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1968432

DIY智慧家庭市場－全球產業規模、佔有率、趨勢、機會、預測：按技術、產品、地區和競爭對手分類，2021-2031年

DIY Smart Home Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Technology, By Product, By Region & Competition, 2021-2031F

出版日期: 2026年01月19日 | 出版商:

TechSci Research | 英文 181 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球DIY智慧家庭市場預計將從2025年的483.3億美元大幅成長至2031年的1,149.8億美元，複合年成長率為15.54%。

該市場涵蓋專為消費者自行安裝而設計的住宅自動化設備，無需專業人員協助，主要透過無線連接和行動應用程式來控制照明、安防和溫控等功能。推動這一市場擴張的關鍵因素包括智慧組件成本的下降、高速網際網路的普及（即使對於非技術用戶也簡化了安裝流程）以及消費者對個人化技術管理的信心不斷增強，從而滿足了對靈活、自監控系統的需求。

市場概覽
預測期	2027-2031
市場規模：2025年	483.3億美元
市場規模：2031年	1149.8億美元
複合年成長率：2026-2031年	15.54%
成長最快的細分市場	安全和存取控制
最大的市場	北美洲

根據Z-Wave聯盟的數據，2024年約有100款採用遠端通訊協定的新設備獲得認證，顯著擴展了生態系統。這使得認證產品總數超過4500款。然而，儘管取得了這些進展，但缺乏互通性仍然是阻礙其廣泛應用的主要障礙，這導致不同製造商的設備之間無法有效溝通。這種分散化常常導致用戶體驗不佳，並引發消費者對各種智慧設備之間潛在相容性問題的擔憂。

市場促進因素

人工智慧語音助理和集中式管理平台的普及是市場成長的主要驅動力，它們簡化了消費者與分散的設備生態系統互動的方式。隨著使用者逐漸擺脫對單一裝置的依賴，向統一平台的轉變正在加速，這些平台將裝置管理整合到一個智慧介面中。這一趨勢通常由開放原始碼技術創新所驅動，並支撐著向集中式編配的轉變。面向愛好者的平台的快速擴張也印證了這個趨勢。例如，Home Assistant 在 2025 年 4 月發布的《開放家居現況報告》中宣布，有效用戶數量已翻倍至 200 萬戶家庭，這凸顯了消費者對提供本地控制和廣泛整合的綜合系統的偏好。

同時，租賃住宅對高度柔軟性的安防解決方案的需求日益成長，擴大了住宅安防的覆蓋範圍，尤其對於那些難以進行固定安裝的租戶和居住者而言更是如此。製造商正透過將無需專業鑽孔的黏貼式和無線設備與無需合約的監控方案相結合來滿足這一需求，這些方案尤其適合流動性強的群體。此類硬體的普及率顯而易見。根據 SafeHome.org 於 2025 年 2 月發布的《2025 年家庭安防市場報告》，美國超過 50% 的家庭目前至少使用一台保全攝影機，這一領域正顯著推動整個行業的發展。亞薩合萊 (Assa Abloy) 報告稱，其 2025 年的總銷售額成長了 7%，這主要得益於收購和對門禁解決方案的需求。

市場挑戰

全球DIY智慧家庭市場面臨的一大障礙是不同廠商設備互通性。消費者在購買智慧門鎖、恆溫器和攝影機等自動化產品時，常常會遇到通訊協定分散的問題，導致這些設備無法作為一個統一的系統協同工作。這種技術上的脫節迫使用戶在多個互不相關的行動應用程式之間切換來管理家居設備，不僅削弱了智慧自動化所承諾的便利性，還造成了一種「封閉迴路境」效應。因此，非技術背景的消費者往往會因為相容性問題而猶豫是否要擴展他們的智慧家庭系統。

這種摩擦直接阻礙了市場滲透，主要局限於精通技術的愛好者群體，並阻止了其向大眾市場的擴張。根據光纖寬頻協會2025年1月的數據，智慧家庭設備僅能覆蓋美國45%的網路使用者家庭，這意味著儘管高速網路普及，但仍有很大一部分潛在市場尚未開發。早期大眾猶豫不決的主要原因在於相容性問題，這阻礙了市場的廣泛擴張，並限制了整個行業的獲利能力。

