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市場調查報告書
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1965850

葡萄酒旅遊市場－全球產業規模、佔有率、趨勢、機會和預測：按服務、遊客類型、預訂方式、地區和競爭情況分類，2021-2031年

Wine Tourism Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Service, By Tourist Type, By Booking Mode, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 182 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球葡萄酒旅遊市場預計將從 2025 年的 495.5 億美元成長到 2031 年的 1,036.3 億美元，複合年成長率達到 13.09%。

該市場涵蓋以參觀葡萄酒產區為目的的旅遊活動，包括現場品嚐、消費和購買葡萄酒產品。該行業的成長主要受全球對身臨其境型體驗旅遊日益成長的需求以及葡萄酒生產商透過直接銷售給消費者來提高盈利的策略需求所驅動。此外，地方政府也積極津貼和推廣該產業，以促進經濟多元化，並在農村農業地區創造就業機會。

市場概覽
預測期 2027-2031
市場規模：2025年 495.5億美元
市場規模：2031年 1036.3億美元
複合年成長率：2026-2031年 13.09%
成長最快的細分市場 葡萄酒節活動
最大的市場 北美洲

然而，市場擴張面臨的主要障礙是氣候變遷導致天氣模式日益不穩定。這擾亂了葡萄採摘計劃，威脅著主要產區的農業穩定。在偏遠葡萄園維持全年接待服務所面臨的物流挑戰，進一步加劇了營運穩定性的難度。西班牙葡萄酒城市協會報告稱，到2024年，西班牙酒莊和葡萄酒博物館的遊客參觀帶來的直接收入將達到約1.123億歐元，這體現了該行業對經濟的重要性。

市場促進因素

人們對身臨其境型美食美酒體驗的需求日益成長，正從根本上改變全球葡萄酒旅遊市場，使其從被動的產品品鑑轉向積極的、高價值的生活方式體驗。現代葡萄酒遊客更傾向於參加寓教於樂的葡萄園之旅、親手體驗調配葡萄酒以及品嚐農場直供的美食，這顯著延長了他們在葡萄酒產區的停留時間和消費額。這種轉變正將酒莊轉變為綜合性的飯店式服務設施，使生產商能夠在獲取高利潤的本地消費的同時，增強品牌忠誠度。例如，納帕谷旅遊局在2024年8月發布的報告顯示，2023年遊客為當地經濟貢獻了超過25億美元，主要來自住宿和餐飲消費。此外，Sovos ShipCompliant在2024年1月指出，2023年美國嚴重依賴旅遊業獲取客戶的直接面對消費者的通路價值維持在41億美元。

同時，政府促進葡萄酒旅遊的戰略舉措正成為市場擴張的關鍵催化劑，尤其是在尋求經濟多元化的農村地區。地方和國家政府正積極投資基礎建設、市場宣傳活動以及對酒莊的直接津貼，旨在提升旅遊接待應對力並創造當地就業機會。這些政策充分認知到葡萄酒旅遊對周邊產業（如住宿設施、交通和手工藝品零售）的連鎖效應。澳洲就是一個值得關注的例子。正如《澳洲葡萄與葡萄酒》雜誌2024年5月報道，澳洲政府每年維持1000萬美元的「葡萄酒旅遊酒窖津貼」資金，以減輕中小企業的資金負擔，並幫助它們升級設施，從而提升其全球競爭力。

市場挑戰

氣候變遷加劇正在破壞農業的穩定性，而農業是葡萄酒產業的基石，並對全球葡萄酒旅遊市場構成嚴重的結構性威脅。葡萄酒旅遊與葡萄種植業的成功息息相關，但氣候變遷使得自然生產週期難以預測。極端天氣事件，例如突如其來的霜凍、持續乾旱和嚴重的冰雹，正在損害葡萄產量，並迫使收割計畫發生突變。這種不確定性使得旅遊活動的長期規劃變得複雜，因為當原料本身受到損害時，「葡萄園體驗」和「當地葡萄酒品嚐」等關鍵旅遊項目也會變得不穩定。

因此，這種不穩定性削弱了區域旅遊目的地維持飯店服務所必需的營運連續性。氣候壓力導致的產量下降，進而導致酒莊直接銷售（面向消費者的銷售）庫存減少，而這正是旅遊模式的核心收入來源。國際葡萄與葡萄酒組織（OIV）近期發布的產業數據凸顯了這次衝擊的嚴重程度。根據OIV的報告，2024年全球葡萄酒產量將降至約2.258億百公升。由於惡劣天氣的影響，這一數字是自1961年以來的最低產量，限制了葡萄酒產區保障遊客體驗一致性的能力，並給利益相關相關人員帶來了財務上的不確定性。

