膨化零食市場：依產品類型、通路、口味、地區劃分，2024-2031

膨化零食市場評估：2024-2031

印度、中國和日本等新興經濟體鹹味零食的快速消費也是一個重要的推動因素。促成這一增長的因素包括青年人口的增長、可支配收入的增加、中產階級的壯大、核心家庭數量的增加以及女性勞動參與率的提高。這些人口和經濟變化促使對方便零食的需求不斷增長。因此，鹹味零食的消費量不斷增加，預計2024年市場規模將超過540.1億美元，2031年將達到739.8億美元。

現代消費者越來越多地尋找具有吸引人的感覺和質地的即食零食。擠壓加工在生產 RTE 穀物零食時很受歡迎，因為它具有多功能性，可以創造各種質地和形狀，以滿足各種消費者的口味。這種加工方法支持生產具有方便且創新的外觀和口味的零食。因此，由於現代消費者對即食零食的偏好不斷增加，2024年至2031年市場將以4.01%的複合年增長率成長。

擠壓零食市場定義/概述

擠壓零食是休閒食品行業的一個獨特部分，透過稱為擠壓的特殊製造工藝製成。在此過程中，各種原材料混合在一起並在高溫高壓下通過模具。其結果是產品具有獨特的形狀和質地，提供廣泛的風味特徵，吸引各種消費者的口味。膨化零食因其誘人的口味、創新的形狀和便利性而越來越受歡迎。

近年來，零食已成為食品業成長最快的趨勢之一。這種成長在很大程度上是由於消費者對無縫融入忙碌生活方式的行動產品的需求不斷增長。隨著越來越多的消費者尋求既快速又簡單、既令人滿意又營養豐富的零食，擠壓膨化零食已成為流行的選擇。這種向方便零食的轉變符合更健康飲食習慣的更廣泛趨勢，預計將在預測期內推動該行業的進一步創新和機會。

COVID-19 的爆發為零食供應鏈帶來了重大變化，包括擠壓產品。在封鎖初期，消費者行為發生了巨大變化，對食品的恐慌性購買急劇增加。隨著人們囤積必需品並尋求熟悉、容易準備的食物的安慰，這促使包括休閒食品在內的便利商品的銷售量顯著增加。由於這一轉變，零售通路的休閒食品銷售顯著成長，凸顯了休閒食品產業在前所未有的挑戰中的彈性和適應性。

對方便攜帶產品的需求以及攜帶零食的流行如何推動了膨化零食市場的成長？

忙碌的生活方式，特別是工作人口的快速成長，是推動市場成長的主要因素。隨著越來越多的人兼顧高要求的職業和繁忙的日程，對方便的即食食品的需求不斷增長，以幫助他們快速獲得飽腹感。膨化零食以其便攜性和易於食用而聞名，完美地滿足了這些需求，在忙碌的工作日之間提供快速、充滿活力和令人滿意的零食。隨身攜帶零食的趨勢在重視便利性和多樣性的千禧世代中尤其普遍。這些消費者希望零食能適應他們快節奏的生活，同時提供多種口味選擇並滿足多種用餐場合。由於其健康特性和誘人的口味，以穀物為基礎的鹹味零食在零售店尤其暢銷。

薯片、爆米花和鹹味餅乾等鹹味零食正在快速增長。這些產品經常全天食用，其受歡迎程度推動了對膨化零食的需求。隨著消費者尋求在各種用餐和零食時間享用美味且令人滿意的選擇，該市場正在不斷增長。擠壓膨化零食市場正受益於改善加工和儲存方法的技術進步。擠壓技術的創新正在推動更健康的休閒食品的開發，包括低脂肪、全穀物和不含防腐劑的休閒食品。對更健康的替代品和令人興奮的風味組合的關注吸引了廣泛的消費者。

都市化進程的加速和人均所得的增加促使對方便即食食品的需求不斷增長。隨著城市擴張和收入水準的提高，消費者越來越多地投資於創新和高品質的膨化零食。市場領先公司採取積極的行銷策略並推出創新的新產品來吸引消費者並保持競爭力。這包括嘗試獨特的口味和質地，以吸引不同年齡和口味偏好。

