全球非酒精即飲飲料市場研究報告 - 2024 年至 2032 年產業分析、規模、佔有率、成長、趨勢與預測

全球非酒精即飲飲料市場需求預計將從 2023 年的 9,428.9 億美元達到近 1,7,363.8 億美元的市場規模，2024-2032 年研究期間複合年成長率為 7.02%。

非酒精即飲 (RTD) 飲料是預包裝飲料，無需任何額外準備即可飲用。這些飲料不含酒精，可包括多種選擇，例如蘇打水、調味水、能量飲料、果汁以及運動茶或花草茶等功能性飲料。這些飲料為在旅途或休閒活動中尋求清爽可口飲料選擇的消費者提供了便利和多樣性。它們迎合廣泛的口味和偏好，為尋求無酒精或低酒精選擇的個人提供酒精飲料的替代品。

市場動態

消費者生活方式和偏好的變化，加上健康意識的增強和對酒精消費的擔憂，推動了對非酒精即飲飲料的需求，將其作為傳統酒精飲料的方便、健康的替代品。隨著消費者在各種場合尋求清爽可口的飲料選擇，消費非酒精即飲飲料的趨勢日益成長，這些飲料提供多種口味、成分和功能優勢，如補水、補充能量和營養強化。此外，行動消費和便利驅動的生活方式的日益普及，刺激了對攜帶式和單份非酒精即飲飲料形式的需求，以滿足忙碌的城市消費者和千禧世代的需求。此外，透過超市、便利商店和電子商務平台等各種分銷管道，非酒精即飲飲料的供應和可及性不斷增加，擴大了市場覆蓋範圍和滲透率。此外，創新的產品開發和行銷策略，例如產品多元化、高階化和品牌合作，可以提高消費者的參與和忠誠度，刺激市場成長和競爭。然而，消費者偏好轉向更健康的飲料選擇或監管變化可能會挑戰未來幾年的市場成長。

研究報告涵蓋波特五力模型、市場吸引力分析和價值鏈分析。這些工具有助於清晰地了解行業結構並評估全球範圍內的競爭吸引力。此外，這些工具還對全球非酒精即飲飲料市場的每個細分市場進行了包容性評估。非酒精即飲飲料產業的成長和趨勢為本研究提供了整體方法。

市場區隔

非酒精即飲飲料市場報告的這一部分提供了國家和地區層面細分市場的詳細資料，從而幫助策略師確定相應產品或服務的目標人群以及即將到來的機會。

按產品分類

• 碳酸軟性飲料
• 即飲茶和咖啡
• 功能性飲料
• 果汁
• 乳製品飲料
• 其他

按配銷通路

• 餐飲服務
• 零售（大賣場和超市、便利商店、百貨公司、網路商店、其他）

區域分析

本節涵蓋區域前景，重點介紹北美、歐洲、亞太地區、拉丁美洲以及中東和非洲非酒精即飲飲料市場當前和未來的需求。此外，該報告重點關注所有主要地區各個應用領域的需求、估計和預測。

該研究報告還涵蓋了市場主要參與者的全面概況以及對全球競爭格局的深入了解。非酒精即飲飲料市場的主要參與者包括百事可樂公司、雀巢公司、Keurig Dr. Pepper Inc.、可口可樂公司、達能公司、三得利飲料食品有限公司、朝日集團控股有限公司、紅牛GmbH、Monster BevCorp.、聯合利華PLC。本節包含競爭格局的整體視圖，包括各種策略發展，例如關鍵併購、未來產能、合作夥伴關係、財務概況、合作、新產品開發、新產品發布和其他發展。

如果您有任何客製化要求，請寫信給我們。我們的研究團隊可以根據您的需求提供客製化報告。

目錄

第1章：前言

• 報告說明
  • 客觀的
  • 目標受眾
  • 獨特的銷售主張 (USP) 和產品
• 研究範圍
• 研究方法論
  • 市場研究過程
  • 市場研究方法論

