2026 年至 2032 年穿戴式驅蟲劑市場（按分銷管道、產品類型和地區）

穿戴式驅蟲劑市場評估 - 2026-2032

人們對瘧疾和登革熱等媒介傳播疾病的擔憂日益加劇，以及對有效預防措施的需求，推動了穿戴式驅蟲器的普及。戶外活動和前往昆蟲易發地區的旅行的增加，推動了市場規模在 2024 年超過 83.2 億美元，到 2032 年達到約 152.8 億美元的估值。

除此之外，驅蟲劑配方的技術進步使其持續時間更長、含有更有效的成分，也有助於推動市場擴張。隨著人們對化學驅蟲劑有害影響的認知不斷提高，市場規模在 2026 年至 2032 年期間的複合年成長率將達到 7.9%。

穿戴式驅蟲器市場定義/概述

穿戴式驅蟲器是指設計用於佩戴在身上以驅趕昆蟲並保護使用者免受昆蟲叮咬的產品。其他活動有多種形式，包括噴霧劑、乳液、腕帶和夾式驅蚊貼，通常含有驅蚊胺、避蚊胺或天然油等活性成分，可以驅除蚊子、蜱蟲和其他害蟲。

穿戴式驅蟲劑廣泛應用於露營、健行和釣魚等很機會遇到昆蟲的戶外活動。對於前往蟲媒疾病流行地區的旅客來說，它們也是必不可少的。此外，從事農業或建設業的人機會昆蟲較多，或居住在昆蟲較多地區的人也會使用驅蟲劑。

媒介傳播疾病的流行程度不斷增加將如何促進穿戴式驅蟲劑的普及？

媒介傳播疾病的盛行率不斷上升是穿戴式驅蟲劑市場發展的主要驅動力。隨著氣候變遷改變攜帶疾病的昆蟲的地理分佈，對有效個人防護的需求正在飆升。根據美國疾病管制與預防中心 (CDC) 的數據，2004 年至 2019 年間，美國報告的蜱傳疾病病例增加了一倍美國。這種日益嚴重的威脅正在刺激產業的創新。最近，市場領導者莊臣推出了一系列植物來源活性成分配製的穿戴式驅蟲劑，以滿足消費者對天然替代方案的需求。

戶外休閒活動和探險旅遊的興起正在推動市場成長。隨著越來越多的人喜歡健行、露營和生態旅遊，對可靠的防蟲保護的需求也隨之增加。根據美國經濟分析局的報告，2021年戶外休閒將佔GDP的1.9%，反映出其顯著的經濟影響。為了順應這一趨勢，Sawyer Products 推出了經過Permethrin處理的新型服裝和裝備。

人們越來越意識到昆蟲叮咬帶來的健康風險，尤其是在熱帶和亞熱帶地區，這推動了身體驅蟲劑的採用。旅行者和居住者都在尋找更有效、更方便的方式來保護自己。世界衛生組織 (WHO) 估計，2019 年全球瘧疾病例數為 2.29 億，凸顯了持續採取預防措施的必要性。為了滿足這一需求，Spectrum Brands Holdings, Inc. 正在擴展其 Repel(R) 產品線，推出一款新型穿戴式設備，可釋放驅蚊蒸氣，提供長達 12 小時的免持保護。

穿戴式驅蟲器引起的皮膚刺激或過敏反應是否會限制其使用？

穿戴式驅蟲器市場的主要限制因素之一是可能引起皮膚刺激和過敏反應。驅蟲劑中常用的一些化學成分，例如避蚊胺 (DEET)，可能會對敏感族群產生副作用，從而限制其使用並可能影響消費者的接受度。這個問題可能會使人們，尤其是那些皮膚敏感或過敏的人，不願意使用這些產品。

另一個挑戰是消費者對天然和有機產品的偏好日益成長。傳統驅蟲劑含有合成化學物質，由於其潛在的健康風險和環境影響而受到越來越多的審查。消費者對更安全、更環保的替代品的偏好轉變可能會影響傳統驅蟲劑的銷售，並鼓勵製造商進行創新。

穿戴式驅蟲器提供的防護程度和使用壽命可能有很大差異。活性成分的濃度、環境條件和個人使用等因素都會影響其性能。不一致的結果可能會降低消費者的信任度和滿意度，對市場成長構成挑戰。

