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女士手提包市場－全球產業規模、佔有率、趨勢、機會、預測：按類型、銷售管道、地區和競爭格局分類，2021-2031年

Ladies Bags Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type, By Sales Channel, By Region & Competition, 2021-2031F

出版日期: 2026年01月19日 | 出版商:

TechSci Research | 英文 180 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球女性手提包市場預計將從 2025 年的 366.9 億美元成長到 2031 年的 514.9 億美元，複合年成長率為 5.81%。

這個市場涵蓋了種類繁多的配件，包括手提包、手拿包、托特包和單肩包，這些包袋採用皮革、紡織品和合成材料製成，兼具實用性和美觀性。推動這一市場成長的主要因素是全球越來越多的女性進入職場。這提高了她們的可支配收入，並刺激了對適合職業環境的多功能配件的需求。此外，快速的都市化和數位零售通路的普及也顯著提升了品牌知名度，使消費者能夠跨越國界，接觸到更多不同設計和價位的產品。

市場概覽
預測期	2027-2031
市場規模：2025年	366.9億美元
市場規模：2031年	514.9億美元
複合年成長率：2026-2031年	5.81%
成長最快的細分市場	線上
最大的市場	北美洲

阻礙市場發展的主要障礙之一是全球經濟情勢的不確定性。這導致消費者不斷減少非必需時尚產品的支出，從而擾亂了供應鏈。近期貿易數據也印證了這種對外部經濟壓力的脆弱性。根據中國皮革工業協會報告，2025年1月至9月，箱包出口額預計為227.9億美元，年減11.5%。這些波動凸顯了製造商在全球需求變化和貿易不確定性的背景下，維持穩定成長所面臨的挑戰。

市場促進因素

電子商務和線上零售平台的快速發展正在從根本上改變全球女性手袋市場，使消費者能夠更方便地接觸國際時尚潮流並直接互動。各大品牌正加速利用數位化管道，以突破傳統的地域壁壘，並在快速成長的地區最大限度地擴大覆蓋範圍。這種結構性變化在主要企業的業績中得到了清晰的體現；例如，Tapestry Corporation在2024年8月發布的「2024年第四季及全年財務業績」報告中指出，數位化銷售額約佔總銷售額的30%，凸顯了該通路對營收的顯著貢獻。此外，數位化管道的改善正在活性化國際貿易，使消費者能夠購買全球各地的產品。中國皮革工業協會的報告也印證了這一點，報告顯示，2025年1月至9月，中國箱包進口額達38.3億美元。

同時，對奢侈和高階手袋日益成長的需求正成為關鍵的價值促進因素，保護著這一主要市場領域免受經濟不確定性的影響。富裕人群越來越重視工藝和品牌歷史而非價格，並將標誌性手袋視為具有投資價值的資產。主要市場參與者在宏觀經濟環境不明朗的情況下仍保持強勁成長，充分展現了這種韌性。根據愛馬仕國際於2024年10月發布的《截至2024年9月底的業務活動報告》，皮革製品和馬術用品的銷售額以當前外匯計算成長了17%。這些數據證實，即使大眾市場面臨競爭挑戰，獨特性和高階定位仍然是推動市場成長的主要動力。

市場挑戰

全球經濟不穩定是女性手袋市場成長的主要障礙，因為它會降低消費者的購買力並擾亂貿易環境。當通貨膨脹和利率等經濟因素變得難以預測時，主要零售市場的消費者往往會減少非必需品的支出，並將資金用於必需品。這種自由裁量權支配支出的下降導致對高價配件的需求減少，迫使製造商應對訂單量減少和庫存積壓增加的問題。

這些外部金融壓力對知名奢侈品製造地近期績效指標的影響顯而易見。根據義大利皮革製品協會（Asso Perettieri）預測，2024年義大利皮革製品產業銷售額年減8.9%，約120億歐元。這項統計數據表明，宏觀經濟不穩定與產業產量下降之間存在直接關聯。因此，由於需求波動，品牌在維持盈利和預測生產需求方面面臨越來越大的困難，難以製定穩定的長期銷售策略。