第 2 章：執行摘要

• 市場亮點
• 全球市場概況

第 3 章：非酒精即飲飲料 - 產業分析

• 簡介 - 市場動態
• 市場促進因素
• 市場限制
• 機會
• 產業動態
• 波特五力分析
• 市場吸引力分析
  • 按產品分類的市場吸引力分析
  • 按配銷通路分類的市場吸引力分析
  • 市場吸引力分析：按地區

第 4 章：價值鏈分析

• 價值鏈分析
• 原料分析
  • 原料清單
  • 原料廠商清單
  • 主要原物料價格走勢
• 潛在買家名單
• 行銷管道
  • 直效行銷
  • 間接行銷
  • 行銷通路發展趨勢

第 5 章：全球非酒精即飲飲料市場分析：按產品

• 概述（按產品）
• 歷史和預測數據
• 按產品分析
• 碳酸軟性飲料
• 即飲茶和咖啡
• 功能性飲料
• 果汁
• 乳製品飲料
• 其他

第 6 章：全球非酒精即飲飲料市場分析：按分銷管道

• 配銷通路概述
• 歷史和預測數據
• 按配銷通路分析
• 餐飲服務
• 零售（大賣場和超市、便利商店、百貨公司、網路商店、其他）

第 7 章：全球非酒精即飲飲料市場分析：依地理位置

• 區域展望
• 介紹
• 北美銷售分析
  • 概覽、歷史與預測資料銷售分析
  • 北美按細分市場銷售分析
  • 北美按國家銷售分析
  • 美國銷售分析
  • 加拿大銷售分析
  • 墨西哥銷售分析
• 歐洲銷售分析
  • 概覽、歷史與預測資料銷售分析
  • 歐洲按細分市場銷售分析
  • 歐洲按國家銷售分析
  • 英國銷售分析
  • 法國銷售分析
  • 德國銷售分析
  • 義大利銷售分析
  • 俄羅斯銷售分析
  • 歐洲其他地區銷售分析
• 亞太地區銷售分析
  • 概覽、歷史與預測資料銷售分析
  • 亞太地區按細分市場銷售分析
  • 亞太地區按國家銷售分析
  • 中國銷售分析
  • 印度銷售分析
  • 日本銷售分析
  • 韓國銷售分析
  • 澳洲銷售分析
  • 東南亞銷售分析
  • 亞太地區其他地區銷售分析
• 拉丁美洲銷售分析
  • 概覽、歷史與預測資料銷售分析
  • 拉丁美洲按細分市場銷售分析
  • 拉丁美洲按國家銷售分析
  • 巴西銷售分析
  • 阿根廷銷售分析
  • 秘魯銷售分析
  • 智利銷售分析
  • 拉丁美洲其他地區銷售分析
• 中東和非洲銷售分析
  • 概覽、歷史與預測資料銷售分析
  • 中東和非洲按細分市場銷售分析
  • 中東和非洲按國家銷售分析
  • 沙烏地阿拉伯銷售分析
  • 阿拉伯聯合大公國銷售分析
  • 以色列銷售分析
  • 南非銷售分析
  • 中東其他地區和非洲銷售分析

第 8 章：非酒精即飲飲料公司的競爭格局

• 非酒精即飲飲料市場競爭
• 夥伴關係/協作/協議
• 併購
• 新產品發布
• 其他發展

第 9 章：公司簡介

• 頂級公司市佔率分析
• 市場集中度
• PepsiCo Inc.
• 公司簡介
• 公司收入
• 產品
• 最近的發展
• Nestle SA
• 公司簡介
• 公司收入
• 產品
• 最近的發展
• Keurig Dr. Pepper Inc.
• 公司簡介
• 公司收入
• 產品
• 最近的發展
• The Coca-Cola Company
• 公司簡介
• 公司收入
• 產品
• 最近的發展
• Danone SA
• 公司簡介
• 公司收入
• 產品
• 最近的發展
• Suntory Beverage & Food Ltd.
• 公司簡介
• 公司收入
• 產品
• 最近的發展
• Asahi Group Holdings Ltd.
• 公司簡介
• 公司收入
• 產品
• 最近的發展
• Red Bull GmbH
• 公司簡介
• 公司收入
• 產品
• 最近的發展
• Monster BevCorp.
• 公司簡介
• 公司收入
• 產品
• 最近的發展
• Unilever PLC
• 公司簡介
• 公司收入
• 產品
• 最近的發展

