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健康美容包裝/容器化妝品

市場調查報告書

商品編碼

1733217

2026-2032年化妝品包裝市場（依材料、產品類型、應用和地區）

Cosmetic Packaging Market By Material (Glass, Paper, Plastic, Metal), Product Type (Aerosol Cans, Tubes, Jars & Containers, Folding Cartons, Blister & Strip Packs), Application (Skin Care, Hair Care, Makeup, Nail Care), & Region for 2026-2032

出版日期: 2025年04月30日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2026-2032年化妝品包裝市場評估

化妝品行業越來越尋求創新且具有視覺吸引力的包裝解決方案來保護產品、增強貨架吸引力並傳達品牌形象。高階和名牌美容產品透過時尚的包裝傳達出奢華和精緻的氣息，吸引了有抱負的消費者，尤其是千禧世代和 Z 世代。因此，對創新和有吸引力的包裝的需求將推動市場成長，到 2024 年將超過 393.2 億美元，到 2032 年將達到 615.4 億美元的估值。

美容和個人保健產品網上銷售的成長推動了對易於運輸和處理的包裝的需求。消費者和品牌優先考慮提供保護、防漏設計和易於分配的包裝解決方案，以確保安全交付和用戶便利。因此，美容和個人保健產品在線上銷售的擴張可能會推動市場在 2026 年至 2032 年期間以 5.76% 的複合年成長率成長。

化妝品包裝市場定義/概述

化妝品包裝包括各種各樣的容器，例如瓶子、罐子和管子，用於儲存、保護和分配化妝品和個人保健產品。其主要功能是確保產品的安全性、穩定性和完整性，同時增強產品的視覺吸引力並強化品牌識別。

玻璃通常是高級化妝品的首選，因為它可以保持內容物的品質並提升產品的高檔形象。另一方面，塑膠因其多功能性、成本績效和便利性而備受推崇，並被廣泛應用於各種產品中。金屬具有出色的阻隔性，可以抵禦環境因素，並能營造出奢華和優質的感覺。同時，紙質材料因其可回收和環保的特性而越來越受歡迎，這與對永續包裝解決方案日益成長的需求相吻合。

不同的包裝類型用於不同的用途：瓶子用於液體，管子用於乳霜，罐子用於粘稠產品，滾珠筆和筆用於精確塗抹。化妝品包裝設計在品牌差異化和消費者參與度方面發揮關鍵作用，並且越來越重視透過可回收和生物分解性的材料來實現永續性。

對環保和永續包裝的日益重視將如何促進化妝品包裝市場的成長？

人們越來越重視環保和永續的包裝。消費者和品牌對可回收、生物分解性和由可再生資源製成的材料的需求越來越大。減少塑膠廢棄物和最大限度減少環境影響的動力正在推動永續包裝解決方案的創新。個人化美容產品趨勢鼓勵品牌提供客製化包裝選擇，包括客製化顏色和雕刻。這增加了消費者的參與度，並增加了迎合個人偏好和價值觀的獨特奢華感。

社群媒體和數位行銷推動了對引人注目、具有視覺吸引力的包裝的需求。引人注目的設計可以增強您的數位展示並提高您的社交媒體吸引力，對於吸引消費者並在競爭激烈的市場中脫穎而出至關重要。化妝品產業的送禮文化推動了對兼具奢華感和功能性的包裝的需求。高品質、精美的包裝增強了送禮體驗並增加了高級產品的價值。

新興市場可支配收入的增加和富裕程度的提高推動了對高檔包裝化妝品的需求。隨著這些地區的消費者越來越品牌導向，奢侈化妝品包裝市場也不斷擴大。化妝品的快速數位化和線上可見度的提高為創新和客製化包裝解決方案創造了機會。

高昂的原料成本和複雜的開發將如何抑制化妝品包裝市場的成長？

生物基塑膠、再生材料和生物分解性材料等永續永續的原料成本通常高於傳統塑膠。此外，這些材料的生產規模較小，限制了它們的可用性並使其昂貴。這使得化妝品包裝製造商難以採用永續的做法並保持盈利。永續材料通常需要更複雜的開發和採購流程，需要大量的研究、測試和認證，以確保其與化妝品的兼容性。

永續包裝（尤其是再生材料）的採用常常因回收基礎設施和消費者教育的複雜性而受到阻礙。確保永續包裝材料的妥善處理和回收需要製造商、零售商和消費者的合作。永續包裝材料市場較為分散，可供選擇的選項很多。這使得化妝品品牌很難選擇最有效、最經濟的解決方案。此外，缺乏標準化和相容性也為製造商和供應商帶來了挑戰。

The cosmetics industry is increasingly seeking innovative and visually appealing packaging solutions to protect products, enhance shelf appeal, and communicate brand identity. Premium and luxury cosmetics rely on sophisticated packaging to convey exclusivity and sophistication, attracting aspirational consumers, particularly millennials and Gen Z. Thus, the demand for innovation and attractive packaging surge the growth of market size surpassing USD 39.32 Billion in 2024 to reach the valuation of USD 61.54 Billion by 2032.

