查看購物車
  • English
  • Japanese
封面
市場調查報告書
商品編碼
1970706

射箭器材市場－全球產業規模、佔有率、趨勢、機會與預測：按器材類型、銷售管道、地區和競爭格局分類，2021-2031年

Archery Equipment Market - Global Industry Size, Share, Trends, Opportunity and Forecast, Segmented By Equipment Type, By Sales Channel, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3個工作天內

價格

We offer 8 hour analyst time for an additional research. Please contact us for the details.

簡介目錄

全球射箭器材市場預計將從 2025 年的 26.7 億美元成長到 2031 年的 33.6 億美元，複合年成長率為 3.91%。

該行業涵蓋弓箭、靶子及各種配件的製造和銷售，這些產品專為狩獵、競技運動和休閒活動而設計。主要成長要素包括學校體育課程中射箭計畫的日益普及，以及全球人們對戶外運動興趣的不斷成長。此外，大眾對競技射箭比賽的認知度不斷提高，也有助於持續吸引新愛好者，從而提供穩定且不受短暫消費趨勢影響的收入來源。

市場概覽
預測期 2027-2031
市場規模：2025年 26.7億美元
市場規模：2031年 33.6億美元
複合年成長率：2026-2031年 3.91%
成長最快的細分市場 線上
最大的市場 北美洲

機構的支持力道依然強勁，例如，全國學校射箭推廣計畫（NASP）宣布，到2025年，該計畫將涵蓋超過1萬所學校。然而，儘管取得了這些積極成果，但現代射箭器材所需先進材料的高成本仍然是市場發展的主要障礙。精密製造的成本往往導致零售價格虛高，這不僅阻礙了初學者入門，也限制了在價格敏感型消費者眾多的發展中地區的潛在銷售量。

市場促進因素

射箭作為競技運動項目和奧運項目，其日益成長的認可度正成為全球射箭器材市場強勁的驅動力，推動高性能反曲弓和精密配件的需求。而將精英職業賽事與更年輕的國際觀眾群體連接起來的數位化策略，則顯著增強了這一成長勢頭，有效地將普通觀眾轉化為積極的參與者。根據2025年6月發布的《世界射箭聯合會2024年活動報告》，該聯合會及其成員組織在社群媒體平台上總合擁有360萬粉絲，充分展現了支撐市場成長的廣泛數位影響力。

同時，射箭和野生動物管理產業提供了穩定的收入來源，尤其是複合弓和箭頭的銷售。這種成長動力得益於保護資金模式，該模式利用設備銷售的稅收來改善公共土地的通行條件，從而形成一個自我維持的成長循環。 2025年10月，美國射箭協會（ATA）報告稱，該行業在上一會計年度最後一個季度繳納了超過1060萬美元的銷售稅，凸顯了狩獵裝備銷售的經濟規模。此外，全國學校射箭計畫（NASP）在2024年宣布，自該計畫啟動以來，已有2,350萬名學生接觸到這項運動，顯示該計畫基本客群。

市場挑戰

阻礙全球射箭器材市場擴張的主要障礙是先進材料和精密製造流程的高昂成本。隨著製造商越來越依賴高性能複合複合材料和合金來提高精度和耐用性，生產成本不斷攀升，導致零售價格飆升。這種經濟壁壘使得初學者和無力承擔昂貴器材的年輕人難以參與這項運動，也使得該行業難以將短暫的興趣轉化為永續的銷售，尤其是在缺乏經濟實惠替代品的低度開發地區。

在近期的商業活動中，業界對高附加價值、以金額為準產品的重視顯而易見。例如，由美國射箭協會（ATA）主辦的2025年年度展覽會，就有450家參展展示了他們最新的技術創新。雖然這項成功反映了充滿活力的供應鏈，但高價產品的絕對主導地位凸顯了技術進步與消費者購買力之間的差距。這種對高階產品的市場偏好無意中限制了客戶群，導致產品普及速度放緩，整體銷售量乏力。

市場趨勢

隨著製造商追求更高的利潤率和對品牌體驗的更大掌控，直接面對消費者 (DTC) 和線上零售通路的轉變正在從根本上改變流通結構。透過利用自身的電商平台，品牌可以繞過傳統仲介業者，直接向終端用戶提供獨家產品和個人化選擇。這種垂直整合使企業能夠快速回應消費者行為，並有效抵禦實體零售的波動性。例如，凱迪拉克Escalade在2024年10月發布的報告顯示，其自有電商網站的銷售額年增超過29%，顯示線上商店的有效性日益增強。

同時，輕巧緊湊型弓箭的設計與研發正推動產品創新，尤其是在狩獵領域，機動性至關重要。技術突破催生了超緊湊型弩和短軸複合弓的問世，它們在保持高功率的同時，避免了傳統弓箭的笨重，滿足了用戶在茂密森林和其他複雜環境下的需求。根據美國射箭協會（ATA）2025年3月進行的零售趨勢調查，2024年第四季國內弩箭銷量年增10個百分點，印證了消費者對符合人體工學設計、高性能弓箭平台的需求日益成長。