註 - 在公司概況中，財務詳細資訊和最新發展視情況而定，或對私人公司而言可能不包括在內

The global demand for Non-alcoholic RTD Beverages Market is presumed to reach the market size of nearly USD 1736.38 Billion by 2032 from USD 942.89 Billion in 2023 with a CAGR of 7.02% under the study period 2024-2032.

Non-alcoholic ready-to-drink (RTD) beverages are pre-packaged drinks that are ready for consumption without the need for any additional preparation. These beverages are formulated without alcohol and can include various options such as sodas, flavored waters, energy drinks, fruit juices, and functional beverages like sports or herbal teas. These beverages offer convenience and variety to consumers seeking refreshing and flavorful drink options for on-the-go or leisure activities. They cater to a broad range of tastes & preferences, providing alternatives to alcoholic beverages for individuals looking for non-alcoholic or low-alcohol options.

MARKET DYNAMICS

Changing consumer lifestyles and preferences, coupled with growing health consciousness and concerns about alcohol consumption, drive the demand for non-alcoholic RTD beverages as convenient and healthier alternatives to traditional alcoholic beverages. As consumers seek refreshing and flavorful beverage options for various occasions, there is a growing trend towards consuming non-alcoholic RTD beverages that offer a wide range of flavors, ingredients, and functional benefits, such as hydration, energy boost, and nutritional fortification. Moreover, the rising popularity of on-the-go consumption and convenience-driven lifestyles fuels the demand for portable and single-serve non-alcoholic RTD beverage formats catering to busy urban consumers and millennials. Additionally, the increasing availability and accessibility of non-alcoholic RTD beverages through various distribution channels, including supermarkets, convenience stores, and e-commerce platforms, expand market reach and penetration. Furthermore, innovative product development and marketing strategies, such as product diversification, premiumization, and brand collaborations, drive consumer engagement and loyalty, stimulating market growth and competition. However, shifts in consumer preferences towards healthier beverage options or regulatory changes may challenge the market growth in the coming years.

The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of Non-alcoholic RTD Beverages. The growth and trends of Non-alcoholic RTD Beverages industry provide a holistic approach to this study.

MARKET SEGMENTATION

This section of the Non-alcoholic RTD Beverages market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Product

• Carbonated Soft Drinks
• RTD Tea & Coffee
• Functional Beverages
• Juices
• Dairy-based Beverages
• Others

By Distribution Channel

• Food Service
• Retail (Hypermarkets & Supermarkets, Convenience Stores, Department Stores, Online, Others)

REGIONAL ANALYSIS

This section covers the regional outlook, which accentuates current and future demand for the Non-alcoholic RTD Beverages market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Non-alcoholic RTD Beverages market include PepsiCo Inc., Nestle S.A., Keurig Dr. Pepper Inc., The Coca-Cola Company, Danone S.A., Suntory Beverage & Food Ltd., Asahi Group Holdings Ltd., Red Bull GmbH, Monster BevCorp., Unilever PLC. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.

