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市場調查報告書
商品編碼
1699436
除毛蠟市場機會、成長動力、產業趨勢分析及2025-2034年預測Hair Removal Wax Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025-2034 |
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2024 年全球除毛蠟市場規模達到 115 億美元，預計 2025 年至 2034 年的複合年成長率為 6.7%。隨著可支配收入的增加和美容習慣的改變影響個人護理習慣，對除毛蠟的需求持續成長。隨著人們美容意識的增強和數位媒體的影響，人們越來越注重外表和修飾，從而推動了除毛產品在廣大人群中的流行。隨著消費者尋求便利且經濟高效的解決方案，家用除毛套裝正迅速受到青睞。市場也受益於人們對專業除毛服務的日益成長的需求，這些服務可以提供更好的效果和更高級的美容體驗。
產品配方技術的進步也增強了使用者體驗，從而增加了對各種除毛蠟類型的需求。此外，消費者對親膚高效產品的偏好不斷變化，促使公司推出創新的除毛解決方案，擴大全球市場範圍。美容產業的持續成長進一步推動了對滿足不同需求的先進除毛產品的需求，支持了多個地區的市場擴張。
| 市場範圍 | |
|---|---|
| 起始年份 | 2024 |
| 預測年份 | 2025-2034 |
| 起始值 | 115億美元 |
| 預測值 | 219億美元 |
| 複合年成長率 | 6.7% |
根據產品類型，除毛蠟市場包括軟蠟和硬蠟兩部分，其中軟蠟佔據主導地位。 2024年軟蠟市場規模為60億美元，預計2034年將達113億美元，複合年成長率為6.6%。軟蠟的強大影響力很大程度上歸功於其易於使用、功能多樣、以及在零售和專業沙龍空間中均可使用。該細分市場的預製蠟條因其方便用戶使用性和價格實惠性而越來越受到人們的歡迎，從而促進了市場的持續成長。據估計，隨著需求持續成長，加上旨在提高性能和用戶滿意度的產品不斷進步，到 2032 年軟蠟收入可能達到 101 億美元。
從成分角度來看，合成蠟佔據市場主導地位，佔有 84.2% 的顯著佔有率。預計到 2034 年，該領域的規模將達到 179 億美元。合成蠟配方因其保存期限長、易於製造、成本較低而受到廣泛青睞，對生產者和消費者都有利。它們具有更好的一致性和黏附性，確保更順暢的應用和有效的除毛，從而進一步提升了它們的市場主導地位。
光是美國除毛蠟市場在 2024 年的價值就達到 24 億美元，預計到 2034 年將成長到 45 億美元，複合年成長率為 6.8%，這得益於美容趨勢的變化和個人護理支出的增加。
目錄
第1章：方法論與範圍
- 市場範圍和定義
- 基礎估算與計算
- 預測參數
- 資料來源
- 基本的
- 次要
- 付費來源
- 公共資源
第2章：執行摘要
第3章：行業洞察
- 產業生態系統分析
- 影響價值鏈的因素
- 利潤率分析
- 中斷
- 未來展望
- 製造商
- 經銷商
- 零售商
- 監管格局
- 衝擊力
- 成長動力
- 越來越注重個人儀容
- 在家除毛和去角質的興起
- 沙龍和水療文化日益盛行
- 可支配所得不斷成長，生活方式不斷改變
- 產業陷阱與挑戰
- 來自替代除毛方法的競爭
- 疼痛、不適和皮膚刺激
- 成長動力
- 消費者購買行為分析
- 人口趨勢
- 影響購買決策的因素
- 消費者產品採用
- 首選配銷通路
- 首選價格範圍
- 成長潛力分析
- 波特的分析
- PESTEL分析
第4章：競爭格局
- 介紹
- 公司市佔率分析
- 競爭定位矩陣
- 戰略展望矩陣
第5章：市場估計與預測：依類型，2021 年至 2032 年
- 主要趨勢
- 軟蠟
- 溫暖的軟蠟
- 冷軟蠟
- 預製蠟條
- 巧克力蠟
- 硬蠟
- 溫熱硬蠟
- 果蠟
- 糖蠟
- 巧克力蠟
第6章：市場估計與預測：依成分，2021 年至 2032 年
- 主要趨勢
- 有機的
- 合成的
第7章：市場估計與預測：依膚質，2021 年至 2032 年
- 主要趨勢
- 皮膚乾燥
- 油性肌膚
- 正常皮膚
- 敏感肌膚
第 8 章：市場估計與預測：按應用，2021 年至 2032 年
- 主要趨勢
- 臉
- 身體
- 比基尼
第9章：市場估計與預測：以價格，2021 年至 2032 年
- 主要趨勢
- 低的
- 中等的
- 高的
第 10 章：市場估計與預測：按最終用戶，2021 年至 2032 年
- 主要趨勢
- 男士
- 女性
第 11 章：市場估計與預測：按配銷通路，2021 年至 2032 年
- 主要趨勢
- 線上通路
- 電子商務網站
- 公司自有網站
- 線下通路
- 大型零售商店
- 專賣店
- 其他（時裝店等）
第 12 章：市場估計與預測：按地區，2021 年至 2032 年
- 主要趨勢
- 北美洲
- 美國
- 加拿大
- 歐洲
- 德國
- 英國
- 法國
- 義大利
- 西班牙
- 歐洲其他地區
- 亞太地區
- 中國
- 印度
- 日本
- 韓國
- 澳洲
- 馬來西亞
- 印尼
- 亞太其他地區
- 拉丁美洲
- 巴西
- 墨西哥
- 拉丁美洲其他地區
- MEA
- 阿拉伯聯合大公國
- 沙烏地阿拉伯
- 南非
- MEA 其餘地區
第13章：公司簡介
- Church & Dwight
- Coloris
- Darent Wax
- FILO BIANCO
- GiGi
- Harley Waxing UK
- Jax Wax Australia
- Karaver
- LOreal International
- Marzena BodyCare Products
- Parissa Laboratories
- Perron Rigot
- Reckitt Benckiser Group
- RICA
- Sally Hansen
- Starpil Wax
- Sue Ismiel and Daughters
- The Darent Wax
- Veet
- Xanitalia Srl
