,018億美元。市場成長的動力源自於NFC技術在各類消費性電子產品中的日益普及。從穿戴式裝置、平板電腦到筆記型電腦和智慧電視，這項技術正成為安全身份驗證、無縫內容共享和快速設備配對的核心推動力。截至2024年，全球已有超過40億台NFC設備被廣泛使用，這充分證明了其在消費科技領域的穩固​​地位。

這種普及程度進一步鞏固了NFC作為非接觸式互動和快速無線通訊首選方式的地位。隨著製造商不斷提升其設備的連接性和用戶便利性，NFC整合在塑造用戶體驗和提升產品價值方面發揮著至關重要的作用。激增的需求也推動了晶片設計領域的投資，各大公司致力於提供針對不同用例的緊湊、高效、安全的解決方案。數位轉型的不斷發展以及非接觸式技術在個人和企業環境中的快速普及，進一步鞏固了產業發展動能。

2024年，硬體市場規模達233億美元。這一領先地位得益於NFC讀寫器、晶片和標籤快速整合到越來越多的平台中，包括銷售點終端、車載控制台和消費性設備。隨著工業自動化和互聯物聯網生態系統尋求快速、低功耗的無線資料交換工具，該市場正日益受到關注。為了保持競爭力，企業正在將資源投入到下一代硬體研發中，尤其是在晶片小型化和低能耗等領域。這項發展也為與電子產品製造商建立策略合作夥伴關係創造了途徑，進一步支援NFC的廣泛部署，並使設備製造商能夠將先進的NFC功能嵌入到緊湊的設計中。

受數位支付和交通門禁系統廣泛應用的推動，卡片模擬領域在2024年佔據了47.3%的市場佔有率。利用此功能的設備可以模擬非接觸式卡，為消費者提供便利安全的日常交易介面。零售、行動旅遊和金融服務等行業正在採用基於NFC的類比系統，以減少摩擦並提升客戶體驗。供應商目前正致力於透過在其平台中整合先進的標記化技術、嵌入式安全元件和簡化的身份驗證來增強其產品服務。

2024年，美國近場通訊 (NFC) 市場規模達71億美元。該地區市場的成長主要得益於行動裝置普及率的上升以及各行業POS基礎設施的現代化。除零售業外，NFC在汽車技術、醫療保健、交通通道和安全門禁系統等領域的應用也正在開闢新的成長路徑。 NFC在美國的廣泛應用證明了其在消費者和商業環境中的靈活性和長期價值。企業正在將這項技術融入更多日常體驗中，協助其在支付領域以外的應用規模化發展。

近場通訊 (NFC) 市場的知名企業包括英飛凌科技、博通公司、高通科技和恩智浦半導體。主要的 NFC 解決方案供應商正在大力投資先進的晶片設計，以支援超低功耗和更小尺寸，確保其能夠順利整合到緊湊型設備中。各公司正與金融科技公司和消費性電子產品製造商建立策略聯盟，以開發針對行動支付、門禁控制和汽車應用的客製化解決方案。多協定 NFC 平台的開發也日益受到重視，以應對全球市場的各種通訊標準和安全要求。供應商正在擴大生產能力，並增強在亞太和歐洲等高成長地區的分銷網路。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

• 產業生態系統分析
  • 供應商格局
  • 利潤率
  • 成本結構
  • 每個階段的增值
  • 影響價值鏈的因素
  • 中斷
• 衝擊力
  • 成長動力
    • 非接觸式支付解決方案的採用率不斷上升
    • NFC技術在消費性電子產品中的擴展
    • NFC 在零售和電子商務中的應用日益增多
    • NFC在醫療保健領域的應用擴展
    • NFC 在交通運輸的應用日益增多
  • 產業陷阱與挑戰
    • 實施和整合成本高
    • 來自替代無線通訊技術的競爭
• 成長潛力分析
• 監管格局
  • 北美洲
  • 歐洲
  • 亞太地區
  • 拉丁美洲
  • 中東和非洲
• 波特的分析
• PESTEL分析
• 技術和創新格局
  • 當前的技術趨勢
  • 新興技術
• 新興商業模式
• 合規性要求
• 消費者情緒分析
• 專利和智慧財產權分析
• 地緣政治與貿易動態