目錄

第1章 引言

• 市場定義
• 市場區隔
• 調查方法

第2章執行摘要

• 主要發現
• 市場概覽
• 市場亮點

第3章市場概述

• 市場規模和成長潛力
• 市場趨勢
• 市場促進因素
• 市場限制
• 市場機會
• 波特五力分析

第4章穿戴式驅蟲劑市場（依產品類型）

• 噴
• 乳霜和乳液
• 油和凝膠
• 修補
• 其他

第5章 穿戴式驅蟲劑市場（依分銷管道）

• 網路零售
• 線下零售

第6章區域分析

• 北美洲
• 美國
• 加拿大
• 墨西哥
• 歐洲
• 英國
• 德國
• 法國
• 義大利
• 亞太地區
• 中國
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中東和非洲
• 南非
• 沙烏地阿拉伯
• 阿拉伯聯合大公國

第7章市場動態

• 市場促進因素
• 市場限制
• 市場機會
• COVID19對市場的影響

第8章 競爭態勢

• 主要企業
• 市場佔有率分析

第9章 公司簡介

• REI Co-op
• OFF!（SC Johnson）
• Sawyer Products
• Repel（SC Johnson）
• Ben's（Sawyer Products）
• Natrapel（Trek Brands）
• Cutter（SC Johnson）
• Avon Skin So Soft
• Bug Soother
• Mosquito Magnet
• Thermacell
• Insect Shield
• Bite Away
• Buzz Off
• Cutter Advanced
• Badger Balm
• EarthKind
• Zobri
• Para'Kito
• Superband

第10章 市場展望與機會

• 新興技術
• 未來市場趨勢
• 投資機會

第11章 附錄

• 簡稱列表
• 來源和參考文獻

Body Worn Insect Repellent Market Valuation - 2026-2032

Increasing concerns over vector-borne diseases, such as malaria and dengue fever, which heighten the demand for effective preventive measures is propelling the adoption of body worn insect repellent. Rising outdoor activities and travel to insect-prone areas is driving the market size surpass USD 8.32 Billion valued in 2024 to reach a valuation of around USD 15.28 Billion by 2032.

In addition to this, technological advancements in repellent formulations, including longer-lasting and more effective ingredients, also fuel market expansion. Growing awareness of the harmful effects of chemical repellents, this is enabling the market grow at a CAGR of 7.9% from 2026 to 2032.

Body Worn Insect Repellent Market: Definition/ Overview

Body-worn insect repellent refers to products designed to be worn on the body to deter insects and protect users from insect bites. These repellents can come in various forms, including sprays, lotions, wristbands, and clip-ons, and often contain active ingredients such as DEET, picaridin, or natural oils to repel mosquitoes, ticks, and other pests.

Body-worn insect repellents are widely used in outdoor activities such as camping, hiking, and fishing, where exposure to insects is common. They are also essential for travelers visiting regions with high incidences of insect-borne diseases. In addition, these repellents are used by individuals working in agriculture or construction, where insect exposure is frequent, and by people living in areas with high insect populations.

How will Rising Prevalence of Vector-Borne Diseases Increase Adoption of Body Worn Insect Repellent?

The rising prevalence of vector-borne diseases is a key driver of the body worn insect repellent market. As climate change alters the geographic distribution of disease-carrying insects, demand for effective personal protection has surged. According to the Centers for Disease Control and Prevention (CDC), reported cases of tickborne diseases in the United States more than doubled between 2004 and 2019. This growing threat has spurred innovation in the industry. Recently, SC Johnson, a market leader, introduced a new line of wearable repellents infused with plant-based active ingredients, catering to consumers seeking natural alternatives.

Increasing outdoor recreational activities and adventure tourism are fueling market growth. As more people engage in hiking, camping, and eco-tourism, the need for reliable insect protection has intensified. The U.S. Bureau of Economic Analysis reported that outdoor recreation accounted for 1.9% of the GDP in 2021, reflecting its significant economic impact. Responding to this trend, Sawyer Products launched a new range of permethrin-treated clothing and gear, designed to provide long-lasting protection for outdoor enthusiasts.

