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1887153

認證與品牌保護市場規模、佔有率、成長及全球產業分析：按類型、應用和地區劃分的洞察與預測（2024-2032）

Authentication and Brand Protection Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032
出版日期: | 出版商: Fortune Business Insights Pvt. Ltd. | 英文 150 Pages | 商品交期: 請詢問到貨日

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認證與品牌保護市場成長驅動因素

在全球假冒偽劣、智慧財產權侵權和未經授權的品牌使用等威脅日益加劇的背景下，全球認證與品牌保護市場持續成長。預計到2024年，全球市場規模將達到29.9億美元，2025年達到33億美元，隨後到2032年將快速成長至76.4億美元。隨著數位商務和全球化的興起，各行各業的公司都在投資先進的認證技術，以保護自身聲譽並確保消費者信任。北美地區憑藉其強大的工業基礎和防偽機制的高普及率，在2024年將引領市場，佔全球33.44%的市場。

認證和品牌保護解決方案在驗證產品真偽、保護消費者免受假冒產品侵害以及維護品牌在實體和數位平台上的形象方面發揮著至關重要的作用。安全標籤、RFID/NFC晶片、全像標記、區塊鏈驗證和二維碼等技術能夠提供從生產到交付的透明度和可追溯性。根據Acviss研究預測，到2030年，假貨將佔全球市場佔有率的5%以上，凸顯了對先進解決方案日益增長的需求。

生成式人工智慧的影響

生成式人工智慧正成為一把雙面刃。它在促進創新的同時，也助長了更複雜的造假活動。人工智慧生成的假冒產品和複製品能夠精細地模仿正品，對品牌完整性構成嚴重威脅。像Gucci這樣的奢侈品牌已經成為人工智慧驅動的假冒產品的受害者，這些假冒產品複製了其獨特的設計和圖案。 這一趨勢威脅著收入、市場信任和全球品牌形象，使得採用現代認證工具日益重要。

互惠關稅的影響

美國和全球60多個經濟體的關稅結構重組正在影響認證技術的供應鏈。 RFID和NFC晶片、特殊油墨和標籤主要產自中國大陸和台灣等國家和地區。這些進口產品的關稅上漲增加了認證供應商的營運成本。然而，這項變更也推動了在地化進程，鼓勵安全技術的國內生產和更區域化的供應鏈。例如，日本製藥公司正在擴大在國內的認證業務，以避免關稅風險。

市場趨勢

重塑市場的關鍵趨勢是基於區塊鏈的認證技術的廣泛應用。區塊鏈能夠提供產品來源、處理和交付追蹤的防篡改保證，有助於減少藥品、電子產品和奢侈品等行業的假冒偽劣產品。 Aura區塊鏈聯盟成立於2021年，致力於推廣以區塊鏈為基礎的數位產品護照，以提高消費者透明度。 2024年，Genuine Marketing Group的ZPTAG平台整合了碳強度評分和區塊鏈認證技術，將永續性和可追溯性連結起來。

市場驅動因素

假冒商品貿易的加速成長是推動市場擴張最強勁的動力之一。根據Corsearch的報告，預計到2023年，假貨將佔全球貿易的3.3%，到2030年將上升至5%。 2022年，仿冒商品將造成全球品牌1.1兆美元的損失，其中包括1,740億美元的稅收損失，並影響540萬個就業機會。品牌稀釋、消費者不信任以及日益嚴重的安全風險正迫使企業實施強大的認證解決方案。

市場挑戰

由於智慧財產權法律的差異以及部分地區執法力度不足，打擊海外假貨仍面臨諸多挑戰。品牌在與國際造假者打交道時，往往面臨法律和物流的難題。儘管 "馬德里議定書" 等機制提供了一定的保護，但不同司法管轄區的執法力度不一，限制了跨國反假冒活動的有效性。

市場機會

基於物聯網的認證系統為即時監控和驗證提供了新的機會。嵌入包裝的感測器可以追蹤位置、溫度、濕度和產品狀況，從而確保整個供應鏈的真實性。製藥、食品飲料和電子產品等行業正擴大採用物聯網工具，以確保合規性、防止篡改並提升消費者信任度。

細分市場概覽

到 2024 年，全息圖和變色油墨等可見認證技術將佔最大的市場佔有率，達到 35%，但由於網路詐欺的日益猖獗，預計數位技術將成長最快。

按交付方式劃分，二維碼預計將在 2024 年佔市場主導地位，到 2025 年將佔 32.6% 的市場佔有率，這主要得益於其在物流、支付和庫存管理領域的廣泛應用。 RFID 和 NFC 技術預計將在 2025 年至 2032 年間以 16.80% 的複合年增長率 (CAGR) 實現最高增長。

按最終用戶劃分，服裝市場佔領先地位，預計到 2025 年將達到 31% 的市場佔有率，這主要得益於全球假冒時尚產品銷售額的不斷增長，其年銷售額超過 500 億美元。