市場趨勢

在消費者尋求具有投資價值的商品和永續消費模式的推動下，奢侈品二手市場和循環時尚市場的成長正在從根本上改變產業的市場動態。這一趨勢已從小眾興趣發展成為購物體驗的核心組成部分，手袋的生命週期與原始設計同等重要。這一轉變得到了可靠數據的支持。根據ThredUp於2025年3月發布的《2025年二手市場報告》，美國二手市場在2024年成長了14%，是服飾零售業整體成長率的五倍。這表明，二手商品的取得管道正成為市場規模成長的主要驅動力，挑戰著奢侈品牌傳統上所維護的專屬感。

同時，迷你和微型包款的持續流行凸顯了市場對美學衝擊力的偏好，而非實用性。儘管消費者對實用托特包的需求仍然存在，但相當一部分消費者更青睞那些造型小巧、風格獨特的包袋，它們往往能成為時尚身份的象徵。對視覺獨特且時尚配件的需求，使得一些品牌即使在充滿挑戰的經濟環境下也能快速成長。例如，根據Prada集團於2025年3月發布的“2024會計年度財務業績報告”，Miu Miu的零售額年增了93%。這項業績主要歸功於其時尚小皮具的巨大成功。

The Global Ladies Bags Market is projected to expand from USD 36.69 Billion in 2025 to USD 51.49 Billion by 2031, reflecting a Compound Annual Growth Rate (CAGR) of 5.81%. This market encompasses a diverse range of accessories such as handbags, clutches, totes, and shoulder bags, which are manufactured using leather, textiles, and synthetic materials to offer both functionality and aesthetic value. Key factors propelling this growth include the increasing number of women entering the global workforce, which raises disposable incomes and stimulates demand for versatile accessories appropriate for professional settings. Additionally, rapid urbanization and the widespread adoption of digital retail channels have greatly enhanced brand visibility, allowing consumers to access a broader spectrum of designs and price points across international borders.

Market Overview
Forecast Period	2027-2031
Market Size 2025	USD 36.69 Billion
Market Size 2031	USD 51.49 Billion
CAGR 2026-2031	5.81%
Fastest Growing Segment	Online
Largest Market	North America

One significant hurdle impeding market progression is the unpredictability of global economic conditions, which tends to reduce consumer expenditure on non-essential fashion goods and interrupt supply chains. This susceptibility to external economic stresses is highlighted by recent trade data. As reported by the China Leather Industry Association, the export value of bags and cases from January through September 2025 totaled USD 22.79 billion, representing an 11.5% decline compared to the prior year. These fluctuations emphasize the challenges manufacturers encounter in sustaining steady growth while navigating shifting global demand and trade uncertainties.

Market Driver

The rapid growth of e-commerce and online retail platforms is fundamentally transforming the Global Ladies Bags Market by providing wider access to international fashion trends and enabling direct engagement with consumers. Brands are increasingly utilizing digital channels to overcome traditional geographic barriers, thereby maximizing their reach in high-growth areas. This structural evolution is clearly reflected in major corporate results; for instance, Tapestry, Inc. reported in its 'Fourth Quarter and Full Year Fiscal 2024 Results' in August 2024 that digital revenue accounted for nearly 30% of total sales, underscoring the channel's vital contribution to revenue. Furthermore, digital accessibility facilitates strong international trade, allowing consumers to purchase products globally, as evidenced by the China Leather Industry Association's report that bag and case imports into China reached USD 3.83 billion between January and September 2025.

Concurrently, the escalating demand for luxury and premium handbags acts as a significant value driver, shielding key market segments from wider economic instability. High-net-worth individuals increasingly perceive iconic handbags as investment-worthy assets, valuing craftsmanship and brand history over price. This resilience is illustrated by leading market players who maintain robust growth despite uncertain macroeconomic conditions; according to Hermes International's 'Activity at the end of September 2024' publication released in October 2024, sales in the Leather Goods and Saddlery division rose by 17% at current exchange rates. Such data confirms that exclusivity and premium positioning continue to drive market momentum, even as mass-market sectors encounter competitive challenges.

