郵件包裝市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

2024 年全球郵件包裝市場價值為 309 億美元，預計到 2034 年將以 16.1% 的複合年成長率成長，達到 1,362 億美元。這一顯著的成長軌跡很大程度上受到電子商務行業爆炸式擴張以及對透過包裝進行品牌推廣和客戶體驗的日益重視的影響。隨著線上購物逐漸發展成為全球主要的零售通路，企業也越來越重視包裝，因為包裝不僅可以保護產品，還可以體現品牌形象並提高客戶滿意度。

消費者期望產品能夠快速且完好地送達，這使得郵寄包裝成為現代物流的基石。郵件包裝重量輕、經濟高效且經久耐用，為企業提供了一種簡化營運和降低運輸成本的有效方法。此外，消費者偏好的變化、永續性問題以及線上零售中第一印像日益成長的重要性，促使品牌投資於兼具性能和美感的包裝創新。

郵件包裝依材質類型分為塑膠、紙和金屬薄膜。其中，塑膠郵寄袋有望佔據行業主導地位，預計到 2034 年該領域的產值將達到 419 億美元。電子商務品牌越來越傾向於環保塑膠解決方案，例如兼具防水性、輕盈性和強度的可生物分解和可回收郵寄袋。隨著環保意識的增強，公司正在轉向生物基塑膠和再生材料，以滿足客戶期望，同時保持運輸的經濟性和效率。

市場進一步按產品類型分類，包括帶襯墊的郵件和非帶襯墊的郵件。 2024 年，緩衝郵件佔據了 41.1% 的市場佔有率，在運輸過程中保護易碎產品方面發揮著至關重要的作用。隨著環境目標在商業策略中變得越來越突出，製造商正在開發由再生紙和可堆肥纖維等永續材料製成的襯墊郵件。對保護性、環保包裝的需求不斷成長，與直接面對消費者的銷售和訂閱服務的興起相一致，這些服務需要可靠的包裝解決方案來最大限度地減少產品損壞並提高品牌可靠性。

受該地區蓬勃發展的電子商務生態系統和消費者對永續包裝日益成長的偏好推動，北美在 2024 年將佔據全球郵件包裝市場的 28.5%。零售商採取的應對措施是採用紙質和可堆肥的替代品，以吸引環保意識的買家。重點仍然放在輕量化包裝選擇上，這有助於降低運輸成本和減少對環境的影響，使公司在擁擠的市場中保持競爭力。

全球郵件包裝產業的領導者包括 Mondi Group、Pregis、Sealed Air、Smurfit Kappa 和 EcoEnclose。這些公司不斷創新，透過使用永續材料和高效的設計特點來擴展其產品線，以適應向綠色物流和電子商務驅動的包裝解決方案的持續轉變。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

• 產業生態系統分析
• 產業衝擊力
  • 成長動力
    • 電子商務的成長
    • 永續包裝需求不斷成長
    • 客製化和品牌推廣機會
    • 跨境貿易與物流的成長
    • 對輕量化包裝解決方案的需求
  • 產業陷阱與挑戰
    • 原物料價格波動
    • 回收和廢棄物基礎設施有限
• 成長潛力分析
• 監管格局
• 技術格局
• 未來市場趨勢
• 差距分析
• 波特的分析
• PESTEL分析

第4章：競爭格局

• 介紹
• 公司市佔率分析
• 主要市場參與者的競爭分析
• 競爭定位矩陣
• 策略儀表板

第5章：市場估計與預測：依資料，2021 - 2034 年

• 主要趨勢
• 塑膠
• 紙
• 金屬化薄膜

第6章：市場估計與預測：按產品，2021 - 2034 年

• 主要趨勢
• 加墊郵件
• 無襯墊郵件

第7章：市場估計與預測：依絕緣材料，2021 - 2034

• 主要趨勢
• 絕緣
• 非絕緣

第8章：市場估計與預測：依包裝類型，2021 - 2034 年

• 主要趨勢
• 死板的
• 靈活的

第9章：市場估計與預測：依最終用途，2021 - 2034 年

• 主要趨勢
• 電子商務
• 航運與物流
• 醫療保健和製藥
• 其他

第10章：市場估計與預測：按地區，2021 - 2034 年

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 英國
  • 法國
  • 西班牙
  • 義大利
  • 荷蘭
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
• 中東和非洲
  • 沙烏地阿拉伯
  • 南非
  • 阿拉伯聯合大公國

第 11 章：公司簡介

• Abriso Jiffy
• Alpha Packaging
• Crown Packaging
• EcoEnclose
• Georgia-Pacific
• Henkel Adhesives Technologies
• Intertape Polymer Group
• Manufacturas Polisac
• Mondi Group
• Noissue
• PAC Worldwide
• Polycell International
• Pregis
• ProAmpac
• Sealed Air
• Shorr Packaging
• Smurfit Kappa

The Global Mailer Packaging Market was valued at USD 30.9 billion in 2024 and is estimated to grow at a CAGR of 16.1% to reach USD 136.2 billion by 2034. This remarkable growth trajectory is largely influenced by the explosive expansion of the e-commerce sector and the increasing emphasis on branding and customer experience through packaging. As online shopping continues to evolve into a dominant retail channel across the globe, companies are placing greater importance on packaging that not only protects products but also reflects their brand identity and enhances customer satisfaction.

