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市場調查報告書
商品編碼
1336671

全球營養補充劑市場 - 2023-2030

Global Nutritional Supplements Market - 2023-2030

出版日期: | 出版商: DataM Intelligence | 英文 190 Pages | 商品交期: 約2個工作天內

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簡介目錄

市場概況

全球營養補充劑市場在 2022 年達到 3655 億美元,預計到 2030 年將達到 5954 億美元,2023-2030 年預測期間年複合成長率為 6.2%。對天然和植物補充劑的需求不斷成長是營養補充劑市場的一個重要趨勢。客戶正在尋找含有健康環保成分的產品。例如,人們越來越接受來自藻類等來源的純素 omega-3 補充劑。

由於健康意識的提高和積極主動的保健方法,營養補充劑市場正在經歷大幅成長。消費者正在尋求維生素、礦物質、草藥補充劑和特色產品來支持他們的健康目標並填補潛在的營養缺口。對預防性醫療保健和個性化飲食解決方案不斷成長的需求推動了市場的擴張,反映出營養對整體健康和生活品質日益重要。

營養補充劑中的葉黃素和鋅對健康有益。將 BETA-胡蘿蔔素與維生素補充劑和礦物質補充劑(例如維生素 C、E 和鋅)結合使用,可將黃斑部病變導致視力喪失的風險降低 27%。葉黃素攝入,尤其是通過飲食攝入,可以降低黃斑部病變的風險。每天服用 10 毫克葉黃素,連續 12 個月可能會改善黃斑部病變症狀。

市場動態

營養補充劑市場趨勢是由不斷成長的具有健康意識的消費者群體推動的

日益成長的健康意識消費者群體是營養補充劑市場的主要推動力。隨著人們對預防保健和整體健康意識的不斷提高,消費者正在積極尋求飲食解決方案來補充他們的生活方式。只要人們養成更健康的習慣,對維生素和礦物質產品等營養補充劑的需求就會激增。

人口老齡化的加劇以及保持活力和長壽的願望進一步推動了這一趨勢。此外,個性化和針對特定情況的補充劑的供應不斷擴大也推動了營養補充劑市場的發展。企業不斷創新以滿足個人需求,針對各種健康問題提供有針對性的解決方案,引起了消費者的強烈共鳴。

營養補充劑市場因電子商務和數位行銷的進步而蓬勃發展

電子商務行業和數位行銷策略極大地推動了營養補充劑行業的發展。由於網路購物的興起和產品比較的便捷性,消費者開始享受在家中舒適地線上獲取補充劑的便利。電子商務可以擴大覆蓋範圍,消除地理限制並允許企業進入新市場。

此外,影響力行銷、社交媒體促銷和有用內容等數位行銷策略對於吸引客戶和培養品牌忠誠度至關重要。隨著線上環境的不斷變化,營養補充劑市場受益於技術和行銷之間的協同作用,提供流暢的購買體驗並推動市場成長。

競爭壓力和監管障礙影響全球營養補充劑市場

全球營養補充劑市場的主要限制是競爭飽和和監管挑戰。營養補充劑市場佔有率在眾多參與者之間高度分散,導致競爭激烈,這可能會限制個別公司的成長前景。此外,市場面臨嚴格的監管審查和不同地區不同的標準,這給製造商確保合規性和一致的品質帶來了障礙。

此外,營養補充劑市場規模容易受到經濟波動和消費者支出模式的影響,從而影響不確定時期對優質產品的需求。市場參與者還面臨原料成本上漲的問題,影響利潤率。應對這些挑戰需要戰略創新、遵守法規並有效傳達補充劑的好處,以維持這個充滿活力和不斷發展的行業的成長。

COVID-19 影響分析

COVID-19 分析包括新冠疫情前情景、新冠疫情情景和新冠疫情后情景以及定價動態(包括與新冠疫情前情景相比的大流行期間和大流行後的價格變化)、供需譜(需求和供應變化)供應由於貿易限制、封鎖和後續問題)、政府舉措(政府機構振興市場、部門或行業的舉措)和製造商戰略舉措(此處將介紹製造商為緩解新冠疫情問題所做的努力)。

