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市場調查報告書
商品編碼
1716556

嬰兒車及嬰兒車市場機會、成長動力、產業趨勢分析及 2024 - 2032 年預測

Baby Stroller and Pram Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032
出版日期: | 出版商: Global Market Insights Inc. | 英文 225 Pages | 商品交期: 2-3個工作天內

價格
簡介目錄

2023 年全球嬰兒車和嬰兒車市場規模達到 11.5 億美元，預計 2024 年至 2032 年期間的複合年成長率為 5.3%。這一成長受到快速城市化、生活方式轉變以及對便利性嬰兒護理產品日益成長的需求的推動。隨著越來越多的家庭遷往城市地區，對緊湊、移動式嬰兒護理解決方案的需求大幅增加。現代父母，尤其是大都市的父母，非常重視功能性和舒適性，嬰兒車和嬰兒車成為他們日常生活中不可或缺的物品。核心家庭和雙收入家庭的增加趨勢進一步提高了消費能力，鼓勵父母選擇高階、功能豐富的嬰兒車。

嬰兒車和嬰兒車市場 - IMG1

隨著對兒童安全和舒適度的關注度日益增加，父母願意投資於具有耐用性、安全性和易用性的產品。父母對美觀與實用相結合的產品的偏好正在不斷變化，這正在重塑嬰兒車和嬰兒車市場。此外，方便旅行的可折疊設計、多功能嬰兒車以及智慧煞車系統等技術整合功能等創新正在改變消費者的選擇，使市場高度活躍和競爭激烈。人們對嬰兒安全標準的認知不斷提高，以及對奢侈嬰兒產品的日益成長的傾向，促使製造商推出具有先進人體工學和安全功能的嬰兒車。

市場範圍
起始年份 2023
預測年份 2024-2032
起始值 11.5億美元
預測值 18.4億美元
複合年成長率 5.3%

嬰兒推車和嬰兒車市場根據框架材料分為金屬和非金屬兩種。 2023 年金屬板塊估值為 6.932 億美元，預計預測期內複合年成長率為 5.4%。越來越多的父母選擇金屬嬰兒車，這種嬰兒車主要由鋁和不銹鋼等優質金屬製成，因為它們結構堅固、長期可靠。這些材質具有優異的強度，確保嬰兒車即使頻繁使用也能保持結構穩固，進而提高嬰兒的安全性和舒適度。隨著越來越多的父母在選擇嬰兒車時注重耐用性和堅固性，對金屬框架的需求日益成長，使其成為高階嬰兒用品的首選。

市場還根據產品類型細分為全尺寸嬰兒車、輕便嬰兒車、慢跑嬰兒車、雙人嬰兒車、旅行系統、車架嬰兒車等。輕型嬰兒車佔據了市場主導地位，2023 年估值為 4.613 億美元，預計到 2032 年將達到 7.359 億美元。輕便嬰兒車的日益普及源於其便攜性、緊湊性和易於操作性，非常適合日程繁忙的城市父母。這些嬰兒車設計為易於折疊和方便​​攜帶，已成為城市生活和旅行的必需品，特別是在擁擠的空間中，笨重的嬰兒車會帶來挑戰。

2023 年，美國嬰兒車和嬰兒車市場規模達 3.621 億美元，預計 2024 年至 2032 年期間的複合年成長率將達到 5.5%。美國憑藉著更高的消費者消費能力、城市生活趨勢以及對優質、安全認證嬰兒產品的強烈偏好，在全球處於領先地位。在先進零售通路的支持下，電動和高科技嬰兒車的日益普及進一步促進了市場的成長。父母對兒童安全法規的日益關注，促使人們採用配備增強安全性和人體工學功能的嬰兒車，從而推動了全國範圍內的持續需求。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

  • 產業生態系統分析
    • 影響價值鏈的因素
    • 利潤率分析
    • 中斷
    • 未來展望
    • 製造商
    • 經銷商
    • 零售商
  • 衝擊力
    • 成長動力
      • 都市化進程加快，可支配所得增加
      • 嬰兒安全和舒適度意識不斷增強
      • 電子商務和數位行銷策略的擴展
    • 產業陷阱與挑戰
      • 高階嬰兒車價格高昂
      • 嚴格的安全法規和合規挑戰
  • 技術與創新格局
  • 成長潛力分析
  • 監管格局
  • 定價分析
  • 波特的分析
  • PESTEL分析
  • 消費者行為分析