The Global Hair Removal Wax Market reached USD 11.5 billion in 2024 and is projected to grow at a CAGR of 6.7% from 2025 to 2034. As rising disposable incomes and changing grooming habits shape personal care routines, the demand for hair removal wax continues to gain momentum. Growing focus on appearance and grooming, fueled by widespread beauty consciousness and the influence of digital media, is driving the popularity of hair removal products among a broad demographic. At-home waxing kits are rapidly gaining traction as consumers seek convenient and cost-effective solutions. The market also benefits from a rising inclination toward professional waxing services, which offer superior results and an elevated grooming experience.
Technological advancements in product formulation are also enhancing the user experience, contributing to the increasing demand for a wide range of hair removal wax types. In addition, the evolving preferences of consumers toward skin-friendly and efficient products are encouraging companies to introduce innovative waxing solutions, expanding the market reach globally. The beauty industry's consistent growth further propels the demand for advanced hair removal products that meet varied needs, supporting market expansion across multiple regions.
| Market Scope | |
|---|---|
| Start Year | 2024 |
| Forecast Year | 2025-2034 |
| Start Value | $11.5 Billion |
| Forecast Value | $21.9 Billion |
| CAGR | 6.7% |
Based on product type, the hair removal wax market includes soft and hard wax segments, with soft wax dominating the market. In 2024, soft wax accounted for USD 6 billion and is expected to reach USD 11.3 billion by 2034, growing at a CAGR of 6.6%. The strong presence of soft wax is largely due to its ease of application, versatility, and accessibility in both retail and professional salon spaces. Pre-made wax strips under this segment have seen growing adoption due to their user-friendliness and affordability, encouraging continued market growth. Estimates suggest soft wax revenues may touch USD 10.1 billion by 2032 as demand persists, coupled with ongoing product advancements aimed at enhancing performance and user satisfaction.
From an ingredient perspective, synthetic wax leads the market, claiming a significant share of 84.2%. This segment is projected to reach USD 17.9 billion by 2034. Synthetic wax formulations are widely preferred for their long shelf life, ease of manufacturing, and lower costs, making them favorable for both producers and consumers. They offer better consistency and adhesion properties, ensuring smoother application and effective hair removal, which further boosts their market dominance.
The U.S. hair removal wax market alone was valued at USD 2.4 billion in 2024 and is anticipated to rise to USD 4.5 billion by 2034, growing at a CAGR of 6.8%, driven by shifting beauty trends and rising spending on personal grooming.
