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市場調查報告書
商品編碼
1970982

酒類糖果甜點市場－全球產業規模、佔有率、趨勢、機會和預測（按產品類型、銷售管道、地區和競爭格局分類，2021-2031年）

Liquor Confectionery Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Product Type, By Sales Channel, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球利口酒糖果甜點市場預計將從 2025 年的 7.5544 億美元成長到 2031 年的 11.0727 億美元，複合年成長率為 6.58%。

這個細分市場主要由添加了伏特加、利口酒、蘭姆酒和威士忌等酒精飲料的糖果或巧克力糖果甜點組成。推動市場成長的主要因素是季節性禮品和企業禮品需求的不斷成長。這些產品被定位為精緻的成人偏好，消費者對口感和風味獨特的優質產品的需求日益成長。此外，順應巧克力產業整體優質化的趨勢，生產商正在開發高品質黑巧克力與烈酒的組合產品，以吸引追求精緻感官體驗的消費者。

市場概覽
預測期 2027-2031
市場規模：2025年 7.5544億美元
市場規模：2031年 11.0727億美元
複合年成長率：2026-2031年 6.58%
成長最快的細分市場 線上
最大的市場 歐洲

儘管經濟情勢嚴峻，主要出口地區的市場表現依然強勁。例如，德國糖果甜點工業協會（BDSI）的一份報告預測，到2024年，該產業的出口銷售額預計將成長16.7%，達到約143億歐元。這顯示國際市場對高價值糖果甜點的需求持續旺盛。然而，市場面臨許多挑戰，尤其是原料成本的劇烈波動，特別是可可豆價格創下歷史新高。這種通膨環境迫使製造商提高零售價格，這可能會疏遠價格敏感型消費者，並在競爭激烈的全球市場中擠壓利潤空間。

市場促進因素

企業和節慶送禮習俗的興起是全球利口酒糖果甜點市場的主要成長要素。這些高階產品因其精緻優雅和適合作為成人禮品而備受青睞。尤其是在重大節日期間，消費者傾向於尋找獨特且高價值的禮物，而利口酒巧克力和糖果甜點已成為慶祝禮盒和豪華禮籃中的必備品。近期的數據也印證了這種對禮品經濟的依賴。根據美國糖果甜點協會發布的《2025年糖果甜點狀況報告》，到2024年，情人節、復活節、萬聖節和新年這四大節日將佔糖果甜點總銷售額的62%，這將推動季節性包裝和產品形式的發展。

同時，市場成長的驅動力來自消費者行為的轉變，即成年人對奢侈品的偏好日益增強。在這種轉變中，品質和感官享受比數量更為重要。 「可接受的奢侈」這個概念讓消費者將高階糖果甜點視為提升情感幸福感的必需品。根據2025年3月《糖果甜點生產》雜誌發布的題為“糖果行業現狀報告：糖果甜點現狀預示著未來成長”的報告，85%的消費者認為偶爾享用巧克力或糖果是可以接受的，這支撐了含酒精的濃郁甜食市場。這種強勁的需求也體現在業界的整體財務表現中；根據《零食食品與批發烘焙》雜誌報道，到2024年，美國糖果甜點市場規模將超過542億美元，這表明消費者對偏好的旺盛需求支撐著這一細分市場。

市場挑戰

全球利口酒糖果甜點市場成長的主要障礙是包括可可在內的關鍵原料價格飆升。這些價格波動擾亂了供應鏈，並顯著增加了巧克力類酒精糖果甜點生產商的生產成本。隨著投入成本的上升，企業被迫透過提高零售價格將這些成本轉嫁給消費者。這種價格調整往往會降低消費者的購買力，尤其對於高檔利口酒巧克力等非必需品而言，導致價格敏感型消費者的購買量下降。