區域展望

北美市場預計在2024年將達到10億美元，位居榜首。這主要得益於亞馬遜等公司的大量投資，光是2023年，亞馬遜就投資了12億美元用於打擊詐欺和假冒產品。

歐洲仍是第二大市場，預計到2025年將達到9.3億美元，主要得益於其健全的智慧財產權法律和不斷增加的假冒產品查獲量。

亞太地區預計到2025年將達到7.1億美元，主要得益於中國、印度和日本製造業的擴張以及監管合規性的提高。

中東和非洲地區預計到2025年將達到3.4億美元，而南美洲市場預計也將成長，這主要得益於巴西仿冒品查獲量的增加。

市場細分：技術、交付類型、最終用戶、應用程式和地區

目錄

第一章：引言

第二章：摘要整理

第三章：市場動態

  • 宏觀與微觀經濟指標
  • 驅動因素、限制因素、機會與趨勢
  • 生成式人工智慧的影響
  • 互惠關稅對認證和品牌保護市場的影響

第四章：競爭格局

  • 主要公司採用的商業策略
  • 主要公司的綜合SWOT分析
  • 全球主要公司（前3-5名）的市場佔有率和排名認證和品牌保護市場（2024 年）

第五章 全球認證與品牌保護市場規模估算與預測（按細分市場劃分，2019-2032 年）

  • 主要發現
  • 依技術分類
    • 顯性技術
    • 隱性技術
    • 法醫/分子技術
    • 數位技術
    • 其他（例如，半顯性技術）
  • 依交付方式分類
    • 二維碼
    • RFID 和 NFC
    • 全息圖
    • 安全標籤/油墨
    • 條碼/唯一代碼
    • 其他（例如，安全印刷）
  • 最終用戶（依使用者分類）
    • 服裝和服裝
    • 藥品
    • 電子產品
    • 化妝品及個人護理
    • 食品飲料
    • 奢侈品
    • 其他（運動用品、汽車等）
  • 按應用領域劃分
    • 追蹤溯源產品
    • 防偽
    • 防篡改檢測
    • 包裝認證
    • 其他（客戶通知等）
  • 按地區劃分
    • 北美
    • 南美
    • 歐洲
    • 中東和非洲
    • 亞太地區

第六章 北美認證與品牌保護市場規模估算與預測（按細分市場劃分） 2019-2032)

  • 依國家劃分
    • 美國
    • 加拿大
    • 墨西哥

第七章：南美洲認證與品牌保護市場規模估算與預測（按細分市場劃分，2019-2032 年）

  • 依國家劃分
    • 巴西
    • 阿根廷
    • 其他南美國家

第八章：歐洲認證與品牌保護市場規模估算與預測（按細分市場劃分，2019-2032 年）

  • 依國家/地區
    • 英國
    • 德國
    • 法國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 比荷盧經濟聯盟
    • 北歐國家
    • 歐洲其他地區

第九章：中東與非洲認證與品牌保護市場規模估算與預測（按細分市場劃分，2019-2032 年）

  • 依國家劃分
    • 土耳其
    • 以色列
    • 海灣合作委員會
    • 北非
    • 南非
    • 中東和非洲其他地區

第十章：亞太地區認證與品牌保護市場規模估算與預測（依細分市場劃分） （2019-2032）

  • 依國家/地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 東協
    • 大洋洲
    • 亞太其他地區

第十一章：十大公司簡介

  • Authentix
  • AlpVision SA
  • Avery Dennison Corporation
  • 3M
  • De La Rue plc
  • All4Labels Global Packaging Group
  • Honeywell International Inc.
  • Brady Worldwide, Inc.
  • Nabcore Pte Ltd
  • Bytescare Inc.

第十二章：要點總結

Product Code: FBI112840

Growth Factors of authentication and brand protection Market

The global authentication and brand protection market continues to grow as organizations face increasing threats from counterfeit goods, intellectual property theft, and unauthorized brand usage. In 2024, the global market size stood at USD 2.99 billion, and it is projected to reach USD 3.30 billion in 2025 before surging to USD 7.64 billion by 2032. With a rising wave of digital commerce and globalization, businesses across all sectors are investing in advanced authentication technologies to protect their reputations and ensure consumer trust. North America dominated the landscape in 2024, capturing 33.44% of the global market share due to strong industrial presence and high adoption of anti-counterfeit mechanisms.

Authentication and brand protection solutions play a vital role in verifying product authenticity, guarding consumers against counterfeit goods, and safeguarding brand identity across physical and digital platforms. Technologies such as security labels, RFID/NFC chips, holographic markings, blockchain verification, and QR codes provide transparency and traceability from manufacturing to delivery. As per Acviss Research, counterfeit products are expected to seize over 5% of global market share by 2030, highlighting the growing urgency for advanced solutions.

Impact of Generative AI

Generative AI is emerging as a double-edged sword-empowering innovation while simultaneously enabling more sophisticated counterfeit operations. AI-generated fake goods and replicas now closely mimic genuine branded products, posing severe risks to brand integrity. Luxury brands such as Gucci have already fallen victim to AI-powered imitation goods replicating their signature designs and motifs. This trend threatens revenue, market trust, and the distinctive identity of global brands, making the deployment of modern authentication tools increasingly critical.

