首頁 > 市場調查報告書 > 通訊

計費系統

市場調查報告書

商品編碼

1733299

全球直接營運商計費市場：按類型、平台、最終用戶、區域覆蓋範圍和預測

Global Direct Carrier Billing Market By Type (Limited DCB, Pure DCB, MSISDN Forwarding), By Platform (Windows, Android, IOS), End-User (Application and Games, Online Media), By Geographic Scope And Forecast

出版日期: 2025年05月13日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

直接營運商計費市場規模和預測

2024 年全球直接營運商計費市場規模為 397.2 億美元，預計到 2032 年將達到 938.1 億美元，2026 年至 2032 年的複合年成長率為 11.34%。

DCB（直接營運商計費）是一種付款方式，可讓您直接透過行動電話帳單支付數位商品和服務的費用。

它們通常用於購買應用程式、數位內容和訂閱，尤其是在行動電話普及率高且傳統付款方式有限的地區。

隨著行動商務的興起和對無摩擦付款解決方案的需求推動新興地區的採用率及其在數位生態系統中的使用率不斷提高，DCB 市場預計將擴大。

營運商直接營運商計費的全球市場動態

影響全球直接營運商計費市場的關鍵市場動態是：

關鍵市場促進因素

行動普及率不斷提高：隨著全球智慧型手機的普及，直接營運商計費(DCB) 變得更加普及。隨著行動電話成為數位交易的主要設備，DCB 易於融入行動生態系統，這使得它們更具吸引力。由於其受歡迎程度，越來越多的用戶開始透過 DCB 購買應用程式和數位內容。

數位內容消費增加：隨著對應用程式、遊戲和串流媒體服務等數位商品的需求不斷成長，DCB 提供了一種便利的付款機制。隨著越來越多人接觸數位材料，對簡單、安全的付款方式的需求也隨之增加。 DCB 透過將費用直接添加到行動電話帳單中來簡化交易，鼓勵更多地採用數位服務。

不斷發展的新興經濟體：由於缺乏傳統銀行基礎設施，DCB 已成為許多新興經濟體的重要付款工具。在這些地區，行動電話往往是金融交易的主要或唯一手段。 DCB 列出了一些方便沒有信用卡或銀行帳戶的人使用的付款方式。

主要問題

遵守監管規定直接營運商計費(DCB) 供應商在遵守各種法律規範時面臨重大挑戰。有關付款方式、消費者保護和資料隱私的規定因國家而異。確保遵守這些法規需要大量資源和專業知識。違規可能會產生法律後果並削弱客戶信任。

詐騙和安全風險：儘管安全程序有所改進，但 DCB 仍然容易受到詐騙和非法貿易的攻擊。網路犯罪分子可以利用計費系統的缺陷或被盜的密碼來建立虛假發票。防範此類攻擊需要持續投資於先進的安全技術和防詐欺系統。

消費者認知與信任：許多消費者仍然不知道直接營運商計費，並對其安全性和透明度感到擔憂。建立信譽並向使用者介紹 DCB 的功能和優勢對於更廣泛的採用至關重要。對 DCB 的負面看法和誤解可能會阻礙其發展。解決這些問題需要有效的溝通和有關索賠過程的準確資訊。

主要趨勢

行動付款的興起：智慧型手機和行動網際網路的興起推動了直接營運商計費等行動付款解決方案的採用。隨著消費者擴大使用行動裝置購買應用程式、遊戲和串流媒體服務等數位內容，DCB 的便利性和無縫的用戶體驗使其成為一種流行的付款方式，尤其是在銀行服務有限的新興市場。

拓展新興市場：DCB正在東南亞、拉丁美洲、非洲等新興市場快速擴張。在信用卡普及率較低但行動電話使用率較高的地區，DCB 提供了全面的付款選項。這使得用戶可以透過直接將購物費用計入行動電話帳單來支付，從而擴大了銀行帳戶的人使用數位服務的機會。

與數位內容提供者的夥伴關係：DCB 擴大被用於行動電話營運商和數位內容平台之間的夥伴關係。主要內容提供商（包括影片串流、遊戲和社交媒體平台）正在與通訊業者合作，提供 DCB 作為付款選項，加速其採用。這些合作關係提供了無摩擦的付款體驗，並幫助內容提供者接觸新的受眾，特別是在行動普及率高的地區。