市場趨勢

智慧廚房和家電技術的整合正在重新定義住宅自動化的概念。關鍵家電正逐漸成為DIY智慧家庭的新型控制中心。製造商正擴大將高清顯示器和邏輯處理器整合到冷藏庫和烤箱中，使這些基礎設備能夠控制以往由獨立控制器管理的安防、照明和能源工作流程。這種架構轉變在融合功能性和連結性的關鍵產品發布中顯而易見。例如，三星電子在2025年1月的CES 2025展會上宣布，將透過在其Bespoke系列冷藏庫中整合9吋LCD觸控螢幕來擴展其「AI Home」生態系統，使其能夠作為全面的物聯網控制器。

同時，訂閱式高級智慧服務的興起正在從根本上改變市場的經濟模式，將重心從一次性硬體購買轉向持續的收入來源。隨著硬體利潤率因商品化而下降，企業將高級人工智慧功能（例如物件分類、詳細通知和雲端存檔）限制在付費方案中，而消費者也擴大選擇這些套餐以增強安全性。這一轉變得到了強勁的行業表現的支持。 Arlo Technologies 在 2025 年 11 月發布的 2025 年第三季財報中指出，其付費帳戶累計數量已達 540 萬，年成長 27.4%，凸顯了消費者對附加價值服務包日益成長的依賴。

The Global DIY Smart Home Market is projected to experience substantial growth, rising from USD 48.33 Billion in 2025 to USD 114.98 Billion by 2031, with a compound annual growth rate of 15.54%. This market consists of residential automation devices designed for consumer installation without professional help, primarily using wireless connectivity and mobile applications to control functions like lighting, security, and climate. Key drivers fueling this expansion include the reducing cost of smart components and the broad availability of high-speed internet, which simplifies the setup process for non-technical users, alongside increasing consumer confidence in managing personal technology which supports the demand for flexible, self-monitored systems.

Market Overview
Forecast Period	2027-2031
Market Size 2025	USD 48.33 Billion
Market Size 2031	USD 114.98 Billion
CAGR 2026-2031	15.54%
Fastest Growing Segment	Security & Access Control
Largest Market	North America

According to the Z-Wave Alliance, the ecosystem grew significantly in 2024 with the certification of nearly 100 new devices utilizing the Long Range protocol, bringing the total number of certified products to over 4,500. Despite this progress, a major challenge limiting wider adoption is the lack of interoperability, where devices from different manufacturers do not communicate effectively. This fragmentation often leads to a disjointed user experience and causes hesitation among consumers who are concerned about potential compatibility issues between their various smart devices.

Market Driver

The widespread adoption of AI-enabled voice assistants and centralized control hubs is serving as a major catalyst for market growth, streamlining how consumers engage with fragmented device ecosystems. As users transition from standalone gadgets, there is an accelerated shift toward unified platforms that consolidate device management into a single intelligent interface, frequently driven by open-source innovation. This trend toward centralized orchestration is evidenced by the rapid expansion of enthusiast platforms; for instance, Home Assistant reported in their April 2025 "State of the Open Home" address that their active user base had doubled to two million households, highlighting a consumer preference for comprehensive systems that offer local control and broad integration.

Simultaneously, the rising demand for flexible and renter-friendly security solutions is expanding access to home protection, particularly for tenants and urban residents limited by permanent installation restrictions. Manufacturers are meeting this need with adhesive-mounted, wire-free devices that require no professional drilling, combined with contract-free monitoring options that appeal to mobile demographics. The strong penetration of this hardware is clear; SafeHome.org's "2025 Home Security Market Report" from February 2025 indicates that over 50% of U.S. homes now use at least one security camera, a segment that significantly boosts industry performance, with Assa Abloy reporting a 7% total sales increase in 2025 driven largely by acquisitions and access solution demand.