Impact of Reciprocal Tariffs

Tariff restructuring across the U.S. and over 60 global economies is affecting supply chains for authentication technologies. RFID and NFC chips, along with specialized inks and labels, are primarily manufactured in nations such as China and Taiwan. Increased tariffs on these imports raise operational costs for authentication providers. However, this shift is also driving localization, encouraging domestic manufacturing of security technologies and more regionalized supply chains. For example, Japanese pharmaceutical firms are expanding their authentication operations domestically to avoid tariff exposure.

Market Trends

A major trend reshaping the market is the widespread adoption of blockchain-based authentication. Blockchain ensures immutable tracking of product origin, handling, and delivery, thereby reducing counterfeits across sectors such as pharmaceuticals, electronics, and luxury goods. The Aura Blockchain Consortium-formed in 2021-has pushed adoption of blockchain-driven digital product passports, enhancing consumer transparency. In 2024, Genuine Marketing Group's ZPTAG platform integrated carbon intensity scoring with blockchain-enabled authentication, combining sustainability with traceability.

Market Drivers

The accelerating trade of counterfeit goods is one of the strongest drivers of market expansion. According to the Corsearch Report, counterfeit products represented 3.3% of global trade in 2023, and are expected to increase to 5% by 2030. Counterfeiting cost global brands USD 1.1 trillion in 2022, including USD 174 billion in tax revenue losses and impacts on 5.4 million jobs. Increasing brand dilution, consumer mistrust, and safety hazards continue to push companies toward robust authentication solutions.

Market Challenges

Foreign counterfeit operations remain challenging to manage due to differing intellectual property laws and weak enforcement in some regions. Brands often face legal and logistical difficulties when addressing international counterfeiters. Though mechanisms like the Madrid Protocol provide some protection, enforcement varies across jurisdictions, limiting the effectiveness of cross-border anti-counterfeit campaigns.

Market Opportunities

IoT-based authentication systems present new opportunities for real-time monitoring and verification. Sensors integrated into packaging can track location, temperature, humidity, and product condition, ensuring authenticity throughout the supply chain. Industries such as pharmaceuticals, food & beverages, and electronics are adopting IoT tools to guarantee compliance, prevent tampering, and enhance consumer confidence.

Segmentation Overview

In 2024, overt authentication technologies-including holograms and color-shifting inks-held the largest share at 35%, while digital technologies are expected to grow fastest due to rising online fraud.

By offering type, QR codes dominated 2024 and are expected to account for 32.6% of the market in 2025 thanks to widespread use in logistics, payments, and inventory tracking. RFID and NFC technologies are projected to grow at the highest CAGR of 16.80% from 2025 to 2032.

By end user, clothing & apparel led the market and is anticipated to reach 31% share in 2025 because of escalating global fake fashion sales exceeding USD 50 billion annually.

Regional Outlook

North America led the market in 2024 with USD 1.00 billion, supported by heavy investments from companies such as Amazon, which invested USD 1.2 billion in 2023 alone to combat fraud and counterfeits.

Europe remains the second-largest market and is projected to reach USD 0.93 billion in 2025, driven by strong IP protection laws and rising counterfeit seizures.

Asia Pacific is expected to hit USD 0.71 billion in 2025, propelled by expanding manufacturing and rising regulatory compliance in China, India, and Japan.

The Middle East & Africa is projected to capture USD 0.34 billion in 2025, while South America grows due to increasing counterfeit goods seized in Brazil.

Conclusion

With the global authentication and brand protection market expanding from USD 2.99 billion in 2024 to USD 3.30 billion in 2025, and forecast to reach USD 7.64 billion by 2032, the sector is set for robust growth. Rising counterfeit activity, technological innovation, and stricter global regulations continue to drive demand for advanced authentication systems that enhance product integrity, safeguard brands, and strengthen consumer trust.

Segmentation Technology, Offering Type, End-user, Application, and Region

Segmentation By Technology

  • Overt
  • Covert
  • Forensic/Molecular
  • Digital
  • Others (Semi-overt, etc.)

By Offering Type

  • QR Codes
  • RFID & NFC
  • Holograms
  • Security Labels & Inks
  • Barcodes/Unique Codes
  • Others (Security Printing, etc.)

By End-user

  • Clothing & Apparel
  • Pharmaceuticals
  • Electronics
  • Cosmetics & Personal Care
  • Food & Beverages
  • Luxury Goods
  • Others (Sports Goods, Automotive, etc.)

By Application

  • Track and Trace Products
  • Counterfeit Prevention
  • Tamper Detection
  • Packaging Authentication
  • Others (Customer Awareness, etc.)

