市場調查報告書
商品編碼
1314943
2023-2030 年全球野生動物園旅遊市場規模研究與預測(按類型、按群體、按預訂方式和地區分析Global Safari Tourism Market Size study & Forecast, by Type, by Group, by Booking Mode and Regional Analysis, 2023-2030 |
2022 年,全球野生動物園旅遊市場價值約為333.7 億美元,預計2023-2030 年的年複合成長率將超過5.60%。野生動物園旅遊包括前往自然棲息地(主要在非洲,也包括其他地區)觀察和體驗自然環境中的野生動物。它提供了一個目睹和欣賞各種野生動物的機會。野生動物園旅遊通常包括由導遊帶領的獵物探險、徒步探險,有時甚至在指定區域露營。除了接觸野生動物,野生動物園旅遊通常還包括文化互動、風景名勝和保護教育。它為自然愛好者和野生動物愛好者提供了獨特而身臨其境的體驗,使他們能夠與大自然親密接觸,支持當地社區,並為保護瀕危物種及其棲息地做出貢獻。此外,不斷成長的國際旅遊業和不斷提高的家庭可支配收入也是預期的市場驅動力。此外,在2023-2030 年的預測期內,不斷成長的城市化和日益成長的跨境連通性成為市場成長的機會。
根據世界旅遊組織(UNWTO)2022 年的數據,全球旅遊業經歷了國際遊客人數的下降,2020 年降至4.0689 億人次。然而,隨著2021 年遊客人數增至4.557 億人次,旅遊業逐漸復甦。值得注意的是,2022 年國際遊客人數大幅回升,達到約9.63 億人次。國際旅遊業的復甦對包括野生動物園旅遊在內的各行各業都產生了積極影響,因為越來越多的遊客在大自然的荒野中尋求獨特而身臨其境的體驗。根據2023年Statista的數據,2021年,在經合組織國家中,美國的調整後人均家庭可支配總收入最高,其次是盧森堡和澳大利亞。這種經濟繁榮為這些國家的個人提供了從事包括野生動物園旅遊在內的休閒活動的手段。有了更高的可自由支配收入,個人就有能力探索獨特的冒險體驗,例如野生動物探險,由於其獨特性和偏遠的地理位置,成本往往較高。然而,有限的跨境交通以及政治不穩定和安全問題可能會阻礙市場成長。
全球野生動物園旅遊市場研究涵蓋的主要地區包括亞太地區、北美洲、歐洲、拉丁美洲以及中東和非洲。中東和非洲地區因其多樣的野生動物、豐富的文化遺產和極具吸引力的野生動物園目的地而成為全球野生動物園旅遊市場的主導地區。該地區在基礎設施和旅遊設施方面的投資,以及政府的支持和行銷努力,進一步鞏固了其主導地位。毗鄰主要客源市場的地理位置和便利的旅行選擇也增強了該地區的吸引力。總體而言,中東和非洲地區提供了獨特而全面的野生動物園體驗,使其成為全球遊客的首選。由於幾個關鍵因素,亞太地區的野生動物園旅遊市場正在經歷快速成長。這些因素包括該地區多樣的野生動植物、可支配收入和中產階級人口的增加、旅遊基礎設施的改善以及政府的積極計劃。獨特的野生動物園目的地的存在以及人們對野生動物體驗日益成長的興趣吸引了來自國內和國際市場的遊客。該地區對行銷活動的重視以及與旅遊營運商的合作進一步增強了其吸引力。
本研究的目的是確定近年來不同細分市場和國家的市場規模,並預測未來幾年的市場價值。該報告旨在結合研究涉及國家的行業定性和定量方面。
報告還詳細介紹了決定市場未來成長的促進因素和挑戰等重要方面。此外,報告還涵蓋了微觀市場的潛在機會,供利益相關者投資,並詳細分析了主要企業的競爭格局和產品供應情況。
Global Safari Tourism Market is valued approximately at USD 33.37 billion in 2022 and is anticipated to grow with a CAGR of more than 5.60% over the forecast period 2023-2030. Safari tourism involves traveling to natural habitats, primarily in Africa but also in other regions, to observe and experience wildlife in their natural environment. It offers an opportunity to witness and appreciate the diverse range of wildlife species. Safari tours typically involve guided game drives, walking safaris and sometimes even camping in designated areas. Besides wildlife encounters, safari tourism often encompasses cultural interactions, scenic landscapes, and conservation education. It provides a unique and immersive experience for nature enthusiasts and wildlife lovers, allowing them to connect with nature, support local communities, and contribute to the preservation of endangered species and their habitats. Moreover, growing international tourism and rising household disposable income are anticipated market drivers. Furthermore, growing urbanization and increasing cross border connectivity emerged as the growth opportunities in the market during the forecast period of 2023-2030.
According to the World Tourism Organization (UNWTO) in 2022, the global tourism industry experienced a decline in international tourist arrivals, dropping to 406.89 million in 2020. However, there has been a gradual recovery, with numbers increasing to 455.7 million in 2021. Notably, 2022 witnessed a significant rebound, with a remarkable surge in international arrivals reaching approximately 963 million. This recovery in international tourism has positively impacted various sectors, including safari tourism, as more travelers seek out unique and immersive experiences in nature's wilderness. According to Statista in 2023, the United States had the highest gross adjusted per capita household disposable income among OECD countries in 2021, followed by Luxembourg and Australia. This economic prosperity provides individuals in these countries with the means to engage in leisure activities, including safari tourism. With higher discretionary income, individuals can afford to explore unique and adventurous experiences, such as wildlife safaris, which often come with higher costs due to their exclusive nature and remote locations. However, limited cross border accessibility and Political instability & security concerns may hamper the market growth.
The key regions considered for the Global Safari Tourism Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. The Middle East & Africa region is the dominant region in the global safari tourism market due to its diverse wildlife, rich cultural heritage, and attractive safari destinations. The region's investment in infrastructure and tourism facilities, along with government support and marketing efforts, has further fueled its dominance. Geographical proximity to key source markets and convenient travel options have also contributed to the region's appeal. Overall, the Middle East & Africa region offers a unique and well-rounded safari experience, making it a preferred choice for tourists worldwide. Asia Pacific region is experiencing rapid growth in the safari tourism market due to several key factors. These include the region's diverse wildlife, increasing disposable income and middle-class population, improved tourism infrastructure and proactive government initiatives. The presence of unique safari destinations and the growing interest in wildlife experiences have attracted tourists from both domestic and international markets. The region's focus on marketing campaigns and collaborations with tour operators has further enhanced its appeal.
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
List of tables and figures are dummy in nature, final lists may vary in the final deliverable
List of tables and figures are dummy in nature, final lists may vary in the final deliverable