基本成分的缺乏和質地惡化將如何阻礙擠壓零食市場的成長？

加工無糖、無添加物、低脂肪的產品很困難。這些類型的零食缺乏通常有助於傳統零食的風味、質地和凝聚力的基本成分。例如，脂肪和油對於提供消費者期望的鬆脆質地至關重要。當脂肪和油減少或去除時，質地變得不太令人滿意，並且由於吸濕性增加，產品常常變得柔軟或發粘。這種質地和口感的惡化影響了消費者的接受度並限制了市場的成長。

用於製作這些零食的擠壓烹調方法需要高溫和短加工時間。然而，這個過程中的溫度波動可能會導致原料燃燒，使健康零食的生產更加複雜。在整個擠壓過程中保持一致的品質和質地的挑戰可能會減緩新產品的開發並影響市場動態。

此外，原物料價格波動也是一大問題。擠壓零食中使用的玉米、小麥和其他穀物等關鍵原料的成本差異很大。這種波動影響製造商的利潤率，導致消費價格上漲，並影響整體需求和市場穩定。

目錄

第1章 簡介

• 市場定義
• 市場區隔
• 調查手法

第2章 摘要整理

• 主要調查結果
• 市場概要
• 市場亮點

第3章 市場概要

• 市場規模與成長潛力
• 市場趨勢
• 推動市場要素
• 阻礙市場要素
• 市場機會
• 波特的五力分析

第4章 押出零食市場:各產品類型

• 擠壓馬鈴薯零食
• 擠壓玉米零食
• 擠壓米果
• 擠壓混合穀物零食

第5章 押出零食市場:各流通管道

• 超級市場/大賣場
• 便利商店
• 網路零售

第6章 押出零食市場:不同的香味

• 起士
• 野外燒烤餐會
• 間諜郗
• 鹹味兒
• 套件

第7章 地區分析

• 北美
• 美國
• 加拿大
• 墨西哥
• 歐洲
• 英國
• 德國
• 法國
• 義大利
• 亞太地區
• 中國
• 日本
• 印度
• 澳洲
• 南美
• 巴西
• 阿根廷
• 智利
• 中東·非洲
• 南非
• 沙烏地阿拉伯
• 阿拉伯聯合大公國

第8章 市場動態

• 推動市場要素
• 阻礙市場要素
• 市場機會
• COVID-19對市場的影響

第9章 競爭情形

• 主要企業
• 市場佔有率分析

第10章 企業簡介

• Universal Robina
• JFC International
• Diamonds Foods
• Aperitivos Flaper
• ITC
• Calbee
• Amica Chips
• Kellogg's
• Mondelez International

第11章 市場展望和機會

• 新興技術
• 今後的市場趨勢
• 投資機會

第12章 附錄

• 簡稱清單
• 出處和參考文獻

Extruded Snacks Market Valuation - 2024-2031

The rapid consumption of savory snacks in developing economies such as India, China, and Japan is another significant driver. Factors contributing to this growth include an expanding younger population, rising disposable incomes, increasing middle-class segments, the proliferation of nuclear families, and greater participation of women in the workforce. These demographic and economic changes are leading to higher demand for convenient snack options. Thus, the growing consumption of savory snacks surged the growth of market size surpassing USD 54.01 Billion in 2024 to reach a valuation of USD 73.98 Billion by 2031.

Modern consumers increasingly seek RTE snacks that offer enticing sensory and textural profiles. Extrusion processing is popular for producing RTE cereal-based snacks due to its versatility in creating various textures and shapes that appeal to diverse consumer preferences. This processing method supports the production of snacks that are convenient and innovative in their presentation and taste. Thus, the increasing modern consumer preference for RTE snacks enables the market to grow at aCAGR of 4.01% from 2024 to 2031.

Extruded Snacks Market: Definition/ Overview

Extruded snacks represent a unique segment of the snack food industry, created through a specialized manufacturing process known as extrusion. This process involves mixing various ingredients and then forcing them through a die under high pressure and temperature. The result is a product with a distinct shape and texture, offering a wide range of flavor profiles that appeal to diverse consumer tastes. The popularity of extruded snacks has surged due to their appealing taste, innovative shapes, and the convenience they provide.

