2025-2030年中國非公路用車設備市場

非公路用設備將在顛覆性技術和電氣化趨勢的推動下實現變革性成長

該研究概述了中國非公路設備市場，重點關注建築、採礦和農業。

中國擁有14億人口，地理遼闊，自然資源豐富，基礎建設、礦業、農業等重點產業發展迅速，帶動中國非公路用車市場日益成熟。

本研究考慮了出貨量、運作設備（EIO）、收益、相關預測、預測分析、 OEM市場佔有率分析和收益佔有率分析。

中國非公路用車設備市場競爭激烈，OEM品牌眾多。本研究涵蓋競爭格局、成長動力、成長抑制因素、政府舉措、電動非公路用車設備細分市場、網路連線及自動駕駛非公路用車設備細分市場以及租賃業務細分市場的資訊。

報告也重點介紹了非公路用車設備市場在現有及未來發展中的成長機會。這些成長機會為相關利益者提供了切實可行的建議，幫助他們擴大在價值鏈中的影響力。

收益預測

中國非公路設備市場預計在 2024 年基準年將創造 604.51 億美元的收益，研究期間建築和採礦機械的複合年成長率為 5.6%，農業機械的複合年成長率為 10.2%。

目錄

研究範圍

• 分析範圍
• 分割
• 調查回答的關鍵問題

成長環境：非公路設備市場的轉型

• 為何成長變得越來越困難？
• The Strategic Imperative 8
• 三大策略要務對非公路設備產業的影響

成長環境：非公路設備市場的生態系統

• 競爭環境
• 主要競爭對手

成長機會分析：非公路用車設備市場的成長動力

• 成長指標
• 成長動力
• 成長抑制因素
• 預測考慮因素
• 經濟環境：GDP成長率
• 經濟環境：建築收益
• 經濟環境：礦山總產量
• 經濟環境：農業區
• 能源消耗概覽
• 政府舉措
• 非公路設備銷售：市場概覽
• 非公路用車 EIO：市場概覽
• OEM市場佔有率
• 市場佔有率分析

成長機會分析：非公路設備市場的電氣化

• 動力傳動系統技術藍圖
• 電氣設備銷售
• 電氣設備銷售及EIO

成長機會分析：非公路設備市場的連結性和自動化

• 互聯且自主的非公路生態系統
• 連網非公路設備應用：定義與細分
• 遠端資訊處理解決方案
• 接近自動駕駛非公路車輛
• 非公路遠端資訊處理操作
• 自主 EIO

成長機會分析：非公路設備市場的租賃業務

• 非公路設備租賃市場概況
• 非公路設備租賃商業模式
• 非公路設備租賃亮點

成長機會分析：非公路設備產業的成長動力及各細分市場的預測

• 非公路設備市場概況
• 非公路設備：銷售和收益
• 施工機械銷售預測
• 礦山機械銷售預測
• 農業機械銷售預測
• 建築業 EIO 預測
• 礦業EIO預測
• 農業EIO預測
• 收益預測
• 數量預測
• 預測分析
• 價格趨勢
• 收益佔有率
• 收益佔有率分析

非公路設備市場成長機會

• 成長機會1：電動非公路設備
• 成長機會二：連網與自動駕駛非公路設備
• 成長機會3：政府措施加速非公路設備升級

附錄與後續步驟

• 成長機會的益處和影響
• 後續步驟Next steps
• 文件清單
• 免責聲明

Off-highway Equipment is Experiencing Transformational Growth through Disruptive Technologies and Electrification Trends

The study provides an overview of the off-highway equipment market in China, with a specific focus on construction, mining, and agriculture.

China has a large population of 1.4 billion people, a vast geographical area, and rich natural resources. Key activities such as infrastructure construction, mining, and agriculture have improved the country's off-highway equipment market, which has experienced rapid growth and is maturing.

The study discusses unit shipment, equipment in operation (EIO), revenue, corresponding forecasts, forecast analysis, OEM market share analysis, and revenue share analysis.

China's off-highway equipment market is highly competitive due to the presence of many OEM brands. The study covers information such as competitive environment, growth drivers, growth restraints, government initiatives, the electric off-highway equipment sector, the connected and autonomous driving off-highway equipment sector, and the rental business sector.