The rise of online beauty and personal care product sales is boosting the demand for packaging that is suitable for shipping and handling. Consumers and brands are prioritizing packaging solutions with protective features, leak-proof designs, and ease of dispensing to ensure safe delivery and user convenience. Thus, the growing online beauty and personal care products enable the market to grow at a CAGR of 5.76% from 2026 to 2032.

Cosmetic Packaging Market: Definition/ Overview

Cosmetic packaging encompasses a wide range of containers, including bottles, jars, tubes, and other materials designed to store, protect, and dispense cosmetic and personal care products. Its primary functions are to ensure the safety, stability, and integrity of products, while also enhancing visual appeal and reinforcing brand identity.

Glass is often favored for premium cosmetic products because it preserves the quality of the contents and enhances the product's luxurious image. Plastic, on the other hand, is highly valued for its versatility, cost-effectiveness, and convenience, making it a popular choice for a wide range of products. Metal provides an excellent barrier against environmental factors while also contributing a high-end, premium appearance. Meanwhile, paper-based materials are gaining popularity due to their recyclability and eco-friendly characteristics, aligning with the growing demand for sustainable packaging solutions.

Different packaging types serve various purposes: bottles are used for liquids, tubes for creams, jars for viscous products, and roller balls or pens for precise application. The design of cosmetic packaging plays a crucial role in brand differentiation and consumer engagement, with a growing emphasis on sustainability through recyclable and biodegradable materials.

How does the Increasing Emphasis on Eco-Friendly and Sustainable Packaging Surge the Growth of the Cosmetic Packaging Market?

The growing emphasis on eco-friendly and sustainable packaging. Consumers and brands are increasingly seeking materials that are recyclable, biodegradable, or made from renewable sources. The push to reduce plastic waste and minimize environmental impact is driving innovation in sustainable packaging solutions. The trend toward personalized beauty products is encouraging brands to offer bespoke packaging options, such as custom colors and engravings. This enhances consumer engagement and adds a unique touch of luxury, catering to individual preferences and values.

The need for striking and visually appealing packaging is amplified by social media and digital marketing. Eye-catching designs that enhance digital showcases and boost social media appeal are becoming essential for attracting consumers and standing out in a competitive market. The demand for packaging that combines luxury with functionality is driven by the gifting culture in the cosmetics industry. High-quality, elegant packaging enhances the gifting experience and adds value to premium products.

Expanding disposable incomes and increasing affluence in emerging markets are driving the demand for premium packaged cosmetics. As consumers in these regions become more brand-conscious, the market for high-end cosmetic packaging is expanding. The rapid digital transformation and increased online visibility of cosmetic products are creating opportunities for innovative and customized packaging solutions.

How do the High Raw Material Costs and Complex Development Hinder the Growth of the Cosmetic Packaging Market?

Sustainable materials, such as bio-based plastics, recycled materials, and biodegradables, often have higher raw material costs compared to conventional plastics. Additionally, the production scale for these materials is smaller, leading to limited availability and higher prices. This makes it difficult for cosmetic packaging manufacturers to maintain profitability while adopting sustainable practices. Sustainable materials often require more complex development and sourcing processes, necessitating extensive research, testing, and certification to ensure compatibility with cosmetic products.

The adoption of sustainable packaging, especially recycled materials, is often hindered by the complexities of recycling infrastructure and consumer education. Ensuring proper disposal and recycling of sustainable packaging materials requires collaboration between manufacturers, retailers, and consumers. The market for sustainable packaging materials is fragmented, with numerous options available. This makes it difficult for cosmetic brands to choose the most effective and economical solution. The lack of standardization and compatibility can also pose challenges for manufacturers and suppliers.

Category-Wise Acumens

How the Increasing Demand for Flexible Packaging, and Lightweight Packaging Surge the Growth of Plastic Segment?

The plastic segment is poised to maintain its leadership in the cosmetic packaging market owing to its versatility, durability, and cost-effectiveness. Plastic's ability to be molded into various shapes and sizes makes it ideal for innovative, lightweight, and shatterproof packaging, which is particularly advantageous for portability and safety in settings like bathrooms and during travel. The demand for flexible packaging options, such as tubes and pouches, further drives the growth of plastic packaging, as they are favored for their convenience and suitability for e-commerce.