Growing awareness of the health risks associated with insect bites, particularly in tropical and subtropical regions, is driving adoption of body worn repellents. Travelers and residents alike are seeking more effective and convenient protection methods. The World Health Organization estimated that in 2019, there were 229 million cases of malaria worldwide, emphasizing the ongoing need for preventive measures. Capitalizing on this demand, Spectrum Brands Holdings, Inc. expanded its Repel(R) product line with new wearable devices that release repellent vapors, offering hands-free protection for up to 12 hours.

Will Skin Irritation or Allergic Reactions Caused by Body Worn Insect Repellent Restrain Its Application?

One major restraint in the body-worn insect repellent market is the potential for skin irritation or allergic reactions. Some chemical ingredients commonly used in repellents, such as DEET, can cause adverse reactions in sensitive individuals, limiting their use and affecting consumer acceptance. This issue can deter people from using these products, particularly those with sensitive skin or allergies.

Another challenge is the growing consumer preference for natural and organic products. Traditional repellents containing synthetic chemicals are increasingly being scrutinized for their potential health risks and environmental impact. This shift in consumer preferences towards safer, eco-friendly alternatives can impact the sales of conventional body-worn insect repellents and drive manufacturers to innovate.

The effectiveness and duration of protection provided by body-worn insect repellents can vary widely. Factors such as the concentration of active ingredients, environmental conditions, and individual usage can influence their performance. Inconsistent results may lead to reduced consumer confidence and satisfaction, posing a challenge for market growth.

Category-Wise Acumens

Which Factors are Contributing to Dominance of Sprays Segment in Body Worn Insect Repellent Market?

Sprays continue to dominate the body worn insect repellent market due to their ease of use, widespread availability, and consumer familiarity. These products offer quick and efficient coverage, making them ideal for various outdoor activities and environments. According to the Environmental Protection Agency (EPA), DEET-based spray repellents accounted for approximately 75% of all insect repellent sales in the United States in 2022. Recently, OFF!(R), a leading brand owned by SC Johnson, launched a new line of ultra-fine mist sprays that provide enhanced coverage and longer-lasting protection, addressing consumer demands for more effective formulations.

The versatility of spray repellents contributes significantly to their market dominance. Sprays can be easily applied to both skin and clothing, offering comprehensive protection against a wide range of insects. The CDC reported that proper use of EPA-registered insect repellent sprays can reduce the risk of mosquito bites by up to 95%. Responding to growing environmental concerns, Sawyer Products introduced a new plant-based spray repellent formulation in 2023, leveraging a unique blend of essential oils to provide effective protection without synthetic active ingredients.

Which Factors Enhance the Sale of Body Worn Insect Repellent by Offline Retail?

Offline retail continues to dominate the body worn insect repellent market, driven by consumer preference for immediate product availability and the ability to physically examine and compare products before purchase. Drugstores, supermarkets, and outdoor specialty shops remain primary distribution channels, offering a wide range of repellent options to cater to diverse consumer needs. According to the U.S. Census Bureau's Monthly Retail Trade Survey, brick-and-mortar stores accounted for 85% of personal care product sales, including insect repellents, in 2023. Recently, CVS Pharmacy expanded its insect repellent product range, introducing an exclusive line of DEET-free, plant-based repellents across its 9,900 locations nationwide.

The tactile nature of body worn insect repellent products makes offline retail particularly appealing, as customers often prefer to assess factors like scent, texture, and packaging in person. Additionally, in-store promotions and expert advice from staff contribute to the dominance of offline channels. The Consumer Healthcare Products Association reported that 72% of consumers prefer to purchase over-the-counter products, including insect repellents, from physical stores. Responding to this trend, Walmart announced a partnership with SC Johnson in 2024 to create dedicated "Bug-Free Living" sections in its stores, featuring interactive displays and product demos to educate customers on effective insect protection.

Country/Region-wise Acumens

Will Robust Outdoor Recreation Industry in North America Drive Body Worn Insect Repellent Market Growth?

North America dominates the body worn insect repellent market, driven by high awareness of vector-borne diseases, extensive outdoor recreational activities, and stringent regulatory standards ensuring product safety and efficacy. The region's diverse climate zones, ranging from tropical to temperate, create a year-round demand for insect protection products. According to the Centers for Disease Control and Prevention (CDC), reported cases of mosquito-borne diseases in the United States increased by 25% between 2004 and 2018. In response to this trend, SC Johnson recently launched a new line of wearable repellents featuring microencapsulation technology, providing up to 14 hours of protection against a wide range of insects.

