軟紙包裝市場機會、成長動力、產業趨勢分析及2025-2034年預測

2024 年全球軟紙包裝市場規模達 693 億美元，預計 2025 年至 2034 年的複合年成長率為 4.5%。市場成長軌跡很大程度上受到人們對碳排放日益成長的擔憂的推動，尤其是在食品行業，這促使人們轉向更永續的包裝解決方案。隨著全球永續發展計劃的勢頭強勁，各行各業的公司都在採用環保替代品來減少碳足跡。軟性紙包裝因其重量輕、可生物分解和可回收的特性，正在成為一種首選，尤其是在食品和飲料領域。隨著消費者越來越注重環保，製造商紛紛推出創新的紙包裝解決方案，以適應不斷變化的消費者偏好。

此外，電子商務的快速擴張也推動了對軟紙包裝的需求，因為線上零售商尋求輕質、保護性的材料，以確保產品安全且經濟高效地交付。人們越來越重視減少浪費，加上嚴格的環境法規的實施，進一步加速了各行各業對軟紙包裝的採用。隨著永續性成為行業標準而非選擇，市場參與者正在大力投資研發，以創造既具有功能性又具有環境效益的先進紙質包裝材料。

軟性紙包裝市場涵蓋各種產品類型，包括捲筒紙、小袋、收縮套、包裝紙等。其中，袋裝包裝領域在 2024 年創造了 276 億美元的市場規模。袋裝包裝因其多功能性、輕量化設計和出色的阻隔保護而廣受歡迎，成為食品、飲料和個人護理行業包裝應用的理想選擇。由於包裝袋方便、可重新密封且易於使用，消費者對它的青睞日益增加。隨著各行各業不斷強調永續、方便用戶使用的包裝解決方案，預計對包裝袋的需求將保持強勁。此外，包裝袋製造流程的技術進步提高了其耐用性並改善了整體消費者體驗，使其成為希望加強市場影響力的品牌的首選。

就印刷技術而言，軟紙包裝市場分為輪轉凹版印刷、柔版印刷、數位印刷等類別。柔版印刷領域預計將大幅成長，到 2034 年將達到 473 億美元。柔版印刷的受歡迎程度源自於其能夠利用快速乾燥的低黏度油墨，從而實現更快的印刷速度和具成本效益的生產流程。該技術受到尋求最佳化生產效率同時保持卓越列印品質的製造商的高度青睞。隨著對提高品牌知名度和貨架吸引力的高品質包裝的需求不斷增加，柔版印刷將在滿足這些不斷變化的行業需求方面發揮關鍵作用。此外，對永續油墨和印刷方法的日益重視進一步增強了對柔版印刷的需求，使其成為軟紙包裝市場成長的主要驅動力。

2024 年美國軟紙包裝市場價值為 154 億美元，並繼續在實施環境永續實踐方面處於領先地位。美國的生產者延伸責任（EPR）等政策正在推動回收實踐的改進並減少包裝行業的浪費。這項監管措施鼓勵企業採用可回收和可生物分解的包裝材料，以符合更廣泛的永續發展目標。隨著消費者對環保包裝意識的不斷增強，在美國經營的品牌正在齊心協力滿足監管標準，同時提供增強品牌忠誠度的永續解決方案。隨著企業努力在獲利能力和環境責任之間取得平衡，中國在環境保護方面的積極立場為軟紙包裝市場的持續成長奠定了基礎。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

• 產業生態系統分析
• 產業衝擊力
  • 成長動力
    • 永續包裝需求不斷成長
    • 與硬質包裝相比更具成本效益
    • 消費者對便利性的偏好日益增加
    • 材料技術的進步
    • 對環保解決方案的監管支持
  • 陷阱與挑戰
    • 原物料價格波動
    • 創新的初始資本投入高
• 成長潛力分析
• 監管格局
• 技術格局
• 未來市場趨勢
• 差距分析
• 波特的分析
• PESTEL分析

