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市場調查報告書
商品編碼
1304474
全球益生菌飲料市場 - 2023-2030Global Probiotic Drinks Market - 2023-2030 |
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2022年全球益生菌飲料市場規模為123億美元,預計到2030年將達到203億美元。在2023-2030年的預測期內,該市場的複合年成長率為6.5%。
益生菌飲料通常通過將各種益生菌成分(如牛奶、水或植物替代品)與特定菌株或酵母發酵製成。發酵過程使有益微生物在飲料中繁殖和生長。它們有助於恢復和維持腸道細菌的健康平衡,支持消化和營養吸收,增強免疫系統,促進整體腸道健康。
某些益生菌菌株還具有特殊功效,如緩解乳糖不耐受症狀或預防抗生素相關性腹瀉。消費者正在擴大尋找能夠提供基本水合作用以外的健康益處的功能性飲料。一些保存期限長的益生菌可在室溫下保持其活力和有效性,無需冷藏,這促進了其市場成長。
益生菌飲料可以幫助恢復腸道細菌的平衡,改善腸道功能,包括幫助營養物質的消化和吸收。腸道微生物群的失衡,如有害菌過度生長或有益菌減少,可導致胃酸和消化不良等消化問題。 20-30%的印度人患有胃食道逆流症狀。同樣,估計每5個美國成年人中就有1人患有胃食道逆流病。益生菌補充劑含有活的培養物,可以在腸道內定植,幫助恢復微生物群的平衡。因此,越來越多的人遇到胃酸和消化不良問題,這確實促進了益生菌飲料市場的成長。
菌株功效的多樣性可能導致消費者產生混淆。不同的益生菌株具有不同的特性、作用機制和健康益處。然而,消費者可能並不十分了解這些差異,並可能難以理解哪些菌株最適合其特定的健康問題。這種不明確性會阻礙消費者做出自信的購買決定,甚至可能導致對益生菌飲料的有效性產生懷疑。因此,益生菌菌株功效的差異性確實會制約益生菌飲料市場的成長。
COVID-19影響分析包括COVID前情景、COVID情景和COVID後情景,以及價格動態(包括大流行期間和之後的價格變化,並與COVID前情景進行比較)、供求關係(由於貿易限制、封鎖和後續問題導致的供求變化)、政府計劃(政府機構為振興市場、行業或產業而採取的計劃)和製造商戰略計劃(製造商為緩解COVID問題而採取的措施)。
The Global Probiotic Drinks Market US$ 12.3 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 20.3 billion by 2030. The market is growing at a CAGR of 6.5% during the forecast period 2023-2030.
Probiotic drinks are typically made by fermenting various probiotic ingredients, such as milk, water, or plant-based alternatives, with specific strains of bacteria or yeast. The fermentation process allows the beneficial microorganisms to multiply and thrive in the beverage. They can help restore and maintain a healthy balance of gut bacteria, support digestion and nutrient absorption, strengthen the immune system, and promote overall gut health.
Some strains of probiotics may also have specific benefits, such as alleviating symptoms of lactose intolerance or preventing antibiotic-associated diarrhea. Consumers are increasingly looking for functional beverages that offer health benefits beyond basic hydration. Probiotic drinks fit this category perfectly and boost the probiotic drinks market growth. are some shelf-stable probiotics which can maintain their viability and effectiveness at room temperature without the need for refrigeration which boosts their market growth.
Probiotic drinks can help restore the balance of gut bacteria and improve gut function, including aiding in the digestion and absorption of nutrients. Imbalances in the gut microbiota, such as an overgrowth of harmful bacteria or a reduction in beneficial bacteria, can contribute to digestive issues like acidity and indigestion. 20-30% of the Indian population suffer from GERD symptoms. Likewise, an estimated 1 in every 5 American adults suffers from GERD. Probiotic supplements contain live cultures that can colonize the gut and help restore the balance of the microbiota. Hence, the increasing number of people experiencing acidity and indigestion issues has indeed contributed to the growth of the probiotic drinks market.
The variability in strain efficacy can lead to confusion among consumers. Different probiotic strains have distinct properties, mechanisms of action, and health benefits. However, consumers may not be well-informed about these differences and may struggle to understand which strains are most suitable for their specific health concerns. This lack of clarity can deter consumers from making confident purchasing decisions and may even lead to skepticism about the effectiveness of probiotic drinks. Hence, the variability in strain efficacy of probiotics can indeed be a restraint for the market growth of probiotic drinks.
The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
The global probiotic drinks market is segmented based on product type, flavor, distribution channel, and region.
In 2022, based on product, dairy-based probiotic drinks segment held the highest share in the probiotic drinks market. Dairy-based products, such as yogurt and kefir, have a long history of being associated with probiotics. These products have been consumed for centuries in various cultures, and their probiotic properties are well-known. Dairy-based probiotic drinks often contain specific strains of bacteria that are well-studied and have documented health benefits. Some strains, like Lactobacillus acidophilus and Bifidobacterium lactis, have been extensively researched for their potential positive effects on gut health. Hence, the probiotic strains in dairy-based probiotic drinks have led to the highest share in the probiotic drinks market.
There has been a growing awareness among consumers in North America about the potential health benefits of probiotics. This increased awareness has led to a higher demand for probiotic products, including probiotic drinks. For instance, by May 2020, about 22% of Americans use some form of probiotic. North America has experienced a surge in health and wellness consciousness in recent years. Probiotic drinks, with their potential digestive and gut health benefits, align well with these trends, driving consumer interest and demand. Hence, the health and wellness trends are driving the market growth of the probiotic drinks market.
The major global players in the market include: GCMMF (Amul), Bio-K Plus International, Fonterra Co-op Group Ltd, Groupe Danone SA, Grupo Lala, Harmless Harvest, Lifeway, PepsiCo Inc. (Kevita Inc.), Arla Foods amba, and Yakult
The Global Probiotic Drinks Market Report Would Provide Approximately 61 Tables, 58 Figures and 102 pages.
LIST NOT EXHAUSTIVE