By Region

  • North America (By Technology, By Offering Type, By End-user, By Application, and By Country)
    • U.S.
    • Canada
    • Mexico
  • South America (By Technology, By Offering Type, By End-user, By Application, and By Country)
    • Brazil
    • Argentina
    • Rest of South America
  • Europe (By Technology, By Offering Type, By End-user, By Application, and By Country)
    • U.K.
    • Germany
    • France
    • Italy
    • Spain
    • Russia
    • Benelux
    • Nordics
    • Rest of Europe
  • Middle East & Africa (By Technology, By Offering Type, By End-user, By Application, and By Country)
    • Turkey
    • Israel
    • GCC
    • South Africa
    • North Africa
    • Rest of Middle East & Africa
  • Asia Pacific (By Technology, By Offering Type, By End-user, By Application, and By Country)
    • China
    • India
    • Japan
    • South Korea
    • ASEAN
    • Oceania
    • Rest of Asia Pacific

Companies Profiled in the Report * Authentix (U.S.)

  • AlpVision SA (Swizerland)
  • Avery Dennison Corporation (U.S.)
  • 3M (U.S.)
  • De La Rue plc (U.K.)
  • All4Labels Global Packaging Group. (Germany)
  • Honeywell International Inc. (U.S.)
  • Brady Worldwide, Inc. (U.S.)
  • Nabcore Pte Ltd (Singapore)
  • Bytescare Inc. (U.S.)

Table of Content

1. Introduction

  • 1.1. Definition, By Segment
  • 1.2. Research Methodology/Approach
  • 1.3. Data Sources

2. Executive Summary

3. Market Dynamics

  • 3.1. Macro and Micro Economic Indicators
  • 3.2. Drivers, Restraints, Opportunities and Trends
  • 3.3. Impact of Generative AI
  • 3.4. Impact of Reciprocal Tariffs on Authentication and Brand Protection Market

4. Competition Landscape

  • 4.1. Business Strategies Adopted by Key Players
  • 4.2. Consolidated SWOT Analysis of Key Players
  • 4.3. Global Authentication and Brand Protection Key Players (Top 3 - 5) Market Share/Ranking, 2024

5. Global Authentication and Brand Protection Market Size Estimates and Forecasts, By Segments, 2019-2032

  • 5.1. Key Findings
  • 5.2. By Technology (USD)
    • 5.2.1. Overt
    • 5.2.2. Covert
    • 5.2.3. Forensic/Molecular
    • 5.2.4. Digital
    • 5.2.5. Others (Semi-overt, etc.)
  • 5.3. By Offering Type (USD)
    • 5.3.1. QR Codes
    • 5.3.2. RFID & NFC
    • 5.3.3. Holograms
    • 5.3.4. Security Labels & Inks
    • 5.3.5. Barcodes/Unique Codes
    • 5.3.6. Other (Security Printing, etc.)
  • 5.4. By End-user (USD)
    • 5.4.1. Clothing & Apparel
    • 5.4.2. Pharmaceuticals
    • 5.4.3. Electronics
    • 5.4.4. Cosmetics & Personal Care
    • 5.4.5. Food & Beverages
    • 5.4.6. Luxury Goods
    • 5.4.7. Other (Sports Goods, Automotive, etc.)
  • 5.5. By Application (USD)
    • 5.5.1. Track and Trace Products
    • 5.5.2. Counterfeit Prevention
    • 5.5.3. Tamper Detection
    • 5.5.4. Packaging Authentication
    • 5.5.5. Other (Customer Awareness, etc.)
  • 5.6. By Region (USD)
    • 5.6.1. North America
    • 5.6.2. South America
    • 5.6.3. Europe
    • 5.6.4. Middle East & Africa
    • 5.6.5. Asia Pacific

6. North America Authentication and Brand Protection Market Size Estimates and Forecasts, By Segments, 2019-2032

  • 6.1. Key Findings
  • 6.2. By Technology (USD)
    • 6.2.1. Overt
    • 6.2.2. Covert
    • 6.2.3. Forensic/Molecular
    • 6.2.4. Digital
    • 6.2.5. Others (Semi-overt, etc.)
  • 6.3. By Offering Type (USD)
    • 6.3.1. QR Codes
    • 6.3.2. RFID & NFC
    • 6.3.3. Holograms
    • 6.3.4. Security Labels & Inks
    • 6.3.5. Barcodes/Unique Codes
    • 6.3.6. Other
  • 6.4. By End-user (USD)
    • 6.4.1. Clothing & Apparel
    • 6.4.2. Pharmaceuticals
    • 6.4.3. Electronics
    • 6.4.4. Cosmetics & Personal Care
    • 6.4.5. Food & Beverages
    • 6.4.6. Luxury Goods
    • 6.4.7. Other
  • 6.5. By Application (USD)
    • 6.5.1. Track and Trace Products
    • 6.5.2. Counterfeit Prevention
    • 6.5.3. Tamper Detection
    • 6.5.4. Packaging Authentication
    • 6.5.5. Other
  • 6.6. By Country (USD)
    • 6.6.1. United States
    • 6.6.2. Canada
    • 6.6.3. Mexico