第4章：競爭格局

• 介紹
• 公司市佔率分析
  • 按地區
  • 市場集中度分析
• 關鍵參與者的競爭基準
  • 財務績效比較
    • 收入
    • 利潤率
    • 研發
  • 產品組合比較
    • 產品範圍廣度
    • 科技
    • 創新
  • 地理位置比較
    • 全球足跡分析
    • 服務網路覆蓋
    • 各區域市場滲透率
  • 競爭定位矩陣
    • 領導者
    • 挑戰者
    • 追蹤者
    • 利基市場參與者
  • 戰略展望矩陣
• 2021-2024 年關鍵發展
  • 併購
  • 夥伴關係和合作
  • 技術進步
  • 擴張和投資策略
  • 數位轉型舉措
• 新興/新創企業競爭對手格局

第5章：市場估計與預測：依供應量，2021-2034

• 主要趨勢
• 硬體
  • NFC晶片/IC
  • NFC標籤
  • NFC讀取器
  • 天線和收發器
  • 其他
• 軟體
• 服務
  • 系統整合與部署
  • 諮詢與顧問服務
  • 託管服務和支持
  • 其他

第6章：市場估計與預測：依營運模式，2021-2034 年

• 主要趨勢
• 閱讀器模擬
• 點對點
• 卡模擬

第7章：市場估計與預測：按應用，2021-2034

• 主要趨勢
• 付款
• 存取控制
• 配對和調試
• 身份和身份驗證
• 智慧海報和行銷
• 物聯網配置和管理
• 其他

第8章：市場估計與預測：按最終用途產業，2021-2034 年

• 主要趨勢
• 消費性電子產品
  • 智慧型手機
  • 穿戴式裝置
  • 個人電腦和筆記型電腦
  • 智慧電視和媒體設備
  • 其他
• 零售與電子商務
  • 非接觸式POS終端
  • 智慧貨架和互動式資訊亭
  • 產品認證和防偽標籤
  • 點擊提貨和最後一英里物流
  • 大眾運輸票務系統
  • 其他
• 運輸和物流
  • 停車和收費系統
  • 車輛出入和車隊管理
  • 資產追蹤
  • 乘客資訊和智慧標牌
  • 冷鏈監控
  • 其他
• 銀行和金融服務
  • 行動錢包平台
  • 安全身分證與門禁卡
  • 支援 NFC 的 ATM 和分行自助服務終端
  • 標記化服務
  • 其他
• 衛生保健
  • 支援NFC的醫療設備
  • 醫藥包裝
  • 患者參與工具
  • 其他
• 汽車
  • 車載設備配對
  • 設備維護和服務標籤
  • 遠端資訊處理解決方案
  • 其他
• 工業和製造業
  • 工具和資產追蹤系統
  • 安全設施存取和員工身份識別
  • 產品配置
  • 倉庫和庫存自動化
  • 其他
• 其他

第9章：市場估計與預測：按地區，2021-2034

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 法國
  • 義大利
  • 西班牙
  • 荷蘭
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 澳洲
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
• MEA
  • 南非
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國

第10章：公司簡介

• Global Key Players
• Regional Key Players
• 利基市場參與者/顛覆者
  • 身分
  • 麥格泰克
  • 塔吉奧斯
  • 務實半導體

The Global Near Field Communication Market was valued at USD 29.9 billion in 2024 and is estimated to grow at a CAGR of 13.1% to reach USD 101.8 billion by 2034. Market growth is being fueled by the increasing incorporation of NFC across a diverse range of consumer electronic products. From wearables and tablets to laptops and smart televisions, the technology is becoming a core enabler for secure authentication, seamless content sharing, and fast device pairing. The widespread use of over 4 billion NFC-enabled devices worldwide as of 2024 illustrates its strong foothold in consumer technology.