注重安全和防詐騙：DCB 市場越來越注重改善安全措施，以防止詐欺和核准的交易。隨著行動付款越來越流行，人們對資料外洩和詐欺的擔憂也日益加劇。正在實施加密、雙因素認證和生物識別等技術創新，以確保交易安全並建立消費者信任。

Increasing Mobile Penetration: With the global use of smartphones, Direct Carrier Billing (DCB) has become more accessible. As mobile phones become the dominant device for digital transactions, DCB's ease of integration into mobile ecosystems increases its appeal. This widespread availability encourages more users to use DCB for app purchases and digital content.

Rising Digital Content Consumption: With the increasing demand for digital goods such as applications, games, and streaming services, DCB provides a convenient payment mechanism. As more people interact with digital material, the necessity for simple, secure payment methods becomes critical. DCB simplifies transactions by charging directly to mobile bills, appealing to the growing use of digital services.

Expanding Emerging economies: In many emerging economies, traditional banking infrastructure is lacking, making DCB an important payment option. Mobile phones are frequently the primary or sole mode of financial transactions in these areas. DCB offers an accessible payment mechanism for people who do not have credit cards or bank accounts.

Key Challenges:

Regulatory Compliance: Direct Carrier Billing (DCB) suppliers face considerable challenges when navigating varied regulatory frameworks. Payment methods, consumer protection, and data privacy regulations differ among countries. Ensuring compliance with these regulations necessitates significant resources and expertise. Noncompliance carries legal consequences and might erode customer trust.

Fraud and Security Risks: Despite improvements in security procedures, DCB remains vulnerable to fraud and unauthorised transactions. Cybercriminals may utilise flaws in billing systems or stolen passwords to make false invoices. Protecting against such attacks necessitates ongoing investment in advanced security technologies and fraud prevention systems.

Consumer Awareness and Trust: Many consumers are still unaware with Direct Carrier Billing and are concerned about its security and transparency. Building confidence and educating users about DCB's functionality and benefits is critical for wider adoption. Negative perceptions or misunderstandings about DCB can stifle its growth. Addressing these issues requires effective communication and accurate information regarding billing processes.

Key Trends:

Increasing Mobile Payment Adoption: The growing popularity of smartphones and mobile internet is driving the adoption of mobile payment solutions such as Direct Carrier Billing. As more consumers use mobile devices to purchase digital content such as apps, games, and streaming services, DCB is becoming a popular payment method due to its convenience and seamless user experience, especially in emerging markets where banking services are limited.

Expansion into Emerging Markets: DCB is expanding rapidly in emerging markets such as Southeast Asia, Latin America, and Africa. In areas with low credit card penetration but high mobile phone usage, DCB provides a comprehensive payment option. This allows users to pay for services by charging purchases directly to their mobile phone bill, expanding access to digital services for underbanked populations.

Partnerships with Digital Content Providers: DCB is increasingly being used in partnerships between mobile carriers and digital content platforms. Major content providers, such as video streaming, gaming, and social media platforms, are collaborating with telecom operators to offer DCB as a payment option, thereby increasing its adoption. These collaborations offer a frictionless payment experience and assist content providers in reaching new audiences, particularly in regions with high mobile penetration.

Focus on Security and Fraud Prevention: The DCB market is focusing more on improving security measures to prevent fraud and unauthorized transactions. As mobile payments become more prevalent, so do concerns about data breaches and fraud. Innovations in encryption, two-factor authentication, and biometric verification are being implemented to ensure secure transactions and build consumer trust DCB services are critical for the market's long-term growth.

Global Direct Carrier Billing Market Regional Analysis

Here is a more detailed regional analysis of the global direct carrier billing market:

North America:

North America leads the Direct Carrier Billing (DCB) industry thanks to its modern telecommunications infrastructure, high smartphone penetration, and robust digital content consumption. The region benefits from a well-established mobile network ecosystem that facilitates the smooth integration of DCB services. Major technology businesses and mobile carriers in North America have adopted DCB to enable simple payments for applications, games, and digital subscriptions, increasing customer convenience and boosting industry growth. Furthermore, the presence of multiple top digital content producers and app developers in the region enhances DCB adoption, cementing its position as a market leader.