7. South America Authentication and Brand Protection Market Size Estimates and Forecasts, By Segments, 2019-2032

  • 7.1. Key Findings
  • 7.2. By Technology (USD)
    • 7.2.1. Overt
    • 7.2.2. Covert
    • 7.2.3. Forensic/Molecular
    • 7.2.4. Digital
    • 7.2.5. Others (Semi-overt, etc.)
  • 7.3. By Offering Type (USD)
    • 7.3.1. QR Codes
    • 7.3.2. RFID & NFC
    • 7.3.3. Holograms
    • 7.3.4. Security Labels & Inks
    • 7.3.5. Barcodes/Unique Codes
    • 7.3.6. Other
  • 7.4. By End-user (USD)
    • 7.4.1. Clothing & Apparel
    • 7.4.2. Pharmaceuticals
    • 7.4.3. Electronics
    • 7.4.4. Cosmetics & Personal Care
    • 7.4.5. Food & Beverages
    • 7.4.6. Luxury Goods
    • 7.4.7. Other
  • 7.5. By Application (USD)
    • 7.5.1. Track and Trace Products
    • 7.5.2. Counterfeit Prevention
    • 7.5.3. Tamper Detection
    • 7.5.4. Packaging Authentication
    • 7.5.5. Other
  • 7.6. By Country (USD)
    • 7.6.1. Brazil
    • 7.6.2. Argentina
    • 7.6.3. Rest of South America

8. Europe Authentication and Brand Protection Market Size Estimates and Forecasts, By Segments, 2019-2032

  • 8.1. Key Findings
  • 8.2. By Technology (USD)
    • 8.2.1. Overt
    • 8.2.2. Covert
    • 8.2.3. Forensic/Molecular
    • 8.2.4. Digital
    • 8.2.5. Others (Semi-overt, etc.)
  • 8.3. By Offering Type (USD)
    • 8.3.1. QR Codes
    • 8.3.2. RFID & NFC
    • 8.3.3. Holograms
    • 8.3.4. Security Labels & Inks
    • 8.3.5. Barcodes/Unique Codes
    • 8.3.6. Other
  • 8.4. By End-user (USD)
    • 8.4.1. Clothing & Apparel
    • 8.4.2. Pharmaceuticals
    • 8.4.3. Electronics
    • 8.4.4. Cosmetics & Personal Care
    • 8.4.5. Food & Beverages
    • 8.4.6. Luxury Goods
    • 8.4.7. Other
  • 8.5. By Application (USD)
    • 8.5.1. Track and Trace Products
    • 8.5.2. Counterfeit Prevention
    • 8.5.3. Tamper Detection
    • 8.5.4. Packaging Authentication
    • 8.5.5. Other
  • 8.6. By Country (USD)
    • 8.6.1. United Kingdom
    • 8.6.2. Germany
    • 8.6.3. France
    • 8.6.4. Italy
    • 8.6.5. Spain
    • 8.6.6. Russia
    • 8.6.7. Benelux
    • 8.6.8. Nordics
    • 8.6.9. Rest of Europe

9. Middle East & Africa Authentication and Brand Protection Market Size Estimates and Forecasts, By Segments, 2019-2032

  • 9.1. Key Findings
  • 9.2. By Technology (USD)
    • 9.2.1. Overt
    • 9.2.2. Covert
    • 9.2.3. Forensic/Molecular
    • 9.2.4. Digital
    • 9.2.5. Others (Semi-overt, etc.)
  • 9.3. By Offering Type (USD)
    • 9.3.1. QR Codes
    • 9.3.2. RFID & NFC
    • 9.3.3. Holograms
    • 9.3.4. Security Labels & Inks
    • 9.3.5. Barcodes/Unique Codes
    • 9.3.6. Other
  • 9.4. By End-user (USD)
    • 9.4.1. Clothing & Apparel
    • 9.4.2. Pharmaceuticals
    • 9.4.3. Electronics
    • 9.4.4. Cosmetics & Personal Care
    • 9.4.5. Food & Beverages
    • 9.4.6. Luxury Goods
    • 9.4.7. Other
  • 9.5. By Application (USD)
    • 9.5.1. Track and Trace Products
    • 9.5.2. Counterfeit Prevention
    • 9.5.3. Tamper Detection
    • 9.5.4. Packaging Authentication
    • 9.5.5. Other
  • 9.6. By Country (USD)
    • 9.6.1. Turkey
    • 9.6.2. Israel
    • 9.6.3. GCC
    • 9.6.4. North Africa
    • 9.6.5. South Africa
    • 9.6.6. Rest of MEA