The study also highlights growth opportunities for off-highway equipment in existing and future scenarios. Growth opportunities provide stakeholders with practical and actionable recommendations to expand their presence in the value chain.

Revenue Forecast

The revenue estimate for the base year 2024 is $60,451 million and the CAGR for the study period is 5.6% for Construction and Mining Equipment and 10.2% for Agricultural Equipment in the Chinese off-highway equipment market.

Scope of Analysis

• This study provides an overview of the Chinese off-highway equipment market, with a specific focus on construction, mining, and agriculture.
• China has a large population of 1.4 billion people, a vast geographical area, and rich natural resources. Key activities such as infrastructure construction, mining, and agriculture have improved the country's Chinese Off-Road Equipment Market, which has experienced rapid growth and is maturing.
• The study discusses unit shipment, equipment in operation (EIO), revenue, corresponding forecasts, forecast analysis, OEM market share analysis, and revenue share analysis in the context of China's Off-Highway Equipment Market.
• China's off-highway equipment market is highly competitive due to the presence of many OEM brands. The study covers information such as competitive environment, growth drivers, growth restraints, government initiatives, the electric off-highway equipment sector, the connected and autonomous driving off-highway equipment sector, and the rental business sector within the Off-highway Equipment industry.
• The study also highlights growth opportunities for off-highway equipment in existing and future scenarios. Growth opportunities within the Off-highway Equipment industry provide stakeholders with practical and actionable recommendations to expand their presence in the value chain.

Scope

Geographic Coverage

China

Mainland

Study Period

2023-2030

Base Year

2024

Historical Year

2023

Forecast Period

2025-2030

Monetary Unit

US dollar

1 RMB is equivalent to $0.14

Vehicle Scope

Off-highway equipment

Construction

Mining

Agriculture

The Impact of the Top 3 Strategic Imperatives on the Off-highway Equipment Industry

Disruptive Technologies

• WHY:
• China's mechanization rate for crop cultivation and harvesting has exceeded 73%. The production of rice, wheat, and corn has been mechanized, impacting the Chinese Off-Road Equipment Market.
• In terms of environmental protection and agricultural production, the total amount of agricultural fertilizers used in China has declined for 8 consecutive years, with a year-over-year (YoY) decrease of 1.1% in 2023.
• FROST PERSPECTIVE:
• Frost & Sullivan expects China's green agricultural product supply capacity to continue to increase in the landscape of the Chinese off-highway equipment market.
• Technological progress, especially the mechanization rate of crops such as fruits, vegetables, and tea, will exceed 40%-50% in the next 1-3 years.
• The popularity of intelligent agricultural equipment, including autonomous tractors and precision fertilizer applicators, will increase, further affecting the Off-highway Equipment industry.

Transformative Megatrends

• WHY:
• In its efforts to promote low-carbon and green development, the Chinese government is encouraging social capital stakeholders to participate in ecological protection and restoration, influencing the Chinese Off-Road Equipment Market.
• At the same time, the government is supporting the production, sale, and application of electric off-highway equipment in China, including the provision of subsidies to replace old off-highway equipment with newer models.
• FROST PERSPECTIVE:
• In line with the government's vision and plan, market stakeholders will increase the penetration rate of electrification and accelerate the adoption of electric equipment in different off-highway applications, which is vital for the Off-highway Equipment industry.
• In the long term, old off-highway equipment will gradually withdraw from China and be replaced by green powertrains.

Industry Convergence

• WHY:
• As digitalization and ecosystem development further strengthen, cross-industry cooperation will impact the off-highway equipment market and the broader Chinese off-highway equipment market.
• For example, the participation of agricultural product processing enterprises continues to increase, and rural online retail, with a focus on agricultural product live streaming, accelerates the growth of rural eCommerce.
• FROST PERSPECTIVE:
• In the long term, cooperation among stakeholders in the off-highway equipment market will boost business expansion and optimize benefits related to the Off-highway Equipment industry.
• In addition, the R&D of cutting-edge technologies, including big data and artificial intelligence (AI), and their integration with off-highway equipment, will significantly enhance operational efficiency.
• Vertical integration will expand the product portfolio and provide end users with seamless one-stop solutions in the overall Chinese Off-Road Equipment Market.

