歐洲遠端醫療市場成長機會：預測（至2030年）

人口老化和對虛擬醫療日益成長的需求等重大人口結構變化將推動2030年之前的變革。

醫療保健需求的不斷成長和勞動力的有限性迫使醫療服務提供者利用遠端醫療管道提供醫療服務。歐洲醫療產業正面臨前所未有的熟練勞動力短缺和臨床醫生職業倦怠問題。隨著人口老化和醫療保健消費主義的興起，醫療保健需求持續成長，這些短缺給醫療保健系統帶來了巨大壓力。歐洲老年人口的顯著成長進一步增加了對便利舒適的醫療保健服務的需求。遠端醫療解決方案支援的虛擬醫療服務被認為是緩解醫療保健系統負擔的最有效解決方案之一。隨著包括虛擬醫療和遠距患者監護（RPM）在內的遠距醫療解決方案持續吸引投資者和其他行業相關人員的關注，遠端醫療預計將在這一趨勢下持續普及。此外，從技術角度來看，人工智慧推動虛擬醫療的轉型，提高醫療服務的可近性和效率，並彌合醫療服務差距，以滿足不同人群的需求。開發人工智慧解決方案的供應商將擁有巨大的發展機會，這些解決方案可以提高診斷準確性，促進虛擬互動，透過個人化溝通和追蹤來提高病人參與，並支持患者堅持治療方案，最終提升患者的整體滿意度。

收入和預測

2024年基準年的收入預計為 172.6億美元，預計在2024-2030年的研究期間內，年複合成長率將達到20.2%。

分析範圍

• 遠端醫療涵蓋了促進通訊管道的設備、軟體、平台和服務，這些管道支援臨床護理服務、患者和專業人員的健康教育、公共衛生訊息訊息、資訊傳播和健康管理。
• 本分析重點在於能夠實現醫病互動的解決方案，例如向患者提供的虛擬護理服務和向醫療系統提供的虛擬就診/諮詢平台，但不包括虛擬護理平台以外的非臨床用途或互動。
• 此外，它還包括遠端患者監護解決方案，透過 RPM 設備、平台和服務遠端追蹤患者生命徵象，促進虛擬護理的提供。

分割

連續性照護

急診/重症患者監護

• 虛擬護理
• 遠距重症監護室
• 家庭醫院/虛擬病房
• 緊急醫療護理

慢性病護理

• 糖尿病
• 循環系統疾病
• 呼吸系統疾病
• 其他慢性疾病

過渡期護理

三大戰略挑戰對歐洲遠端醫療產業的影響

創新經營模式

• 原因：醫療保健需求增加和勞動力有限，迫使醫療保健提供者利用遠端醫療管道提供醫療服務。
• Frost的觀點：隨著醫療服務提供者越來越偏好在其診療實踐中採用整合式混合醫療模式，遠端醫療供應商必須致力於改造其虛擬醫療解決方案以滿足這一需求。像Cera Care、Doccla和Tunstall這樣的公司將遠端醫療諮詢與門診就診相結合，利用遠距患者監護（RPM）資料來分診哪些患者需要門診就診以及何時就診，最佳化醫療效率。

變革性大趨勢

• 原因在於：歐洲醫療產業正面臨前所未有的技術工人短缺和臨床醫生職業倦怠問題。
• 弗若斯特觀點：遠端醫療解決方案支援的虛擬醫療服務被認為是緩解醫療系統負擔的最有效方案之一。隨著虛擬醫療和遠距患者監護等解決方案持續獲得投資者和其他行業相關人員的青睞，遠端醫療可望隨著這一趨勢的推進而持續普及。

顛覆性技術

• 原因：將人工智慧技術融入遠端醫療服務可望顯著改善患者的治療效果。
• Frost的觀點：能夠開發出提升診斷準確性、虛擬互動、透過個人化溝通和隨訪增強病人參與、提高治療方案依從性以及整體患者滿意度的AI解決方案的供應商將擁有巨大的發展機會。可能會看到遠端醫療提供者與AI公司之間建立更多夥伴關係，以增強遠端醫療解決方案。