Market Challenge

A significant barrier hampering the Global DIY Smart Home Market is the lack of interoperability among devices from different manufacturers. Consumers who purchase automation products such as smart locks, thermostats, and cameras often encounter fragmented communication protocols that prevent these devices from operating as a unified system. This technical disconnect forces users to toggle between multiple, disjointed mobile applications to manage their homes, thereby undermining the convenience that smart automation promises and creating a "walled garden" effect that discourages non-technical buyers from expanding their systems due to fear of incompatibility.

This friction directly restricts market penetration, limiting adoption primarily to tech-savvy enthusiasts rather than the mass market. Data from the Fiber Broadband Association in January 2025 revealed that smart home device adoption had reached only 45% of U.S. internet households, suggesting that a vast portion of the addressable market remains untapped despite the availability of high-speed internet. The reluctance of the "early majority" to enter the sector is largely fueled by this compatibility confusion, which stalls broader expansion and suppresses the industry's overall revenue potential.

Market Trends

The integration of connected kitchen and appliance technologies is redefining the residential automation landscape, establishing major appliances as the new command centers for the DIY smart home. Manufacturers are increasingly embedding high-definition displays and logic processors into refrigerators and ovens, allowing these foundational devices to control security, lighting, and energy workflows that were previously managed by standalone hubs. This architectural shift is exemplified by major product launches merging utility with connectivity; notably, Samsung Electronics announced at "CES 2025" in January 2025 that it expanded its "AI Home" ecosystem by integrating a 9-inch LCD touchscreen into its Bespoke refrigerator lineup to serve as a comprehensive IoT controller.

Concurrently, the rise of subscription-based premium smart services is fundamentally altering the market's economic model, shifting focus from one-time hardware purchases to recurring revenue streams. As hardware margins compress due to commoditization, companies are gating advanced AI capabilities-such as object classification, rich notifications, and cloud archives-behind paid tiers, which consumers are increasingly willing to adopt for enhanced security. This transition is supported by robust industry performance; Arlo Technologies reported in their "Third Quarter 2025 Financial Results" in November 2025 that cumulative paid accounts grew by 27.4% year-over-year to 5.4 million, underscoring the growing consumer reliance on value-added service packages.

Key Market Players

Google LLC
Amazon.com, Inc.
Samsung Electronics Co., Ltd.
Apple Inc.
Philips Lighting Holding B.V.
Honeywell International Inc.
Bosch Security Systems
Legrand SA
IKEA Group
TP-Link Technologies Co., Ltd.

Report Scope

In this report, the Global DIY Smart Home Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

DIY Smart Home Market, By Technology

Network Technology
Wireless Communication Technology

DIY Smart Home Market, By Product

Entertainment Control
Security & Access Control
Smart Kitchen

DIY Smart Home Market, By Region

North America
- United States
- Canada
- Mexico
Europe
- France
- United Kingdom
- Italy
- Germany
- Spain
Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
South America
- Brazil
- Argentina
- Colombia
Middle East & Africa
- South Africa
- Saudi Arabia
- UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global DIY Smart Home Market.

Available Customizations:

Global DIY Smart Home Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

1. Product Overview

1.1. Market Definition
1.2. Scope of the Market
- 1.2.1. Markets Covered
- 1.2.2. Years Considered for Study
- 1.2.3. Key Market Segmentations

2. Research Methodology

2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations

3. Executive Summary

3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions/Countries
3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global DIY Smart Home Market Outlook

5.1. Market Size & Forecast
- 5.1.1. By Value
5.2. Market Share & Forecast
- 5.2.1. By Technology (Network Technology, Wireless Communication Technology)
- 5.2.2. By Product (Entertainment Control, Security & Access Control, Smart Kitchen)
- 5.2.3. By Region
- 5.2.4. By Company (2025)
5.3. Market Map

