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市場調查報告書
商品編碼
1882963
鹼性一次電池市場規模、佔有率、成長及全球產業分析:依類型、應用和地區劃分的洞察與預測(2024-2032 年)Primary Alkaline Battery Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032 |
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全球鹼性一次電池市場持續穩定成長,主要受已開發經濟體和新興經濟體對消費性電子產品和可攜式電源解決方案需求不斷增長的推動。根據最新的產業預測,鹼性一次電池市場規模預計將在 2024 年達到 69.1 億美元,2025 年達到 71.1 億美元,並在 2032 年成長至 91.6 億美元。這項成長主要得益於不可充電鹼性電池在遙控器、手電筒、玩具、收音機和小型電子配件等領域的廣泛應用,而這又得益於技術進步和全球消費者購買力的提升。
鹼性一次電池主要由鋅和二氧化錳組成,氫氧化鉀電解質可確保穩定的電壓供應和較長的保質期。鹼性電池價格實惠、性能可靠且易於獲取,使其成為全球最常購買的電池類型之一。隨著家用電器在亞太地區、中東、拉丁美洲和非洲等地區的日益普及,鹼性一次電池在為數百萬低能耗和中等能耗設備供電方面繼續發揮著至關重要的作用。
北美市場領先,預計到2024年將佔全球45.73%的市場佔有率,這主要得益於住宅和商業應用中鹼性電池的高消耗量。受玩具、家用電子產品、遙控器和手電筒等強勁需求的推動,該地區市場規模預計將在2024年達到32.4億美元。美國擁有金霸王(Duracell)和勁量(Energizer Holdings)等主要電池製造商,憑藉其強大的分銷網絡和成熟的消費群體,在該地區佔最大的市場佔有率。
預計在預測期內,歐洲市場將實現強勁成長,這主要得益於可支配收入的增加、快速的城市化進程以及促進電池負責任處置和回收的監管改革。將於2023年生效的新電池法規也鼓勵製造商進行創新,並採用更環保的鹼性電池解決方案。
亞太地區仍是鹼性電池的主要製造中心,這得益於中國、韓國、日本和印度的大規模電子產品生產。該地區不斷增長的城市人口以及行動裝置、電子產品、玩具和小家電擁有量的增加,持續推動市場需求。此外,亞太地區電子商務平台的蓬勃發展提高了電池產品的供應量,並促進了零售業的擴張。
拉丁美洲正經歷著穩定成長,這得益於家用電器普及率的提高和城市化進程的加快,從而推動了對價格實惠的電池供電設備的需求。在中東和非洲地區,不斷增長的電氣化需求、城市發展以及對可靠便攜式電源解決方案的需求,正在推動鹼性電池的消費,尤其是在電力供應不穩定的地區。
市場動態
市場驅動因素
價格實惠和使用便捷仍然是關鍵的成長驅動因素。鹼性電池經濟實惠、供應充足,並且具有穩定的電壓性能和較長的保質期。它們適用於低功率到中功率的設備,因此是消費電子產品和玩具的理想選擇,從而促進了其廣泛應用。
市場限制因子
消費者對可充電和環保替代品的興趣日益濃厚,這構成了一項挑戰。鋰離子電池和鎳氫電池具有長壽命和高能量密度,因此對尋求永續解決方案的使用者極具吸引力。日益增強的環保意識和對廢棄物處理的關注進一步推動了人們逐漸摒棄一次性電池。
市場機會
電池化學和設計的進步提高了鹼性電池的效率,延長了電池壽命,並增強了其與高功率設備的兼容性。新型電子設備的出現為性能更好的鹼性電池產品拓展了市場機遇,尤其是在那些對價格和性能要求極高的市場。
依尺寸
2024年,AA型電池憑藉其廣泛的應用(包括玩具、遙控器、相機和家用電器)佔了最大的市場佔有率。 AAA型電池市場也維持了強勁成長,這主要得益於對手錶、遊戲配件和個人護理設備等小型電子設備的需求。
依應用領域劃分
2024年,消費性電子領域引領市場,主要得益於鹼性電池在計算器、收音機、便攜式揚聲器、無線配件等產品的廣泛應用。小型電池供電設備的日益普及持續推動著這一區隔市場的成長。
The global primary alkaline battery market continues to grow steadily as demand for consumer electronics and portable power solutions rises across both developed and emerging economies. According to the latest industry estimates, the primary alkaline battery market was valued at USD 6.91 billion in 2024, is projected to reach USD 7.11 billion in 2025, and is expected to climb to USD 9.16 billion by 2032. This expansion is fueled by the widespread use of non-rechargeable alkaline batteries in remote controls, flashlights, toys, radios, and small electronic accessories, supported by technological improvements and growing consumer purchasing power worldwide.