近期行業統計數據顯示，通膨趨勢的嚴重性在成本負擔方面顯而易見。國際可可組織的報告指出，由於供不應求，2024年4月可可豆的平均月價格達到每噸約10,184美元的歷史新高。價格飆升迫使生產商在維持產品標準的同時，接受利潤率下降。因此，生產商難以在保持商店價格穩定的同時消化這些成本，這限制了市場銷售成長的潛力，並抑制了對新產品研發的投資。

市場趨勢

製造商正積極利用與高階烈酒品牌的策略性聯合品牌合作，以實現產品差異化並吸引鑑賞家。透過與知名烈酒品牌簽訂授權協議，糖果甜點利用這些合作夥伴累積的顧客忠誠度和品質形象，在競爭激烈的市場中為更高的價格提供依據並促銷。即使在產業整體面臨困境的情況下，這項策略仍保持強勁勢頭；例如，根據《愛爾蘭觀察家報》2025年10月報道，裡爾巧克力公司2024年的銷售額成長了19%，達到4170萬歐元。這一快速成長歸功於該公司授權烈酒混合系列產品的持續暢銷。

同時，消費者明顯傾向選擇高可可含量的黑巧克力來搭配烈酒。這主要是出於經濟考量，既要與大眾市場產品區分開來，又要滿足消費者對濃郁、低甜度口味的偏好，這種口味與陳年烈酒搭配尤為出色。原料成本的上漲促使生產者專注於開發小批量、高利潤的黑巧克力產品，以滿足如今注重品質而非數量的成年消費者的需求。產業數據也印證了這一優質化趨勢。根據瑞士蓮（Lindt Sprüngli）發布的《2024年年度報告》，儘管全球巧克力市場銷售下降了3.0%，但其以金額為準在2024年仍成長了4.7%，這印證了高附加價值產品線在當前經濟環境下的戰略重要性。

目錄

第1章概述

第2章：調查方法

第3章執行摘要

第4章：客戶心聲

第5章：全球酒類糖果甜點市場展望

  • 市場規模及預測
    • 按金額
  • 市佔率及預測
    • 依產品類型（巧克力、糖果、口香糖）
    • 銷售管道（大賣場/超級市場、專賣店、線上通路、其他）
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

第6章：北美酒類與糖果甜點市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國別分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲酒類與糖果甜點市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國別分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章：亞太地區酒類與糖果甜點市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國別分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東和非洲酒類和糖果甜點市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東與非洲：國別分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美洲酒類與糖果甜點市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國別分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章 市場動態

  • 促進因素
  • 任務

第12章 市場趨勢與發展

  • 併購
  • 產品發布
  • 近期趨勢

第13章：全球酒類糖果甜點市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商的議價能力
  • 顧客權力
  • 替代品的威脅

第15章 競爭格局

  • ABTEY Chocolaterie SAS
  • Neuhaus Inc.
  • Mars, Incorporated
  • The Hershey Company
  • Ferrero International SA
  • Mondelez International, Inc.
  • Toms Gruppen A/S
  • Oy Karl Fazer Ab
  • Yildiz Holding AS
  • Friars RM Limited

第16章 策略建議

第17章：關於研究公司及免責聲明

簡介目錄
Product Code: 26676

The Global Liquor Confectionery Market is projected to expand from USD 755.44 Million in 2025 to USD 1107.27 Million by 2031, reflecting a compound annual growth rate of 6.58%. This niche sector consists of sugar-based or chocolate sweets infused with alcoholic spirits such as vodka, liqueurs, rum, or whiskey. Growth is primarily driven by the increasing popularity of seasonal and corporate gifting, where these items are marketed as sophisticated treats for adults, alongside a rising demand for luxury products that offer unique textures and flavors. Furthermore, the trend toward premiumization in the broader chocolate industry is encouraging producers to create high-quality dark chocolate and spirit combinations, appealing to consumers looking for refined sensory experiences.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 755.44 Million
Market Size 2031USD 1107.27 Million
CAGR 2026-20316.58%
Fastest Growing SegmentOnline
Largest MarketEurope

Market performance remains strong in key export regions despite economic difficulties. For example, the Association of the German Confectionery Industry (BDSI) reported that export sales for the sector grew by 16.7% to roughly €14.3 billion in 2024, demonstrating persistent international appetite for high-value sweets. Nevertheless, the market faces a substantial obstacle in the form of extreme volatility in raw material costs, specifically the record-breaking surge in cocoa bean prices. This inflationary environment compels manufacturers to increase retail prices, which threatens to deter price-conscious buyers and squeeze profit margins in a highly competitive global market.