Innovations in plastic packaging, including post-consumer recycled (PCR) plastics, bio-based plastics, and biodegradable plastics, are enhancing both its performance and sustainability. These materials not only address environmental concerns by reducing waste and using renewable resources but also comply with increasing regulatory scrutiny over single-use plastics. Additionally, plastic packaging's ability to support extensive customization through color printing, labeling, and embossing allows brands to differentiate their products and strengthen their brand identity effectively. This customization, combined with the cost advantages of plastic, particularly benefits brands in the mass market, enabling them to offer competitive pricing and maintain good profit margins.

How does the Increasing Consumer Preference for Hair Care, and the Variety of Packaging Bottles Foster the Growth of the Hair Care Segment?

The hair care segment is significantly influencing the cosmetic packaging market, driven by escalating consumer interest in hair health, styling, and tailored routines. Products such as shampoos, conditioners, serums, and styling aids demand diverse packaging types bottles, tubes, jars, and dispensers to cater to their specific application methods and formulations. A surge in demand for user-friendly packaging solutions, such as flip-top caps and pump dispensers, is noticeable, enhancing usability and dosage control.

Additionally, the premiumization trend is prompting the use of high-quality, aesthetically pleasing packaging to convey luxury. Employing materials and designs like glass bottles and metallic finishes helps products stand out in a competitive market. Personalization is also becoming crucial, with consumers seeking products attuned to their specific needs. Brands are responding with customized packaging options like bespoke labels and monogramming, enhancing customer engagement. Furthermore, sustainability is a growing focus, with an increasing shift towards eco-friendly materials like recycled plastics and refillable systems to meet consumer expectations for environmentally responsible products.

Country/Region-wise Acumens

How the High-Quality and Luxurious Packaging Foster the Growth of Cosmetic Packaging Market in Europe?

Europe substantially dominates the cosmetic packaging market, driven by its role as a hub for prominent cosmetic brands and a strong emphasis on innovation and sustainability. The region is home to world-renowned brands renowned for their high-quality, luxurious packaging and commitment to sustainable practices. These leading brands invest significantly in research and development to create innovative packaging solutions that enhance user experience, align with brand identities, and stand out in a competitive market.

Sustainability is a key focus in Europe, with consumer awareness about environmental impacts leading to a growing demand for eco-friendly packaging options, such as recycled materials and refillable systems. Stringent EU regulations on cosmetics and packaging further ensure high safety and quality standards, which enhances consumer trust and supports market growth. Europe's diverse cultural landscape necessitates customized and localized packaging to meet varied consumer preferences, supported by a robust retail and distribution network that spans both physical stores and online channels. The luxury segment in Europe benefits particularly from sophisticated packaging that signifies exclusivity and premium quality, catering to consumers' aspirations for high-end products. Additionally, technological advancements are driving innovations like smart and interactive packaging, which enhance consumer engagement and offer unique brand experiences, fueling the dynamic expansion of the cosmetic packaging market in the region.

How the Burgeoning Middle Class and Exposure to International Brands Accelerates the Growth of the Cosmetic Packaging Market in Asia Pacific?

The Asia Pacific region is anticipated to experience the fastest growth in the cosmetic packaging market during the forecast period. The burgeoning middle class and rising disposable incomes in countries like China, India, and Southeast Asia are significantly boosting consumer spending on personal care and beauty products. As these economies flourish, there is a marked increase in demand for both premium and luxury cosmetic packaging. The growing purchasing power of the middle class, along with exposure to international brands and global beauty trends through social media, e-commerce platforms, and international travel.

Consumers in the region are increasingly drawn to high-quality packaging that aligns with global standards while reflecting local cultural preferences. The trend towards aspirational lifestyles is driving a preference for visually appealing and high-end packaging solutions. Additionally, as disposable incomes rise, there is a noticeable shift towards premiumization in cosmetic packaging, with consumers willing to invest in products that offer superior quality and a luxurious experience.

Environmental consciousness is also on the rise, with consumers demanding sustainable packaging solutions such as recyclable materials and refillable systems. The growth of e-commerce is further amplifying the need for robust packaging that ensures product integrity during shipping and enhances the unboxing experience. Personalized and customized packaging solutions are becoming increasingly popular, catering to individual preferences and lifestyles. Moreover, the expanding travel retail sector, fueled by increased travel habits, is creating opportunities for packaging tailored to travelers, including miniature sizes and exclusive gift sets.