Market Challenge

The instability of global economic conditions acts as a major barrier to the growth of the ladies' bags market by diminishing consumer purchasing power and disrupting trade environments. When economic factors like inflation and interest rates become unpredictable, consumers in key retail markets often limit their spending on non-essential items, redirecting their financial resources toward necessities. This reduction in discretionary spending leads to decreased demand for high-value accessories, compelling manufacturers to manage shrinking order volumes and accumulating unsold inventory.

The impact of these external financial pressures is clearly demonstrated by recent performance metrics from established luxury manufacturing centers. According to Assopellettieri, the Italian leather goods sector saw a turnover decrease of 8.9 percent in 2024 compared to the prior year, falling to roughly 12.0 billion euros. This statistical evidence underscores the direct link between macroeconomic instability and declined industry output. As a result, brands encounter increased difficulty in sustaining profitability and forecasting production requirements, since fluctuating demand complicates the formulation of stable, long-term sales strategies.

Market Trends

The growth of the luxury resale and circular fashion market is fundamentally altering industry dynamics, fueled by consumers looking for investment-grade value and sustainable consumption models. This movement has evolved from a niche interest into a central part of the shopping journey, where a handbag's lifecycle is deemed as important as its original design. This shift is supported by strong data; according to the '2025 Resale Report' by ThredUp in March 2025, the U.S. secondhand market expanded by 14% in 2024, a rate five times faster than the general retail clothing sector. This suggests that access to pre-owned items is becoming a major driver of market volume, challenging the exclusivity traditionally held by legacy luxury manufacturers.

At the same time, the enduring popularity of mini and micro statement bags highlights the market's preference for aesthetic impact over utilitarian functionality. Although there is parallel interest in practical totes, a substantial consumer segment focuses on compact, distinct silhouettes that function as viral status symbols. The demand for visually unique, trendy accessories has allowed specific brands to realize exponential growth despite a difficult economic environment. For example, the Prada Group's 'Full Year 2024 Results' report from March 2025 noted that retail sales for the Miu Miu brand jumped by 93% year-on-year, a performance largely credited to the massive popularity of its smaller, fashion-forward leather goods.

Key Market Players

Louis Vuitton Malletier SAS
Hermes International
Fossil Group, Inc.
Prada S.p.A.
Fendi S.r.l.
Alfred Dunhill Ltd
Chanel
Guccio Gucci S.p.A.
Gianni Versace S.r.l.
Valentino S.p.A.

Report Scope

In this report, the Global Ladies Bags Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Ladies Bags Market, By Type

Handbags & purses
Backpacks & bookbags
Shoulder bag

Ladies Bags Market, By Sales Channel

Supermarkets/Hypermarkets
Multi-Branded Stores
Online
Others

Ladies Bags Market, By Region

North America
- United States
- Canada
- Mexico
Europe
- France
- United Kingdom
- Italy
- Germany
- Spain
Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
South America
- Brazil
- Argentina
- Colombia
Middle East & Africa
- South Africa
- Saudi Arabia
- UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Ladies Bags Market.

Available Customizations:

Global Ladies Bags Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

1. Product Overview

1.1. Market Definition
1.2. Scope of the Market
- 1.2.1. Markets Covered
- 1.2.2. Years Considered for Study
- 1.2.3. Key Market Segmentations

2. Research Methodology

2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations

3. Executive Summary

3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions/Countries
3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Ladies Bags Market Outlook

5.1. Market Size & Forecast
- 5.1.1. By Value
5.2. Market Share & Forecast
- 5.2.1. By Type (Handbags & purses, Backpacks & bookbags, Shoulder bag)
- 5.2.2. By Sales Channel (Supermarkets/Hypermarkets, Multi-Branded Stores, Online, Others)
- 5.2.3. By Region
- 5.2.4. By Company (2025)
5.3. Market Map