This level of adoption continues to reinforce NFC's position as the preferred method for touchless interaction and quick wireless communication. As manufacturers continue to enhance the connectivity and user convenience of their devices, NFC integration plays a critical role in shaping user experience and driving product value. The demand surge is also motivating investments in chip design, with companies working to deliver compact, efficient, and secure solutions tailored to different use cases. Industry momentum is further sustained by growing digital transformation and the rapid proliferation of contactless technologies in both personal and enterprise environments.

The hardware segment generated USD 23.3 billion in 2024. This leadership is tied to the rapid integration of NFC readers, chips, and tags into a growing spectrum of platforms, including point-of-sale terminals, automotive consoles, and consumer devices. The segment is gaining traction as industrial automation and connected IoT ecosystems seek fast, low-power, wireless data exchange tools. To stay competitive, businesses are channeling resources into next-gen hardware R&D, particularly in areas like chip miniaturization and low energy consumption. This evolution also creates avenues for strategic partnerships with electronics makers, further supporting widespread deployment and enabling device manufacturers to embed advanced NFC features into compact designs.

The card emulation segment held a 47.3% share in 2024, fueled by widespread use of digital payments and transit access systems. Devices leveraging this functionality mimic contactless cards, offering a convenient and secure interface for consumers to carry out everyday transactions. Industries across retail, mobility, and financial services are adopting NFC-based emulation systems to reduce friction and improve customer experience. Vendors are now focusing on strengthening their offerings by integrating advanced tokenization, embedded secure elements, and simplified identity verification into their platforms.

United States Near Field Communication (NFC) Market was valued at USD 7.1 billion in 2024. Market growth in the region is largely propelled by the uptick in mobile device adoption and the modernization of POS infrastructure across industries. Beyond retail, NFC applications in automotive technology, healthcare, transit access, and secure entry systems are creating new growth paths. The diverse application of NFC in the U.S. proves its flexibility and long-term value across consumer and commercial settings. Businesses are integrating this technology into more everyday experiences, helping scale adoption beyond payments.

Prominent players in the Near Field Communication (NFC) Market include Infineon Technologies, Broadcom Inc., Qualcomm Technologies, and NXP Semiconductors. Major NFC solution providers are heavily investing in advanced chip design that supports ultra-low power consumption and smaller form factors, ensuring smooth integration into compact devices. Companies are forming strategic alliances with fintech firms and consumer electronics manufacturers to develop tailor-made solutions for mobile payments, access control, and automotive use. A growing focus is also on developing multi-protocol NFC platforms to handle various communication standards and security requirements across global markets. Vendors are expanding production capabilities and enhancing distribution networks in high-growth regions like Asia Pacific and Europe.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope and definition
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Data mining sources
  • 1.3.1 Global
  • 1.3.2 Regional/Country
• 1.4 Base estimates and calculations
  • 1.4.1 Base year calculation
  • 1.4.2 Key trends for market estimation
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
• 1.6 Forecast model
• 1.7 Research assumptions and limitations

Chapter 2 Executive Summary

• 2.1 Industry 360° synopsis
• 2.2 Key market trends
  • 2.2.1 Offering trends
  • 2.2.2 Operating mode trends
  • 2.2.3 Application trends
  • 2.2.4 End use industry trends
  • 2.2.5 Regional trends
• 2.3 TAM Analysis, 2025-2034 (USD Billion)
• 2.4 CXO perspectives: Strategic imperatives
  • 2.4.1 Executive decision points
  • 2.4.2 Critical success factors
• 2.5 Future outlook and strategic recommendations