競爭環境

類別

細節

競爭對手數量

• 超過50家年銷售額超過100萬美元的公司

競爭因素

• 成本、性能、支援、技術、可靠性、經營模式

按主要終端用戶行業分類

• 醫療保健

主要競爭對手

• Doccla、Tunstall、Philips Healthcare、Kry Health、Doctolib

其他值得關注的競爭對手

• Medtronic、iemens Healthineers、Cera Care、MyndYou/Vayyar

流通結構

• B2B、B2B2C、D2C

值得關注的收購與合併

• Doccla 收購 OpenTeleHealth，Hims & Hers Health 收購 Zava

主要競爭對手

• Ada Health
• Amwell
• Avel eCare
• eMed Healthcare（acquired Babylon Health）
• Cera Care
• Doccla
• Doctolib
• Doctor Care Anywhere
• Electronic Caregiver
• Immediate
• Kwido
• MediTelecare
• Omneds
• RemoteMD
• TapestryHealth
• KRY Health
• SHL Telemedicine
• Zava
• GHC Health Care
• Medaviz
• Amazon Web Services
• Google Health
• Microsoft
• Salesforce
• Doccla
• Essence SmartCare
• Grandcare Systems
• Honeywell
• Legrand
• MyndYou
• Philips Healthcare
• Tunstall
• Vayyar Care
• VitalTech
• Vivify Health
• KRY Health
• Huma
• Medivine
• Connectedhealth fmp
• Electronic Caregiver
• Kwido
• SHL Telemedicine
• Cognitive Systems Corp
• Amazon Web Services
• KRY Health（Livi）
• Docplanner
• Doctolib
• Doctor Care Anywhere
• Electronic Caregiver
• Amwell
• Avel eCare
• Medvido by HealthHero
• Acurable
• Avertex Medical, Inc.
• Baxter（Hillrom & Welch Allyn）
• GE Healthcare
• Honeywell
• Medtronic

司機

• 為老年人提供便利的醫療保健服務
• 對醫護人員的支持
• 負擔得起且公平的醫療保健
• 政府措施和資金籌措

成長抑制因素

• 監管不一致：歐洲各地遠端醫療監管環境的差異導致跨境服務交付面臨挑戰。此外，儘管償付機制有所改進，但歐洲各國之間仍存在顯著差異，造成市場碎片化，並阻礙遠端醫療的更廣泛應用。
• 資料隱私和安全問題：雖然像《一般資料保護規則》（GDPR）這樣的合規性可以確保病患資料的安全和隱私，但它可能會給小規模的供應商和供應商帶來挑戰，例如成本和複雜性、資料處理和二次使用的限制，以及包括第三國供應商（例如美國雲端服務供應商）的遠端醫療服務的監管不確定性。
• 數位落差：遠端醫療雖然前景廣闊，但前提是人們必須了解數位通訊方法和設備，並能連接可靠的網路和智慧型手機基礎設施。數位素養和技術取得方面的差距會阻礙遠端醫療的普及，尤其是在老年人和農村地區居民之間。消除這些差距對於實現公平的醫療保健服務非常重要。

