印度美容和個人保養市場

印度的美容和個人保養市場由一系列相互關聯的主題定義，這些主題涵蓋了各個品類和消費者群體。優質化將成為2024年最強勁的趨勢之一，這體現在護膚、香水和彩妝領域，消費者也願意為更高階的體驗付費。這得益於消費者透過線下現代零售通路和線上平台更廣泛地接觸國際知名品牌。

Euromonitor International的印度美容及個人保養報告全面展現了印度市場在國家層面的規模和格局。報告提供2020年至2024年的最新零售資料，協助識別能夠推動成長的產業。此外，報告也對2029年的市場發展趨勢進行了預測。

目標產品：嬰兒及兒童用品、沐浴及淋浴設備彩妝品、除臭劑、除毛劑、皮膚化妝品、美容及個人保養、香水、護髮、大眾美容及個人保養、男士美容、口腔護理、口腔護理（不包括電動牙刷）、高級美容及個人保養、名牌美容及個人保養、護膚、防曬。

資料範圍：市場規模（實際和預測）、企業市場占有率、品牌佔有率、分銷資料

為什麼要購買這份報告？

• 詳細了解美容和個人保養市場
• 確定成長領域並確定變革的驅動力
• 了解競爭格局、主要市場參與企業和主要品牌
• 使用五年預測來評估市場預期如何發展

Euromonitor International在出版市場研究報告、商業參考書和線上資訊系統方面擁有超過50年的經驗。該公司在倫敦、芝加哥、新加坡、上海、維爾紐斯、杜拜、開普敦、聖地牙哥、雪梨、東京、班加羅爾、聖保羅、首爾、香港、杜塞爾多夫和墨西哥城設有辦事處，並在100個國家擁有分析師網路。憑藉其獨特的能力和對多元化市場的理解，公司能夠開發可靠的資訊資源，為明智的策略規劃提供支援。

目錄

目錄和表格列表

執行摘要

• 2024年美容與個人保養：整體情況
• 2024年的主要趨勢
• 競爭格局
• 零售發展
• 美容和個人保養的未來

市場資料

免責聲明

資訊來源

印度的大眾美容和個人保養

關鍵資料結果

2024年的發展

• 大眾美容和個人保養持續強勁成長
• 隨著老牌巨頭面臨敏捷挑戰者，競爭日益激烈
• 農村和半都市區消費者推動核心需求

前景與機會

• 自有品牌成為價值主導的挑戰者
• 數位零售模式加速美容產品在較小市場的大規模滲透
• 具有多重優勢的創新將塑造下一代量產產品

分類資料

印度的高階美容和個人保養

關鍵資料結果

2024年的發展

• 由於富裕人口不斷成長，且他們的願望不斷增強，高階市場蓬勃發展
• 隨著全球品牌和國內高階品牌的擴張，競爭格局多樣化。
• 媒體和電子商務擴大了獲取途徑並影響了奢華美容產品的選擇

前景與機會

• 高階彩妝是成長的關鍵
• 皮膚健康成為焦點，保養品越來越受歡迎
• 全球公司注重印度化，以提高本地相關性

分類資料

印度嬰兒及兒童產品

關鍵資料結果

2024年的發展

• D2C 銷售額的成長和衛生意識的提高將推動2024年的成長
• 隨著參與企業瞄準不同的客戶群體，競爭將變得更加分散。
• 數位和策展平台增加了獲得小眾高級產品的管道

前景與機會

• 隨著父母對天然成分的需求，優質化加速
• 功能性和健康相關產品模糊了個人保養和健康之間的界限
• 預計這項創新將擴大該類別的吸引力並推動新父母的採用。

分類資料

印度浴和淋浴設備

關鍵資料結果

2024年的發展

• 固態佔據了大部分銷售額，但沐浴露/沐浴凝膠和私密洗液引領了成長動力
• Unilever憑藉大眾和高階市場的創新保持領先地位
• 線下規模領先，但電商成長最強勁

