市場調查報告書
商品編碼
1402397
運動服市場規模 - 按產品、按價格範圍、按消費者群體、按用途、按配銷通路(線上通路 {電子商務、公司網站}、線下通路{專賣店、大型零售店、其他})、2023年全球預測- 2032Activewear Market Size - By Product, By Price Range, By Consumer Group, By Usage, By Distribution Channel (Online channel {E-commerce, Company websites}, Offline channel {Specialty stores, Mega retail stores, Others}), Global Forecast 2023 - 2032 |
由於人們越來越重視健康和保健,以及優先考慮舒適性和功能性的時尚偏好不斷變化,預計 2023 年至 2032 年間,運動服裝市場規模的CAGR將超過 6.8%。例如,2022 年 3 月,Aditya Birla Fashion and Retail Ltd (ABFRL) 旗下品牌 Van Heusen 推出了一個新的運動服子品牌,名為 Flex。品牌的服裝系列設計新穎,旨在提供真正的活動自由度,並融入卓越的風格和舒適度。
消費者不僅尋求以性能為導向的服裝,還尋求能夠提升幸福感的服裝。壓縮織物和無縫結構等創新材料的結合滿足了這些雙重需求,使運動服成為整體健康運動不可或缺的一部分。
整個運動服產業根據產品、價格範圍、消費群體、用途、配銷通路和地區進行分類。
鞋類細分市場預計在 2023 年至 2032 年期間將出現顯著成長,因為它在提高各種體育活動的性能、舒適度和風格方面發揮著至關重要的作用。隨著消費者越來越重視積極的生活方式,對針對不同運動、健身習慣和戶外活動設計的專用鞋類的需求不斷成長。它整合了先進的技術,例如響應式緩衝和輕質材料,提供最佳的支撐和敏捷性。
在人們對健康和健身日益關注的支持下,預計到 2032 年,健身房和健身訓練領域將出現可觀的成長。隨著人們擴大參與健身房鍛鍊和健身訓練計劃,對針對這些特定活動量身定做的運動服的需求也不斷增加。專為健身房和健身訓練設計的專門服裝,可提高表現、提供靈活性並確保嚴格鍛鍊過程中的舒適度,這將推動該細分市場的成長。
受戶外活動的青睞,歐洲運動服產業預計在預測期內產生可觀的收入。消費者優先考慮環保的運動服選擇,推動了對永續材料和道德生產實踐的需求。此外,運動服與休閒服的融合越來越受歡迎,影響著購買決策並刺激了區域市場的成長。
Activewear Market size anticipated to register a CAGR of over 6.8% between 2023 and 2032, owing to a growing emphasis on health and wellness, and the evolving fashion preferences that prioritize comfort and functionality. For instance, in March 2022, Van Heusen, a brand under Aditya Birla Fashion and Retail Ltd (ABFRL), launched a new sub-brand in activewear, named Flex. The brand's apparel range is designed to look sharp, engineered to provide true freedom of movement, and incorporated with superb style and comfort.
Consumers are not only seeking performance-driven apparel but also outfits that promote a sense of well-being. The incorporation of innovative materials, such as compression fabrics and seamless structures, addresses these dual needs, making activewear an integral part of the holistic wellness movement.
The overall activewear industry is divided based on product, price range, consumer group, usage, distribution channel, and region.
Footwear segment is slated to witness significant growth during 2023-2032, attributed to its vital role in enhancing performance, comfort, and style for various physical activities. As consumers increasingly prioritize an active lifestyle, there is a rising demand for specialized footwear designed for different sports, fitness routines, and outdoor activities. It integrates advanced technologies, such as responsive cushioning and lightweight materials, providing optimal support and agility.
Gym & Fitness training segment is predicted to witness decent growth through 2032, backed by the rising focus on health and fitness. With growing participation in gym workouts and fitness training programs, there is a increasing demand for activewear tailored to these specific activities. The specialized apparel designed for gym & fitness training to enhance performance, provide flexibility, and ensure comfort during rigorous exercise routines will push the segment growth.
Europe activewear industry is poised to generate notable revenues over the forecast period, favored by the prominence of outdoor activities. Consumers are prioritizing eco-friendly activewear options, driving the demand for sustainable materials and ethical production practices. Additionally, the fusion of activewear with casual wear is becoming popularity, influencing purchasing decisions and stimulating the regional market growth.