目錄

調查範圍

• 分析範圍
• 電子健康生態系中的遠端醫療
• 區隔
• 細分範圍：護理連續體
• 細分範圍：產品和服務
• 地理區域

成長環境：歐洲遠端醫療市場的轉型

• 為什麼成長變得越來越難？
• The Strategic Imperative 8
• 三大戰略挑戰對歐洲遠端醫療產業的影響

歐洲遠端醫療市場生態系統

• 競爭環境
• 主要競爭對手

議程

歐洲遠端醫療市場成長機會預測（至2030年）

歐洲遠端醫療市場的成長要素

• 醫療保健系統面臨的主要挑戰
• 遠端醫療市場現狀
• 技術趨勢與價值提案
• 法規與合規
• 頂級供應商價值提案
• 人工智慧驅動的虛擬醫療
• 人工智慧驅動的虛擬醫療服務供應商用例
• 混合護理模式
• 成長指標
• 成長促進因素
• 成長抑制因素
• 預測考量
• 收入預測
• 按護理連續性分類的收入預測
• 依產品/服務分類的收入預測
• 收入預測分析
• 價格趨勢和預測分析
• 遠端醫療的未來：成功的先決條件
• 營收佔有率：競爭格局，純遠距醫療
• 收入佔有率：競爭格局，醫療技術/OEM
• 收入佔有率：競爭熱力圖
• 收入佔有率：競爭熱力圖分析

成長要素：慢性護理

• 成長指標
• 收入預測
• 依地區分類的收入預測
• 依產品/服務分類的收入預測
• 收入預測分析

成長要素：急性護理

• 成長指標
• 收入預測
• 依地區分類的收入預測
• 依產品/服務分類的收入預測
• 收入預測分析

成長要素：過渡期護理

• 成長指標
• 收入預測
• 依地區分類的收入預測
• 依應用預測收入
• 收入預測分析

成長要素：歐洲遠端醫療市場分析：依地區

• 依地區分類的收入預測
• 各地區遠距遠端醫療市場吸引力
• 國家概況：英國
• 國家概況：德國
• 國家概況：法國
• 國家概況：西班牙
• 國家概況：義大利
• 國家概況：北歐：丹麥、瑞典、芬蘭、挪威
• 國家概況：比荷盧經濟聯盟：比利時、荷蘭、盧森堡

歐洲遠端醫療市場的成長機會領域

• 成長機會 1：遠距醫療和 D2C 急診醫學
• 成長機會2：對老年照護的需求不斷成長
• 成長機會3：實現以價值為導向的醫療服務
• 成長機會 4：將遠端醫療整合到智慧家庭生態系統中

附錄與後續步驟

• 成長機會帶來的益處和影響
• 下一步
• 圖表清單
• 免責聲明

Profound Demographic Shift in the Elderly Group and Growing Demand for Virtual Care are Driving Transformational Growth by 2030

The increasing demand for healthcare and a limited workforce have compelled healthcare providers to utilize telehealth channels for care delivery. The European healthcare industry is witnessing an unprecedented shortage of skilled workforce and clinician burnout. Such shortages have significantly burdened the healthcare system, as healthcare demand continues to grow due to the rising geriatric population and increasing healthcare consumerism. A significantly growing elderly population in Europe further drives the demand for accessible and comfortable healthcare services. Virtual care delivery enabled by telehealth solutions is considered one of the most effective solutions to manage the burden on health systems. Telehealth will see consistent adoption, leveraging this trend as its solutions, including virtual care and RPM, continue to gain attention from investors and other industry stakeholders. Moreover, from a technological perspective, AI is driving a transformation in virtual care, enhancing accessibility and efficiency, and bridging care gaps to meet the needs of a diverse population. There will be opportunities for vendors creating AI-powered solutions that enhance diagnostic accuracy, facilitate virtual interaction, promote patient engagement through personalized communication and follow-up, support adherence to treatment plans, and ultimately improve overall patient satisfaction.

Revenue Forecast

The revenue estimate for the base year 2024 is $17.26 billion, with a CAGR of 20.2% for the study period from 2024 to 2030.

Scope of Analysis

• Telehealth encompasses devices, software, platforms, and services that facilitate telecommunication channels to support clinical healthcare delivery, patient and professional health education, public health messaging, information dissemination, and health administration.
• The analysis focuses on solutions, such as virtual consultation services provided to patients and virtual visit/consultation platforms provided to healthcare systems, that enable patient-physician interactions. However, this does not include non-clinical applications and interactions outside virtual care platforms.
• Additionally, the study encompasses remote patient monitoring solutions that facilitate virtual care delivery by remotely tracking patients' vital signs through RPM devices, platforms, and services.

