音訊技術生活風格消費者研究
市場調查報告書
商品編碼
1829993

音訊技術生活風格消費者研究

Audio Tech Lifestyles Consumer Survey

出版日期: | 出版商: Futuresource Consulting Ltd. | 英文 | 商品交期: 請詢問到貨日

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簡介目錄

本報告研究了美國、英國、德國、日本和中國的音訊技術市場,深入洞察並分析了消費者在音訊產品方面的行為。

研究領域

  • 智慧音箱、Wi-Fi/藍牙音箱、條形音箱、耳機和派對音箱等產品的用途、需求和主要功能。
  • 消費者與音質的關係以及他們對播客和音樂串流的參與。
  • 此外,我們還提供了關於消費者購買音訊產品時最受影響的因素、他們對音訊技術的認知以及後疫情時代的零售方式的詳細資訊。

目錄

  • 三份全面的 PDF 報告
  • 執行摘要
  • 擁有和使用情況
  • 購買觸發因素
  • 音訊技術無線產品
  • 音響科技耳機產品
  • 音響科技耳機產品
  • 遊戲耳機使用狀況
  • 音訊技術與品質意識
  • 音訊消費習慣
  • 智慧音箱
  • 智慧顯示器
  • Wi-Fi 音箱
  • 藍牙音箱
  • 電視音訊
  • 條形音箱
  • 派對音箱
  • 附錄:Excel 電子表格
簡介目錄

Futuresource Consulting's 'Audio Tech Lifestyles consumer research' provides in-depth insights and analysis on consumer behaviours with audio products across the US, UK, Germany, Japan and China.

For this round of research, the results have been segmented into three separate reports across audio and music, home audio, and headphones. This allows for highly detailed analysis of how consumers engage with their devices and content.

Containing analysis based on more than 10,000 interviews, this report provides a strategic framework for any enterprise with interests in the home audio technology market.

Areas Explored:

  • Usage, wants, needs and key features of products such as smart speakers, Wi-Fi or Bluetooth speakers, soundbars, headphones and party speakers
  • The consumer's relationship with audio quality and the way they engage with podcasts and music streaming
  • Additionally, they provide more information on factors that most influence consumers when purchasing audio products, their awareness of audio technologies as well as their approach to retail post-COVID

Did you know?

Futuresource has been tracking, researching and consulting on the CE landscape for the last 30 years. This publication is one in a series of research reports, produced to provide businesses with a fully rounded view of the market.

Any business operating within the home audio space and related sectors will benefit from this report, particularly:

  • Manufacturers and their suppliers
  • Intermediaries and supply chain
  • Retailers
  • CE market strategists, marketing and sales professionals
  • Investors

Table of Contents

  • Three comprehensive PDF reports
  • Executive summaries
  • Ownership and usage
  • Purchase triggers
  • Audio tech wireless products
  • Audio tech earbuds products
  • Audio tech headphones products
  • Gaming headphone usage
  • Audio technology and quality awareness
  • Audio consumption habits
  • Smart speakers
  • Smart displays
  • Wi-Fi speakers
  • Bluetooth speakers
  • TV audio
  • Soundbars
  • Party speakers
  • Accompanying Excel spreadsheets