In recent years, snacking has emerged as one of the most rapidly growing trends in the food industry. This growth is largely driven by consumers' increasing demand for on-the-go products that fit seamlessly into their busy lifestyles. As people seek quick and easy snack options that provide both satisfaction and nutritional benefits, extruded snacks have become a popular choice. This shift towards convenient snacking aligns with the broader trend of healthier eating, which is expected to fuel further innovation and opportunities in the industry during the forecast period.

The COVID-19 pandemic has introduced significant changes to the supply chain for snacks, including extruded varieties. During the initial lockdown phases, consumer behavior shifted dramatically, with a surge in panic purchasing of food products. This led to a notable increase in sales of convenience items, including snacks, as people stockpiled essential goods and sought comfort in familiar, easy-to-prepare foods. Retail channels experienced strong growth in snack sales as a result of this shift, highlighting the resilience and adaptability of the snack industry amidst unprecedented challenges.

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How does the Demand for Convenience and On-the-Go Products and the Popularity of On-the-Go Snacking Surge the Growth of the Extruded Snacks Market?

The surge in busy lifestyles, particularly among the working population, is a major driver of market growth. With the increasing number of people balancing demanding careers and hectic schedules, there is a rising need for convenient, ready-to-eat foods that offer quick satiety. Extruded snacks, known for their portability and ease of consumption, perfectly cater to this need, providing a quick energy boost and a satisfying snack option during busy workdays. The trend towards on-the-go snacking is particularly prevalent among millennials who value convenience and variety. These consumers seek snacks that can fit into their fast-paced lives while offering diverse flavor options and satisfying multiple eating occasions. Cereal-based savory snacks, in particular, are experiencing strong retail performance due to their healthier attributes and appealing taste.

Savory snacks, including crisps, popcorn, and savory biscuits, have seen rapid growth. The popularity of these products, often consumed throughout the day, drives demand for extruded snacks. The market is expanding as consumers look for flavorful and satisfying options to enjoy during various meals and snack times. The extruded snacks market is benefiting from technological advancements that improve processing and preservation methods. Innovations in extrusion technology are leading to the development of healthier snack options, such as reduced-fat, whole-grain, and preservative-free products. This focus on healthier alternatives and exciting flavor combinations is attracting a broader consumer base.

The accelerating pace of urbanization and rising per capita income are contributing to greater demand for convenient, ready-to-eat food products. As urban areas expand and income levels increase, consumers are more likely to invest in innovative and high-quality extruded snacks. Leading players in the market are adopting aggressive marketing strategies and launching new, innovative products to attract consumers and stay competitive. This includes experimenting with unique flavors and textures to appeal to diverse age groups and taste preferences.

How Does the Lack of Essential Ingredients and Degradation in Texture Impede the Growth of Extruded Snacks Market?

The difficulty in processing products that are sugar-free, additive-free, or reduced-fat. These types of snacks lack essential ingredients that typically contribute to flavor, texture, and binding properties in traditional snacks. For instance, fats are crucial for providing the desired crispiness and texture that consumers expect. When fats are reduced or removed, it often results in a less satisfying texture and increased moisture absorption, which makes the product soft or soggy. This degradation in texture and mouthfeel affects consumer acceptance and limits market growth.

Extrusion cooking, the method used to produce these snacks, involves high temperatures and short processing times. However, fluctuations in temperature during this process can cause raw materials to burn, further complicating the production of healthy snacks. The challenge of maintaining consistent quality and texture throughout the extrusion process can slow down the development of new products and impact market dynamics.

Additionally, the volatility in raw material prices poses a significant challenge. The cost of key ingredients, such as grains like corn, wheat, and other cereals used in extruded snacks, can fluctuate widely. This volatility affects manufacturers' profit margins and lead to increased consumer prices, impacting overall demand and market stability.

Category-Wise Acumens

How the Integral Role of Corn in Snack Formulation Surge the Growth of Extruded Corn Snacks Segment?

The extruded corn snacks segment dominates the extruded snacks market owing to corn's excellent expansion characteristics and its integral role in a variety of snack formulations. Corn starch granules, which are medium in size, exhibit remarkable expansion properties during extrusion, contributing to the desired texture and flavor of the finished products. This makes corn a preferred choice for manufacturers seeking to create snacks with a satisfying crunch and flavor.