前景與機會

• 消費者希望沐浴和淋浴設備產品具有針對性的護膚功效
• 隨著日常香水習慣的演變，以香味為中心的產品越來越受歡迎
• 護膚品牌提高創新標準

分類資料

印度彩妝

關鍵資料結果

2024年的發展

• 以唇部產品為首的彩妝表現良好
• 隨著消費者需求的成長，競爭加劇
• 分銷格局不斷發展，以適應消費者需求

前景與機會

• 美容專家計劃投資自有品牌系列
• 名人和創作者主導的品牌可能需要更加努力才能成功
• 創新著重全球趨勢，並融入本地特色

分類資料

印度除臭劑

關鍵資料結果

2024年的發展

• 除臭劑正經歷健康成長，這得益於不斷變化的期望和不斷發展的格式偏好
• Vini Cosmetics 與 Fogg 合作，在競爭日益激烈的情況下仍保持領先地位
• 2024年，快速商業將為除臭劑創造新的使用機會

前景與機會

• 性別流動定位預計將變得更加普遍
• 人們對奢侈香水的興趣日益濃厚，可能會使有抱負的消費者對大眾市場除臭劑的重要性產生懷疑。
• 除臭劑滿足了針對現代生活方式的護膚要求

分類資料

印度除毛劑

關鍵資料結果

2024年的發展

• 除毛產品將在2024年維持兩位數成長軌跡
• Veet今年維持領先地位，成長強勁
• 線下零售仍占主導地位，但線上市場演變

前景與機會

• 不斷發展的培養規範，以擴大核心用戶群並推動長期採用
• 替代產品和服務的日益普及對除毛產品帶來壓力
• 銷售應受益於消費者細分和客製化產品定位

分類資料

印度香水

關鍵資料結果

2024年的發展

• 2024年高階香水將迎來爆炸性成長，並將逐漸成為日常用品
• 護膚品牌模糊品類界限，香水競爭加劇
• 電子商務和快速商務成為推動可及性和衝動購買的關鍵管道

前景與機會

• Minis 計劃在有抱負的消費者中推廣奢華香水試用
• 身體噴霧仍然是最有活力的形式
• 分層和混合自己的氣味鼓勵實驗

分類資料

印度護髮

關鍵資料結果

2024年的發展

• 印度護髮市場受益於向更先進的護理方法的轉變
• Unilever引領特色品牌滿足不斷變化的消費者需求
• 電子商務推動非傳統類別產品的發現

前景與機會

• 消費者將採用更複雜的護髮程序
• 人工智慧有望在實現個人化護髮程序方面發揮越來越重要的作用。
• 創新推動下一波護髮產品成長

分類資料

印度男士美容

關鍵資料結果

2024年的發展

• 印度的男性整裝儀容已經從基本的健康保健發展到整體的自我護理。
• Gillette繼續保持領先，但 D2C 挑戰者改變競爭格局
• 線上和 D2C 管道改變男性與美容產品的互動方式