第4章：競爭格局

• 介紹
• 公司市佔率分析
• 主要市場參與者的競爭分析
• 競爭定位矩陣
• 策略儀表板

第5章：市場估計與預測：按類型，2021 年至 2034 年

• 主要趨勢
• 袋裝
• 卷材
• 收縮袖
• 裹麵
• 其他

第6章：市場估計與預測：按印刷技術，2021 年至 2034 年

• 主要趨勢
• 柔版印刷
• 輪轉凹版印刷
• 數位印刷
• 其他

第7章：市場估計與預測：依最終用途，2021 年至 2034 年

• 主要趨勢
• 食品和飲料
• 零售和消費品
• 製藥和醫療保健
• 個人護理
• 其他

第8章：市場估計與預測：按地區，2021 年至 2034 年

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 英國
  • 法國
  • 西班牙
  • 義大利
  • 荷蘭
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
• 中東和非洲
  • 沙烏地阿拉伯
  • 南非
  • 阿拉伯聯合大公國

第9章：公司簡介

• Amcor plc
• Berry Global Group, Inc.
• Constantia Flexibles Group
• Coveris Holdings SA
• DS Smith plc
• Graphic Packaging International, LLC
• Huhtamaki Oyj
• International Paper Company
• Mondi Group
• ProAmpac Holdings, Inc.
• Sealed Air Corporation
• Smurfit Kappa Group
• Sonoco Products Company
• UFlex Limited
• WestRock Company

The Global Flexible Paper Packaging Market reached USD 69.3 billion in 2024 and is projected to grow at a CAGR of 4.5% from 2025 to 2034. The market growth trajectory is largely driven by increasing concerns over carbon emissions, particularly in the food industry, prompting a shift toward more sustainable packaging solutions. As global sustainability initiatives gain momentum, companies across industries are adopting environmentally friendly alternatives to reduce their carbon footprint. Flexible paper packaging is emerging as a preferred choice, especially in the food and beverage sectors, due to its lightweight, biodegradable, and recyclable nature. With consumers becoming more conscious of eco-friendly practices, manufacturers are responding by introducing innovative paper-based packaging solutions that align with changing consumer preferences.

Additionally, the rapid expansion of e-commerce is fueling the demand for flexible paper packaging, as online retailers seek lightweight, protective materials that ensure safe and cost-effective delivery of products. The growing focus on waste reduction, coupled with the implementation of stringent environmental regulations, is further accelerating the adoption of flexible paper packaging across industries. As sustainability becomes an industry standard rather than an option, market participants are investing heavily in research and development to create advanced paper packaging materials that offer both functionality and environmental benefits.

The flexible paper packaging market encompasses various product types, including roll stock, pouches, shrink sleeves, wraps, and others. Among these, the pouches segment generated USD 27.6 billion in 2024. Pouches are gaining immense popularity due to their versatility, lightweight design, and excellent barrier protection, making them ideal for packaging applications in the food, beverage, and personal care industries. Consumers are increasingly drawn to pouches because of their convenient, resealable, and easy-to-use features. As industries continue to emphasize sustainable, user-friendly packaging solutions, the demand for pouches is anticipated to remain strong. Moreover, technological advancements in pouch manufacturing processes are enhancing their durability and improving the overall consumer experience, making them a go-to choice for brands looking to strengthen their market presence.

In terms of printing technology, the flexible paper packaging market is segmented into categories such as rotogravure, flexography, digital printing, and others. The flexography segment is expected to witness substantial growth, reaching USD 47.3 billion by 2034. Flexography's popularity stems from its ability to utilize low-viscosity inks that dry quickly, enabling faster printing speeds and cost-effective production processes. This technology is highly favored by manufacturers seeking to optimize production efficiency while maintaining superior print quality. With increasing demand for high-quality packaging that enhances brand visibility and shelf appeal, flexography is set to play a pivotal role in meeting these evolving industry requirements. Additionally, the growing emphasis on sustainable inks and printing methods is further bolstering the demand for flexography, positioning it as a key driver of growth in the flexible paper packaging market.