Key Competitors

Construction

• Xuzhou Construction Machinery Group Co. Ltd. (XCMG)
• Sany Heavy Industry Co. Ltd.
• Zoomlion Heavy Industry Science & Technology Co. Ltd.
• Guangxi Liugong Machinery Co. Ltd.
• Shandong Lingong Construction Machinery Co. Ltd.
• Sunward Intelligent Equipment Co. Ltd.
• Shantui Construction Machinery Co. Ltd.
• Lonking Holdings Ltd.
• Caterpillar (China) Investment Co. Ltd.
• Komatsu (China) Ltd.

Mining

• Xuzhou Construction Machinery Group Co. Ltd. (XCMG)
• Sany Heavy Industry Co. Ltd.
• Zoomlion Heavy Industry Science & Technology Co. Ltd.
• Guangxi Liugong Machinery Co. Ltd.
• Shandong Lingong Construction Machinery Co. Ltd.
• Sunward Intelligent Equipment Co. Ltd.
• Sandvik (China) Holding Co. Ltd.
• Fujian South Highway Machinery Co. Ltd.
• Caterpillar (China) Investment Co. Ltd.
• Komatsu (China) Ltd.

Agriculture

• Weichai Lovol Intelligent Agricultural Technology Co. Ltd.
• YTO Group Corporation
• Jiangsu World Agricultural Machinery Co. Ltd.
• Changzhou Dongfeng Agricultural Machinery Group Co. Ltd.
• Changfa Agricultural Equipment Company
• Weifang Huaxia Tractor Manufacturing Co. Ltd.
• Zoomlion Agriculture Machinery Co. Ltd.
• Kubota Agricultural Machinery (Suzhou) Co. Ltd.
• Yanmar Agricultural Equipment (China) Co. Ltd.
• Shandong Shifeng Group Co. Ltd.

Competitive Environment

Number of Competitors

More than 250 OEMs, including 6 OEMs with revenue greater than $2,000 million related to the Chinese off-highway equipment market

Competitive Factors

Cost, performance, technical support, technology, maintenance and service support, reliability, contractor relationships, customer relationships in the Off-highway Equipment industry

Key End-user Industry Verticals

Manufacturing, automotive, oil and gas, construction, mining, agriculture, equipment rental within the Chinese Off-Road Equipment Market

Leading Competitors

XCMG, Sany, Zoomlion, Liugong, Lovol

Revenue Share of Top 5 Competitors (2024)

46.2%

Other Notable Competitors

YTO, World, Lingong

Distribution Structure

OEMs, retail sales, direct sales within the Chinese Off-Highway Equipment Market

Growth Drivers

Driver

1-2 Years

3-4 Years

5-6 Years

With the expansion of urban areas and the migration of permanent residents to higher-tier cities, the rural permanent population is gradually decreasing. The proportion of urban population in the total national population (urbanization rate) has increased from 53.1% in 2012 to 65.2% in 2022, and 66.2% in 2023 associated with the Chinese off-highway equipment market.

High

High

High

The Chinese government encourages the replacement of old off-highway equipment by providing purchase subsidies, thereby promoting equipment upgrades and consumption cycles within the Off-highway Equipment industry.

High

High

Low

The government has improved the National Land Use Master Plan, including agricultural land, construction land, mining land, land consolidation, and reclamation, as well as comprehensive land management at the provincial, municipal, and county levels influencing the Chinese Off-Road Equipment Market.

High

Medium

Low

The total amount of cultivated land continues to increase, and the supply capacity of agricultural products will continue to improve. With the implementation of food security and ecological protection policies, China's cultivated land area has increased for 3 consecutive years since 2021, with a net increase of 17.6 million mu**.

Medium

Medium

Low

Investment growth in mineral geological exploration will continue, supporting the associated mining activities. In 2023, new mineral deposits were discovered, and breakthroughs were made in large oil and gas basins, including Tarim, Junggar, and Bohai Bay within the context of the Off-highway Equipment industry.