In August 2024, the Federal Communications Commission (FCC) issued new standards aimed at boosting transparency in mobile payments, including Direct Carrier Billing. This program aims to improve consumer protection by ensuring clear invoicing methods for mobile purchases. Furthermore, on September 12, 2024, Verizon announced a strategic relationship with a large digital content provider to integrate sophisticated DCB technologies, emphasising the continued innovation and investment in this payment mechanism in North America. These initiatives highlight the region's dominant role in shaping and advancing the Direct Carrier Billing landscape.

Asia Pacific:

The Asia Pacific region is the fastest-growing Direct Carrier Billing (DCB) market due to rapid mobile adoption, a large and diverse population, and rising digital content consumption. Many countries in this region, including India, China, and Southeast Asian nations, have witnessed considerable increases in smartphone usage and mobile internet penetration, driving demand for easy payment options such as DCB. The poor penetration of traditional banking services in many of these regions drives the growth of DCB, which provides a simple payment solution that is directly linked to mobile billing. The region's young, tech-savvy population and burgeoning digital economy also help to drive the rapid growth of DCB services.

In July 2024, China Mobile announced the debut of a new DCB platform intended at improving mobile payment alternatives for digital content and services, indicating a significant investment in the region's DCB infrastructure. Furthermore, in August 2024, the Indian government's Ministry of Electronics and Information Technology (MEITY) issued new legislation to support and standardise mobile payment technologies, including DCB, with the goal of improving security and user experience. These activities highlight the expanding use of DCB in Asia Pacific, as well as the region's growing importance in the global industry.

Global Direct Carrier Billing Market: Segmentation Analysis

The Global Direct Carrier Billing Market is segmented on the basis of By Type, By End- Users, By Platform

Global Direct Carrier Billing Market, By Type

Limited DCB
Pure DCB
MSISDN Forwarding
Others

Based on Type, the Global Direct Carrier Billing Market is segmented into Limited DCB, Pure DCB, MSISDN Forwarding. Pure DCB is the dominant segment since it is widely used for a variety of digital content and services, providing seamless integration and payment convenience. MSISDN Forwarding is the fastest-growing segment because it improves the efficiency of mobile payments by securely tying transactions to the user's mobile number, resulting in higher acceptance in emerging economies.

Global Direct Carrier Billing Market, By Platform

Windows
Android
IOS

Based on Platform, the Global Direct Carrier Billing Market is segmented into Windows, Android, IOS. Android is the dominant segment due to its large worldwide market share and high penetration in many areas, allowing for widespread DCB adoption. Whereas iOS is the fastest-growing segment, owing to increased use of Apple devices and the growing number of iOS-based apps that use DCB as a payment method.

Global Direct Carrier Billing Market, By End User

Application And Games
Online Media
Others

Based on End User, the Global Direct Carrier Billing Market is segmented into Application and Games, Online Media. Applications and Games is the dominant category due to the high volume of in-app purchases and downloads, which generate significant DCB transactions. Whereas Online Media is the fastest-growing segment, driven by rising demand for streaming services and digital content that accept DCB for subscription payments.

Global Direct Carrier Billing Market, By Geography

North America
Europe
Asia Pacific
Middle East and Africa

Based on the Geography, the Global Direct Carrier Billing Market are classified into North America, Europe, Asia Pacific, Middle East and Africa. North America is the dominant region, owing to its advanced industrial infrastructure and widespread use of precision measurement technologies across industries. The Asia Pacific region is the fastest growing, thanks to rapid industrialization, expanding manufacturing capabilities, and rising investments in technology and infrastructure in emerging economies such as China and India.