10. Asia Pacific Authentication and Brand Protection Market Size Estimates and Forecasts, By Segments, 2019-2032

  • 10.1. Key Findings
  • 10.2. By Technology (USD)
    • 10.2.1. Overt
    • 10.2.2. Covert
    • 10.2.3. Forensic/Molecular
    • 10.2.4. Digital
    • 10.2.5. Others (Semi-overt, etc.)
  • 10.3. By Offering Type (USD)
    • 10.3.1. QR Codes
    • 10.3.2. RFID & NFC
    • 10.3.3. Holograms
    • 10.3.4. Security Labels & Inks
    • 10.3.5. Barcodes/Unique Codes
    • 10.3.6. Other
  • 10.4. By End-user (USD)
    • 10.4.1. Clothing & Apparel
    • 10.4.2. Pharmaceuticals
    • 10.4.3. Electronics
    • 10.4.4. Cosmetics & Personal Care
    • 10.4.5. Food & Beverages
    • 10.4.6. Luxury Goods
    • 10.4.7. Other
  • 10.5. By Application (USD)
    • 10.5.1. Track and Trace Products
    • 10.5.2. Counterfeit Prevention
    • 10.5.3. Tamper Detection
    • 10.5.4. Packaging Authentication
    • 10.5.5. Other
  • 10.6. By Country (USD)
    • 10.6.1. China
    • 10.6.2. India
    • 10.6.3. Japan
    • 10.6.4. South Korea
    • 10.6.5. ASEAN
    • 10.6.6. Oceania
    • 10.6.7. Rest of Asia Pacific

11. Company Profiles for Top 10 Players (Based on data availability in public domain and/or on paid databases)

  • 11.1. Authentix
    • 11.1.1. Overview
      • 11.1.1.1. Key Management
      • 11.1.1.2. Headquarters
      • 11.1.1.3. Offerings/Business Segments
    • 11.1.2. Key Details (Key details are consolidated data and not product/service specific)
      • 11.1.2.1. Employee Size
      • 11.1.2.2. Past and Current Revenue
      • 11.1.2.3. Geographical Share
      • 11.1.2.4. Business Segment Share
      • 11.1.2.5. Recent Developments
  • 11.2. AlpVision SA
    • 11.2.1. Overview
      • 11.2.1.1. Key Management
      • 11.2.1.2. Headquarters
      • 11.2.1.3. Offerings/Business Segments
    • 11.2.2. Key Details (Key details are consolidated data and not product/service specific)
      • 11.2.2.1. Employee Size
      • 11.2.2.2. Past and Current Revenue
      • 11.2.2.3. Geographical Share
      • 11.2.2.4. Business Segment Share
      • 11.2.2.5. Recent Developments
  • 11.3. Avery Dennison Corporation
    • 11.3.1. Overview
      • 11.3.1.1. Key Management
      • 11.3.1.2. Headquarters
      • 11.3.1.3. Offerings/Business Segments
    • 11.3.2. Key Details (Key details are consolidated data and not product/service specific)
      • 11.3.2.1. Employee Size
      • 11.3.2.2. Past and Current Revenue
      • 11.3.2.3. Geographical Share
      • 11.3.2.4. Business Segment Share
      • 11.3.2.5. Recent Developments
  • 11.4. 3M
    • 11.4.1. Overview
      • 11.4.1.1. Key Management
      • 11.4.1.2. Headquarters
      • 11.4.1.3. Offerings/Business Segments
    • 11.4.2. Key Details (Key details are consolidated data and not product/service specific)
      • 11.4.2.1. Employee Size
      • 11.4.2.2. Past and Current Revenue
      • 11.4.2.3. Geographical Share
      • 11.4.2.4. Business Segment Share
      • 11.4.2.5. Recent Developments
  • 11.5. De La Rue plc
    • 11.5.1. Overview
      • 11.5.1.1. Key Management
      • 11.5.1.2. Headquarters
      • 11.5.1.3. Offerings/Business Segments
    • 11.5.2. Key Details (Key details are consolidated data and not product/service specific)
      • 11.5.2.1. Employee Size
      • 11.5.2.2. Past and Current Revenue
      • 11.5.2.3. Geographical Share
      • 11.5.2.4. Business Segment Share
      • 11.5.2.5. Recent Developments
  • 11.6. All4Labels Global Packaging Group.
    • 11.6.1. Overview
      • 11.6.1.1. Key Management
      • 11.6.1.2. Headquarters
      • 11.6.1.3. Offerings/Business Segments
    • 11.6.2. Key Details (Key details are consolidated data and not product/service specific)
      • 11.6.2.1. Employee Size
      • 11.6.2.2. Past and Current Revenue
      • 11.6.2.3. Geographical Share
      • 11.6.2.4. Business Segment Share
      • 11.6.2.5. Recent Developments
  • 11.7. Honeywell International Inc.
    • 11.7.1. Overview
      • 11.7.1.1. Key Management
      • 11.7.1.2. Headquarters
      • 11.7.1.3. Offerings/Business Segments
    • 11.7.2. Key Details (Key details are consolidated data and not product/service specific)
      • 11.7.2.1. Employee Size
      • 11.7.2.2. Past and Current Revenue
      • 11.7.2.3. Geographical Share
      • 11.7.2.4. Business Segment Share
      • 11.7.2.5. Recent Developments
  • 11.8. Brady Worldwide, Inc.
    • 11.8.1. Overview
      • 11.8.1.1. Key Management
      • 11.8.1.2. Headquarters
      • 11.8.1.3. Offerings/Business Segments
    • 11.8.2. Key Details (Key details are consolidated data and not product/service specific)
      • 11.8.2.1. Employee Size
      • 11.8.2.2. Past and Current Revenue
      • 11.8.2.3. Geographical Share
      • 11.8.2.4. Business Segment Share
      • 11.8.2.5. Recent Developments
  • 11.9. Nabcore Pte Ltd
    • 11.9.1. Overview
      • 11.9.1.1. Key Management
      • 11.9.1.2. Headquarters
      • 11.9.1.3. Offerings/Business Segments
    • 11.9.2. Key Details (Key details are consolidated data and not product/service specific)
      • 11.9.2.1. Employee Size
      • 11.9.2.2. Past and Current Revenue
      • 11.9.2.3. Geographical Share
      • 11.9.2.4. Business Segment Share
      • 11.9.2.5. Recent Developments
  • 11.10. Bytescare Inc.
    • 11.10.1. Overview
      • 11.10.1.1. Key Management
      • 11.10.1.2. Headquarters
      • 11.10.1.3. Offerings/Business Segments
    • 11.10.2. Key Details (Key details are consolidated data and not product/service specific)
      • 11.10.2.1. Employee Size
      • 11.10.2.2. Past and Current Revenue
      • 11.10.2.3. Geographical Share
      • 11.10.2.4. Business Segment Share
      • 11.10.2.5. Recent Developments