目錄

第 1 章:方法和範圍

  • 研究方法論
  • 報告的研究目的和範圍

第 2 章:市場定義和概述

第 3 章:執行摘要

  • 市場片段(按產品類型)
  • 市場片段(按形式)
  • 市場片段(按年齡段)
  • 市場摘要(按配銷通路)
  • 市場摘要(按地區)

第 4 章:市場動態

  • 影響因素
    • 動力
      • 營養補充劑市場趨勢是由不斷成長的具有健康意識的消費者群體推動的
      • 營養補充劑市場因電子商務和數位行銷的進步而蓬勃發展
    • 限制
      • 競爭壓力和監管障礙影響全球營養補充劑市場
    • 機會
    • 影響分析

第 5 章:行業分析

  • 波特五力分析
  • 供應鏈分析
  • 定價分析
  • 監管分析

第 6 章:COVID-19 分析

  • COVID-19 分析
    • 新冠疫情爆發前的情景
    • 新冠疫情期間的情景
    • 新冠疫情后的情景
  • COVID-19 期間的定價動態
  • 供需譜
  • 疫情期間政府與市場相關的舉措
  • 製造商的戰略舉措
  • 結論

第 7 章:按產品類型

  • 膳食補充劑
  • 運動補品
  • 美容補品
  • 其他

第 8 章:按形式

  • 膠囊
  • 粉末
  • 藥片
  • 液體
  • 其他

第 9 章:按年齡層

  • 孩子們
  • 成年人
  • 老年科

第 10 章:按配銷通路

  • 超市/大賣場
  • 藥房和藥店
  • 專賣店
  • 網路商店
  • 其他

第 11 章:按地區

  • 北美
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 義大利
    • 西班牙
    • 歐洲其他地區
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美洲其他地區
  • 亞太
    • 中國
    • 印度
    • 日本
    • 澳大利亞
    • 亞太其他地區
  • 中東和非洲

第 12 章:競爭格局

  • 競爭場景
  • 市場定位/佔有率分析
  • 併購分析

第 13 章:公司簡介

  • Abbott Nutrition
    • 公司簡介
    • 產品組合和描述
    • 財務概覽
    • 主要進展
  • Amway
  • Nestle
  • Glanbia Plc
  • Herbalife International of America
  • Archer Daniels Midland
  • PepsiCo
  • Nature's Bounty Co.
  • DuPont
  • American Health, Inc.

第 14 章:附錄

簡介目錄
Product Code: FB6678

Market Overview

Global Nutritional Supplements Market reached US$ 365.5 billion in 2022 and is expected to reach US$ 595.4 billion by 2030 growing with a CAGR of 6.2% during the forecast period 2023-2030. The rising demand for natural and plant-based supplements is one significant trend in the nutritional supplements market. Customers are looking for products with healthy and environmentally friendly components. For instance the growing acceptance of vegan omega-3 supplements derived from sources like algae.

The nutritional supplements market is experiencing substantial growth due to rising health consciousness and a proactive approach to well-being. Consumers are seeking vitamins, minerals, herbal supplements, and specialty products to support their health goals and fill potential nutrient gaps. The market's expansion is fueled by the growing demand for preventive healthcare and personalized dietary solutions, reflecting the increasing significance of nutrition in overall health and quality of life.

Lutein and zinc in nutritional supplements offer health benefits. Combining beta-carotene with vitamin supplements and mineral supplements, such as vitamins C, E, and zinc reduces the risk of visual loss from macular degeneration by 27%. Lutein intake, especially through diet, lowers macular degeneration risk. Taking 10 mg of lutein daily for 12 months may improve macular degeneration symptoms.

Market Dynamics

Nutritional Supplements Market Trend is Driven by Growing Health-Conscious Consumer Base

The increasing health-conscious consumer base is a major driver of the nutritional supplements market. With rising awareness of preventive healthcare and overall well-being, consumers are actively seeking dietary solutions to complement their lifestyles. As long as people adopt healthier habits, the demand for nutritional supplements, such as vitamin and mineral products, has surged.