Market Driver

The growth of corporate and seasonal gifting traditions has become a major driver for the global liquor confectionery market, as these premium items are valued for their sophistication and appropriateness for adult recipients. Spirit-infused chocolates and sweets have become essential elements of festive assortments and luxury hampers, especially during major holidays when consumers look for unique, high-value gifts. This reliance on the gifting economy is supported by recent data; the National Confectioners Association's '2025 State of Treating' report indicates that the four primary seasonal holidays-Valentine's Day, Easter, Halloween, and the Winter Holidays-comprised 62% of total confectionery sales in 2024, promoting the development of seasonally tailored packaging and formats.

Simultaneously, the market is being propelled by a shift in consumer behavior toward adult-oriented indulgence, where quality and sensory enjoyment take precedence over volume. This "permissible indulgence" mindset allows consumers to view premium treats as essential for emotional well-being. According to a March 2025 article in Confectionery Production titled 'State of Treating report unveils future growth,' 85% of consumers believe it is acceptable to enjoy chocolate or candy occasionally, validating the market for rich, alcohol-infused sweets. This strong demand is echoed in the wider industry's financial performance; Snack Food & Wholesale Bakery reported that U.S. confectionery sales exceeded $54.2 billion in 2024, indicating a healthy appetite for indulgence that favors this niche category.

Market Challenge

The central hurdle restricting growth in the global liquor confectionery market is the surging cost of critical raw materials, particularly cocoa. This price instability interrupts supply chains and drastically raises production expenditures for makers of chocolate-based alcoholic confections. As input costs escalate, companies are forced to pass these expenses onto shoppers through elevated retail prices. Such price adjustments frequently reduce consumer purchasing power, especially for non-essential items like premium liquor chocolates, resulting in lower sales volumes among price-sensitive groups.

The gravity of this inflationary trend is illustrated by recent industrial figures regarding cost burdens. The International Cocoa Organization reported that in April 2024, the average monthly price of cocoa beans skyrocketed to nearly US$10,184 per tonne, a historic high caused by supply shortages. These sharp increases compel manufacturers to accept narrower profit margins while striving to uphold product standards. Consequently, the difficulty in absorbing these costs without raising shelf prices limits the market's volume growth potential and restricts investment in developing new products.

Market Trends

Manufacturers are increasingly utilizing strategic co-branding with premium distillery labels to distinguish their products and attract spirit enthusiasts. By entering into licensing agreements with well-known alcohol brands, confectioners can capitalize on the established loyalty and perceived quality of these partners to validate higher price points and stimulate sales in a competitive market. This approach has demonstrated resilience despite broader industry difficulties; for instance, the Irish Examiner reported in October 2025 that Lir Chocolates experienced a 19% revenue increase to €41.7 million in 2024, a surge attributed to the sustained popularity of its licensed spirit-infused collections.

At the same time, there is a distinct movement toward high-cocoa dark chocolate pairings, driven by the economic need to separate value from volume while satisfying a preference for intense, less sugary flavor profiles that match well with aged spirits. Rising raw material costs are prompting producers to focus on low-volume, high-margin dark chocolate formulations that cater to the "quality over quantity" philosophy of modern adult consumers. This shift toward premiumization is supported by industry data; Lindt & Sprungli's 'Annual Report 2024' noted that the global chocolate market expanded by 4.7% in value despite a 3.0% decline in volume during 2024, confirming the strategic importance of high-value product lines in the current economic environment.