市場趨勢

永續和可再生葡萄栽培旅遊的普及，正透過與環境倫理相契合的酒莊體驗，重新定義遊客的價值提案。酒莊經營者不再僅僅滿足於基本的有機認證，而是致力於展示淨零碳農業，以此吸引那些對休閒活動的環境影響有著嚴格檢驗的環保意識強的旅行者。這種轉變迫使生產者將永續性定位為旅遊業的核心資產，而不僅僅是生產標準。 Vinetur 於 2025 年 10 月發布的《2025 年全球葡萄酒旅遊報告》強調了這一優先事項，報告指出，67% 的受訪酒莊認為永續性在其旅遊業務中“重要”或“非常重要”，並預測未來五年內，永續性將成為吸引遊客的主要驅動力。

同時，市場正透過推出低酒精和無酒精飲品來拓展，吸引注重健康的消費者體驗更全面的產品。隨著健康文化滲透到整個行業，酒莊正在豐富其品嚐菜單，提供高品質的脫醇葡萄酒，確保不飲酒者也能繼續享受餐飲服務。這種調整既能確保從先前錯失的細分市場獲得收入，又能緩解酒精消費量下降帶來的影響。澳洲葡萄酒管理局2025年9月發布的報告《健康趨勢對葡萄酒消費的影響》也印證了這一趨勢，該報告預測，到2028年，低酒精葡萄酒的年成長率將達到14%，這表明餐飲企業必須積極響應這種適度飲酒行為。

目錄

第1章概述

第2章：調查方法

第3章執行摘要

第4章：客戶心聲

第5章：全球葡萄酒旅遊市場展望

  • 市場規模及預測
    • 按金額
  • 市佔率及預測
    • 按服務類型（品酒/旅遊、葡萄酒節/活動等）
    • 旅遊者類型（國內、國際）
    • 預訂方式（直接預訂、旅行社預訂、線上預訂）
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

第6章：北美葡萄酒旅遊市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國別分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲葡萄酒旅遊市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國別分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章：亞太地區葡萄酒旅遊市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國別分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東與非洲葡萄酒旅遊市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東與非洲：國別分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美洲葡萄酒旅遊市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國別分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章 市場動態

  • 促進因素
  • 任務

第12章 市場趨勢與發展

  • 併購
  • 產品發布
  • 近期趨勢

第13章：全球葡萄酒旅遊市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商的議價能力
  • 顧客權力
  • 替代品的威脅

第15章 競爭格局

  • Constellation Brands, Inc.
  • VIAVINUM, SL
  • Wine Tourism Global
  • Grape Escapes Ltd.
  • Cellar Tastings SL
  • BKWine AB
  • Pure Luxury Transportation
  • Backcountry Wine Tours
  • Sula Vineyards Limited
  • Wine Compass

第16章 策略建議

第17章：關於研究公司及免責聲明

簡介目錄
Product Code: 25135

The Global Wine Tourism Market is projected to expand from USD 49.55 Billion in 2025 to USD 103.63 Billion by 2031, achieving a CAGR of 13.09%. This market encompasses travel activities dedicated to visiting wine regions for the purposes of tasting, consumption, and purchasing products directly at the source. The sector's growth is fundamentally driven by increasing global demand for immersive experiential travel and the strategic need for wine producers to boost profitability through direct-to-consumer sales. Additionally, regional authorities are actively subsidizing and promoting this industry to encourage economic diversification and generate employment within rural agricultural zones.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 49.55 Billion
Market Size 2031USD 103.63 Billion
CAGR 2026-203113.09%
Fastest Growing SegmentWine Festivals & Events
Largest MarketNorth America

However, a significant barrier to broader market development is the rising volatility of weather patterns attributed to climate change, which disrupts harvest schedules and threatens the agricultural stability of major destinations. Operational consistency is further challenged by the logistical hurdles of maintaining year-round hospitality services in remote vineyard locations. To illustrate the economic magnitude of the sector, the Spanish Association of Wine Cities reported that in 2024, direct revenue generated from visits to wineries and wine museums in Spain reached approximately 112.3 million euros.

Market Driver

The escalating demand for immersive culinary and enological experiences is fundamentally reshaping the Global Wine Tourism Market, moving the sector from passive product tasting to active, high-value lifestyle engagements. Modern enotourists now prioritize educational vineyard tours, hands-on blending sessions, and farm-to-table dining, significantly increasing both their dwell time and expenditure within wine regions. This shift converts wineries into comprehensive hospitality destinations, enabling producers to capture high-margin on-site spending while strengthening brand loyalty. For example, Visit Napa Valley reported in August 2024 that visitors contributed over $2.5 billion to the local economy in 2023, primarily through lodging and dining. Furthermore, Sovos ShipCompliant noted in January 2024 that the US direct-to-consumer channel, heavily reliant on tourism for customer acquisition, maintained a value of $4.1 billion in 2023.

Simultaneously, strategic government initiatives promoting viticulture tourism serve as a vital catalyst for market expansion, especially in rural areas seeking economic diversification. Regional and national authorities are aggressively funding infrastructure improvements, marketing campaigns, and direct grants to wineries to enhance their tourism readiness and stimulate local employment. These policies recognize that wine tourism creates a multiplier effect for peripheral industries such as accommodation, transport, and artisan retail. A prime example of this commitment is evident in Australia, where Australian Grape & Wine noted in May 2024 that the government maintained the Wine Tourism and Cellar Door Grant funding at $10 million per year, reducing the capital burden on small-to-medium enterprises and enabling them to upgrade facilities to compete globally.