目錄

第1章概述

第2章：調查方法

第3章執行摘要

第4章：客戶心聲

第5章：全球射箭器材市場展望

  • 市場規模及預測
    • 按金額
  • 市佔率及預測
    • 裝備類型（弓箭、箭、箭頭、弩）
    • 銷售管道（超級市場/大賣場、專賣店、線上通路、其他）
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

第6章：北美射箭器材市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國別分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲射箭器材市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國別分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章：亞太地區射箭器材市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國別分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東和非洲射箭器材市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東與非洲：國別分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美洲射箭器材市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國別分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章 市場動態

  • 促進因素
  • 任務

第12章 市場趨勢與發展

  • 併購
  • 產品發布
  • 近期趨勢

第13章：全球射箭器材市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商的議價能力
  • 顧客權力
  • 替代品的威脅

第15章 競爭格局

  • Easton Technical Products, Inc.
  • Mathews Archery, Inc.
  • Bear Archery, Inc.
  • Heritage Outdoor Group LLC
  • Bowtech, Inc.
  • Ragim Srl
  • Tenpoint Crossbow Technologies
  • Southwest Archery
  • Good Sportsman's Marketing, LLC
  • Elite Outdoors LLC

第16章 策略建議

第17章：關於研究公司及免責聲明

簡介目錄
Product Code: 25116

The Global Archery Equipment Market is projected to expand from USD 2.67 Billion in 2025 to USD 3.36 Billion by 2031, registering a compound annual growth rate of 3.91%. This sector includes the production and sale of bows, arrows, targets, and various accessories designed for hunting, competitive sports, and recreational activities. Key growth drivers include the increasing incorporation of archery into educational physical education programs and a rising global interest in individual outdoor sports. Additionally, the widespread visibility of competitive archery tournaments helps sustain demand among new enthusiasts, providing a stable source of revenue that extends beyond temporary consumer trends.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 2.67 Billion
Market Size 2031USD 3.36 Billion
CAGR 2026-20313.91%
Fastest Growing SegmentOnline
Largest MarketNorth America

Institutional support remains strong, with the National Archery in the Schools Program announcing in 2025 that it had reached a milestone of operating in over 10,000 schools. However, despite this positive engagement, the market faces significant hurdles due to the high costs associated with the advanced materials needed for modern equipment. The expense of precision manufacturing often leads to premium retail pricing, which creates barriers for entry-level participants and limits potential sales volume in developing regions where consumers are more price-sensitive.

Market Driver

The growing prominence of archery as a competitive and Olympic sport serves as a powerful engine for the global equipment market, fueling demand for high-performance recurve bows and precision accessories. This momentum is significantly amplified by digital engagement strategies that connect elite professional events with a younger, international audience, effectively turning casual viewers into active participants. According to World Archery's 2024 Annual Activity Report released in June 2025, the federation and its members amassed a combined 3.6 million followers across social media platforms, demonstrating the extensive digital reach that supports this market growth.

Simultaneously, the bowhunting and wildlife management sectors provide a consistent revenue stream, particularly for compound bows and broadheads. This driver is reinforced by a conservation funding model where equipment sales generate tax revenue used to improve public land access, creating a self-sustaining cycle of growth. In October 2025, the Archery Trade Association reported that the industry contributed over $10.6 million in excise taxes during the final quarter of the fiscal year, highlighting the economic scale of hunting equipment sales. Furthermore, the National Archery in the Schools Program noted in 2024 that 23.5 million students have been introduced to the sport since its inception, securing a robust pipeline of future customers.

Market Challenge

A primary obstacle hindering the expansion of the Global Archery Equipment Market is the prohibitive cost of advanced materials and precision manufacturing. As manufacturers increasingly rely on high-performance composites and alloys to enhance accuracy and durability, production costs rise, resulting in premium retail prices. This economic barrier makes the sport less accessible to beginners and younger demographics who may lack the disposable income for expensive gear, making it difficult for the industry to convert casual interest into sustained sales, particularly in developing regions where affordable alternatives are limited.

The industry's emphasis on high-value, performance-oriented products was evident during recent commercial events. For instance, the Archery Trade Association hosted 450 exhibitors at its 2025 annual trade show to present the latest innovations. While this turnout reflects a vibrant supply chain, the dominance of high-cost inventory highlights a disconnect between technological advancement and consumer affordability. By prioritizing premium models, the market inadvertently restricts its potential customer base, thereby slowing widespread adoption and overall volume growth.

Market Trends

The shift toward Direct-to-Consumer (DTC) and online retail channels is fundamentally altering the distribution landscape as manufacturers aim to secure higher margins and better control over the brand experience. By utilizing proprietary e-commerce platforms, brands can bypass traditional intermediaries to offer exclusive products and personalized options directly to end-users. This vertical integration allows companies to quickly adapt to consumer behaviors and buffer against physical retail volatility. For example, Escalade, Inc. reported in October 2024 that its owned e-commerce sales grew by over 29% year-over-year, illustrating the growing effectiveness of digital storefronts.