Key Market Players

  • ABTEY Chocolaterie SAS
  • Neuhaus Inc.
  • Mars, Incorporated
  • The Hershey Company
  • Ferrero International S.A.
  • Mondelez International, Inc.
  • Toms Gruppen A/S
  • Oy Karl Fazer Ab
  • Yildiz Holding A.S.
  • Friars RM Limited

Report Scope

In this report, the Global Liquor Confectionery Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Liquor Confectionery Market, By Product Type

  • Chocolates
  • Candies & Gums

Liquor Confectionery Market, By Sales Channel

  • Hypermarkets/Supermarkets
  • Specialty Stores
  • Online
  • Others

Liquor Confectionery Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Liquor Confectionery Market.

Available Customizations:

Global Liquor Confectionery Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Liquor Confectionery Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type (Chocolates, Candies & Gums)
    • 5.2.2. By Sales Channel (Hypermarkets/Supermarkets, Specialty Stores, Online, Others)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Liquor Confectionery Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type
    • 6.2.2. By Sales Channel
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Liquor Confectionery Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product Type
        • 6.3.1.2.2. By Sales Channel
    • 6.3.2. Canada Liquor Confectionery Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product Type
        • 6.3.2.2.2. By Sales Channel
    • 6.3.3. Mexico Liquor Confectionery Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product Type
        • 6.3.3.2.2. By Sales Channel

7. Europe Liquor Confectionery Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type
    • 7.2.2. By Sales Channel
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Liquor Confectionery Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product Type
        • 7.3.1.2.2. By Sales Channel
    • 7.3.2. France Liquor Confectionery Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product Type
        • 7.3.2.2.2. By Sales Channel
    • 7.3.3. United Kingdom Liquor Confectionery Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product Type
        • 7.3.3.2.2. By Sales Channel
    • 7.3.4. Italy Liquor Confectionery Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product Type
        • 7.3.4.2.2. By Sales Channel
    • 7.3.5. Spain Liquor Confectionery Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product Type
        • 7.3.5.2.2. By Sales Channel

8. Asia Pacific Liquor Confectionery Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type
    • 8.2.2. By Sales Channel
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Liquor Confectionery Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product Type
        • 8.3.1.2.2. By Sales Channel
    • 8.3.2. India Liquor Confectionery Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product Type
        • 8.3.2.2.2. By Sales Channel
    • 8.3.3. Japan Liquor Confectionery Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product Type
        • 8.3.3.2.2. By Sales Channel
    • 8.3.4. South Korea Liquor Confectionery Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product Type
        • 8.3.4.2.2. By Sales Channel
    • 8.3.5. Australia Liquor Confectionery Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product Type
        • 8.3.5.2.2. By Sales Channel

9. Middle East & Africa Liquor Confectionery Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type
    • 9.2.2. By Sales Channel
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Liquor Confectionery Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product Type
        • 9.3.1.2.2. By Sales Channel
    • 9.3.2. UAE Liquor Confectionery Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product Type
        • 9.3.2.2.2. By Sales Channel
    • 9.3.3. South Africa Liquor Confectionery Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product Type
        • 9.3.3.2.2. By Sales Channel

10. South America Liquor Confectionery Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type
    • 10.2.2. By Sales Channel
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Liquor Confectionery Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product Type
        • 10.3.1.2.2. By Sales Channel
    • 10.3.2. Colombia Liquor Confectionery Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product Type
        • 10.3.2.2.2. By Sales Channel
    • 10.3.3. Argentina Liquor Confectionery Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product Type
        • 10.3.3.2.2. By Sales Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Liquor Confectionery Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. ABTEY Chocolaterie SAS
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Neuhaus Inc.
  • 15.3. Mars, Incorporated
  • 15.4. The Hershey Company
  • 15.5. Ferrero International S.A.
  • 15.6. Mondelez International, Inc.
  • 15.7. Toms Gruppen A/S
  • 15.8. Oy Karl Fazer Ab
  • 15.9. Yildiz Holding A.S.
  • 15.10. Friars RM Limited

16. Strategic Recommendations

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