全球營養保健品包裝市場規模（依材料類型、包裝類型、產品類型、區域範圍和預測）

營養補充品包裝的市場規模與預測

2024 年膳食補充劑包裝市場規模價值為 36.6 億美元，預計到 2032 年將達到 53.2 億美元，2026 年至 2032 年的複合年成長率為 4.80%。

膳食補充劑包裝是指用於封裝和保護膳食補充劑的容器、材料和設計。膳食補充劑是一種模糊食品與藥品界限的產品，其健康益處超越了基本營養。

含有維生素、礦物質、抗氧化劑和益生菌等敏感成分的膳食補充劑經過包裝，盡量減少暴露在光、濕氣和空氣中，以保持其效力和效果。

膳食補充劑需要採用包括微生物屏障和防篡改功能的包裝解決方案來防止微生物、毒素和異物的污染。

膳食補充劑包裝必須採用適當的設計和印刷技術，以確保準確的標籤和消費者安全，並符合有關標籤、成分清單、健康聲明和材料的監管要求。

膳食補充劑包裝對於吸引消費者、傳達產品訊息以及透過最佳化的設計、圖形和品牌使您的產品與競爭對手區分開來至關重要。

包裝材料中加入抗菌塗層、去氧劑和吸濕劑等功能元素，以提高產品穩定性、延長保存期限並提高整體產品品質。

全球膳食補充品包裝市場動態

影響全球膳食補充劑包裝市場的關鍵市場動態是：

關鍵市場促進因素

膳食補充劑需求不斷成長：消費者對健康保健產品的認知和偏好不斷提升，推動了膳食補充劑的需求。膳食補充劑包裝在維護這些產品的完整性和功效方面發揮著至關重要的作用，從而支持了市場的成長。

品牌差異化與行銷：營養保健品公司將包裝視為品牌差異化與行銷的策略工具。醒目的包裝設計、精美的圖形和創新的包裝形式有助於公司在貨架上脫穎而出，傳達產品優勢，吸引消費者注意力，並推動銷售和市場佔有率。

永續性受到關注：人們對環境問題和永續性的日益關注，推動了營養保健品產業對環保包裝解決方案的需求。可回收、生物分解性和可堆肥等永續包裝材料越來越受到消費者的青睞，推動了該領域的市場成長。

電商通路的擴張：膳食補充劑電商管道的快速擴張，推動了對線上零售最佳化的包裝解決方案的需求。保護性包裝、防篡改功能和永續包裝對於確保產品完整性和消費者在線購物的信任至關重要，從而推動了該領域的市場成長。

消費者的便利性和便攜性：消費者越來越希望營養補充劑採用便捷、便攜的包裝形式，以適應他們忙碌的生活方式。單份小袋、條狀包裝和可重複密封小袋等包裝解決方案提供了便利性、份量控制和隨時隨地消費的選擇，從而推動了市場的成長。

主要問題

包裝材料高成本：專業包裝材料和技術的高成本會影響營養保健品公司的利潤率。那些提供增強阻隔性、永續性和創新設計的包裝解決方案通常價格不菲，這增加了整體生產成本，並進一步阻礙了營養保健品包裝的普及。

缺乏產品教育：消費者對膳食補充品及其包裝的認知和教育會影響市場需求。對膳食補充劑益處以及包裝對產品完整性的重要性缺乏了解和錯誤訊息，可能會阻礙市場成長。

複雜的供應鏈：營養保健品公司通常從多個供應商購買原料，導致包裝材料供應鏈複雜。確保整個供應鏈中包裝材料的品質、安全性和可追溯性可能極具挑戰性，尤其對於在全球市​​場營運的公司。

嚴格的監管要求：遵守有關包裝材料、標籤和健康聲明的嚴格監管要求，對膳食補充劑公司而言是一項重大挑戰。滿足這些要求可能會增加包裝流程的複雜性和成本，並限制某些包裝材料和形式的使用。

主要趨勢

智慧包裝：2D碼、NFC（近距離場通訊）和 RFID（無線射頻識別）標籤等智慧包裝技術的整合，使消費者能夠獲取更多資訊、追蹤產品真偽、監控產品新鮮度和使用情況。智慧包裝解決方案能夠提升消費者參與度，改善產品可追溯性，並為製造商提供寶貴的數據洞察。

防篡改包裝：隨著人們對產品安全性和真實性的日益關注，營養保健品公司正在投資防篡改包裝解決方案，以防止仿冒品和產品篡改。密封條、封條帶和收縮包裝等防篡改功能可以直覺地顯示產品的完整性，讓消費者放心，產品安全無虞。

數位化和可追溯性：包裝流程的數位化和可追溯性系統的實施將實現供應鏈端到端的可視性和透明度。區塊鏈技術正擴大被用於安全地記錄和追蹤產品資訊，從原料採購到最終產品的分銷，確保產品的真實性並符合監管要求，這在營養保健品包裝市場正處於進步的道路上。