Competitive Landscape

The competitive landscape of the Cosmetic Packaging Market is dynamic and constantly evolving. Manufacturers must stay ahead of industry trends, invest in innovation, and focus on sustainability to remain competitive.

The organizations are focusing on innovating their product line to serve the vast population in diverse regions. Some of the prominent players operating in the cosmetic packaging market include:

Amcor Limited
Albea Group
AptarGroup, Inc.
Berry Global Group, Inc.
Gerresheimer AG
Huhtamaki Oyj
HCP Packaging
RPC Group Plc

Latest Developments:

In September 2023, AptarGroup, Inc. announced the launch of a new line of airless skincare packaging solutions. The airless packaging method preserves product integrity, increases shelf life, and improves user experience by allowing for precise and controlled dispensing.
In May 2023, Amcor Limited announced the launch of a new line of post-consumer recycled (PCR) plastic tubes for the beauty and personal care industries. The PCR tubes are created from recycled plastic waste and provide a more sustainable packaging solution for cosmetic businesses that want to lessen their environmental effect.

1 INTRODUCTION OF GLOBAL COSMETIC PACKAGING MARKET

1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

3.1 Data Mining
3.2 Validation
3.3 Primary Interviews
3.4 List of Data Sources

4 GLOBAL COSMETIC PACKAGING MARKET OUTLOOK

4.1 Overview
4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
4.3 Porters Five Force Model
4.4 Value Chain Analysis

5 GLOBAL COSMETIC PACKAGING MARKET, BY MATERIAL

5.1 Overview
5.2 Glass
5.3 Paper
5.4 Plastic
5.5 Metal

6 GLOBAL COSMETIC PACKAGING MARKET, PRODUCT TYPE

6.1 Overview
6.2 Bottles
6.3 Tubes
6.4 Jars & Containers
6.5 Roller Balls
6.6 Pen Type

7 GLOBAL COSMETIC PACKAGING MARKET, BY APPLICATION

7.1 Overview
7.2 Skin Care
7.3 Hair Care
7.4 Makeup
7.5 Nail Care

8 GLOBAL COSMETIC PACKAGING MARKET, BY GEOGRAPHY

8.1 Overview
8.2 North America
- 8.2.1 U.S.
- 8.2.2 Canada
- 8.2.3 Mexico
8.3 Europe
- 8.3.1 Germany
- 8.3.2 U.K.
- 8.3.3 France
- 8.3.4 Rest of Europe
8.4 Asia Pacific
- 8.4.1 China
- 8.4.2 Japan
- 8.4.3 India
- 8.4.4 Rest of Asia Pacific
8.5 Rest of the World
- 8.5.1 Latin America
- 8.5.2 Middle East And Africa

9 GLOBAL COSMETIC PACKAGING MARKET COMPETITIVE LANDSCAPE

9.1 Overview
9.2 Company Market Ranking
9.3 Key Development Strategies

10 COMPANY PROFILES

10.1 Amcor Limited
- 10.1.1 Overview
- 10.1.2 Financial Performance
- 10.1.3 Product Outlook
- 10.1.4 Key Developments
10.2 Albea Group
- 10.2.1 Overview
- 10.2.2 Financial Performance
- 10.2.3 Product Outlook
- 10.2.4 Key Developments
10.3 HCP Packaging
- 10.3.1 Overview
- 10.3.2 Financial Performance
- 10.3.3 Product Outlook
- 10.3.4 Key Developments
10.4 RPC Group Plc
- 10.4.1 Overview
- 10.4.2 Financial Performance
- 10.4.3 Product Outlook
- 10.4.4 Key Developments
10.5 Silgan Holdings Inc.
- 10.5.1 Overview
- 10.5.2 Financial Performance
- 10.5.3 Product Outlook
- 10.5.4 Key Developments
10.6 DS Smith Plc
- 10.6.1 Overview
- 10.6.2 Financial Performance
- 10.6.3 Product Outlook
- 10.6.4 Key Developments
10.7 Graham Packaging Company
- 10.7.1 Overview
- 10.7.2 Financial Performance
- 10.7.3 Product Outlook
- 10.7.4 Key Developments
10.8 Libo Cosmetics Company C0., Ltd.
- 10.8.1 Overview
- 10.8.2 Financial Performance
- 10.8.3 Product Outlook
- 10.8.4 Key Developments
10.9 AptarGroup, Inc
- 10.9.1 Overview
- 10.9.2 Financial Performance
- 10.9.3 Product Outlook
- 10.9.4 Key Developments
10.10 WestRock Company
- 10.10.1 Overview
- 10.10.2 Financial Performance
- 10.10.3 Product Outlook
- 10.10.4 Key Developments