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市場調查報告書
商品編碼
1660071
通風板材市場:現狀分析與未來預測 (2024年~2032年)Ventilated Seats Market: Current Analysis and Forecast (2024-2032) |
預計預測期內通風板材市場將達到 5.72% 的穩定成長率。消費者對豪華和舒適的偏好日益增長,以及對駕駛員和乘客健康的日益關注,極大地推動了汽車通風座椅市場的成長。通風座椅正在成為豪華車和中檔車的行業趨勢。這使得長途旅行和極端天氣條件下更加舒適。這要歸功於空氣循環系統、座椅溫度控制和減少出汗。乘客舒適度已成為另一個突出趨勢,從而推動材料技術的進步,使材料的透氣性更強。智慧座椅集成為汽車中的新技術和駕駛需求提供了一種簡單的方法。然而,電動和混合動力車需要更節能的冷卻解決方案。座椅通風方面的客製化和改造選項也見證了業務的新成長趨勢並擴大了客戶群。例如,2023年9月,汽車座椅全球領導者Adient在2023年法蘭克福車展上發布了三個注重永續性、成本效益和舒適性的創新座椅設計:Pure Essential、Autonomy Elegance和Smart Efficiency 2.0。
根據車輛類型,通風座椅市場分為乘用車、輕型商用車和重型商用車。 2023 年,乘用車市場將成為市場上最大的市場,預計在預測期內仍將維持這一地位。隨著汽車功能變得更加豐富、舒適和豪華,有一些關鍵趨勢支撐著通風座椅市場。人的健康意識也越來越強。如今,每個人都喜歡正常的呼吸和良好的通風,長途駕駛不再令人焦慮。因此,乘用車的通風座椅越來越受歡迎,目前大多數中階轎車都配有通風座椅。
通風座椅市場依推進類型分為內燃機(ICE)與電動車。 ICE 領域在 2023 年佔據市場主導地位,預計在預測期內仍將保持主導地位。推動成長的最重要因素之一是全球範圍內燃機汽車的使用日益增多,中檔和豪華汽車製造商均將通風座椅和座椅選項作為標準和可選附加裝置。居住在中東和北美部分地區等氣候極其炎熱地區的人們發現,通風座椅對於在炎熱的夏季保持涼爽非常有益。例如,豐田凱美瑞 (Toyota Camry) 因其舒適性、可靠性和新一代功能而廣受歡迎,提供高級 XLE 和 XSE 裝飾級別,並配有通風座椅。
根據銷售管道,通風座椅市場分為 OEM 和售後市場。其中,OEM 領域在 2023 年佔據市場主導地位,預計在預測期內將繼續領先。隨著對車輛原廠安裝的優質通風系統的需求不斷增加,OEM 部門需要在該業務中佔據主導地位。如今,通用汽車正在生產更多的消費性汽車,並將原廠通風座椅引入汽車設計中。汽車製造商選擇在各種類別的車輛(無論是轎車、SUV 還是豪華車)中提供通風座椅,作為標準內置系統或可選附加裝置。其中,賓士、寶馬、豐田、福特等均在BMW5系列、ToyotaAvalon、福特Expedition等中高階車型安裝了呼吸器。因此,基準 OEM 安裝座椅設計為與車輛的典型加熱和冷卻系統協調工作,同時不影響運行冷卻,以滿足成本效率和設計美觀的預期標準。此外,電動車(EV)的興起也推動了原始設備製造商為消費者設計通風座椅。為了滿足電動車系統的精確目標,最近的技術進步仍處於起步階段,重點是開發重量更輕、更節能的創新。特斯拉的 Model X 和 Model S 都配備了革命性的座椅,不僅讓您感覺涼爽,而且還能讓乘客感到滿意。
為了更深入了解通風床單市場,我們根據其在全球市場中的存在對市場進行了分析:北美(美國、加拿大和北美其他地區)、歐洲(德國、英國、法國、義大利、西班牙和歐洲其他地區)、亞太地區(中國、日本、印度和亞太地區其他地區)以及世界其他地區。預計預測期內北美通風座椅市場將佔據主導地位。推動市場成長的關鍵因素包括對舒適性導向車輛功能的高需求、豪華和高檔汽車製造商的強大影響力、以及對通風座椅的健康益處的認識不斷提高。在北美,行業巨頭特斯拉、凱迪拉克和福特等的許多豪華SUV和轎車都配有通風座椅作為標準或可選設備。從地區來看,極端的環境條件——南部的夏季炎熱,北部的冬季多雪——為通風座椅的應用奠定了基礎,以使乘客能夠保持舒適的、由乘客調節的車內溫度。該地區是雪佛蘭和福特一些最大製造工廠的所在地,因此通用汽車 (GM) 和福特等製造商為其最廣為人知的車型(如凱迪拉克凱雷德和福特探險者)添加了新設計並提供更具創新性的概念,配有通風座椅以及當時所需的車輛豪華物品和服務。北美在電動車(EV)的普及方面也處於領先地位,進一步推動了通風座椅的發展。例如,特斯拉等電動車製造商在其頂級車型(如特斯拉 Model S 和現在的 Model X)中提供通風座椅,為可能也熱衷於這種複雜規律的消費者提供可持續且環保的解決方案。
市場的主要參與者包括 Lear Corporation、Adient Plc、Continental AG、Forbia SE、Toyota Boshoku Corporation、Genttherm、TS Tech Corporation、HYUNDAI TRANSYS、SEOYON E-HWA 和 GRAMMER AG。
The Ventilated Seats Market is witnessing a steady growth rate of 5.72% within the forecast period. Increased preference of consumers towards luxury and comfort has significantly fueled the growth of the automotive ventilated seats market together with rising concern regarding the health of the driver and passengers while increasing comfort levels. Ventilated seats are getting more and more industries adapted to the high-end and mid-segment cars. They are provided with improved comfort while driving long trips or in extreme weather conditions. That is courtesy of the air circulation systems, temperature management of the seat as well as perspiration reduction. Passenger comfort has emerged as another prominent trend, which in turn resulted in material technological advancements that make materials have a greater degree of breathability. Integration of smart seating now provides easier ways for new technologies and motoring needs in automobiles. However, there is another upfront with electric and hybrid vehicles seeking cooling solutions that are more energy efficient. Customizations and retrofitting options in seat ventilation have also seen new growing trends in the business, which increased the customer base. For instance, in September 2023, Adient, a global leader in automotive seating, unveiled three innovative seat designs Pure Essential, Autonomous Elegance, and Smart Efficiency 2.0 around the IAA 2023 event, focusing on sustainability, cost-effectiveness, and comfort.