In addition to corn, wheat also plays a significant role in the market. Wheat contains amylose and amylopectin, which enhance the expansion process during extrusion cooking. Whole-wheat snacks, which are perceived as healthier options, are gaining popularity due to their higher fiber content and nutritional benefits. The demand for wheat-based extruded snacks is therefore growing as consumers increasingly seek out products that offer both taste and health benefits.

Furthermore, there is a rising interest in using alternative grains and legumes for extruded snack production. Ingredients such as oats, peas, beans, barley, and other grains are becoming more popular due to their superior nutritional profiles. These ingredients offer additional health benefits, such as higher protein content, essential vitamins, and minerals, which align with the growing consumer preference for more nutritious snack options.

How the Extensive Product Range and Accessibility Surge the Growth of Supermarkets/ Hypermarkets Segment?

Supermarkets/hypermarkets segment shows a significant growth in the extruded snacks market owing to their extensive product range and accessibility. The retail channels provide consumers with the convenience of exploring a wide array of products, enabling informed purchasing decisions through detailed information on ingredients and nutritional aspects. The comprehensive selection available allows shoppers to compare options, ensuring they find products that meet their specific needs and preferences.

The appeal of hypermarkets/supermarkets is enhanced by their promotional strategies. These outlets frequently offer discounts, special deals, and vouchers, which are designed to attract a broad customer base and encourage increased foot traffic. Such promotions make products more affordable and enhance consumer loyalty by providing value for money.

In addition to their promotional efforts, hypermarkets and supermarkets play a crucial role in driving innovation within the market. Vendors within these retail environments are continually experimenting with new flavors, ingredients, and product variations to capture consumer interest and adapt to evolving tastes. This includes introducing unique items and premium quality products to differentiate their offerings from competitors. The strategic approach of hypermarkets and supermarkets combining extensive product choices with attractive discounts and innovative offerings positions them as key players in the market. Their ability to cater to diverse consumer needs while maintaining a focus on quality and value is a significant factor driving their dominance in the industry.

Country/Region-wise Acumens

How Does the Wide Consumer Base and Investment Focus on Innovative Product Production Surge the Growth of Extruded Snacks Market in Asia Pacific?

The Asia Pacific region stands out as a leading region in the extruded snacks market, affordability and availability play crucial roles, with a wide range of snacks offered at competitive prices and supported by numerous local vendors. This affordability ensures that extruded snacks are accessible to a broad consumer base, fueling market expansion. Economic growth and investment are particularly in India, where significant investments from major players are accelerating the sector's development. These investments focus on innovative product introductions and expanding market reach, responding to rising consumer demand and shifting market dynamics.

Cultural shifts and millennial trends also drive market growth. The increasing adoption of Western eating habits and the millennial population's preference for diverse, novel flavors align with the global trend towards snacking. This shift enhances the appeal of extruded snacks, which cater to evolving taste preferences. Price sensitivity and economic conditions further influence the market. Consumers in the region are highly price-conscious, which boosts the demand for affordable snack options. Hypermarkets and supermarkets leverage this by offering cost-effective products, meeting the need for budget-friendly snacks amidst changing economic conditions.

As disposable incomes rise, food manufacturers are investing in the development of innovative and premium products, capitalizing on the growing consumer willingness to spend on higher-quality snacks. This investment reflects a response to the increasing disposable income levels and evolving consumer preferences. Urbanization and demand growth are significant as well, with rapid urbanization in countries like India, China, Malaysia, and Indonesia driving the demand for convenient, ready-to-eat snacks. The burgeoning number of working professionals and busy lifestyles contribute to higher consumption of extruded snacks.

Consumer preferences play a pivotal role in market dynamics. The growing interest among millennials in unique flavors and the increasing emphasis on convenience drive the demand for extruded snacks. This trend, combined with the rise in working hours and changing eating habits, supports the market's expansion.

How the Changing Consumer Preference and Increasing Consumer Income Enable the Growth of Extruded Snacks Market in North America?