前景與機會

• 高階和注重效益的產品預計將推動未來類別的成長
• Z 世代可望透過實驗改變男性的整裝儀容
• 創新可望刺激男士護膚需求

分類資料

印度的口腔清潔用品

關鍵資料結果

2024年的發展

• 美白亮澤功效日益受到關注，口腔護理產品銷售量因此受益
• 現有大型企業與新興D2C企業之間的競爭加劇
• 分銷仍然集中在小型本地雜貨店，但電子商務興起

前景與機會

• 預防性口腔衛生應成為各年齡層的核心習慣
• 以皮膚為基礎的口腔清潔用品方法將美容願望與日常牙齒健康結合在一起。
• 預測期內，永續性將推動口腔清潔用品創新

分類資料

印度護膚

關鍵資料結果

2024年的發展

• 護膚熱潮由日常護理和成分主導的創新推動
• D2C品牌崛起，競爭加劇
• 電子商務成為核心管道，推動存取、發現和採用

前景與機會

• 二、三線城市推動下一波護膚成長
• 隨著皮膚敏感性和成分意識的增強，護膚品將推動優質化
• 致力於外在美和內在平靜的本地護膚品牌

分類資料

印度防曬

關鍵資料結果

2024年的發展

• 防曬意識的增強和氣溫的升高推動了防曬產品的強勁成長
• D2C品牌重塑防曬市場格局，競爭加劇
• 隨著防曬產品數位化，電子商務蓬勃發展

前景與機會

• 混合型和護膚增強型防曬油將推動未來成長
• 預計男性將推動印度防曬市場下一波成長
• 創新技術重新激發消費者對防曬產品的興趣

分類資料

Beauty and personal care in India is defined by a set of interconnected themes that cut across categories and consumer segments. Premiumisation was one of the strongest trends in 2024, with this being reflected in skin care, fragrances, and colour cosmetics where consumers showed a growing willingness to pay for elevated experiences. This has been enabled by wider access to international and prestige brands through both offline modern retail channels and online platforms. Mini formats are playin...

Euromonitor International's Beauty and Personal Care in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Dermocosmetics Beauty and Personal Care, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Beauty and personal care in 2024: The big picture
• 2024 key trends
• Competitive landscape
• Retail developments
• What next for beauty and personal care?

MARKET DATA

• Table 1 Sales of Beauty and Personal Care by Category: Value 2019-2024
• Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
• Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
• Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
• Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
• Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
• Table 7 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
• Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
• Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
• Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

• Summary 1 Research Sources

MASS BEAUTY AND PERSONAL CARE IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Mass beauty and personal care continues to see strong growth
• Competition is intensifying as legacy giants face agile challengers
• Rural and semi-urban consumers drive core demand

PROSPECTS AND OPPORTUNITIES

• Private label emerging as value-driven challengers
• Digital retail models to accelerate mass beauty penetration in smaller markets
• Multi-benefit innovation to shape next-generation mass products

CATEGORY DATA

• Table 11 Sales of Mass Beauty and Personal Care by Category: Value 2019-2024
• Table 12 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2019-2024
• Table 13 NBO Company Shares of Mass Beauty and Personal Care: % Value 2020-2024
• Table 14 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2021-2024
• Table 15 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2024-2029
• Table 16 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2024-2029

PREMIUM BEAUTY AND PERSONAL CARE IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Premium segment thriving thanks to increasing affluence and rising aspirations
• Competitive landscape diversifies as global and homegrown premium brands expand presence
• Media and e-commerce expand access and shape premium beauty choices

PROSPECTS AND OPPORTUNITIES

• Premium colour cosmetics set to be a key growth driver
• Dermocosmetics to gain wider adoption as skin health becomes a priority
• Global players set to focus on Indianisation to enhance their local relevance

CATEGORY DATA

• Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2019-2024
• Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2019-2024
• Table 19 NBO Company Shares of Premium Beauty and Personal Care: % Value 2020-2024
• Table 20 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2021-2024
• Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2024-2029
• Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2024-2029

BABY AND CHILD-SPECIFIC PRODUCTS IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Rise of D2C sales and increased hygiene awareness drives growth in 2024
• Competition becoming more fragmented as players target different audiences
• Digital and curated platforms help increase access to niche and premium products

PROSPECTS AND OPPORTUNITIES

• Premiumisation to accelerate as parents seek natural formulations
• Functional and health-linked products set to blur the lines between personal care and wellness
• Innovation expected to broaden category appeal and drive adoption among new parents

CATEGORY DATA

• Table 23 Sales of Baby and Child-specific Products by Category: Value 2019-2024
• Table 24 Sales of Baby and Child-specific Products by Category: % Value Growth 2019-2024
• Table 25 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2019-2024
• Table 26 NBO Company Shares of Baby and Child-specific Products: % Value 2020-2024
• Table 27 LBN Brand Shares of Baby and Child-specific Products: % Value 2021-2024
• Table 28 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2021-2024
• Table 29 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2021-2024
• Table 30 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2021-2024
• Table 31 Forecast Sales of Baby and Child-specific Products by Category: Value 2024-2029
• Table 32 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2024-2029
• Table 33 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2024-2029

BATH AND SHOWER IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Bar soap dominates sales, but body wash/shower gel and intimate washes driving growth momentum
• Unilever remains on top by innovating across mass and premium segments
• Offline leads in scale, but e-commerce seeing the most dynamic growth