Based on vehicle type, the ventilated seat market is segmented into Passenger Vehicles, Light Commercial Vehicles, and Heavy Commercial Vehicle. In 2023, the passenger vehicle segment was the largest in the market and would remain the same even in the forthcoming forecast period. There is a significant trend that supports the ventilated seats market and is becoming more and more accommodated and luxurious with more features being brought into the cars. People are becoming more aware of the health factors. Nowadays everyone likes proper breathing and good ventilation, avoiding uneasiness at times during long drives. Therefore, the ventilated seats in passenger vehicles are getting more popularity, and one can find them inserted in most mid-range sedans.
Based on propulsion type, the ventilated seats market is segmented into ICE and electric. The ICE segment will dominate the market in 2023 and is expected to retain its dominance throughout the forecast period. One of the most significant drivers propelling growth is the increasing use of ICE vehicles worldwide wherein producers of mid-range and luxury models have been integrating ventilated seating and seating options in their standard and optional products. People residing in regions with extremely hot climate conditions, such as the Middle East regions and some parts of North America, found ventilated seats highly beneficial to cool their bodies during hot summer weather. For example, Toyota Camry, popular and valued for its comfort, reliability, and new-generation features. The vehicle can be purchased in the higher-grade XLE and XSE trims and has ventilated seats.
Based on sales channel, the ventilated seats market is segmented into OEM and Aftermarket. Among these, the OEM segment dominated the market in 2023 and is expected to continue leading during the forecast period. Increased demand for factory-installed, high-quality ventilation systems in cars necessitates the OEM segment's control in this business. Today, GMs produce many more consumer cars wherein factory-fresh ventilated seats are implemented within their automotive designs. Vehicle makers are choosing to provide ventilation seating both as standard built-in systems and as optional add-ons in various categories of their cars, whether in sedans, SUVs, or even high-end cars. Among the most easily recognizable companies with more prominently positioned brands are the likes of Mercedes-Benz, BMW, Toyota, and Ford, which incorporate ventilators in their mid-range and up-range models, for instance, the BMW 5 Series, Toyota Avalon, and Ford Expedition. The benchmark OEM-installed seats are, thus, designed to work in concert with the car's general heating and air conditioning systems without jeopardizing how the operative cooling lives up to expected standards in cost efficiency and design aesthetics. Moreover, the increase in electric vehicles (EVs) has been enhancing OEMs' ventilation seat designs among consumers because, while still cool, in meeting the objectives of EV systems' precision, recent technological advancement is focused on developing lighter, energy-efficient innovations. Tesla's Model X and Model S each feature revolutionary seating, not only for the cool and equally satisfy the passenger.
For a better understanding of the market of the ventilated seat market, the market is analyzed based on its worldwide presence in countries such as North America (The US, Canada, and Rest of North America), Europe (Germany, The UK, France, Italy, Spain, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. The North America ventilated seats market is expected to dominate in the forecast period. The major factors contributing to the market growth include the high demand for comfort-focused vehicle features, the strong presence of luxury and premium car manufacturers, and the growing awareness of health benefits associated with ventilated seats. North America has quite a large pool of high-end SUVs and sedans with vented seats regularly coming as standards or options with industry behemoths Tesla, Cadillac, and Ford. Regionally, the extremity of environmental conditions as hot summers in the southern parts of the country and snowstorm winters in the north has paved the way forward for ventilated seats, keeping things comfortable for those inside temperatures as passengers regulate it. The presence of one of the largest manufacturing facilities of Chevrolet and Ford in the region, manufacturers are adding new designs now, such as General Motors (GM) and Ford, to some of their most widely known models, including the Cadillac Escalade and the Ford Explorer, in offering a much more innovative concept as well as ventilated seat usage coupled with the vehicle's luxury offerings or services required at the moment. North America is also ahead of the curve with the occupancy of electric vehicles (EVs), thus further pushing ventilated seats. For example, EV manufacturers such as Tesla are including ventilated seating in their top segment models such as Tesla Models S and now Model X, and the solution is for the sustainable environment-friendly consumer albeit also combining a preference to enjoy such complex regularity.
Some of the major players operating in the market include Lear Corp., Adient plc., Continental AG, Forvia SE, TOYOTA BOSHOKU CORPORATION, Gentherm, TS TECH CO.,LTD., HYUNDAI TRANSYS, SEOYON E-HWA, and GRAMMER AG.