Medium

Low

Low

Growth Restraints

Restraint

1-2 Years

3-4 Years

5-6 Years

Owing to well-developed infrastructure, there is limited potential for further expansion in key cities. As a result, domestic infrastructure demand is gradually reducing, further compressing the construction industry's development, especially in cities with a significant concentration of historical buildings and cultural heritage sites affecting the Chinese off-highway equipment market.

High

High

High

Housing demand has reached saturation following a period of rapid economic growth, compounded by the one-child inheritance rights established by parents and grandparents due to the One-child Policy that was in effect from 1979 to 2015. In addition, in 2023 and 2024, the sales prices of both new and second-hand homes in 70 large and medium-sized cities have consistently decreased impacting the Off-highway Equipment industry.

High

High

Medium

The macroeconomic environment has adversely affected the financial stability of Chinese real estate developers. Since 2021, many companies, including leading companies in the real estate market, have defaulted on their debts, leading to a decline in consumer confidence regarding the Chinese Off-Road Equipment Market.

High

High

Medium

Mining activities are strictly controlled. The Chinese government protects the rights and interests of resources and assets, in accordance with laws and regulations, especially ecological spaces with special and important functions associated with the Off-highway Equipment industry.

Medium

Medium

Medium

Agricultural labor wages are low. Though farmers' income is growing, it remains more than 40% lower than that of urban employment. The gap in labor productivity between the primary industry and the secondary and tertiary industries remains significant in the context of the Chinese off-highway equipment market.

Low

Low

Low

Table of Contents

Research Scope

• Scope of Analysis
• Segmentation
• Key Questions This Study Will Answer

Growth Environment: Transformation in the Off-highway Equipment Market

• Why Is It Increasingly Difficult to Grow?
• The Strategic Imperative 8
• The Impact of the Top 3 Strategic Imperatives on the Off-highway Equipment Industry

Growth Environment: Ecosystem in the Off-highway Equipment Market

• Competitive Environment
• Key Competitors

Growth Opportunity Analysis: Growth Generator in the Off-highway Equipment Market

• Growth Metrics
• Growth Drivers
• Growth Restraints
• Forecast Considerations
• Economic Environment: Gross Domestic Product GDP Growth
• Economic Environment: Construction Revenue
• Economic Environment: Total Mine Production
• Economic Environment: Agricultural Acreage
• Energy Consumption Overview
• Government Initiatives
• Off-highway Equipment Unit Sales: Market Overview
• Off-highway EIO: Market Overview
• OEM Market Share
• Market Share Analysis

Growth Opportunity Analysis: Electrification in the Off-highway Equipment Market

• Powertrain Technology Roadmap
• Electric Equipment Launches
• Electric Equipment Unit Sales and EIO

Growth Opportunity Analysis: Connectivity and Automation in the Off-highway Equipment Market

• Connected and Autonomous Driving Off-highway Ecosystem
• Connected Off-highway Equipment Applications: Definitions and Segmentation
• Telematics Solutions
• Autonomous Off-highway Initiatives
• Off-highway Telematics in Operation
• Autonomous EIO

Growth Opportunity Analysis: Rental Business in the Off-highway Equipment Market

• Off-highway Equipment Rental Market Overview
• Off-highway Equipment Rental Business Models
• Off-highway Equipment Rental Highlights

Growth Opportunity Analysis: Growth Generator in the Off-highway Equipment Sector, Forecast by Segment

• Off-highway Equipment Market Overview
• Off-highway Equipment: Unit Sales and Revenue
• Construction Equipment Unit Sales Forecast
• Mining Equipment Unit Sales Forecast
• Agricultural Equipment Unit Sales Forecast
• Construction EIO Forecast
• Mining EIO Forecast
• Agricultural EIO Forecast
• Revenue Forecast
• Unit Forecast
• Forecast Analysis
• Pricing Trends
• Revenue Share
• Revenue Share Analysis

Growth Opportunity Universe in the Off-highway Equipment Market

• Growth Opportunity 1: Electric Off-highway Equipment
• Growth Opportunity 2: Connected and Autonomous Off-highway Equipment
• Growth Opportunity 3: Government Initiatives Accelerate Off-highway Equipment Upgrades

Appendix & Next Steps

• Benefits and Impacts of Growth Opportunities
• Next Steps
• List of Exhibits
• Legal Disclaimer