TABLE OF CONTENTS

1. PREFACE

• 1.1. Report Description
  • 1.1.1 Objective
  • 1.1.2 Target Audience
  • 1.1.3 Unique Selling Proposition (USP) & offerings
• 1.2. Research Scope
• 1.3. Research Methodology
  • 1.3.1 Market Research Process
  • 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

• 2.1. Highlights of Market
• 2.2. Global Market Snapshot

3. NON-ALCOHOLIC RTD BEVERAGES - INDUSTRY ANALYSIS

• 3.1. Introduction - Market Dynamics
• 3.2. Market Drivers
• 3.3. Market Restraints
• 3.4. Opportunities
• 3.5. Industry Trends
• 3.6. Porter's Five Force Analysis
• 3.7. Market Attractiveness Analysis
  • 3.7.1 Market Attractiveness Analysis By Product
  • 3.7.2 Market Attractiveness Analysis By Distribution Channel
  • 3.7.3 Market Attractiveness Analysis By Region

4. VALUE CHAIN ANALYSIS

• 4.1. Value Chain Analysis
• 4.2. Raw Material Analysis
  • 4.2.1 List of Raw Materials
  • 4.2.2 Raw Material Manufactures List
  • 4.2.3 Price Trend of Key Raw Materials
• 4.3. List of Potential Buyers
• 4.4. Marketing Channel
  • 4.4.1 Direct Marketing
  • 4.4.2 Indirect Marketing
  • 4.4.3 Marketing Channel Development Trend

5. GLOBAL NON-ALCOHOLIC RTD BEVERAGES MARKET ANALYSIS BY PRODUCT

• 5.1. Overview By Product
• 5.2. Historical and Forecast Data
• 5.3. Analysis By Product
• 5.4. Carbonated Soft Drinks Historic and Forecast Sales By Regions
• 5.5. RTD Tea & Coffee Historic and Forecast Sales By Regions
• 5.6. Functional Beverages Historic and Forecast Sales By Regions
• 5.7. Juices Historic and Forecast Sales By Regions
• 5.8. Dairy-based Beverages Historic and Forecast Sales By Regions
• 5.9. Others Historic and Forecast Sales By Regions

6. GLOBAL NON-ALCOHOLIC RTD BEVERAGES MARKET ANALYSIS BY DISTRIBUTION CHANNEL

• 6.1. Overview By Distribution Channel
• 6.2. Historical and Forecast Data
• 6.3. Analysis By Distribution Channel
• 6.4. Food Service Historic and Forecast Sales By Regions
• 6.5. Retail (Hypermarkets & Supermarkets, Convenience Stores, Department Stores, Online, Others) Historic and Forecast Sales By Regions

7. GLOBAL NON-ALCOHOLIC RTD BEVERAGES MARKET ANALYSIS BY GEOGRAPHY

• 7.1. Regional Outlook
• 7.2. Introduction
• 7.3. North America Sales Analysis
  • 7.3.1 Overview, Historic and Forecast Data Sales Analysis
  • 7.3.2 North America By Segment Sales Analysis
  • 7.3.3 North America By Country Sales Analysis
  • 7.3.4 United States Sales Analysis
  • 7.3.5 Canada Sales Analysis
  • 7.3.6 Mexico Sales Analysis
• 7.4. Europe Sales Analysis
  • 7.4.1 Overview, Historic and Forecast Data Sales Analysis
  • 7.4.2 Europe By Segment Sales Analysis
  • 7.4.3 Europe By Country Sales Analysis
  • 7.4.4 United Kingdom Sales Analysis
  • 7.4.5 France Sales Analysis
  • 7.4.6 Germany Sales Analysis
  • 7.4.7 Italy Sales Analysis
  • 7.4.8 Russia Sales Analysis
  • 7.4.9 Rest Of Europe Sales Analysis
• 7.5. Asia Pacific Sales Analysis
  • 7.5.1 Overview, Historic and Forecast Data Sales Analysis
  • 7.5.2 Asia Pacific By Segment Sales Analysis
  • 7.5.3 Asia Pacific By Country Sales Analysis
  • 7.5.4 China Sales Analysis
  • 7.5.5 India Sales Analysis
  • 7.5.6 Japan Sales Analysis
  • 7.5.7 South Korea Sales Analysis
  • 7.5.8 Australia Sales Analysis
  • 7.5.9 South East Asia Sales Analysis
  • 7.5.10 Rest Of Asia Pacific Sales Analysis
• 7.6. Latin America Sales Analysis
  • 7.6.1 Overview, Historic and Forecast Data Sales Analysis
  • 7.6.2 Latin America By Segment Sales Analysis
  • 7.6.3 Latin America By Country Sales Analysis
  • 7.6.4 Brazil Sales Analysis
  • 7.6.5 Argentina Sales Analysis
  • 7.6.6 Peru Sales Analysis
  • 7.6.7 Chile Sales Analysis
  • 7.6.8 Rest of Latin America Sales Analysis
• 7.7. Middle East & Africa Sales Analysis
  • 7.7.1 Overview, Historic and Forecast Data Sales Analysis
  • 7.7.2 Middle East & Africa By Segment Sales Analysis
  • 7.7.3 Middle East & Africa By Country Sales Analysis
  • 7.7.4 Saudi Arabia Sales Analysis
  • 7.7.5 UAE Sales Analysis
  • 7.7.6 Israel Sales Analysis
  • 7.7.7 South Africa Sales Analysis
  • 7.7.8 Rest Of Middle East And Africa Sales Analysis