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Supplier landscape
  • 3.1.2 Profit margin
  • 3.1.3 Cost structure
  • 3.1.4 Value addition at each stage
  • 3.1.5 Factor affecting the value chain
  • 3.1.6 Disruptions
• 3.2 Impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Rising adoption of contactless payment solutions
    • 3.2.1.2 Expansion of NFC technology in consumer electronics
    • 3.2.1.3 Increasing use of NFC in retail and e-commerce
    • 3.2.1.4 Expansion of NFC applications in healthcare
    • 3.2.1.5 Increasing use of NFC in transportation
  • 3.2.2 Industry pitfalls & challenges
    • 3.2.2.1 High implementation and integration costs
    • 3.2.2.2 Competition from alternative wireless communication technologies
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
  • 3.4.1 North America
  • 3.4.2 Europe
  • 3.4.3 Asia Pacific
  • 3.4.4 Latin America
  • 3.4.5 Middle East & Africa
• 3.5 Porter's analysis
• 3.6 PESTEL analysis
• 3.7 Technology and innovation landscape
  • 3.7.1 Current technological trends
  • 3.7.2 Emerging technologies
• 3.8 Emerging business models
• 3.9 Compliance requirements
• 3.10 Consumer sentiment analysis
• 3.11 Patent and IP analysis
• 3.12 Geopolitical and trade dynamics

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
  • 4.2.1 By region
    • 4.2.1.1 North America
    • 4.2.1.2 Europe
    • 4.2.1.3 Asia Pacific
    • 4.2.1.4 Latin America
    • 4.2.1.5 MEA
  • 4.2.2 Market concentration analysis
• 4.3 Competitive benchmarking of key players
  • 4.3.1 Financial performance comparison
    • 4.3.1.1 Revenue
    • 4.3.1.2 Profit margin
    • 4.3.1.3 R&D
  • 4.3.2 Product portfolio comparison
    • 4.3.2.1 Product range breadth
    • 4.3.2.2 Technology
    • 4.3.2.3 Innovation
  • 4.3.3 Geographic presence comparison
    • 4.3.3.1 Global footprint analysis
    • 4.3.3.2 Service network coverage
    • 4.3.3.3 Market penetration by region
  • 4.3.4 Competitive positioning matrix
    • 4.3.4.1 Leaders
    • 4.3.4.2 Challengers
    • 4.3.4.3 Followers
    • 4.3.4.4 Niche players
  • 4.3.5 Strategic outlook matrix
• 4.4 Key developments, 2021-2024
  • 4.4.1 Mergers and acquisitions
  • 4.4.2 Partnerships and collaborations
  • 4.4.3 Technological advancements
  • 4.4.4 Expansion and investment strategies
  • 4.4.5 Digital Transformation Initiatives
• 4.5 Emerging/ Startup Competitors Landscape

Chapter 5 Market Estimates & Forecast, By Offering, 2021-2034 (USD Billion)

• 5.1 Key trends
• 5.2 Hardware
  • 5.2.1 NFC chips / ICs
  • 5.2.2 NFC tags
  • 5.2.3 NFC readers
  • 5.2.4 Antennas & transceivers
  • 5.2.5 Others
• 5.3 Software
• 5.4 Services
  • 5.4.1 System integration & deployment
  • 5.4.2 Consulting & advisory services
  • 5.4.3 Managed services & support
  • 5.4.4 Others

Chapter 6 Market Estimates & Forecast, By Operating Mode, 2021-2034 (USD Billion)

• 6.1 Key trends
• 6.2 Reader emulation
• 6.3 Peer-to-peer
• 6.4 Card emulation

Chapter 7 Market Estimates & Forecast, By Application, 2021-2034 (USD Billion)

• 7.1 Key trends
• 7.2 Payments
• 7.3 Access control
• 7.4 Pairing and commissioning
• 7.5 Identity and authentication
• 7.6 Smart posters and marketing
• 7.7 IoT provisioning and management
• 7.8 Other