Segmentation

Care Continuum

Acute/Critical Care

• Virtual Nursing
• TeleICU
• Hospital-at-home/ Virtual Wards
• Emergency Care

Chronic Care

• Diabetes
• Cardiovascular diseases
• Respiratory disorders
• Other Chronic Care

Transitional Care

The Impact of the Top 3 Strategic Imperatives on the European Telehealth Industry

Innovative Business Models

• Why: Increasing healthcare demand and a limited workforce have compelled healthcare providers to utilize telehealth channels for care delivery.
• Frost Perspective: With rising preference from providers for integrated hybrid care models in their practice, telehealth vendors must focus on transforming their virtual care solutions toward this need. Companies such as Cera Care, Doccla, and Tunstall are blending telehealth consultations with home visits, using RPM data to triage which patients need physical visits and, when, optimizing workforce efficiency.

Transformative Megatrends

• Why: The European healthcare industry is witnessing an unprecedented shortage of skilled workforce and clinician burnout.
• Frost Perspective: Virtual care delivery enabled by telehealth solutions is considered one of the most effective solutions to manage the burden on health systems. Telehealth will see consistent adoption, leveraging this trend as its solutions, including virtual care and RPM, continue to gain attention from investors and other industry stakeholders.

Disruptive Technologies

• Why: The integration of AI technologies into telehealth services is expected to significantly enhance patient outcomes.
• Frost Perspective: There will be opportunities for vendors creating AI-powered solutions that enhance diagnostic accuracy, virtual interaction, patient engagement through personalized communication and follow-up, improving adherence to treatment plans and overall patient satisfaction. There will be growing partnerships between telehealth providers that partner with AI firms to enhance their telehealth solutions.

Competitive Environment

Category

Details

Number of Competitors

• 50+ with revenue greater than $1.0 million

Competitive Factors

• Cost, performance, support, technology, reliability, business model

Key End-user Industry Verticals

• Healthcare

Leading Competitors

• Doccla, Tunstall, Philips Healthcare, Kry Health, Doctolib

Other Notable Competitors

• Medtronic, Siemens Healthineers, Cera Care, MyndYou/Vayyar

Distribution Structure

• B2B, B2B2C, D2C

Notable Acquisitions and Mergers

• Doccla acquired OpenTeleHealth; Hims & Hers Health acquires Zava

Key Competitors

• Ada Health
• Amwell
• Avel eCare
• eMed Healthcare (acquired Babylon Health)
• Cera Care
• Doccla
• Doctolib
• Doctor Care Anywhere
• Electronic Caregiver
• Immediate
• Kwido
• MediTelecare
• Omneds
• RemoteMD
• TapestryHealth
• KRY Health
• SHL Telemedicine
• Zava
• GHC Health Care
• Medaviz
• Amazon Web Services
• Google Health
• Microsoft
• Salesforce
• Doccla
• Essence SmartCare
• Grandcare Systems
• Honeywell
• Legrand
• MyndYou
• Philips Healthcare
• Tunstall
• Vayyar Care
• VitalTech
• Vivify Health
• KRY Health
• Huma
• Medivine
• Connectedhealth fmp
• Electronic Caregiver
• Kwido
• SHL Telemedicine
• Cognitive Systems Corp
• Amazon Web Services
• KRY Health (Livi)
• Docplanner
• Doctolib
• Doctor Care Anywhere
• Electronic Caregiver
• Amwell
• Avel eCare
• Medvido by HealthHero
• Acurable
• Avertex Medical, Inc.
• Baxter (Hillrom & Welch Allyn)
• GE Healthcare
• Honeywell
• Medtronic

Growth Drivers

• Accessible Elderly Care
• Support for Healthcare Workforce
• Affordable and Equitable Care
• Government Initiatives and Funding