North America is anticipated to witness the fastest growth in the extruded snacks market over the forecast period, driven by increase in consumer income across the region allowing individuals to spend beyond necessities, and creating a robust market for extruded snacks. This rise in disposable income facilitates greater spending on snacks, including innovative and premium options. Shifting consumer preferences plays a crucial role in this growth. There is a significant trend towards healthier snacking, with consumers increasingly seeking clean-label, non-GMO, and nutritionally beneficial snacks. This shift reflects a broader health-conscious attitude among North American consumers, who are more concerned about the health benefits of their food choices. This growing emphasis on health is driving advancements and innovations within the market, as companies respond to the demand for healthier and more transparent product offerings.

Market trends and consumer behavior further support the expansion of the extruded snacks market. Data from the U.S. Snack Index reveals that many American consumers are keen to explore new snack options and value variety and convenience. This trend was particularly evident during the coronavirus pandemic when consumers sought convenient snack solutions amidst disruptions to their daily routines. The pandemic highlighted a surge in demand for readily available snacks, leading to changes in purchasing behaviors.

Distribution and accessibility are also critical factors contributing to market growth. Major players in the North American market, such as Frito-Lay, have strengthened their distribution channels, ensuring greater accessibility to consumers. For instance, during the pandemic, Frito-Lay launched a dedicated website to address challenges in snack availability, demonstrating the industry's adaptability to consumer needs and market conditions. Strategic adaptations by companies are expected to continue shaping the market. As consumer preferences evolve and new trends emerge, businesses are adopting innovative strategies to meet increasing demand. This includes diversifying product offerings, enhancing distribution channels, and leveraging technology to improve consumer engagement and satisfaction.

Competitive Landscape

The Extruded Snacks Market is characterized by a dynamic interplay of global food giants, regional players, and emerging brands. This competitive landscape is shaped by factors such as brand recognition, product innovation, distribution networks, and consumer preferences.

The organizations are focusing on innovating their product line to serve the vast population in diverse regions. Some of the prominent players operating in the extruded snacks market include:

• Universal Robina
• JFC International
• Diamonds Foods
• Aperitivos Flaper
• ITC
• Calbee
• Amica Chips
• Kellogg's
• Mondelez International

Latest Developments:

• In July 2023, Skippi, known for its ice pops in India, announced its foray into the retail sector with the debut of Skippi Cornsticks, a new FMCG snack product. These new items come in four different flavors: Thai chili, tangy tomato, magic masala, and sweet corn.
• In May 2023, Reliance Retail Ventures, one of India's well-known retail chains, announced the launch of Alan's Bugles in India. Alan's Bugles, a corn chip snack, is popular in the United Kingdom and the Middle East. Thus, with this launch, the company hopes to increase its footprint in India's high-demand consumer products industry.
• In September 2022, ARCA Continental announced a long-term collaboration arrangement with Coca-Cola. The new agreement encourages collaborative efforts to improve customer and consumer service, develop new avenues of profitable growth, and expand digital activities across Latin America. It also aligns the critical economic aspects of the company relationship in the long run.
• In June 2022, Kellogg Company will be separated into three firms, with each focused on cereals, snacks, and plant-based foods.
• In May 2022, Hey Chips, a well-known snack producer in Singapore, announced the launch of an all-new healthy corn snack. and better for your product line. Thus, the company intends to meet the increasing demand for healthy snacking by expanding its product line.
• In August 2021: Bikano, an Indian company, secured a license for India's popular children's show character 'Chota Bheem' to develop a new line of extruded products. This will allow the company to reach a larger customer base in the country.
• In November 2020, ChickP Protein Ltd., a food technology startup, announced the launch of a novel chickpea-based starch. The product can be used to make a variety of processed meals, such as extruded snacks.

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Extruded Snacks Market, By Product Types

• Extruded Potato Snacks
• Extruded Corn Snacks
• Extruded Rice Snacks
• Extruded Mixed Grain Snacks

5. Extruded Snacks Market, By Distribution Channels

• Supermarkets/Hypermarkets
• Convenience Stores
• Online Retail

6. Extruded Snacks Market, By Flavors

• Cheese
• Barbecue
• Spicy
• Salted
• Sweet

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Universal Robina
• JFC International
• Diamonds Foods
• Aperitivos Flaper
• ITC
• Calbee
• Amica Chips
• Kellogg's
• Mondelez International

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References