永續包裝：營養保健品產業對環保包裝解決方案的需求日益成長。越來越多的企業採用永續包裝材料，例如可回收、生物分解性和可堆肥材料，以減少對環境的影響，並滿足消費者對環保產品的偏好，從而推動市場發展。

目錄

第1章 引言

• 市場定義
• 市場區隔
• 調查方法

第2章執行摘要

• 主要發現
• 市場概覽
• 市場亮點

第3章市場概述

• 市場規模和成長潛力
• 市場趨勢
• 市場促進因素
• 市場限制
• 市場機會
• 波特五力分析

第4章。膳食補充劑包裝市場按材料類型

• 塑膠
• 玻璃
• 金屬

5. 膳食補充劑包裝市場（依包裝類型）

• 瓶子
• 小袋
• 泡殼包裝
• 小袋
• 容器
• 安瓿瓶與管瓶

第6章。膳食補充品包裝市場（依產品類型）

• 營養補充品
• 機能性食品
• 能量飲料
• 運動營養
• 草藥和植物萃取物

第7章區域分析

• 北美洲
• 美國
• 加拿大
• 墨西哥
• 歐洲
• 英國
• 德國
• 法國
• 義大利
• 亞太地區
• 中國
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中東和非洲
• 南非
• 沙烏地阿拉伯
• 阿拉伯聯合大公國

第8章市場動態

• 市場促進因素
• 市場限制
• 市場機會
• COVID-19 市場影響

第9章 競爭態勢

• 主要企業
• 市場佔有率分析

第10章 公司簡介

• Berry Global Inc.（美國）
• AptarGroup, Inc.（美國）
• Glenroy公司（美國）
• 康斯坦夏軟包裝集團（奧地利）
• 蒙迪集團（奧地利）
• 歐文斯-伊利諾伊公司（美國）
• MOD-PAC公司（美國）
• MJS包裝（美國）
• JohnsByrne公司（美國）
• Amgraph Packaging, Inc.（美國）
• Birchwood合約製造（美國）
• Syntegon包裝技術股份有限公司（德國）
• Comar包裝解決方案（美國）

第11章 市場展望與機會

• 新興技術
• 未來市場趨勢
• 投資機會

第12章 附錄

• 簡稱列表
• 來源和參考文獻

Nutraceutical Packaging Market Size And Forecast

Nutraceutical Packaging Market size was valued at USD 3.66 Billion in 2024 and is projected to reach USD 5.32 Billion by 2032, growing at a CAGR of 4.80% from 2026 to 2032.

Nutraceutical packaging refers to the containers, materials, and designs used to enclose and protect nutraceutical products. Nutraceuticals are products that blur the lines between food and medicine, offering health benefits beyond basic nutrition.

Nutraceuticals, containing sensitive ingredients like vitamins, minerals, antioxidants, and probiotics, are packaged to minimize exposure to light, moisture, or air to maintain their potency and effectiveness.

Nutraceutical products require protection from contamination by microorganisms, toxins, or foreign particles through packaging solutions that include microbial barriers and tamper-evident features.

Nutraceutical packaging must adhere to regulatory requirements for labeling, ingredient declarations, health claims, and materials, using appropriate designs and printing technologies for accurate labeling and consumer safety.

Nutraceutical packaging is crucial for attracting consumers, conveying product information, and distinguishing products from competitors through optimized design, graphics, and branding.

Incorporation of functional elements into packaging materials, such as antimicrobial coatings, oxygen scavengers, and moisture absorbers, to enhance product stability, extend shelf life, and improve overall product quality.

Global Nutraceutical Packaging Market Dynamics

The key market dynamics that are shaping the global Nutraceutical Packaging market include:

Key Market Drivers:

Growing Demand for Nutraceutical Products: The increasing consumer awareness and preference for health and wellness products are driving the demand for nutraceuticals. Nutraceutical packaging plays a crucial role in preserving the integrity and efficacy of these products, thereby supporting their market growth.

Brand Differentiation and Marketing: Nutraceutical companies are leveraging packaging as a strategic tool for brand differentiation and marketing. Eye-catching packaging designs, attractive graphics, and innovative packaging formats help companies stand out on the shelf, communicate product benefits, and attract consumer attention, driving sales and market share.

Increasing Focus on Sustainability: The growing awareness of environmental issues and sustainability concerns is driving demand for eco-friendly packaging solutions in the nutraceutical industry. Sustainable packaging materials such as recyclable, biodegradable, and compostable materials are gaining popularity among consumers, driving market growth in this segment.