第4章：競爭格局

  • 介紹
  • 公司市佔率分析
  • 競爭定位矩陣
  • 戰略展望矩陣

第5章：市場估計與預測：依產品類型，2021 年至 2032 年

  • 主要趨勢
  • 輕便嬰兒車
  • 全尺寸嬰兒車
  • 慢跑嬰兒車
  • 旅行系統
  • 雙人嬰兒車
  • 框架式嬰兒車
  • 其他

第6章：市場估計與預測：按車架材料，2021 年至 2032 年

  • 主要趨勢
  • 金屬
  • 非金屬

第7章：市場估計與預測：依年齡段，2021 年至 2032 年

  • 主要趨勢
  • 0-6個月
  • 6-12個月
  • 12-36個月
  • 36個月以上

第8章：市場估計與預測：以價格，2021 年至 2032 年

  • 主要趨勢
  • 低的
  • 中等的
  • 高的

第9章：市場估計與預測：按配銷通路，2021 年至 2032 年

  • 主要趨勢
  • 線上
    • 電子商務網站
    • 公司網站
  • 離線
    • 專賣店
    • 大型零售商店
    • 其他

第10章：市場估計與預測：按地區，2021 年至 2032 年

  • 主要趨勢
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 義大利
    • 西班牙
    • 俄羅斯
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • MEA
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第 11 章：公司簡介

  • Britax
  • Bugaboo
  • Chicco
  • Dorel
  • Evenflo
  • Goodbaby
  • Graco
  • Joie
  • Joovy
  • Maclaren
  • Mamas & Papas
  • Maxi-Cosi
  • Peg Perego
  • Silver Cross
  • UPPAbaby
簡介目錄
Product Code: 7410

The Global Baby Stroller and Pram Market reached USD 1.15 billion in 2023 and is projected to grow at a CAGR of 5.3% between 2024 and 2032. This growth is fueled by rapid urbanization, shifting lifestyles, and rising demand for convenience-driven baby care products. As more families move to urban areas, the need for compact, mobile solutions for infant care has significantly surged. Modern parents, especially those in metropolitan cities, are prioritizing functionality and comfort, making strollers and prams indispensable in their daily routines. The increasing trend of nuclear families and dual-income households has further boosted spending capacity, encouraging parents to opt for premium and feature-rich baby strollers.

Baby Stroller and Pram Market - IMG1

With growing concerns around child safety and comfort, parents are willing to invest in products that promise durability, safety, and ease of use. The evolving parental preferences for products that blend aesthetics with practicality are reshaping the baby stroller and pram market. Additionally, innovations such as travel-friendly foldable designs, multi-functional strollers, and tech-integrated features like smart braking systems are transforming consumer choices, making the market highly dynamic and competitive. Rising awareness of infant safety standards and a growing inclination toward luxury baby products are pushing manufacturers to introduce strollers with advanced ergonomics and safety features.

Market Scope
Start Year2023
Forecast Year2024-2032
Start Value$1.15 Billion
Forecast Value$1.84 Billion
CAGR5.3%

The baby stroller and pram market is segmented based on frame material into metallic and non-metallic options. The metallic segment garnered a valuation of USD 693.2 million in 2023 and is expected to register a CAGR of 5.4% during the forecast period. Parents are increasingly choosing metallic strollers, primarily crafted from high-quality metals such as aluminum and stainless steel, due to their robust construction and long-term reliability. These materials offer superior strength, ensuring that the stroller remains structurally sound even with frequent use, thereby enhancing infant safety and comfort. As more parents focus on longevity and sturdiness when selecting strollers, the demand for metallic frames is gaining momentum, making them a preferred choice for high-end baby gear.

The market is also segmented by product type into full-size strollers, lightweight strollers, jogging strollers, double strollers, travel systems, frame strollers, and others. The lightweight stroller segment dominated the market, with a valuation of USD 461.3 million in 2023, and is estimated to reach USD 735.9 million by 2032. The soaring popularity of lightweight strollers stems from their portability, compactness, and ease of maneuverability, which perfectly cater to urban parents managing busy schedules. Designed to fold easily and carry conveniently, these strollers have become essential for city living and travel, especially in crowded spaces where bulkier strollers pose challenges.