Growth Restraints

• Regulatory Inconsistencies: Diverse regulatory frameworks across regions in the European telehealth landscape lead to challenges in cross-border service delivery. Moreover, while improving, a significant variation in reimbursement frameworks across countries in Europe creates market fragmentation and poses barriers for the wider implementation of telehealth.
• Data Privacy and Security Concerns: While compliance such as the General Data Protection Regulation (GDPR) ensures safety and privacy of patient data, it may create challenges related to cost and complexity for smaller providers or vendors; limitations in processing and secondary usage of data, and regulatory uncertainty for Telehealth services that involve third-country vendors such as US-based cloud service providers.
• Digital Divide: While telehealth offers numerous promising benefits, it also demands prerequisites of awareness about digital modes of communication, devices, as well as access to reliable internet and smartphone infrastructure. Disparities in digital literacy and access to technology can hinder the adoption of telehealth, particularly among older adults and rural populations. Addressing these disparities is crucial for equitable healthcare delivery.

Table of Contents

Research Scope

• Scope of Analysis
• Telehealth in eHealth Ecosystem
• Segmentation
• Segmentation Scope: Care Continuum
• Segmentation Scope: Products and Services
• Geographical Segmentation

Growth Environment: Transformation in European Telehealth Market

• Why Is It Increasingly Difficult to Grow?
• The Strategic Imperative 8
• The Impact of the Top 3 Strategic Imperatives on the European Telehealth Industry

Ecosystem in European Telehealth Market

• Competitive Environment
• Key Competitors

Agenda

Growth Opportunities in European Telehealth Market, Forecast to 2030 MHB2-

Growth Generator in European Telehealth Market

• Major Challenges in Healthcare System
• Telehealth Market Landscape
• Technology Trends & Value Propositions
• Regulatory & Compliance Considerations
• Top Vendor Value Propositions
• AI-Powered Virtual Care
• AI-Powered Virtual Care: Vendor Use Cases
• Hybrid Care Model
• Growth Metrics
• Growth Drivers
• Growth Restraints
• Forecast Considerations
• Revenue Forecast
• Revenue Forecast by Care Continuum
• Revenue Forecast by Product & Service
• Revenue Forecast Analysis
• Pricing Trends and Forecast Analysis
• Future of Telehealth: Imperatives for Success
• Revenue Share: Competitive Landscape Pureplay Telehealth
• Revenue Share: Competitive Landscape MedTech/OEM
• Revenue Share: Competitive Heatmap
• Revenue Share Competitive Heatmap Analysis

Growth Generator: Chronic Care

• Growth Metrics
• Revenue Forecast
• Revenue Forecast by Region
• Revenue Forecast by Product & Service
• Revenue Forecast Analysis

Growth Generator: Acute Care

• Growth Metrics
• Revenue Forecast
• Revenue Forecast by Region
• Revenue Forecast by Product & Service
• Revenue Forecast Analysis

Growth Generator: Transitional Care

• Growth Metrics
• Revenue Forecast
• Revenue Forecast by Region
• Revenue Forecast by Application
• Revenue Forecast Analysis

Growth Generator: European Telehealth Market, Regional Analysis

• Revenue Forecast by Region
• Telehealth Market Attractiveness, By Region
• Country Overview: UK
• Country Overview: Germany
• Country Overview: France
• Country Overview: Spain
• Country Overview: Italy
• Country Overview: Nordics Denmark, Sweden, Finland, Norway
• Country Overview: Benelux Belgium, Netherlands, Luxembourg

Growth Opportunity Universe in European Telehealth Market

• Growth Opportunity 1: Tele-Emergency and D2C Urgent Care
• Growth Opportunity 2: Growing Elderly Care Demand
• Growth Opportunity 3: Value-Based Care Enablement
• Growth Opportunity 4: Telehealth Integration Into Smart Home Ecosystems

Appendix & Next Steps

• Benefits and Impacts of Growth Opportunities
• Next Steps
• List of Exhibits
• Legal Disclaimer