Expansion of E-commerce Channels: The rapid growth of e-commerce channels for nutraceutical products is driving demand for packaging solutions optimized for online retail. Protective packaging materials, tamper-evident features, and sustainable packaging options are essential for ensuring product integrity and consumer trust in online purchases, driving market growth in this segment.

Consumer Convenience and Portability: Consumers are increasingly seeking convenient and portable packaging formats for nutraceutical products that fit their busy lifestyles. Packaging solutions such as single-dose sachets, stick packs, and resealable pouches offer convenience, portion control, and on-the-go consumption options, driving market growth.

Key Challenges:

High Cost of Packaging Materials: High costs associated with specialized packaging materials and technologies can impact profit margins for nutraceutical companies. Packaging solutions that offer enhanced barrier properties, sustainability features, and innovative designs often come at a premium, increasing overall production costs, which will further restrain the adoption of Nutraceutical Packaging.

Lack of Education Regarding Products: Consumer perception and education regarding nutraceutical products and their packaging can impact market demand. Misinformation or lack of understanding about the benefits of nutraceuticals or the importance of packaging for product integrity may hinder market growth.

Complex Supply Chain: Nutraceutical companies often source ingredients from multiple suppliers, leading to a complex supply chain for packaging materials. Ensuring the quality, safety, and traceability of packaging materials across the supply chain can be challenging, particularly for companies operating in global markets.

Stringent Regulatory Requirements: Compliance with stringent regulatory requirements for packaging materials, labeling, and health claims poses a significant challenge for nutraceutical companies. Meeting these requirements adds complexity and cost to the packaging process and may limit the use of certain packaging materials or formats.

Key Trends:

Smart Packaging: Integration of smart packaging technologies such as QR codes, NFC (Near Field Communication), and RFID (Radio-Frequency Identification) tags enables consumers to access additional product information, track product authenticity, and monitor product freshness and usage. Smart packaging solutions enhance consumer engagement, improve product traceability, and provide valuable data insights for manufacturers which provide lucrative opportunities for growth for the market.

Tamper-evident packaging: With increasing concerns about product safety and authenticity, nutraceutical companies are investing in tamper-evident packaging solutions to protect against counterfeit products and product tampering. Tamper-evident features such as seals, bands, and shrink wraps provide visual indicators of product integrity and reassure consumers of product safety.

Digitalization and Traceability: Digitalization of packaging processes and implementation of traceability systems enable end-to-end visibility and transparency in the supply chain. Blockchain technology is increasingly being utilized to securely record and track product information, from raw materials sourcing to final product distribution, ensuring product authenticity and compliance with regulatory requirements is tracing the path of progress for the Nutraceutical Packaging market.

Sustainable Packaging: There is a growing demand for eco-friendly packaging solutions in the nutraceutical industry. Companies are increasingly adopting sustainable packaging materials such as recyclable, biodegradable, and compostable materials to reduce environmental impact and meet consumer preferences for eco-conscious products, this is driving the market.

Global Nutraceutical Packaging Market Regional Analysis

Here is a more detailed regional analysis of the global Nutraceutical Packaging market:

North America:

North America stands as a significant market for Nutraceutical Packaging due to several key factors. Firstly, the region hosts a well-established nutraceutical industry, driven by factors like increasing consumer interest in health and wellness, preventive healthcare, and natural supplements.

Moreover, North American consumers' high health and wellness awareness drives demand for nutraceutical products, requiring innovative packaging solutions to promote health, longevity, and overall well-being.

North America is known for its stringent regulatory standards governing food and pharmaceutical products, including nutraceuticals. This regulatory environment ensures product safety, quality, and compliance with labeling requirements, driving the need for packaging solutions that meet these standards.

The region's preference for sustainable and convenient packaging solutions is another driving force. Consumers in North America increasingly favor eco-friendly packaging materials and formats that offer convenience and ease of use.

Europe:

Europe is another prominent market for Nutraceutical Packaging, fueled by increasing consumer interest in preventive healthcare, natural supplements, and functional foods. As consumers become more health-conscious, there's a growing demand for nutraceutical products, which in turn fuels the need for specialized packaging solutions to preserve product integrity and efficacy.

Furthermore, Europe boasts a mature nutraceutical market supported by a comprehensive regulatory framework. This regulatory environment ensures product safety, quality, and compliance with labeling requirements, which underscores the importance of reliable and compliant packaging solutions.

Europe's key markets for Nutraceutical Packaging include Germany, France, the UK, and Italy, with strong consumer bases and advanced infrastructures, focusing on personalized solutions and digitalization.

Asia Pacific:

Asia Pacific is emerging as a rapidly growing market for Nutraceutical Packaging, driven by factors such as rising disposable incomes, changing dietary habits, and increasing health consciousness among consumers.

Countries like China, India, Japan, and Australia are witnessing a surge in demand for nutraceutical products, driving the need for innovative packaging solutions.