Table of Contents
Chapter 1 Methodology & Scope
- 1.1 Market scope & definition
- 1.2 Base estimates & calculations
- 1.3 Forecast parameters
- 1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
- 1.4.2.1 Paid sources
- 1.4.2.2 Public sources
Chapter 2 Executive Summary
- 2.1 Industry 3600 synopsis, 2021 - 2032
Chapter 3 Industry Insights
- 3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
- 3.1.7 Retailors
- 3.2 Regulatory landscape
- 3.3 Impact forces
- 3.3.1 Growth drivers
- 3.3.1.1 Rising focus on personal grooming
- 3.3.1.2 Rise in at home waxing for hair removal and exfoliation
- 3.3.1.3 Increasing salon and spa culture
- 3.3.1.4 Growing disposable income and changing lifestyles
- 3.3.2 Industry pitfalls & challenges
- 3.3.2.1 Competition from alternative hair removal methods
- 3.3.2.2 Pain, discomfort, and skin irritation
- 3.3.1 Growth drivers
- 3.4 Consumer buying behavior analysis
- 3.4.1 Demographic trends
- 3.4.2 Factors affecting buying decision
- 3.4.3 Consumer product adoption
- 3.4.4 Preferred distribution channel
- 3.4.5 Preferred price range
- 3.5 Growth potential analysis
- 3.6 Porter's analysis
- 3.7 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
- 4.1 Introduction
- 4.2 Company market share analysis
- 4.3 Competitive positioning matrix
- 4.4 Strategic outlook matrix
Chapter 5 Market Estimates & Forecast, By Type, 2021 – 2032, (USD Million) (Thousand Units)
- 5.1 Key trends
- 5.2 Soft Wax
- 5.2.1 Warm soft wax
- 5.2.2 Cold soft wax
- 5.2.3 Pre-made wax strips
- 5.2.4 Chocolate wax
- 5.3 Hard Wax
- 5.3.1 Warm hard wax
- 5.3.2 Fruit wax
- 5.3.3 Sugar wax
- 5.3.4 Chocolate wax
Chapter 6 Market Estimates & Forecast, By Ingredient, 2021 – 2032, (USD Million) (Thousand Units)
- 6.1 Key trends
- 6.2 Organic
- 6.3 Synthetic
Chapter 7 Market Estimates & Forecast, By Skin Type, 2021 – 2032, (USD Million) (Thousand Units)
- 7.1 Key trends
- 7.2 Dry skin
- 7.3 Oily skin
- 7.4 Normal skin
- 7.5 Sensitive skin
Chapter 8 Market Estimates & Forecast, By Application, 2021 – 2032, (USD Million) (Thousand Units)
- 8.1 Key trends
- 8.2 Face
- 8.3 Body
- 8.4 Bikini
Chapter 9 Market Estimates & Forecast, By Price, 2021 – 2032, (USD Million) (Thousand Units)
- 9.1 Key trends
- 9.2 Low
- 9.3 Medium
- 9.4 High
Chapter 10 Market Estimates & Forecast, By End User, 2021 – 2032, (USD Million) (Thousand Units)
- 10.1 Key trends
- 10.2 Men
- 10.3 Women
Chapter 11 Market Estimates & Forecast, By Distribution Channel, 2021 – 2032, (USD Million) (Thousand Units)
- 11.1 Key trends
- 11.2 Online channels
- 11.2.1 E-commerce websites
- 11.2.2 Company-owned websites
- 11.3 Offline channels
- 11.3.1 Mega retail stores
- 11.3.2 Specialty stores
- 11.3.3 Others (Fashion stores, etc.)
Chapter 12 Market Estimates & Forecast, By Region, 2021 – 2032, (USD Million) (Thousand Units)
- 12.1 Key trends
- 12.2 North America
- 12.2.1 U.S.
- 12.2.2 Canada
- 12.3 Europe
- 12.3.1 Germany
- 12.3.2 UK
- 12.3.3 France
- 12.3.4 Italy
- 12.3.5 Spain
- 12.3.6 Rest of Europe
- 12.4 Asia Pacific
- 12.4.1 China
- 12.4.2 India
- 12.4.3 Japan
- 12.4.4 South Korea
- 12.4.5 Australia
- 12.4.6 Malaysia
- 12.4.7 Indonesia
- 12.4.8 Rest of Asia Pacific
- 12.5 Latin America
- 12.5.1 Brazil
- 12.5.2 Mexico
- 12.5.3 Rest of Latin America
- 12.6 MEA
- 12.6.1 UAE
- 12.6.2 Saudi Arabia
- 12.6.3 South Africa
- 12.6.4 Rest of MEA
Chapter 13 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)
- 13.1 Church & Dwight
- 13.2 Coloris
- 13.3 Darent Wax
- 13.4 FILO BIANCO
- 13.5 GiGi
- 13.6 Harley Waxing UK
- 13.7 Jax Wax Australia
- 13.8 Karaver
- 13.9 LOreal International
- 13.10 Marzena BodyCare Products
- 13.11 Parissa Laboratories
- 13.12 Perron Rigot
- 13.13 Reckitt Benckiser Group
- 13.14 RICA
- 13.15 Sally Hansen
- 13.16 Starpil Wax
- 13.17 Sue Ismiel and Daughters
- 13.18 The Darent Wax
- 13.19 Veet
- 13.20 Xanitalia Srl