The robust outdoor recreation industry in North America significantly contributes to the market's growth, with consumers seeking reliable insect protection for activities such as hiking, camping, and fishing. The U.S. Bureau of Economic Analysis reported that outdoor recreation accounted for 2.1% of the country's GDP in 2022, highlighting its economic importance. Capitalizing on this market potential, Sawyer Products introduced a new range of permethrin-treated clothing and gear specifically designed for outdoor enthusiasts, offering long-lasting protection without the need for frequent reapplication.

Will Rising Awareness of Insect-Borne Diseases Enhance Adoption of Body Worn Insect Repellent in Asia Pacific?

The Asia Pacific body worn insect repellent market is experiencing rapid growth, driven by increasing awareness of insect-borne diseases and a growing outdoor recreation industry. Countries like India, China, and Australia are seeing a surge in demand for wearable repellent products, including bracelets, patches, and clip-on devices. According to the World Health Organization, the Asia Pacific region accounted for 96% of global dengue cases in 2019, highlighting the urgent need for effective insect protection measures.

Consumer preferences are shifting towards natural and DEET-free alternatives, prompting manufacturers to innovate with plant-based ingredients like citronella, eucalyptus, and lemongrass. This trend is particularly strong in countries like Japan and South Korea, where consumers are increasingly health-conscious and environmentally aware. The market is also benefiting from government initiatives to combat mosquito-borne illnesses, with the Australian Department of Health reporting a 63% increase in Ross River virus cases in 2020 compared to the previous year.

Recent developments in the industry include SC Johnson's launch of a new line of wearable repellents in Southeast Asia in March 2024, featuring proprietary slow-release technology. Godrej Consumer Products, a key player in the Indian market, announced plans to expand its production capacity for personal repellents by 30% in May 2024 to meet growing demand.

Competitive Landscape

The body worn insect repellent market is a dynamic and competitive space, characterized by a diverse range of players vying for market share. These players are on the run for solidifying their presence through the adoption of strategic plans such as collaborations, mergers, acquisitions, and political support.

The organizations are focusing on innovating their product line to serve the vast population in diverse regions. Some of the prominent players operating in the body worn insect repellent market include:

• REI Co-op
• OFF! (SC Johnson)
• Sawyer Products
• Repel (SC Johnson)
• Ben's (Sawyer Products)
• Natrapel (Trek Brands)
• Cutter (SC Johnson)
• Avon Skin So Soft
• Bug Soother
• Mosquito Magnet
• Thermacell
• Insect Shield
• Bite Away
• Buzz Off
• Cutter Advanced
• Badger Balm
• EarthKind
• Zobri
• Para'Kito
• Superband

Latest Developments

• In September 2023, SC Johnson and Insect Shield announced a strategic collaboration to develop advanced body-worn insect repellent garments that combine SC Johnson's repellent technology with Insect Shield's innovative textile treatments for enhanced protection and comfort.
• In August 2023, ThermaCELL and ExOfficio introduced a new line of body-worn insect repellent clothing designed for outdoor enthusiasts, featuring an integrated repellent system that offers long-lasting protection against mosquitoes and other insects.

Body Worn Insect Repellent Market, By Category

• Product Type:
• Sprays
• Creams & Lotions
• Oils & Gels
• Patches
• Distribution Channel:
• Online Retail
• Offline Retail
• Region:
• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Body Worn Insect Repellent Market, By Product Type

• Sprays
• Creams & Lotions
• Oils & Gels
• Patches
• Others

5. Body Worn Insect Repellent Market, By Distribution Channel

• Online Retail
• Offline Retail

6. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

7. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID19 on the Market

8. Competitive Landscape

• Key Players
• Market Share Analysis

9. Company Profiles

• REI Co-op
• OFF! (SC Johnson)
• Sawyer Products
• Repel (SC Johnson)
• Ben's (Sawyer Products)
• Natrapel (Trek Brands)
• Cutter (SC Johnson)
• Avon Skin So Soft
• Bug Soother
• Mosquito Magnet
• Thermacell
• Insect Shield
• Bite Away
• Buzz Off
• Cutter Advanced
• Badger Balm
• EarthKind
• Zobri
• Para'Kito
• Superband

10. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

11. Appendix

• List of Abbreviations
• Sources and References