Concurrently, the development of lightweight and compact bow designs is driving significant product innovation, especially within the hunting segment where mobility is essential. Engineering breakthroughs are enabling the creation of ultra-compact crossbows and short-axle compound bows that deliver high power without the bulk of traditional frames, catering to users in dense terrain. The Archery Trade Association's Retail Trend Tracker Survey from March 2025 indicated that national crossbow sales increased by 10 points in the fourth quarter of 2024 compared to the previous year, underscoring the accelerating consumer preference for these ergonomic, high-performance platforms.

Key Market Players

  • Easton Technical Products, Inc.
  • Mathews Archery, Inc.
  • Bear Archery, Inc.
  • Heritage Outdoor Group LLC
  • Bowtech, Inc.
  • Ragim S.r.l.
  • Tenpoint Crossbow Technologies
  • Southwest Archery
  • Good Sportsman's Marketing, LLC
  • Elite Outdoors LLC

Report Scope

In this report, the Global Archery Equipment Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Archery Equipment Market, By Equipment Type

  • Bow
  • Arrows
  • Broadheads
  • Crossbow

Archery Equipment Market, By Sales Channel

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Online
  • Others

Archery Equipment Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Archery Equipment Market.

Available Customizations:

Global Archery Equipment Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Archery Equipment Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Equipment Type (Bow, Arrows, Broadheads, Crossbow)
    • 5.2.2. By Sales Channel (Supermarkets/Hypermarkets, Specialty Stores, Online, Others)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Archery Equipment Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Equipment Type
    • 6.2.2. By Sales Channel
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Archery Equipment Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Equipment Type
        • 6.3.1.2.2. By Sales Channel
    • 6.3.2. Canada Archery Equipment Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Equipment Type
        • 6.3.2.2.2. By Sales Channel
    • 6.3.3. Mexico Archery Equipment Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Equipment Type
        • 6.3.3.2.2. By Sales Channel

7. Europe Archery Equipment Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Equipment Type
    • 7.2.2. By Sales Channel
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Archery Equipment Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Equipment Type
        • 7.3.1.2.2. By Sales Channel
    • 7.3.2. France Archery Equipment Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Equipment Type
        • 7.3.2.2.2. By Sales Channel
    • 7.3.3. United Kingdom Archery Equipment Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Equipment Type
        • 7.3.3.2.2. By Sales Channel
    • 7.3.4. Italy Archery Equipment Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Equipment Type
        • 7.3.4.2.2. By Sales Channel
    • 7.3.5. Spain Archery Equipment Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Equipment Type
        • 7.3.5.2.2. By Sales Channel

8. Asia Pacific Archery Equipment Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Equipment Type
    • 8.2.2. By Sales Channel
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Archery Equipment Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Equipment Type
        • 8.3.1.2.2. By Sales Channel
    • 8.3.2. India Archery Equipment Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Equipment Type
        • 8.3.2.2.2. By Sales Channel
    • 8.3.3. Japan Archery Equipment Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Equipment Type
        • 8.3.3.2.2. By Sales Channel
    • 8.3.4. South Korea Archery Equipment Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Equipment Type
        • 8.3.4.2.2. By Sales Channel
    • 8.3.5. Australia Archery Equipment Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Equipment Type
        • 8.3.5.2.2. By Sales Channel

9. Middle East & Africa Archery Equipment Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Equipment Type
    • 9.2.2. By Sales Channel
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Archery Equipment Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Equipment Type
        • 9.3.1.2.2. By Sales Channel
    • 9.3.2. UAE Archery Equipment Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Equipment Type
        • 9.3.2.2.2. By Sales Channel
    • 9.3.3. South Africa Archery Equipment Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Equipment Type
        • 9.3.3.2.2. By Sales Channel

10. South America Archery Equipment Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Equipment Type
    • 10.2.2. By Sales Channel
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Archery Equipment Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Equipment Type
        • 10.3.1.2.2. By Sales Channel
    • 10.3.2. Colombia Archery Equipment Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Equipment Type
        • 10.3.2.2.2. By Sales Channel
    • 10.3.3. Argentina Archery Equipment Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Equipment Type
        • 10.3.3.2.2. By Sales Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Archery Equipment Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Easton Technical Products, Inc.
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Mathews Archery, Inc.
  • 15.3. Bear Archery, Inc.
  • 15.4. Heritage Outdoor Group LLC
  • 15.5. Bowtech, Inc.
  • 15.6. Ragim S.r.l.
  • 15.7. Tenpoint Crossbow Technologies
  • 15.8. Southwest Archery
  • 15.9. Good Sportsman's Marketing, LLC
  • 15.10. Elite Outdoors LLC

16. Strategic Recommendations

17. About Us & Disclaimer