The U.S. Flexible Paper Packaging Market was valued at USD 15.4 billion in 2024 and continues to lead the way in implementing environmentally sustainable practices. U.S. policies such as Extended Producer Responsibility (EPR) are driving improvements in recycling practices and reducing waste in the packaging sector. This regulatory push is encouraging companies to adopt recyclable and biodegradable packaging materials, aligning with broader sustainability goals. As consumer awareness regarding eco-friendly packaging grows, brands operating in the U.S. are making concerted efforts to meet regulatory standards while delivering sustainable solutions that enhance brand loyalty. The country's proactive stance on environmental conservation is setting the stage for continued growth in the flexible paper packaging market as companies strive to balance profitability with environmental responsibility.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates and calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360° synopsis

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Growing demand for sustainable packaging
    • 3.2.1.2 Cost-effectiveness compared to rigid packaging
    • 3.2.1.3 Increasing consumer preference for convenience
    • 3.2.1.4 Advancements in material technology
    • 3.2.1.5 Regulatory support for eco-friendly solutions
  • 3.2.2 pitfalls and challenges
    • 3.2.2.1 Volatility in raw material prices
    • 3.2.2.2 High initial capital investment for innovation
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
• 3.5 Technology landscape
• 3.6 Future market trends
• 3.7 Gap analysis
• 3.8 Porter's analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive analysis of major market players
• 4.4 Competitive positioning matrix
• 4.5 Strategy dashboard

Chapter 5 Market Estimates and Forecast, By Type, 2021 – 2034 ($ Mn)

• 5.1 Key trends
• 5.2 Pouches
• 5.3 Roll stock
• 5.4 Shrink sleeves
• 5.5 Wraps
• 5.6 Others

Chapter 6 Market Estimates and Forecast, By Printing Technology, 2021 – 2034 ($ Mn)

• 6.1 Key trends
• 6.2 Flexography
• 6.3 Rotogravure
• 6.4 Digital printing
• 6.5 Others

Chapter 7 Market Estimates and Forecast, By End Use, 2021 – 2034 ($ Mn)

• 7.1 Key trends
• 7.2 Food and beverage
• 7.3 Retail and consumer goods
• 7.4 Pharmaceuticals and healthcare
• 7.5 Personal care
• 7.6 Others

Chapter 8 Market Estimates and Forecast, By Region, 2021 – 2034 ($ Mn)

• 8.1 Key trends
• 8.2 North America
  • 8.2.1 U.S.
  • 8.2.2 Canada
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 UK
  • 8.3.3 France
  • 8.3.4 Spain
  • 8.3.5 Italy
  • 8.3.6 Netherlands
• 8.4 Asia Pacific
  • 8.4.1 China
  • 8.4.2 India
  • 8.4.3 Japan
  • 8.4.4 Australia
  • 8.4.5 South Korea
• 8.5 Latin America
  • 8.5.1 Brazil
  • 8.5.2 Mexico
  • 8.5.3 Argentina
• 8.6 Middle East and Africa
  • 8.6.1 Saudi Arabia
  • 8.6.2 South Africa
  • 8.6.3 UAE

Chapter 9 Company Profiles

• 9.1 Amcor plc
• 9.2 Berry Global Group, Inc.
• 9.3 Constantia Flexibles Group
• 9.4 Coveris Holdings S.A.
• 9.5 DS Smith plc
• 9.6 Graphic Packaging International, LLC
• 9.7 Huhtamaki Oyj
• 9.8 International Paper Company
• 9.9 Mondi Group
• 9.10 ProAmpac Holdings, Inc.
• 9.11 Sealed Air Corporation
• 9.12 Smurfit Kappa Group
• 9.13 Sonoco Products Company
• 9.14 UFlex Limited
• 9.15 WestRock Company