This trend is further fueled by the growing aging population and the desire to maintain vitality and longevity. Moreover, the nutritional supplements market is also driven by the expanding availability of personalized and condition-specific supplements. Companies are innovating to cater to individual needs, offering targeted solutions for various health concerns, which resonate strongly with consumers.

Nutritional Supplements Market Thrives on E-Commerce and Digital Marketing Advancements

The e-commerce industry and digital marketing strategies have greatly advanced the nutritional supplement industry. Due to the rise of internet shopping and the ease of product comparison, consumers are embracing the convenience of obtaining supplements online from the comfort of their homes. E-commerce enables a greater reach, removing geographical restrictions and allowing businesses to enter new markets.

Additionally, digital marketing strategies like influencer marketing, social media promotions, and useful content are essential for attracting customers and fostering brand loyalty. The nutritional supplements market benefits from the synergy between technology and marketing as the online environment continues to change, offering a smooth purchasing experience and driving market growth.

Competitive Pressure and Regulatory Hurdles Impact the Global Nutritional Supplements Market

the key restraints of the global nutritional supplements market are competition saturation and regulatory challenges. Nutritional supplements market share is highly distributed among numerous players, leading to intense competition, which can limit the growth prospects for individual companies. Additionally, the market faces stringent regulatory scrutiny and varying standards across different regions, posing hurdles for manufacturers to ensure compliance and consistent quality.

Moreover, the nutritional supplements market size is susceptible to economic fluctuations and consumer spending patterns, impacting the demand for premium products during uncertain times. Market players also encounter rising raw material costs, affecting profit margins. Addressing these challenges requires strategic innovation, adhering to regulations, and effectively communicating the benefits of supplements to sustain growth in this dynamic and evolving industry.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global nutritional supplements market is segmented based on product type, form, age group, distribution channel, and by region.

Rising Fitness Enthusiasm Boosts Demand for Sports Supplements in the Nutrition Market

The global nutritional supplements market has been segmented by type into dietary supplements, sports supplements, beauty supplements, and others.

Sports supplements are products designed for athletes and fitness lovers. They include protein supplements, amino acids, creatine, multivitamins, and more. These supplements has offers vitamins and minerals to help with muscle growth and performance during workouts. In the nutritional supplements market, Sports Supplements have a market share of about 20%.

This segment is becoming more popular as more people focus on staying fit and active. The demand for Sports Supplements is growing because fitness-conscious individuals are looking for ways to support their workouts and recover faster. As a result, the overall size of the nutritional supplements market for sports products is increasing steadily.

Geographical Analysis

Health Consciousness Propels Asia-Pacific's Nutritional Supplements Market Growth

By region, the nutritional supplements market is segmented into North America, South America, Europe, Asia-Pacific, Middle-east, and Africa.

Due to rising health cognizance among individuals, the nutritional supplements market size is increasing speedily in the Asia-Pacific region. currently, Asia-Pacific regions hold a 35% market share in the global nutritional supplements market. The demand for herbal supplements, sports supplements, protein dietary supplements, omega-3 dietary supplements, multivitamin dietary supplements, and antioxidant dietary supplements is growing as consumers are searching to improve their dietary fitness.

Due to urbanization, accelerated disposable earnings, and changing dietary behavior and present-day lifestyles, the nutritional supplement enterprises inside the Asia-Pacific region are expanding considerably. The nutritional supplements market share is significantly increasing because of a sizable and varied consumer base. A broad variety of items are now simple to get because of developments in e-commerce and digital marketing, which have increased market penetration and fueled the sector's growth.

Competitive Landscape

The major global players in the market include: Abbott Nutrition, Amway, Nestle, Glanbia Plc, Herbalife International of America, Archer Daniels Midland, PepsiCo, Nature's Bounty Co., DuPont, and American Health, Inc.

Why Purchase the Report?

  • To visualize the global nutritional supplements market segmentation based on product type, form, age group, distribution channel, and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities in the market by analyzing trends and co-development.
  • Excel data sheet with numerous data points of nutritional supplements market-level with all segments.
  • The PDF report consists of a cogently put-together market analysis after exhaustive qualitative interviews and an in-depth market study.
  • Product mapping is available as Excel consists of key products of all the major market players.