6. North America Ladies Bags Market Outlook

6.1. Market Size & Forecast
- 6.1.1. By Value
6.2. Market Share & Forecast
- 6.2.1. By Type
- 6.2.2. By Sales Channel
- 6.2.3. By Country
6.3. North America: Country Analysis
- 6.3.1. United States Ladies Bags Market Outlook
  - 6.3.1.1. Market Size & Forecast
    - 6.3.1.1.1. By Value
  - 6.3.1.2. Market Share & Forecast
    - 6.3.1.2.1. By Type
    - 6.3.1.2.2. By Sales Channel
- 6.3.2. Canada Ladies Bags Market Outlook
  - 6.3.2.1. Market Size & Forecast
    - 6.3.2.1.1. By Value
  - 6.3.2.2. Market Share & Forecast
    - 6.3.2.2.1. By Type
    - 6.3.2.2.2. By Sales Channel
- 6.3.3. Mexico Ladies Bags Market Outlook
  - 6.3.3.1. Market Size & Forecast
    - 6.3.3.1.1. By Value
  - 6.3.3.2. Market Share & Forecast
    - 6.3.3.2.1. By Type
    - 6.3.3.2.2. By Sales Channel

7. Europe Ladies Bags Market Outlook

7.1. Market Size & Forecast
- 7.1.1. By Value
7.2. Market Share & Forecast
- 7.2.1. By Type
- 7.2.2. By Sales Channel
- 7.2.3. By Country
7.3. Europe: Country Analysis
- 7.3.1. Germany Ladies Bags Market Outlook
  - 7.3.1.1. Market Size & Forecast
    - 7.3.1.1.1. By Value
  - 7.3.1.2. Market Share & Forecast
    - 7.3.1.2.1. By Type
    - 7.3.1.2.2. By Sales Channel
- 7.3.2. France Ladies Bags Market Outlook
  - 7.3.2.1. Market Size & Forecast
    - 7.3.2.1.1. By Value
  - 7.3.2.2. Market Share & Forecast
    - 7.3.2.2.1. By Type
    - 7.3.2.2.2. By Sales Channel
- 7.3.3. United Kingdom Ladies Bags Market Outlook
  - 7.3.3.1. Market Size & Forecast
    - 7.3.3.1.1. By Value
  - 7.3.3.2. Market Share & Forecast
    - 7.3.3.2.1. By Type
    - 7.3.3.2.2. By Sales Channel
- 7.3.4. Italy Ladies Bags Market Outlook
  - 7.3.4.1. Market Size & Forecast
    - 7.3.4.1.1. By Value
  - 7.3.4.2. Market Share & Forecast
    - 7.3.4.2.1. By Type
    - 7.3.4.2.2. By Sales Channel
- 7.3.5. Spain Ladies Bags Market Outlook
  - 7.3.5.1. Market Size & Forecast
    - 7.3.5.1.1. By Value
  - 7.3.5.2. Market Share & Forecast
    - 7.3.5.2.1. By Type
    - 7.3.5.2.2. By Sales Channel

8. Asia Pacific Ladies Bags Market Outlook

8.1. Market Size & Forecast
- 8.1.1. By Value
8.2. Market Share & Forecast
- 8.2.1. By Type
- 8.2.2. By Sales Channel
- 8.2.3. By Country
8.3. Asia Pacific: Country Analysis
- 8.3.1. China Ladies Bags Market Outlook
  - 8.3.1.1. Market Size & Forecast
    - 8.3.1.1.1. By Value
  - 8.3.1.2. Market Share & Forecast
    - 8.3.1.2.1. By Type
    - 8.3.1.2.2. By Sales Channel
- 8.3.2. India Ladies Bags Market Outlook
  - 8.3.2.1. Market Size & Forecast
    - 8.3.2.1.1. By Value
  - 8.3.2.2. Market Share & Forecast
    - 8.3.2.2.1. By Type
    - 8.3.2.2.2. By Sales Channel
- 8.3.3. Japan Ladies Bags Market Outlook
  - 8.3.3.1. Market Size & Forecast
    - 8.3.3.1.1. By Value
  - 8.3.3.2. Market Share & Forecast
    - 8.3.3.2.1. By Type
    - 8.3.3.2.2. By Sales Channel
- 8.3.4. South Korea Ladies Bags Market Outlook
  - 8.3.4.1. Market Size & Forecast
    - 8.3.4.1.1. By Value
  - 8.3.4.2. Market Share & Forecast
    - 8.3.4.2.1. By Type
    - 8.3.4.2.2. By Sales Channel
- 8.3.5. Australia Ladies Bags Market Outlook
  - 8.3.5.1. Market Size & Forecast
    - 8.3.5.1.1. By Value
  - 8.3.5.2. Market Share & Forecast
    - 8.3.5.2.1. By Type
    - 8.3.5.2.2. By Sales Channel