12. Key Takeaways

List of Tables

  • Table 1: Global Authentication and Brand Protection Market Size Estimates and Forecasts, 2019 - 2032
  • Table 2: Global Authentication and Brand Protection Market Size Estimates and Forecasts, By Technology, 2019 - 2032
  • Table 3: Global Authentication and Brand Protection Market Size Estimates and Forecasts, By Offering Type, 2019 - 2032
  • Table 4: Global Authentication and Brand Protection Market Size Estimates and Forecasts, By End-user, 2019 - 2032
  • Table 5: Global Authentication and Brand Protection Market Size Estimates and Forecasts, By Application, 2019 - 2032
  • Table 6: Global Authentication and Brand Protection Market Size Estimates and Forecasts, By Region, 2019 - 2032
  • Table 7: North America Authentication and Brand Protection Market Size Estimates and Forecasts, 2019 - 2032
  • Table 8: North America Authentication and Brand Protection Market Size Estimates and Forecasts, By Technology, 2019 - 2032
  • Table 9: North America Authentication and Brand Protection Market Size Estimates and Forecasts, By Offering Type, 2019 - 2032
  • Table 10: North America Authentication and Brand Protection Market Size Estimates and Forecasts, By End-user, 2019 - 2032
  • Table 11: North America Authentication and Brand Protection Market Size Estimates and Forecasts, By Application, 2019 - 2032
  • Table 12: North America Authentication and Brand Protection Market Size Estimates and Forecasts, By Country, 2019 - 2032
  • Table 13: South America Authentication and Brand Protection Market Size Estimates and Forecasts, 2019 - 2032
  • Table 14: South America Authentication and Brand Protection Market Size Estimates and Forecasts, By Technology, 2019 - 2032
  • Table 15: South America Authentication and Brand Protection Market Size Estimates and Forecasts, By Offering Type, 2019 - 2032
  • Table 16: South America Authentication and Brand Protection Market Size Estimates and Forecasts, By End-user, 2019 - 2032
  • Table 17: South America Authentication and Brand Protection Market Size Estimates and Forecasts, By Application, 2019 - 2032
  • Table 18: South America Authentication and Brand Protection Market Size Estimates and Forecasts, By Country, 2019 - 2032
  • Table 19: Europe Authentication and Brand Protection Market Size Estimates and Forecasts, 2019 - 2032
  • Table 20: Europe Authentication and Brand Protection Market Size Estimates and Forecasts, By Technology, 2019 - 2032
  • Table 21: Europe Authentication and Brand Protection Market Size Estimates and Forecasts, By Offering Type, 2019 - 2032
  • Table 22: Europe Authentication and Brand Protection Market Size Estimates and Forecasts, By End-user, 2019 - 2032
  • Table 23: Europe Authentication and Brand Protection Market Size Estimates and Forecasts, By Application, 2019 - 2032
  • Table 24: Europe Authentication and Brand Protection Market Size Estimates and Forecasts, By Country, 2019 - 2032
  • Table 25: Middle East & Africa Authentication and Brand Protection Market Size Estimates and Forecasts, 2019 - 2032
  • Table 26: Middle East & Africa Authentication and Brand Protection Market Size Estimates and Forecasts, By Technology, 2019 - 2032
  • Table 27: Middle East & Africa Authentication and Brand Protection Market Size Estimates and Forecasts, By Offering Type, 2019 - 2032
  • Table 28: Middle East & Africa Authentication and Brand Protection Market Size Estimates and Forecasts, By End-user, 2019 - 2032
  • Table 29: Middle East & Africa Authentication and Brand Protection Market Size Estimates and Forecasts, By Application, 2019 - 2032
  • Table 30: Middle East & Africa Authentication and Brand Protection Market Size Estimates and Forecasts, By Country, 2019 - 2032
  • Table 31: Asia Pacific Authentication and Brand Protection Market Size Estimates and Forecasts, 2019 - 2032
  • Table 32: Asia Pacific Authentication and Brand Protection Market Size Estimates and Forecasts, By Technology, 2019 - 2032
  • Table 33: Asia Pacific Authentication and Brand Protection Market Size Estimates and Forecasts, By Offering Type, 2019 - 2032
  • Table 34: Asia Pacific Authentication and Brand Protection Market Size Estimates and Forecasts, By End-user, 2019 - 2032
  • Table 35: Asia Pacific Authentication and Brand Protection Market Size Estimates and Forecasts, By Application, 2019 - 2032
  • Table 36: Asia Pacific Authentication and Brand Protection Market Size Estimates and Forecasts, By Country, 2019 - 2032