The region offers immense growth potential for sustainable packaging materials, smart packaging technologies, and functional packaging solutions tailored to local preferences and regulatory requirements.

Global Nutraceutical Packaging Market: Segmentation Analysis

The Global Nutraceutical Packaging Market is Segmented based on Material Type, Packaging Type, Product Type, And Geography.

Nutraceutical Packaging Market, By Material Type

• Plastics
• Glass
• Metal

Based on Material Type, the market is bifurcated into Plastics, Glass, and Metal. Plastics is estimated to dominate the market. Plastic is generally the most affordable option compared to glass or metal. This makes it a preferable choice for manufacturers, especially for high-volume products. Plastics come in a wide variety of forms, including bottles, jars, pouches, blister packs, and more. This allows manufacturers to choose the most appropriate packaging format for their specific product. Plastic packaging is often designed for convenience. Pouches and blister packs, for example, are easy to open and reseal, making them ideal for on-the-go consumption.

Nutraceutical Packaging Market, By Packaging Type

• Bottles
• Pouches
• Blister Packs
• Sachets
• Containers
• Ampoules and Vials

Based on Packaging Type, the global Nutraceutical Packaging market is divided into Bottles, Pouches, Blister Packs, Sachets, Containers, Ampoules and Vials. Bottles are estimated to dominate the market. Bottles offer several advantages including durability, ease of handling, and the ability to accommodate different sizes and shapes. Additionally, bottles provide effective protection against external elements such as light, moisture, and air, which helps to preserve the quality and efficacy of nutraceutical products.

Nutraceutical Packaging Market, By Product Type

• Dietary Supplements
• Functional Foods
• Nutritional Beverages
• Sports Nutrition
• Herbal and Botanical Extracts

Based on Product Type, the market is segmented into Dietary Supplements, Functional Foods, Nutritional Beverages, Sports Nutrition, Herbal and Botanical Extracts. Dietary Supplements is estimated to dominate the market. Dietary supplements indeed play a significant role in driving the demand for nutraceutical packaging. The growing popularity of dietary supplements, including vitamins, minerals, herbal supplements, and specialty supplements, is fueling the demand for specialized packaging solutions tailored to preserve the integrity, freshness, and efficacy of these products will further bolster the segment.

Nutraceutical Packaging Market, By Geography

• North America
• Europe
• Asia Pacific
• Rest of the World

Based on regional analysis, the Global Nutraceutical Packaging Market is classified into North America, Europe, Asia Pacific, and the Rest of the world. Asia Pacific accounted for the largest market share of Nutraceutical Packaging. The expanding middle-class population in Asia Pacific countries creates a significant consumer base for nutraceutical products. As more individuals gain access to disposable income, they are willing to invest in products that support their health and well-being, driving the demand for nutraceutical packaging.

Key Players

The "Global Nutraceutical Packaging Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are Glenroy, Inc., Berry Global Inc., MOD-PAC Corporation, MJS Packaging, Amcor PLC, JohnsByme Company, Amgraph Packaging, Inc., Birchwood Contract Manufacturing, Syntegon Packaging Technology GmbH, and Comar Packaging Solutions. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

• Nutraceutical Packaging Market Recent Developments
• In September 2021, A UK-based Company that produces nutricosmetics and supplements, called HEBE LIFE, introduced a new packaging format. The new tamper-evident label is equipped with a QR code that allows customers to authenticate the product, track its geolocation, protect against counterfeiting, and provide a packaging solution for smart consumers.
• In April 2021, Origin Pharma Packaging, a prominent name in the pharmaceutical packaging industry, has recently announced the launch of a new packaging design agency dedicated to its nutraceutical businesses. The new agency, called Design Innovation Development (DiD), will work with both international and local firms to deliver bespoke packaging solutions.

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Nutraceutical Packaging Market, By Material Type

• Plastics
• Glass
• Metal

5. Nutraceutical Packaging Market, By Packaging Type

• Bottles
• Pouches
• Blister Packs
• Sachets
• Containers
• Ampoules and Vials

6. Nutraceutical Packaging Market, By Product Type

• Dietary Supplements
• Functional Foods
• Nutritional Beverages
• Sports Nutrition
• Herbal and Botanical Extracts

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Berry Global Inc. (U.S.)
• AptarGroup, Inc. (U.S.)
• Glenroy, Inc. (U.S.)
• Constantia Flexibles Group (Austria)
• Mondi Group (Austria)
• Owens-Illinois, Inc. (U.S.)
• MOD-PAC Corporation (U.S.)
• MJS Packaging (U.S.)
• JohnsByrne Company (U.S.)
• Amgraph Packaging, Inc. (U.S.)
• Birchwood Contract Manufacturing (U.S.)
• Syntegon Packaging Technology GmbH (Germany)
• Comar Packaging Solutions (U.S.)

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References