9. Middle East & Africa Ladies Bags Market Outlook

9.1. Market Size & Forecast
- 9.1.1. By Value
9.2. Market Share & Forecast
- 9.2.1. By Type
- 9.2.2. By Sales Channel
- 9.2.3. By Country
9.3. Middle East & Africa: Country Analysis
- 9.3.1. Saudi Arabia Ladies Bags Market Outlook
  - 9.3.1.1. Market Size & Forecast
    - 9.3.1.1.1. By Value
  - 9.3.1.2. Market Share & Forecast
    - 9.3.1.2.1. By Type
    - 9.3.1.2.2. By Sales Channel
- 9.3.2. UAE Ladies Bags Market Outlook
  - 9.3.2.1. Market Size & Forecast
    - 9.3.2.1.1. By Value
  - 9.3.2.2. Market Share & Forecast
    - 9.3.2.2.1. By Type
    - 9.3.2.2.2. By Sales Channel
- 9.3.3. South Africa Ladies Bags Market Outlook
  - 9.3.3.1. Market Size & Forecast
    - 9.3.3.1.1. By Value
  - 9.3.3.2. Market Share & Forecast
    - 9.3.3.2.1. By Type
    - 9.3.3.2.2. By Sales Channel

10. South America Ladies Bags Market Outlook

10.1. Market Size & Forecast
- 10.1.1. By Value
10.2. Market Share & Forecast
- 10.2.1. By Type
- 10.2.2. By Sales Channel
- 10.2.3. By Country
10.3. South America: Country Analysis
- 10.3.1. Brazil Ladies Bags Market Outlook
  - 10.3.1.1. Market Size & Forecast
    - 10.3.1.1.1. By Value
  - 10.3.1.2. Market Share & Forecast
    - 10.3.1.2.1. By Type
    - 10.3.1.2.2. By Sales Channel
- 10.3.2. Colombia Ladies Bags Market Outlook
  - 10.3.2.1. Market Size & Forecast
    - 10.3.2.1.1. By Value
  - 10.3.2.2. Market Share & Forecast
    - 10.3.2.2.1. By Type
    - 10.3.2.2.2. By Sales Channel
- 10.3.3. Argentina Ladies Bags Market Outlook
  - 10.3.3.1. Market Size & Forecast
    - 10.3.3.1.1. By Value
  - 10.3.3.2. Market Share & Forecast
    - 10.3.3.2.1. By Type
    - 10.3.3.2.2. By Sales Channel

11. Market Dynamics

11.1. Drivers
11.2. Challenges

12. Market Trends & Developments

12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments

13. Global Ladies Bags Market: SWOT Analysis

14. Porter's Five Forces Analysis

14.1. Competition in the Industry
14.2. Potential of New Entrants
14.3. Power of Suppliers
14.4. Power of Customers
14.5. Threat of Substitute Products

15. Competitive Landscape

15.1. Louis Vuitton Malletier SAS
- 15.1.1. Business Overview
- 15.1.2. Products & Services
- 15.1.3. Recent Developments
- 15.1.4. Key Personnel
- 15.1.5. SWOT Analysis
15.2. Hermes International
15.3. Fossil Group, Inc.
15.4. Prada S.p.A.
15.5. Fendi S.r.l.
15.6. Alfred Dunhill Ltd
15.7. Chanel
15.8. Guccio Gucci S.p.A.
15.9. Gianni Versace S.r.l.
15.10. Valentino S.p.A.