6. North America DIY Smart Home Market Outlook

6.1. Market Size & Forecast
- 6.1.1. By Value
6.2. Market Share & Forecast
- 6.2.1. By Technology
- 6.2.2. By Product
- 6.2.3. By Country
6.3. North America: Country Analysis
- 6.3.1. United States DIY Smart Home Market Outlook
  - 6.3.1.1. Market Size & Forecast
    - 6.3.1.1.1. By Value
  - 6.3.1.2. Market Share & Forecast
    - 6.3.1.2.1. By Technology
    - 6.3.1.2.2. By Product
- 6.3.2. Canada DIY Smart Home Market Outlook
  - 6.3.2.1. Market Size & Forecast
    - 6.3.2.1.1. By Value
  - 6.3.2.2. Market Share & Forecast
    - 6.3.2.2.1. By Technology
    - 6.3.2.2.2. By Product
- 6.3.3. Mexico DIY Smart Home Market Outlook
  - 6.3.3.1. Market Size & Forecast
    - 6.3.3.1.1. By Value
  - 6.3.3.2. Market Share & Forecast
    - 6.3.3.2.1. By Technology
    - 6.3.3.2.2. By Product

7. Europe DIY Smart Home Market Outlook

7.1. Market Size & Forecast
- 7.1.1. By Value
7.2. Market Share & Forecast
- 7.2.1. By Technology
- 7.2.2. By Product
- 7.2.3. By Country
7.3. Europe: Country Analysis
- 7.3.1. Germany DIY Smart Home Market Outlook
  - 7.3.1.1. Market Size & Forecast
    - 7.3.1.1.1. By Value
  - 7.3.1.2. Market Share & Forecast
    - 7.3.1.2.1. By Technology
    - 7.3.1.2.2. By Product
- 7.3.2. France DIY Smart Home Market Outlook
  - 7.3.2.1. Market Size & Forecast
    - 7.3.2.1.1. By Value
  - 7.3.2.2. Market Share & Forecast
    - 7.3.2.2.1. By Technology
    - 7.3.2.2.2. By Product
- 7.3.3. United Kingdom DIY Smart Home Market Outlook
  - 7.3.3.1. Market Size & Forecast
    - 7.3.3.1.1. By Value
  - 7.3.3.2. Market Share & Forecast
    - 7.3.3.2.1. By Technology
    - 7.3.3.2.2. By Product
- 7.3.4. Italy DIY Smart Home Market Outlook
  - 7.3.4.1. Market Size & Forecast
    - 7.3.4.1.1. By Value
  - 7.3.4.2. Market Share & Forecast
    - 7.3.4.2.1. By Technology
    - 7.3.4.2.2. By Product
- 7.3.5. Spain DIY Smart Home Market Outlook
  - 7.3.5.1. Market Size & Forecast
    - 7.3.5.1.1. By Value
  - 7.3.5.2. Market Share & Forecast
    - 7.3.5.2.1. By Technology
    - 7.3.5.2.2. By Product

8. Asia Pacific DIY Smart Home Market Outlook

8.1. Market Size & Forecast
- 8.1.1. By Value
8.2. Market Share & Forecast
- 8.2.1. By Technology
- 8.2.2. By Product
- 8.2.3. By Country
8.3. Asia Pacific: Country Analysis
- 8.3.1. China DIY Smart Home Market Outlook
  - 8.3.1.1. Market Size & Forecast
    - 8.3.1.1.1. By Value
  - 8.3.1.2. Market Share & Forecast
    - 8.3.1.2.1. By Technology
    - 8.3.1.2.2. By Product
- 8.3.2. India DIY Smart Home Market Outlook
  - 8.3.2.1. Market Size & Forecast
    - 8.3.2.1.1. By Value
  - 8.3.2.2. Market Share & Forecast
    - 8.3.2.2.1. By Technology
    - 8.3.2.2.2. By Product
- 8.3.3. Japan DIY Smart Home Market Outlook
  - 8.3.3.1. Market Size & Forecast
    - 8.3.3.1.1. By Value
  - 8.3.3.2. Market Share & Forecast
    - 8.3.3.2.1. By Technology
    - 8.3.3.2.2. By Product
- 8.3.4. South Korea DIY Smart Home Market Outlook
  - 8.3.4.1. Market Size & Forecast
    - 8.3.4.1.1. By Value
  - 8.3.4.2. Market Share & Forecast
    - 8.3.4.2.1. By Technology
    - 8.3.4.2.2. By Product
- 8.3.5. Australia DIY Smart Home Market Outlook
  - 8.3.5.1. Market Size & Forecast
    - 8.3.5.1.1. By Value
  - 8.3.5.2. Market Share & Forecast
    - 8.3.5.2.1. By Technology
    - 8.3.5.2.2. By Product