8. COMPETITIVE LANDSCAPE OF THE NON-ALCOHOLIC RTD BEVERAGES COMPANIES

• 8.1. Non-alcoholic RTD Beverages Market Competition
• 8.2. Partnership/Collaboration/Agreement
• 8.3. Merger And Acquisitions
• 8.4. New Product Launch
• 8.5. Other Developments

9. COMPANY PROFILES OF NON-ALCOHOLIC RTD BEVERAGES INDUSTRY

• 9.1. Top Companies Market Share Analysis
• 9.2. Market Concentration Rate
• 9.3. PepsiCo Inc.
  • 9.3.1 Company Overview
  • 9.3.2 Company Revenue
  • 9.3.3 Products
  • 9.3.4 Recent Developments
• 9.4. Nestle S.A.
  • 9.4.1 Company Overview
  • 9.4.2 Company Revenue
  • 9.4.3 Products
  • 9.4.4 Recent Developments
• 9.5. Keurig Dr. Pepper Inc.
  • 9.5.1 Company Overview
  • 9.5.2 Company Revenue
  • 9.5.3 Products
  • 9.5.4 Recent Developments
• 9.6. The Coca-Cola Company
  • 9.6.1 Company Overview
  • 9.6.2 Company Revenue
  • 9.6.3 Products
  • 9.6.4 Recent Developments
• 9.7. Danone S.A.
  • 9.7.1 Company Overview
  • 9.7.2 Company Revenue
  • 9.7.3 Products
  • 9.7.4 Recent Developments
• 9.8. Suntory Beverage & Food Ltd.
  • 9.8.1 Company Overview
  • 9.8.2 Company Revenue
  • 9.8.3 Products
  • 9.8.4 Recent Developments
• 9.9. Asahi Group Holdings Ltd.
  • 9.9.1 Company Overview
  • 9.9.2 Company Revenue
  • 9.9.3 Products
  • 9.9.4 Recent Developments
• 9.10. Red Bull GmbH
  • 9.10.1 Company Overview
  • 9.10.2 Company Revenue
  • 9.10.3 Products
  • 9.10.4 Recent Developments
• 9.11. Monster BevCorp.
  • 9.11.1 Company Overview
  • 9.11.2 Company Revenue
  • 9.11.3 Products
  • 9.11.4 Recent Developments
• 9.12. Unilever PLC
  • 9.12.1 Company Overview
  • 9.12.2 Company Revenue
  • 9.12.3 Products
  • 9.12.4 Recent Developments

Note - In company profiling, financial details and recent developments are subject to availability or might not be covered in the case of private companies

