豪華露營市場機會、成長動力、產業趨勢分析及 2025-2034 年預測

Glamping Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025-2034

出版日期: 2025年02月27日 | 出版商:

Global Market Insights Inc. | 英文 250 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2024 年全球豪華露營市場價值為 23 億美元，預計 2025 年至 2034 年期間的複合年成長率將達到 8.2%。隨著旅行者尋求冒險與舒適之間的平衡，該行業對豪華露營體驗的需求激增。豪華露營將自然沉浸感和高檔設施完美結合，越來越受到全球遊客的歡迎。由於人們對體驗式旅行的偏好日益成長，市場正在蓬勃發展，人們可以探索獨特的住宿，如露營帳篷、蒙古包、樹屋和吊艙，同時享受高階服務。隨著永續性在旅行決策中變得越來越重要，豪華露營經營者正專注於環保舉措，以吸引具有環保意識的遊客。如今，許多旅遊勝地都採用了再生能源、環保材料和節能技術，響應了全球對負責任旅遊的計劃。

小屋和艙式住宿市場正在經歷顯著成長，2024 年價值 10 億美元，預計到 2034 年複合年成長率將達到 8.3%。自疫情爆發以來，小屋在尋求隱私、安全和全年舒適的旅客中廣受歡迎。這些永久性建築適合那些尋求輕鬆度假且又不失現代便利設施的家庭和情侶。小屋配有氣候控制、設施齊全的浴室和隔熱牆，將鄉村魅力與現代奢華完美融合。遠距工作的日益普及進一步刺激了對小木屋租賃的需求，尤其是那些尋找配備可靠網際網路和指定工作空間以供長期居住的風景優美的度假勝地的數位遊民。

市場範圍
起始年份	2024
預測年份	2025-2034
起始值	23億美元
預測值	52億美元
複合年成長率	8.2%

18-35 歲年齡層在 2024 年佔據了 45.7% 的市場佔有率，預計到 2034 年將以 8.4% 的複合年成長率成長。受 Instagram 和 TikTok 等社群媒體平台興起的影響，年輕的旅客正在推動這一趨勢，在這些平台上，視覺衝擊力強、身臨其境的體驗越來越受歡迎。千禧世代和 Z 世代的冒險家更喜歡傳統假期的替代品，選擇獨特的、以大自然為中心的住宿，既能放鬆身心，又能享受戶外活動。由於這群人傾向於環保和個性化旅行，他們繼續推動豪華露營產業的發展，使其成為營運商瞄準的利潤豐厚的市場。

美國豪華露營市場在 2024 年創造了 5.1 億美元的收入，預計到 2034 年將以 8.6% 的複合年成長率成長。隨著可支配收入的增加，尤其是在豪華旅遊領域，對高級豪華露營住宿的需求飆升。隨著旅客尋求奢華又充滿自然氣息的體驗，露營帳篷、蒙古包和豪華露營車越來越受歡迎。隨著國家公園和偏遠地區的風景越來越容易到達，遊客開始走出熱門旅遊勝地，帶動未開發地區的旅遊業成長。這一趨勢正在重塑國內旅遊業，促進全國各地生態旅館和高階露營目的地的發展。

主要趨勢
北美洲
- 美國
- 加拿大
歐洲
- 英國
- 德國
- 法國
- 義大利
- 西班牙
- 俄羅斯
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 印尼
- 澳洲
- 馬來西亞
拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
MEA
- 阿拉伯聯合大公國
- 沙烏地阿拉伯
- 南非
- 埃及

第9章：公司簡介

Baillie Lodges
Collective Retreats
Eco Retreats
Glamping Hub
Huttopia
Nightfall Camp
Paperbark Camp
Tanja Lagoon Camp
Under Canvas
Wildman Wilderness Lodge

簡介目錄

Product Code: 6957

The Global Glamping Market was valued at USD 2.3 billion in 2024 and is projected to expand at a CAGR of 8.2% between 2025 and 2034. With travelers seeking a balance between adventure and comfort, the industry is experiencing a surge in demand for luxury camping experiences. Glamping offers an ideal combination of nature immersion and upscale amenities, making it an increasingly popular choice among tourists worldwide. The market is thriving due to the rising preference for experiential travel, where individuals can explore unique accommodations such as safari tents, yurts, treehouses, and pods while enjoying high-end services. As sustainability gains importance in travel decisions, glamping operators are focusing on eco-conscious initiatives to attract environmentally aware tourists. Many sites now incorporate renewable energy sources, eco-friendly materials, and energy-efficient technologies, aligning with the global push for responsible tourism.