PROSPECTS AND OPPORTUNITIES

• Consumers to seek targeted skin care benefits from bath and shower products
• Fragrance-led products gain stronger traction as everyday perfuming rituals evolve
• Skin care-first brands are raising innovation standards

CATEGORY DATA

• Table 34 Sales of Bath and Shower by Category: Value 2019-2024
• Table 35 Sales of Bath and Shower by Category: % Value Growth 2019-2024
• Table 36 Sales of Bath and Shower by Premium vs Mass: % Value 2019-2024
• Table 37 NBO Company Shares of Bath and Shower: % Value 2020-2024
• Table 38 LBN Brand Shares of Bath and Shower: % Value 2021-2024
• Table 39 LBN Brand Shares of Premium Bath and Shower: % Value 2021-2024
• Table 40 Forecast Sales of Bath and Shower by Category: Value 2024-2029
• Table 41 Forecast Sales of Bath and Shower by Category: % Value Growth 2024-2029
• Table 42 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2024-2029

COLOUR COSMETICS IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Colour cosmetics thriving with lip products leading the way
• Competition intensifies as consumers become more demanding
• Distribution landscape evolving and adapting to consumer needs

PROSPECTS AND OPPORTUNITIES

• Beauty specialists set to invest in their private label lines
• Celebrity and creator-led brands may need to do more to succeed
• Innovation set to focus on global trends with a local twist

CATEGORY DATA

• Table 43 Sales of Colour Cosmetics by Category: Value 2019-2024
• Table 44 Sales of Colour Cosmetics by Category: % Value Growth 2019-2024
• Table 45 NBO Company Shares of Colour Cosmetics: % Value 2020-2024
• Table 46 LBN Brand Shares of Colour Cosmetics: % Value 2021-2024
• Table 47 LBN Brand Shares of Eye Make-up: % Value 2021-2024
• Table 48 LBN Brand Shares of Facial Make-up: % Value 2021-2024
• Table 49 LBN Brand Shares of Lip Products: % Value 2021-2024
• Table 50 LBN Brand Shares of Nail Products: % Value 2021-2024
• Table 51 LBN Brand Shares of Premium Colour Cosmetics: % Value 2021-2024
• Table 52 Forecast Sales of Colour Cosmetics by Category: Value 2024-2029
• Table 53 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2024-2029

DEODORANTS IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Deodorants sees healthy growth fuelled by changing expectations and evolving format preferences
• Vini Cosmetics retains its leadership with Fogg despite increasing competition
• Quick commerce is creating new usage occasions for deodorants in 2024

PROSPECTS AND OPPORTUNITIES

• Gender-fluid positioning expected to gain traction
• Rising interest in fine fragrances may challenge the relevance of mass-market deodorants among aspirational consumers
• Deodorants set to take on skin care claims tailored to modern routines

CATEGORY DATA

• Table 54 Sales of Deodorants by Category: Value 2019-2024
• Table 55 Sales of Deodorants by Category: % Value Growth 2019-2024
• Table 56 Sales of Deodorants by Premium vs Mass: % Value 2019-2024
• Table 57 NBO Company Shares of Deodorants: % Value 2020-2024
• Table 58 LBN Brand Shares of Deodorants: % Value 2021-2024
• Table 59 LBN Brand Shares of Premium Deodorants: % Value 2021-2024
• Table 60 Forecast Sales of Deodorants by Category: Value 2024-2029
• Table 61 Forecast Sales of Deodorants by Category: % Value Growth 2024-2029
• Table 62 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2024-2029

DEPILATORIES IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Depilatories maintains double-digit growth trajectory in 2024
• Veet retains the lead with another year of dynamic growth
• Offline retail continues to dominate but the online market is evolving

PROSPECTS AND OPPORTUNITIES

• Evolving grooming norms to expand the core user base and fuel long-term adoption
• Growing adoption of alternative products and services to put pressure on depilatories
• Sales should benefit from consumer segmentation and tailored product positioning