List of Figures

  • Figure 1: Global Authentication and Brand Protection Market Revenue Share (%), 2024 and 2032
  • Figure 2: Global Authentication and Brand Protection Market Revenue Share (%), By Technology, 2024 and 2032
  • Figure 3: Global Authentication and Brand Protection Market Revenue Share (%), By Offering Type, 2024 and 2032
  • Figure 4: Global Authentication and Brand Protection Market Revenue Share (%), By End-user, 2024 and 2032
  • Figure 5: Global Authentication and Brand Protection Market Revenue Share (%), By Application, 2024 and 2032
  • Figure 6: Global Authentication and Brand Protection Market Revenue Share (%), By Region, 2024 and 2032
  • Figure 7: North America Authentication and Brand Protection Market Revenue Share (%), 2024 and 2032
  • Figure 8: North America Authentication and Brand Protection Market Revenue Share (%), By Technology, 2024 and 2032
  • Figure 9: North America Authentication and Brand Protection Market Revenue Share (%), By Offering Type, 2024 and 2032
  • Figure 10: North America Authentication and Brand Protection Market Revenue Share (%), By End-user, 2024 and 2032
  • Figure 11: North America Authentication and Brand Protection Market Revenue Share (%), By Application, 2024 and 2032
  • Figure 12: North America Authentication and Brand Protection Market Revenue Share (%), By Country, 2024 and 2032
  • Figure 13: South America Authentication and Brand Protection Market Revenue Share (%), 2024 and 2032
  • Figure 14: South America Authentication and Brand Protection Market Revenue Share (%), By Technology, 2024 and 2032
  • Figure 15: South America Authentication and Brand Protection Market Revenue Share (%), By Offering Type, 2024 and 2032
  • Figure 16: South America Authentication and Brand Protection Market Revenue Share (%), By End-user, 2024 and 2032
  • Figure 17: South America Authentication and Brand Protection Market Revenue Share (%), By Application, 2024 and 2032
  • Figure 18: South America Authentication and Brand Protection Market Revenue Share (%), By Country, 2024 and 2032
  • Figure 19: Europe Authentication and Brand Protection Market Revenue Share (%), 2024 and 2032
  • Figure 20: Europe Authentication and Brand Protection Market Revenue Share (%), By Technology, 2024 and 2032
  • Figure 21: Europe Authentication and Brand Protection Market Revenue Share (%), By Offering Type, 2024 and 2032
  • Figure 22: Europe Authentication and Brand Protection Market Revenue Share (%), By End-user, 2024 and 2032
  • Figure 23: Europe Authentication and Brand Protection Market Revenue Share (%), By Application, 2024 and 2032
  • Figure 24: Europe Authentication and Brand Protection Market Revenue Share (%), By Country, 2024 and 2032
  • Figure 25: Middle East & Africa Authentication and Brand Protection Market Revenue Share (%), 2024 and 2032
  • Figure 26: Middle East & Africa Authentication and Brand Protection Market Revenue Share (%), By Technology, 2024 and 2032
  • Figure 27: Middle East & Africa Authentication and Brand Protection Market Revenue Share (%), By Offering Type, 2024 and 2032
  • Figure 28: Middle East & Africa Authentication and Brand Protection Market Revenue Share (%), By End-user, 2024 and 2032
  • Figure 29: Middle East & Africa Authentication and Brand Protection Market Revenue Share (%), By Application, 2024 and 2032
  • Figure 30: Middle East & Africa Authentication and Brand Protection Market Revenue Share (%), By Country, 2024 and 2032
  • Figure 31: Asia Pacific Authentication and Brand Protection Market Revenue Share (%), 2024 and 2032
  • Figure 32: Asia Pacific Authentication and Brand Protection Market Revenue Share (%), By Technology, 2024 and 2032
  • Figure 33: Asia Pacific Authentication and Brand Protection Market Revenue Share (%), By Offering Type, 2024 and 2032
  • Figure 34: Asia Pacific Authentication and Brand Protection Market Revenue Share (%), By End-user, 2024 and 2032
  • Figure 35: Asia Pacific Authentication and Brand Protection Market Revenue Share (%), By Application, 2024 and 2032
  • Figure 36: Asia Pacific Authentication and Brand Protection Market Revenue Share (%), By Country, 2024 and 2032
  • Figure 37: Global Authentication and Brand Protection Key Players' Market Share/Ranking (%), 2024