The cabin and pod accommodation segment is witnessing remarkable growth, valued at USD 1 billion in 2024 and set to expand at a CAGR of 8.3% by 2034. Since the pandemic, cabins have gained immense popularity among travelers looking for privacy, security, and year-round comfort. These permanent structures cater to families and couples who seek a relaxing getaway without sacrificing modern conveniences. Enhanced with climate control, full bathrooms, and insulated walls, cabins offer a seamless blend of rustic charm and contemporary luxury. The increasing adoption of remote work has further fueled demand for cabin rentals, particularly among digital nomads searching for scenic retreats equipped with reliable internet and designated workspaces for extended stays.

Market Scope
Start Year	2024
Forecast Year	2025-2034
Start Value	$2.3 Billion
Forecast Value	$5.2 Billion
CAGR	8.2%

The 18-35 age group dominated the market with a 45.7% share in 2024 and is expected to grow at a CAGR of 8.4% through 2034. Younger travelers are driving the trend, influenced by the rise of social media platforms such as Instagram and TikTok, where visually striking and immersive experiences gain traction. Millennials and Gen Z adventurers prefer alternatives to traditional vacations, opting for unique, nature-centric stays that deliver both relaxation and outdoor activities. With their inclination for eco-conscious and personalized travel, this demographic continues to fuel the growth of the glamping sector, making it a lucrative segment for operators to target.

The U.S. glamping market generated USD 510 million in 2024 and is forecasted to grow at a CAGR of 8.6% through 2034. With increasing disposable income, particularly in the luxury travel segment, demand for premium glamping accommodations has soared. Safari tents, yurts, and glam campers are gaining traction as travelers seek opulent yet nature-infused experiences. As national parks and remote landscapes become more accessible, visitors are venturing beyond popular tourist hotspots, leading to increased tourism in underexplored regions. This trend is reshaping the domestic travel industry, fostering growth in eco-lodges and high-end camping destinations across the country.

Chapter 1 Methodology & Scope

1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast calculation
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Market 360⁰ synopsis, 2018 - 2034
2.2 Business trends
2.3 Product type trends
2.4 Hair Type trends
2.5 End-User trends
2.6 Distribution channel trends
2.7 Regional trends

Chapter 3 Glamping Industry Insights

3.1 Industry ecosystem analysis
3.2 End-User analysis
3.3 Key news and initiatives
- 3.3.1 Partnership/Collaboration
- 3.3.2 Merger/Acquisition
- 3.3.3 Investment
- 3.3.4 Product launch & innovation
3.4 Regulatory landscape
3.5 Impact forces
- 3.5.1 Growth drivers
- 3.5.2 Industry pitfalls & challenges
3.6 Consumer buying behavior analysis
3.7 Growth potential analysis
3.8 Porter's analysis
3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

4.1 Introduction
4.2 Company market share, 2024
4.3 Competitive analysis of major market players, 2024
4.4 Competitive positioning matrix, 2024
4.5 Strategic outlook matrix, 2024

Chapter 5 Market Estimates & Forecast, By Accommodation Type, 2018 – 2034, (USD Billion)

5.1 Key trends
5.2 Cabins and pods
5.3 Tents
5.4 Yurts
5.5 Treehouses
5.6 Airstreams
5.7 Others

Chapter 6 Market Estimates & Forecast, By Age Group2018 – 2034, (USD Billion)

6.1 Key trends
6.2 18-35
6.3 36-50
6.4 51-65
6.5 Above 65

Chapter 7 Market Estimates & Forecast, By Application 2018 – 2034, (USD Billion)

7.1 Key trends
7.2 Family travel
7.3 Couples' getaways
7.4 Solo travel
7.5 Wellness retreats
7.6 Others

Chapter 8 Market Estimates & Forecast, By Region 2018 – 2034, (USD Billion)

8.1 Key trends
8.2 North America
- 8.2.1 U.S.
- 8.2.2 Canada
8.3 Europe
- 8.3.1 UK
- 8.3.2 Germany
- 8.3.3 France
- 8.3.4 Italy
- 8.3.5 Spain
- 8.3.6 Russia
8.4 Asia Pacific
- 8.4.1 China
- 8.4.2 India
- 8.4.3 Japan
- 8.4.4 South Korea
- 8.4.5 Indonesia
- 8.4.6 Australia
- 8.4.7 Malaysia
8.5 Latin America
- 8.5.1 Brazil
- 8.5.2 Mexico
- 8.5.3 Argentina
8.6 MEA
- 8.6.1 UAE
- 8.6.2 Saudi Arabia
- 8.6.3 South Africa
- 8.6.4 Egypt