CATEGORY DATA

• Table 63 Sales of Depilatories by Category: Value 2019-2024
• Table 64 Sales of Depilatories by Category: % Value Growth 2019-2024
• Table 65 Sales of Women's Razors and Blades by Type: % Value Breakdown 2020-2024
• Table 66 NBO Company Shares of Depilatories: % Value 2020-2024
• Table 67 LBN Brand Shares of Depilatories: % Value 2021-2024
• Table 68 Forecast Sales of Depilatories by Category: Value 2024-2029
• Table 69 Forecast Sales of Depilatories by Category: % Value Growth 2024-2029

FRAGRANCES IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Premium fragrances gain momentum in 2024 thanks to shift to daily usage
• Skin care brands blur category lines, intensifying competition in fragrances
• E-commerce and quick commerce emerge as key channels driving accessibility and impulse purchases

PROSPECTS AND OPPORTUNITIES

• Minis set to drive trial of luxury fragrances among aspirational consumers
• Body mists set to remain the most dynamic format
• Layering-led formats and mix-your-own scents set to drive experimentation

CATEGORY DATA

• Table 70 Sales of Fragrances by Category: Value 2019-2024
• Table 71 Sales of Fragrances by Category: % Value Growth 2019-2024
• Table 72 NBO Company Shares of Fragrances: % Value 2020-2024
• Table 73 LBN Brand Shares of Fragrances: % Value 2021-2024
• Table 74 LBN Brand Shares of Premium Men's Fragrances: % Value 2021-2024
• Table 75 LBN Brand Shares of Premium Women's Fragrances: % Value 2021-2024
• Table 76 Forecast Sales of Fragrances by Category: Value 2024-2029
• Table 77 Forecast Sales of Fragrances by Category: % Value Growth 2024-2029

HAIR CARE IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• India's hair care market benefiting from shift to more advanced routines
• Unilever leads while specialist brands tap into evolving consumer needs
• E-commerce boosts product discovery in non-traditional categories

PROSPECTS AND OPPORTUNITIES

• Consumers set to adopt more complex hair care routines
• AI is expected to play a growing role in enabling personalised hair care routines
• Innovation to anchor the next growth wave in hair care

CATEGORY DATA

• Table 78 Sales of Hair Care by Category: Value 2019-2024
• Table 79 Sales of Hair Care by Category: % Value Growth 2019-2024
• Table 80 Sales of Hair Care by Premium vs Mass: % Value 2019-2024
• Table 81 NBO Company Shares of Hair Care: % Value 2020-2024
• Table 82 NBO Company Shares of Salon Professional Hair Care: % Value 2020-2024
• Table 83 LBN Brand Shares of Hair Care: % Value 2021-2024
• Table 84 LBN Brand Shares of Colourants: % Value 2021-2024
• Table 85 LBN Brand Shares of Salon Professional Hair Care: % Value 2021-2024
• Table 86 LBN Brand Shares of Styling Agents: % Value 2021-2024
• Table 87 LBN Brand Shares of Premium Hair Care: % Value 2021-2024
• Table 88 Forecast Sales of Hair Care by Category: Value 2024-2029
• Table 89 Forecast Sales of Hair Care by Category: % Value Growth 2024-2029
• Table 90 Forecast Sales of Hair Care by Premium vs Mass: % Value 2024-2029

MEN'S GROOMING IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Men's grooming in India is evolving from basic hygiene to holistic self-care
• Gillette continues to lead while D2C challengers reshape the competitive landscape
• Online and D2C channels are reshaping how men engage with grooming products

PROSPECTS AND OPPORTUNITIES

• Premium and benefit-led products are expected to drive future category growth
• Gen Z are expected to reshape men's grooming through experimentation
• Innovation expected to fuel demand for men's skin care

CATEGORY DATA

• Table 91 Sales of Men's Grooming by Category: Value 2019-2024
• Table 92 Sales of Men's Grooming by Category: % Value Growth 2019-2024
• Table 93 Sales of Men's Razors and Blades by Type: % Value Breakdown 2021-2024
• Table 94 Sales of Men's Skin Care by Type: % Value Breakdown 2021-2024
• Table 95 NBO Company Shares of Men's Grooming: % Value 2020-2024
• Table 96 LBN Brand Shares of Men's Grooming: % Value 2021-2024
• Table 97 LBN Brand Shares of Men's Razors and Blades: % Value 2021-2024
• Table 98 Forecast Sales of Men's Grooming by Category: Value 2024-2029
• Table 99 Forecast Sales of Men's Grooming by Category: % Value Growth 2024-2029