The U.S. baby stroller and pram market generated USD 362.1 million in 2023 and is forecasted to grow at a CAGR of 5.5% between 2024 and 2032. The U.S. leads globally due to higher consumer spending power, urban living trends, and a strong preference for premium, safety-certified baby products. The increasing availability of motorized and high-tech strollers, supported by advanced retail channels, is further amplifying market growth. Heightened parental focus on child safety regulations is encouraging the adoption of strollers equipped with enhanced safety and ergonomic features, driving continued demand across the country.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope & definition
  • 1.2 Base estimates & calculations
  • 1.3 Forecast parameters
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry 3600 synopsis, 2021 - 2032

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factors affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
    • 3.1.7 Retailers
  • 3.2 Impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 Rising urbanization and increasing disposable income
      • 3.2.1.2 Growing awareness of infant safety and comfort
      • 3.2.1.3 Expansion of e-commerce and digital marketing strategies
    • 3.2.2 Industry pitfalls & challenges
      • 3.2.2.1 High cost of premium and advanced strollers
      • 3.2.2.2 Stringent safety regulations and compliance challenges
  • 3.3 Technology & innovation landscape
  • 3.4 Growth potential analysis
  • 3.5 Regulatory landscape
  • 3.6 Pricing analysis
  • 3.7 Porter's analysis
  • 3.8 PESTEL analysis
  • 3.9 Consumer behavior analysis

Chapter 4 Competitive Landscape, 2023

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021 – 2032, (USD Billion) (Million Units)

  • 5.1 Key trends
  • 5.2 Lightweight strollers
  • 5.3 Full-size strollers
  • 5.4 Jogging strollers
  • 5.5 Travel systems
  • 5.6 Double strollers
  • 5.7 Frame strollers
  • 5.8 Others

Chapter 6 Market Estimates & Forecast, By Frame Material, 2021 – 2032, (USD Billion) (Million Units)

  • 6.1 Key trends
  • 6.2 Metallic
  • 6.3 Nonmetallic

Chapter 7 Market Estimates & Forecast, By Age Group, 2021 – 2032, (USD Billion) (Million Units)

  • 7.1 Key trends
  • 7.2 0-6 months
  • 7.3 6-12 months
  • 7.4 12-36 months
  • 7.5 Above 36 months

Chapter 8 Market Estimates & Forecast, By Price, 2021 – 2032, (USD Billion) (Million Units)

  • 8.1 Key trends
  • 8.2 Low
  • 8.3 Medium
  • 8.4 High

Chapter 9 Market Estimates & Forecast, By Distribution Channel, 2021 – 2032, (USD Billion) (Million Units)

  • 9.1 Key trends
  • 9.2 Online
    • 9.2.1 E-commerce websites
    • 9.2.2 Company websites
  • 9.3 Offline
    • 9.3.1 Specialty stores
    • 9.3.2 Mega retail stores
    • 9.3.3 Others

Chapter 10 Market Estimates & Forecast, By Region, 2021 – 2032, (USD Billion) (Million Units)

  • 10.1 Key trends
  • 10.2 North America
    • 10.2.1 U.S.
    • 10.2.2 Canada
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 France
    • 10.3.4 Italy
    • 10.3.5 Spain
    • 10.3.6 Russia
  • 10.4 Asia Pacific
    • 10.4.1 China
    • 10.4.2 India
    • 10.4.3 Japan
    • 10.4.4 South Korea
    • 10.4.5 Australia
  • 10.5 Latin America
    • 10.5.1 Brazil
    • 10.5.2 Mexico
  • 10.6 MEA
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 South Africa

Chapter 11 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)

  • 11.1 Britax
  • 11.2 Bugaboo
  • 11.3 Chicco
  • 11.4 Dorel
  • 11.5 Evenflo
  • 11.6 Goodbaby
  • 11.7 Graco
  • 11.8 Joie
  • 11.9 Joovy
  • 11.10 Maclaren
  • 11.11 Mamas & Papas
  • 11.12 Maxi-Cosi
  • 11.13 Peg Perego
  • 11.14 Silver Cross
  • 11.15 UPPAbaby