LIST OF TABLES

• Market Snapshot
• Drivers: Impact Analysis
• Restraints: Impact Analysis
• List of Raw Material
• List of Raw Material Manufactures
• Analysis By Product (USD MN)
• Carbonated Soft Drinks Market Sales By Geography (USD MN)
• RTD Tea & Coffee Market Sales By Geography (USD MN)
• Functional Beverages Market Sales By Geography (USD MN)
• Juices Market Sales By Geography (USD MN)
• Dairy-based Beverages Market Sales By Geography (USD MN)
• Others Market Sales By Geography (USD MN)
• Analysis By Distribution Channel (USD MN)
• Food Service Market Sales By Geography (USD MN)
• Retail (Hypermarkets & Supermarkets, Convenience Stores, Department Stores, Online, Others) Market Sales By Geography (USD MN)
• Global Non-alcoholic RTD Beverages Market Sales By Geography (USD MN)
• North America Market Analysis (USD MN)
• United States Market Analysis (USD MN)
• Canada Market Analysis (USD MN)
• Mexico Market Analysis (USD MN)
• Europe Market Analysis (USD MN)
• Europe Market Estimate By Country (USD MN)
• United Kingdom Market Analysis (USD MN)
• France Market Analysis (USD MN)
• Germany Market Analysis (USD MN)
• Italy Market Analysis (USD MN)
• Russia Market Analysis (USD MN)
• Spain Market Analysis (USD MN)
• Rest of Europe Market Analysis (USD MN)
• Asia Pacific Market Analysis (USD MN)
• China Market Analysis (USD MN)
• Japan Market Analysis (USD MN)
• India Market Analysis (USD MN)
• South Korea Market Analysis (USD MN)
• Australia Market Analysis (USD MN)
• South East Asia Market Analysis (USD MN)
• Rest of Asia Pacific Market Analysis (USD MN)
• Latin America Market Analysis (USD MN)
• Brazil Market Analysis (USD MN)
• Argentina Market Analysis (USD MN)
• Peru Market Analysis (USD MN)
• Chile Market Analysis (USD MN)
• Rest of Latin America Market Analysis (USD MN)
• Middle East & Africa Market Analysis (USD MN)
• Saudi Arabia Market Analysis (USD MN)
• UAE Market Analysis (USD MN)
• Israel Market Analysis (USD MN)
• South Africa Market Analysis (USD MN)
• Rest of Middle East and Africa Market Analysis (USD MN)
• Partnership/Collaboration/Agreement
• Mergers And Acquisition

LIST OF FIGURES

• Research Scope of Non-alcoholic RTD Beverages Report
• Market Research Process
• Market Research Methodology
• Global Non-alcoholic RTD Beverages Market Size, By Region (USD MN)
• Porters Five Forces Analysis
• Market Attractiveness Analysis By Product
• Market Attractiveness Analysis By Distribution Channel
• Market Attractiveness Analysis By Region
• Value Chain Analysis
• Global Market Analysis By Product (USD MN)
• Carbonated Soft Drinks Market Sales By Geography (USD MN)
• RTD Tea & Coffee Market Sales By Geography (USD MN)
• Functional Beverages Market Sales By Geography (USD MN)
• Juices Market Sales By Geography (USD MN)
• Dairy-based Beverages Market Sales By Geography (USD MN)
• Others Market Sales By Geography (USD MN)
• Global Market Analysis By Distribution Channel (USD MN)
• Food Service Market Sales By Geography (USD MN)
• Retail (Hypermarkets & Supermarkets, Convenience Stores, Department Stores, Online, Others) Market Sales By Geography (USD MN)
• Global Market Sales (USD MN)
• North America Market Sales (USD MN)
• Europe Market Sales (USD MN)
• Asia Pacific Market Sales (USD MN)
• Latin America Market Sales (USD MN)
• Middle East & Africa Market Sales (USD MN)
• Recent Development in Industry
• Top Company Market Share Analysis

Kindly note that the above listed are the basic tables and figures of the report and are not limited to the TOC.