ORAL CARE IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Oral care sales benefit from focus on whitening and brightening claims
• Competition intensifies between established giants and emerging D2C players
• Distribution remains focused on small local grocers but e-commerce gains ground

PROSPECTS AND OPPORTUNITIES

• Preventive oral health to become a core habit across demographics
• Skinification of oral care set to merge beauty aspirations with daily dental health
• Sustainability set to drive innovation in oral care over the forecast period

CATEGORY DATA

• Table 100 Sales of Oral Care by Category: Value 2019-2024
• Table 101 Sales of Oral Care by Category: % Value Growth 2019-2024
• Table 102 Sales of Toothbrushes by Category: Value 2019-2024
• Table 103 Sales of Toothbrushes by Category: % Value Growth 2019-2024
• Table 104 Sales of Toothpaste by Type: % Value Breakdown 2020-2024
• Table 105 NBO Company Shares of Oral Care: % Value 2020-2024
• Table 106 LBN Brand Shares of Oral Care: % Value 2021-2024
• Table 107 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2021-2024
• Table 108 LBN Brand Shares of Toothpaste: % Value 2021-2024
• Table 109 Forecast Sales of Oral Care by Category: Value 2024-2029
• Table 110 Forecast Sales of Oral Care by Category: % Value Growth 2024-2029
• Table 111 Forecast Sales of Toothbrushes by Category: Value 2024-2029
• Table 112 Forecast Sales of Toothbrushes by Category: % Value Growth 2024-2029

SKIN CARE IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Skin care boom driven by routine-building and ingredient-led innovation
• Competition intensifies as D2C brands gain significant traction
• E-commerce emerging as a core channel, driving access, discovery, and adoption

PROSPECTS AND OPPORTUNITIES

• Tier 2 and 3 cities to power the next wave of growth in skin care
• Dermocosmetics to drive premiumisation amid rising skin sensitivities and ingredient awareness
• Local skin care brands to focus on outer beauty and inner calm

CATEGORY DATA

• Table 113 Sales of Skin Care by Category: Value 2019-2024
• Table 114 Sales of Skin Care by Category: % Value Growth 2019-2024
• Table 115 NBO Company Shares of Skin Care: % Value 2020-2024
• Table 116 LBN Brand Shares of Skin Care: % Value 2021-2024
• Table 117 LBN Brand Shares of Basic Moisturisers: % Value 2021-2024
• Table 118 LBN Brand Shares of Anti-agers: % Value 2021-2024
• Table 119 LBN Brand Shares of Firming Body Care: % Value 2021-2024
• Table 120 LBN Brand Shares of General Purpose Body Care: % Value 2021-2024
• Table 121 LBN Brand Shares of Premium Skin Care: % Value 2021-2024
• Table 122 Forecast Sales of Skin Care by Category: Value 2024-2029
• Table 123 Forecast Sales of Skin Care by Category: % Value Growth 2024-2029

SUN CARE IN INDIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Sun care sees strong growth as awareness rises and temperatures soar
• Competition intensifies as D2C brands reshape the sun care landscape
• E-commerce gains momentum as sun care shoppers go digital

PROSPECTS AND OPPORTUNITIES

• Hybrid formats and skin care-enhanced sun protection set to drive future growth
• Men expected to drive the next wave of growth in India's sun care market
• Innovation to drive new consumer interest in sun care

CATEGORY DATA

• Table 124 Sales of Sun Care by Category: Value 2019-2024
• Table 125 Sales of Sun Care by Category: % Value Growth 2019-2024
• Table 126 NBO Company Shares of Sun Care: % Value 2020-2024
• Table 127 LBN Brand Shares of Sun Care: % Value 2021-2024
• Table 128 LBN Brand Shares of Premium Adult Sun Care: % Value 2021-2024
• Table 129 Forecast Sales of Sun Care by Category: Value 2024-2029
• Table 130 Forecast Sales of Sun Care by Category: % Value Growth 2024-2029