Primary alkaline batteries use zinc and manganese dioxide as key components, supported by potassium hydroxide electrolyte to ensure consistent voltage delivery and long shelf life. Their affordability, reliability, and wide availability make them one of the most commonly purchased battery types globally. With consumer electronics penetration rising across regions including Asia Pacific, the Middle East, Latin America, and Africa, primary alkaline batteries continue to play a critical role in powering millions of low-to-moderate energy devices.
North America led the global market with a 45.73% share in 2024, driven by the high consumption of alkaline batteries across residential and commercial applications. The region's market size reached USD 3.24 billion in 2024, supported by strong demand for toys, household electronics, remote controls, and flashlights. The U.S. maintains the largest share in the region due to the presence of leading battery manufacturers such as Duracell Inc. and Energizer Holdings, both of which have strong distribution networks and well-established consumer bases.
Europe is poised to witness strong growth over the forecast period, driven by increasing disposable incomes, rapid urbanization, and regulatory reforms encouraging responsible battery disposal and recycling. New battery regulations enacted in 2023 are also prompting manufacturers to innovate and introduce more environmentally friendly alkaline battery solutions.
Asia Pacific remains a crucial manufacturing hub for alkaline batteries, supported by large-scale electronics production in China, South Korea, Japan, and India. The region's rising urban population and increasing ownership of portable devices, gadgets, toys, and small appliances continue to boost market demand. Additionally, the widespread adoption of e-commerce platforms across Asia Pacific has enhanced accessibility to battery products, supporting stronger retail sales.
Latin America shows steady growth as expanding consumer electronics adoption and urbanization fuel demand for affordable battery-powered devices. In the Middle East & Africa, rising electrification needs, urban growth, and demand for reliable portable power solutions are driving alkaline battery consumption, especially in regions prone to intermittent electricity access.
Market Dynamics
Market Drivers
Affordability and convenience remain key growth drivers. Alkaline batteries are cost-effective, widely available, and offer extended shelf life with consistent voltage performance. Their suitability for low and moderate power devices makes them ideal for household electronics and toys, supporting broader adoption.
Market Restraints
Growing consumer interest in rechargeable and eco-friendly alternatives poses challenges. Lithium-ion and nickel-metal hydride batteries offer longer lifespans and higher energy density, making them attractive for users seeking sustainable solutions. Rising environmental awareness and disposal concerns further encourage a shift away from disposable batteries.
Market Opportunities
Advancements in battery chemistry and design are improving alkaline battery efficiency, longevity, and compatibility with high-drain devices. As new electronics emerge, opportunities for enhanced alkaline products expand, especially in markets where affordability and performance are key priorities.
By Size
The AA segment accounted for the largest market share in 2024 due to its extensive use in toys, remotes, cameras, and general household devices. The AAA segment also remains strong, driven by demand for compact electronics such as clocks, gaming accessories, and grooming devices.
By Application
The consumer electronics segment dominated in 2024, powered by widespread usage of alkaline batteries in calculators, radios, portable speakers, and wireless accessories. The growing availability of compact, battery-operated devices continues to support segment growth.
Conclusion
With the global market expanding from USD 6.91 billion in 2024 to USD 7.11 billion in 2025, and projected to reach USD 9.16 billion by 2032, the primary alkaline battery industry remains a vital component of the global consumer electronics ecosystem. Despite rising competition from rechargeable technologies, alkaline batteries will continue to maintain strong demand due to their affordability, reliability, and universal applicability across millions of everyday devices.
Segmentation By Size
By Application
By Region