Chapter 8 Market Estimates & Forecast, By End Use Industry, 2021-2034 (USD Billion)

• 8.1 Key trends
• 8.2 Consumer electronics
  • 8.2.1 Smartphones
  • 8.2.2 Wearables
  • 8.2.3 PCs and laptops
  • 8.2.4 Smart TVs and media devices
  • 8.2.5 Others
• 8.3 Retail and e-commerce
  • 8.3.1 Contactless POS terminals
  • 8.3.2 Smart shelves and interactive kiosks
  • 8.3.3 Product authentication and anti-counterfeit tags
  • 8.3.4 Click and collect and last-mile logistics
  • 8.3.5 Public transit ticketing systems
  • 8.3.6 Others
• 8.4 Transportation and logistics
  • 8.4.1 Parking and toll collection systems
  • 8.4.2 Vehicle access and fleet management
  • 8.4.3 Asset tracking
  • 8.4.4 Passenger information and smart signage
  • 8.4.5 Cold chain monitoring
  • 8.4.6 Others
• 8.5 Banking and financial services
  • 8.5.1 Mobile wallet platforms
  • 8.5.2 Secure ID and access cards
  • 8.5.3 NFC-enabled ATMs and branch kiosks
  • 8.5.4 Tokenization services
  • 8.5.5 Others
• 8.6 Healthcare
  • 8.6.1 NFC-enabled medical devices
  • 8.6.2 Pharmaceutical packaging
  • 8.6.3 Patient engagement tools
  • 8.6.4 Others
• 8.7 Automotive
  • 8.7.1 In-vehicle device pairing
  • 8.7.2 Equipment maintenance and service tags
  • 8.7.3 Telematics solutions
  • 8.7.4 Others
• 8.8 Industrial and manufacturing
  • 8.8.1 Tool and asset tracking systems
  • 8.8.2 Secure facility access and employee IDs
  • 8.8.3 Product configuration
  • 8.8.4 Warehouse and inventory automation
  • 8.8.5 Others
• 8.9 Others

Chapter 9 Market Estimates & Forecast, By Region, 2021-2034 (USD Billion)

• 9.1 Key trends
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 UK
  • 9.3.2 Germany
  • 9.3.3 France
  • 9.3.4 Italy
  • 9.3.5 Spain
  • 9.3.6 Netherlands
• 9.4 Asia Pacific
  • 9.4.1 China
  • 9.4.2 India
  • 9.4.3 Japan
  • 9.4.4 South Korea
  • 9.4.5 Australia
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
  • 9.5.3 Argentina
• 9.6 MEA
  • 9.6.1 South Africa
  • 9.6.2 Saudi Arabia
  • 9.6.3 UAE

Chapter 10 Company Profiles

• 10.1 Global Key Players
  • 10.1.1 NXP Semiconductors
  • 10.1.2 Broadcom Inc.
  • 10.1.3 Infineon Technologies
  • 10.1.4 STMicroelectronics
  • 10.1.5 Qualcomm Technologies
• 10.2 Regional Key Players
  • 10.2.1 North America
    • 10.2.1.1 Texas Instruments
    • 10.2.1.2 Apple Inc.
    • 10.2.1.3 Google LLC
    • 10.2.1.4 Zebra Technologies Inc.
    • 10.2.1.5 Avery Dennison
    • 10.2.1.6 HID Global
  • 10.2.2 Europe
    • 10.2.2.1 Thales Group
    • 10.2.2.2 ams-OSRAM
    • 10.2.2.3 smart-TEC GmbH & Co. KG
  • 10.2.3 Asia Pacific
    • 10.2.3.1 Samsung Electronics
    • 10.2.3.2 Sony Corporation
    • 10.2.3.3 Renesas Electronics
• 10.3 Niche Players / Disruptors
  • 10.3.1 Identiv
  • 10.3.2 MagTek
  • 10.3.3 Tageos
  • 10.3.4 Pragmatic Semiconductor