Consumers expect swift deliveries with products arriving in perfect condition, which has made mailer packaging a cornerstone in modern logistics. Lightweight, cost-effective, and designed for durability, mailer packaging offers businesses an efficient way to streamline operations and reduce shipping costs. In addition, changing consumer preferences, sustainability concerns, and the growing importance of first impressions in online retail have pushed brands to invest in packaging innovations that deliver both performance and aesthetic appeal.

Mailer packaging is segmented by material type into plastic, paper, and metalized films. Among these, plastic mailers are poised to dominate the industry, with the segment expected to generate USD 41.9 billion by 2034. E-commerce brands are increasingly leaning toward eco-friendly plastic solutions, such as biodegradable and recyclable mailers that combine water resistance, lightness, and strength. With environmental awareness on the rise, companies are shifting toward bio-based plastics and recycled content to meet customer expectations while maintaining affordability and efficiency in shipping.

The market is further categorized by product type, including cushioned and non-cushioned mailers. In 2024, cushioned mailers accounted for a 41.1% market share, playing a vital role in securing fragile products during transit. As environmental goals become more prominent in business strategies, manufacturers are developing padded mailers made from sustainable materials like recycled paper and compostable fibers. The growing demand for protective, eco-conscious packaging aligns with the rise in direct-to-consumer sales and subscription services, which require reliable packaging solutions to minimize product damage and enhance brand reliability.

North America accounted for a 28.5% share of the global mailer packaging market in 2024, driven by the region's booming e-commerce ecosystem and increasing consumer preference for sustainable packaging. Retailers are responding by adopting paper-based and compostable alternatives that appeal to eco-aware buyers. The focus remains on lightweight packaging options that help cut transportation costs and reduce environmental impact, keeping companies competitive in a crowded marketplace.

Leading players in the global mailer packaging industry include Mondi Group, Pregis, Sealed Air, Smurfit Kappa, and EcoEnclose. These companies continue to innovate by expanding their product lines with sustainable materials and efficient design features, aligning with the ongoing shift toward green logistics and e-commerce-driven packaging solutions.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates and calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Growth of e-commerce
    • 3.2.1.2 Rising demand for sustainable packaging
    • 3.2.1.3 Customization and branding opportunities
    • 3.2.1.4 Growth in cross-border trade and logistics
    • 3.2.1.5 Demand for lightweight packaging solutions
  • 3.2.2 Industry pitfalls and challenges
    • 3.2.2.1 Volatility in raw material prices
    • 3.2.2.2 Limited recycling and waste infrastructure
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
• 3.5 Technology landscape
• 3.6 Future market trends
• 3.7 Gap analysis
• 3.8 Porter’s analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive analysis of major market players
• 4.4 Competitive positioning matrix
• 4.5 Strategy dashboard

Chapter 5 Market Estimates & Forecast, By Material, 2021 - 2034 (USD Billion & Kilo Tons)

• 5.1 Key trends
• 5.2 Plastic
• 5.3 Paper
• 5.4 Metalized films

Chapter 6 Market Estimates & Forecast, By Product, 2021 - 2034 (USD Billion & Kilo Tons)

• 6.1 Key trends
• 6.2 Cushioned mailers
• 6.3 Non-cushioned mailers

Chapter 7 Market Estimates & Forecast, By Insulation, 2021 - 2034 (USD Billion & Kilo Tons)

• 7.1 Key trends
• 7.2 Insulated
• 7.3 Non-insulated

Chapter 8 Market Estimates & Forecast, By Packaging Type, 2021 - 2034 (USD Billion & Kilo Tons)

• 8.1 Key trends
• 8.2 Rigid
• 8.3 Flexible

Chapter 9 Market Estimates & Forecast, By End Use, 2021 - 2034 (USD Billion & Kilo Tons)

• 9.1 Key trends
• 9.2 E-commerce
• 9.3 Shipping & logistics
• 9.4 Healthcare & pharmaceuticals
• 9.5 Others

Chapter 10 Market Estimates and Forecast, By Region, 2021 - 2034 (USD Bn & Kilo Tons)

• 10.1 Key trends
• 10.2 North America
  • 10.2.1 U.S.
  • 10.2.2 Canada
• 10.3 Europe
  • 10.3.1 Germany
  • 10.3.2 UK
  • 10.3.3 France
  • 10.3.4 Spain
  • 10.3.5 Italy
  • 10.3.6 Netherlands
• 10.4 Asia Pacific
  • 10.4.1 China
  • 10.4.2 India
  • 10.4.3 Japan
  • 10.4.4 Australia
  • 10.4.5 South Korea
• 10.5 Latin America
  • 10.5.1 Brazil
  • 10.5.2 Mexico
  • 10.5.3 Argentina
• 10.6 Middle East and Africa
  • 10.6.1 Saudi Arabia
  • 10.6.2 South Africa
  • 10.6.3 UAE

Chapter 11 Company Profiles

• 11.1 Abriso Jiffy
• 11.2 Alpha Packaging
• 11.3 Crown Packaging
• 11.4 EcoEnclose
• 11.5 Georgia-Pacific
• 11.6 Henkel Adhesives Technologies
• 11.7 Intertape Polymer Group
• 11.8 Manufacturas Polisac
• 11.9 Mondi Group
• 11.10 Noissue
• 11.11 PAC Worldwide
• 11.12 Polycell International
• 11.13 Pregis
• 11.14 ProAmpac
• 11.15 Sealed Air
• 11.16 Shorr Packaging
• 11.17 Smurfit Kappa