Key Players

The "Global Direct Carrier Billing Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are Fortumo, Bango.net Limited, DOCOMO Digital, Boku Inc., txtNation Limited, Adpay.net.in., Mobius, TELENITY, ZONG, Networld Media Group.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Global Direct Carrier Billing Market: Recent Developments
In August 2024, Vodafone Group has announced a cooperation with a leading fintech startup to improve its Direct Carrier Billing (DCB) solutions across Europe. This alliance aims to enhance payment security and simplify the billing procedure for digital content. The connection is expected to improve user experience and drive uptake of DCB services. Vodafone's campaign emphasizes the increasing importance of DCB in the European market. The upgrade will also allow Vodafone to gain a larger portion of the digital payments market.
In September 2024, Google added additional Direct Carrier Billing options to the Google Play Store in numerous Asian countries, including India and Indonesia. This change is intended to make it easier for consumers in these regions to buy applications, games, and digital content without using traditional payment methods. Google hopes that increasing its DCB products will increase app store engagement and revenue. The expansion is consistent with Google's objective of increasing its market presence in emerging markets.
In July 2024, Samsung Electronics launched a new DCB feature for its Samsung Galaxy Store, aimed at improving users' checkout experiences. The functionality enables users to bill digital purchases straight to their mobile accounts, streamlining app and in-game transactions. This improvement is part of Samsung's overall effort to improve user convenience and better integrate DCB into its ecosystem. The improvement is likely to result in increased usage of Samsung's digital services.

1 INTRODUCTION OF GLOBAL DIRECT CARRIER BILLING MARKET

1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

3.1 Data Mining
3.2 Validation
3.3 Primary Interviews
3.4 List of Data Sources

4 GLOBAL DIRECT CARRIER BILLING MARKET OUTLOOK

4.1 Overview
4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
4.3 Porters Five Force Model
4.4 Value Chain Analysis

5 GLOBAL DIRECT CARRIER BILLING MARKET, BY TYPE

5.1 Overview
5.2 Limited DCB
5.3 Pure DCB
5.4 MSISDN Forwarding
5.5 Others

6 GLOBAL DIRECT CARRIER BILLING MARKET, BY PLATFORM

6.1 Overview
6.2 Windows
6.3 Android
6.4 IOS

7 GLOBAL DIRECT CARRIER BILLING MARKET, BY END USER

7.1 Overview
7.2 Application and Games
7.3 Online Media
7.4 Others

8 GLOBAL DIRECT CARRIER BILLING MARKET, BY GEOGRAPHY

8.1 Overview
8.2 North America
- 8.2.1 U.S.
- 8.2.2 Canada
- 8.2.3 Mexico
8.3 Europe
- 8.3.1 Germany
- 8.3.2 U.K.
- 8.3.3 France
- 8.3.4 Rest of Europe
8.4 Asia Pacific
- 8.4.1 China
- 8.4.2 Japan
- 8.4.3 India
- 8.4.4 Rest of Asia Pacific
8.5 Rest of the World
- 8.5.1 Latin America
- 8.5.2 Middle East and Africa

9 GLOBAL DIRECT CARRIER BILLING MARKET COMPETITIVE LANDSCAPE

9.1 Overview
9.2 Company Market Ranking
9.3 Key Development Strategies

10 COMPANY PROFILES

10.1 Fortumo
- 10.1.1 Overview
- 10.1.2 Financial Performance
- 10.1.3 Product Outlook
- 10.1.4 Key Developments
10.2 Bango.net Limited
- 10.2.1 Overview
- 10.2.2 Financial Performance
- 10.2.3 Product Outlook
- 10.2.4 Key Developments
10.3 DOCOMO Digital
- 10.3.1 Overview
- 10.3.2 Financial Performance
- 10.3.3 Product Outlook
- 10.3.4 Key Developments
10.4 Boku Inc.
- 10.4.1 Overview
- 10.4.2 Financial Performance
- 10.4.3 Product Outlook
- 10.4.4 Key Developments
10.5 txtNation Limited
- 10.5.1 Overview
- 10.5.2 Financial Performance
- 10.5.3 Product Outlook
- 10.5.4 Key Developments
10.6 Adpay.net.in.
- 10.6.1 Overview
- 10.6.2 Financial Performance
- 10.6.3 Product Outlook
- 10.6.4 Key Developments
10.7 Mobius
- 10.7.1 Overview
- 10.7.2 Financial Performance
- 10.7.3 Product Outlook
- 10.7.4 Key Developments
10.8 TELENITY
- 10.8.1 Overview
- 10.8.2 Financial Performance
- 10.8.3 Product Outlook
- 10.8.4 Key Developments
10.9 ZONG
- 10.9.1 Overview
- 10.9.2 Financial Performance
- 10.9.3 Product Outlook
- 10.9.4 Key Developments
10.10 Networld Media Group
- 10.10.1 Overview
- 10.10.2 Financial Performance
- 10.10.3 Product Outlook
- 10.10.4 Key Developments