9. Middle East & Africa DIY Smart Home Market Outlook

9.1. Market Size & Forecast
- 9.1.1. By Value
9.2. Market Share & Forecast
- 9.2.1. By Technology
- 9.2.2. By Product
- 9.2.3. By Country
9.3. Middle East & Africa: Country Analysis
- 9.3.1. Saudi Arabia DIY Smart Home Market Outlook
  - 9.3.1.1. Market Size & Forecast
    - 9.3.1.1.1. By Value
  - 9.3.1.2. Market Share & Forecast
    - 9.3.1.2.1. By Technology
    - 9.3.1.2.2. By Product
- 9.3.2. UAE DIY Smart Home Market Outlook
  - 9.3.2.1. Market Size & Forecast
    - 9.3.2.1.1. By Value
  - 9.3.2.2. Market Share & Forecast
    - 9.3.2.2.1. By Technology
    - 9.3.2.2.2. By Product
- 9.3.3. South Africa DIY Smart Home Market Outlook
  - 9.3.3.1. Market Size & Forecast
    - 9.3.3.1.1. By Value
  - 9.3.3.2. Market Share & Forecast
    - 9.3.3.2.1. By Technology
    - 9.3.3.2.2. By Product

10. South America DIY Smart Home Market Outlook

10.1. Market Size & Forecast
- 10.1.1. By Value
10.2. Market Share & Forecast
- 10.2.1. By Technology
- 10.2.2. By Product
- 10.2.3. By Country
10.3. South America: Country Analysis
- 10.3.1. Brazil DIY Smart Home Market Outlook
  - 10.3.1.1. Market Size & Forecast
    - 10.3.1.1.1. By Value
  - 10.3.1.2. Market Share & Forecast
    - 10.3.1.2.1. By Technology
    - 10.3.1.2.2. By Product
- 10.3.2. Colombia DIY Smart Home Market Outlook
  - 10.3.2.1. Market Size & Forecast
    - 10.3.2.1.1. By Value
  - 10.3.2.2. Market Share & Forecast
    - 10.3.2.2.1. By Technology
    - 10.3.2.2.2. By Product
- 10.3.3. Argentina DIY Smart Home Market Outlook
  - 10.3.3.1. Market Size & Forecast
    - 10.3.3.1.1. By Value
  - 10.3.3.2. Market Share & Forecast
    - 10.3.3.2.1. By Technology
    - 10.3.3.2.2. By Product

11. Market Dynamics

11.1. Drivers
11.2. Challenges

12. Market Trends & Developments

12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments

13. Global DIY Smart Home Market: SWOT Analysis

14. Porter's Five Forces Analysis

14.1. Competition in the Industry
14.2. Potential of New Entrants
14.3. Power of Suppliers
14.4. Power of Customers
14.5. Threat of Substitute Products

15. Competitive Landscape

15.1. Google LLC
- 15.1.1. Business Overview
- 15.1.2. Products & Services
- 15.1.3. Recent Developments
- 15.1.4. Key Personnel
- 15.1.5. SWOT Analysis
15.2. Amazon.com, Inc.
15.3. Samsung Electronics Co., Ltd.
15.4. Apple Inc.
15.5. Philips Lighting Holding B.V.
15.6. Honeywell International Inc.
15.7. Bosch Security Systems
15.8. Legrand SA
15.9. IKEA Group
15.10. TP-Link Technologies Co., Ltd.