The global nutritional supplements market report would provide approximately 69 tables, 71 figures, and 190 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Market Definition and Overview

3. Executive Summary

  • 3.1. Market Snippet, by Product Type
  • 3.2. Market Snippet, by Form
  • 3.3. Market Snippet, by Age Group
  • 3.4. Market Snippet, by Distribution Channel
  • 3.5. Market Snippet, by Region

4. Market Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Nutritional Supplements Market Trend is Driven by Growing Health-Conscious Consumer Base
      • 4.1.1.2. Nutritional Supplements Market Thrives on E-Commerce and Digital Marketing Advancements
    • 4.1.2. Restraints
      • 4.1.2.1. Competitive Pressure and Regulatory Hurdles Impact the Global Nutritional Supplements Market
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID
    • 6.1.2. Scenario During COVID
    • 6.1.3. Scenario Post COVID
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During the Pandemic
  • 6.5. Manufacturer's Strategic Initiatives
  • 6.6. Conclusion

7. By Product Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 7.1.2. Market Attractiveness Index, By Product Type
  • 7.2. Dietary Supplements*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Sports Supplements
  • 7.4. Beauty Supplements
  • 7.5. Others

8. By Form

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 8.1.2. Market Attractiveness Index, By Form
  • 8.2. Capsule*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Powder
  • 8.4. Tablet
  • 8.5. Liquid
  • 8.6. Others

9. By Age Group

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 9.1.2. Market Attractiveness Index, By Age Group
  • 9.2. Kids*
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Adults
  • 9.4. Geriatric

10. By Distribution Channel

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.1.2. Market Attractiveness Index, By Distribution Channel
  • 10.2. Supermarkets/Hypermarkets*
    • 10.2.1. Introduction
    • 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 10.3. Pharmacy and Drug Stores
  • 10.4. Specialty Stores
  • 10.5. Online Stores
  • 10.6. Others

11. By Region

  • 11.1. Introduction
    • 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 11.1.2. Market Attractiveness Index, By Region
  • 11.2. North America*
    • 11.2.1. Introduction
    • 11.2.2. Key Region-Specific Dynamics
    • 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.2.7.1. The U.S.
      • 11.2.7.2. Canada
      • 11.2.7.3. Mexico
  • 11.3. Europe
    • 11.3.1. Introduction
    • 11.3.2. Key Region-Specific Dynamics
    • 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.3.7.1. Germany
      • 11.3.7.2. The U.K.
      • 11.3.7.3. France
      • 11.3.7.4. Italy
      • 11.3.7.5. Spain
      • 11.3.7.6. Rest of Europe
  • 11.4. South America
    • 11.4.1. Introduction
    • 11.4.2. Key Region-Specific Dynamics
    • 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.4.7.1. Brazil
      • 11.4.7.2. Argentina
      • 11.4.7.3. Rest of South America
  • 11.5. Asia-Pacific
    • 11.5.1. Introduction
    • 11.5.2. Key Region-Specific Dynamics
    • 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.5.7.1. China
      • 11.5.7.2. India
      • 11.5.7.3. Japan
      • 11.5.7.4. Australia
      • 11.5.7.5. Rest of Asia-Pacific
  • 11.6. Middle East and Africa
    • 11.6.1. Introduction
    • 11.6.2. Key Region-Specific Dynamics
    • 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

12. Competitive Landscape

  • 12.1. Competitive Scenario
  • 12.2. Market Positioning/Share Analysis
  • 12.3. Mergers and Acquisitions Analysis

13. Company Profiles

  • 13.1. Abbott Nutrition
    • 13.1.1. Company Overview
    • 13.1.2. Product Portfolio and Description
    • 13.1.3. Financial Overview
    • 13.1.4. Key Developments
  • 13.2. Amway
  • 13.3. Nestle
  • 13.4. Glanbia Plc
  • 13.5. Herbalife International of America
  • 13.6. Archer Daniels Midland
  • 13.7. PepsiCo
  • 13.8. Nature's Bounty Co.
  • 13.9. DuPont
  • 13.10. American Health, Inc.

LIST NOT EXHAUSTIVE

14. Appendix

  • 14.1. About Us and Services
  • 14.2. Contact Us