Market Challenge

The increasing volatility of weather patterns poses a severe structural threat to the Global Wine Tourism Market by destabilizing the agricultural foundation essential to the industry. Wine tourism is intrinsically tied to successful grape cultivation, yet climate change is rendering natural production cycles unpredictable. Extreme weather events, such as unexpected frosts, prolonged droughts, or violent hailstorms, damage crop yields and force sudden changes to harvest schedules. This unpredictability complicates the long-term planning of tourism activities, as the primary attraction-the vineyard experience and tasting of local vintages-becomes precarious when the raw material itself is compromised.

Consequently, this instability disrupts the operational continuity required to sustain hospitality services in rural destinations. When production volumes drop due to climatic stress, wineries face reduced inventory for direct-to-consumer sales, a core revenue stream for the tourism model. The scale of this disruption is highlighted by recent industrial data from the International Organisation of Vine and Wine, which reported that global wine production fell to approximately 225.8 million hectolitres in 2024. This figure represents the lowest output recorded since 1961 due to adverse climatic conditions, limiting the capacity of wine regions to guarantee a consistent visitor experience and creating financial uncertainty for stakeholders.

Market Trends

The mainstream adoption of sustainable and regenerative viticulture tours is redefining the visitor value proposition by aligning vineyard experiences with environmental ethics. Operators are advancing beyond basic organic certifications to demonstrate net-zero carbon farming, appealing to eco-conscious travelers who scrutinize the ecological footprint of their leisure activities. This shift compels producers to treat sustainability as a central tourism asset rather than merely a production standard. Highlighting this priority, Vinetur's 'Global Wine Tourism Report 2025' from October 2025 notes that 67% of surveyed wineries consider sustainability important or very important for their tourism operations, anticipating it will become a primary driver of visitor engagement within the next five years.

Concurrently, the inclusion of low-alcohol and non-alcoholic options is broadening the market by accommodating health-focused demographics through inclusive experiences. As wellness culture permeates the sector, wineries are diversifying tasting menus to include high-quality dealcoholized vintages, ensuring non-drinkers remain integrated into the hospitality environment. This adaptation captures revenue from previously excluded segments while mitigating the impact of declining alcohol intake. Supporting this trend, Wine Australia's September 2025 bulletin on the 'Impact of the wellness trend on wine consumption' forecasts that consumption of low-alcohol wines will grow by 14 per cent per annum through 2028, signaling a critical need for venues to align with these moderating behaviors.

Key Market Players

  • Constellation Brands, Inc.
  • VIAVINUM, S.L
  • Wine Tourism Global
  • Grape Escapes Ltd.
  • Cellar Tastings SL
  • BKWine AB
  • Pure Luxury Transportation
  • Backcountry Wine Tours
  • Sula Vineyards Limited
  • Wine Compass

Report Scope

In this report, the Global Wine Tourism Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Wine Tourism Market, By Service

  • Wine Tastings & Tours
  • Wine Festivals & Events
  • Others

Wine Tourism Market, By Tourist Type

  • Domestic
  • International

Wine Tourism Market, By Booking Mode

  • Direct Booking
  • Travel Agencies
  • Online

Wine Tourism Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Wine Tourism Market.

Available Customizations:

Global Wine Tourism Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Wine Tourism Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Service (Wine Tastings & Tours, Wine Festivals & Events, Others)
    • 5.2.2. By Tourist Type (Domestic, International)
    • 5.2.3. By Booking Mode (Direct Booking, Travel Agencies, Online)
    • 5.2.4. By Region
    • 5.2.5. By Company (2025)
  • 5.3. Market Map

6. North America Wine Tourism Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Service
    • 6.2.2. By Tourist Type
    • 6.2.3. By Booking Mode
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Wine Tourism Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Service
        • 6.3.1.2.2. By Tourist Type
        • 6.3.1.2.3. By Booking Mode
    • 6.3.2. Canada Wine Tourism Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Service
        • 6.3.2.2.2. By Tourist Type
        • 6.3.2.2.3. By Booking Mode
    • 6.3.3. Mexico Wine Tourism Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Service
        • 6.3.3.2.2. By Tourist Type
        • 6.3.3.2.3. By Booking Mode

7. Europe Wine Tourism Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Service
    • 7.2.2. By Tourist Type
    • 7.2.3. By Booking Mode
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Wine Tourism Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Service
        • 7.3.1.2.2. By Tourist Type
        • 7.3.1.2.3. By Booking Mode
    • 7.3.2. France Wine Tourism Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Service
        • 7.3.2.2.2. By Tourist Type
        • 7.3.2.2.3. By Booking Mode
    • 7.3.3. United Kingdom Wine Tourism Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Service
        • 7.3.3.2.2. By Tourist Type
        • 7.3.3.2.3. By Booking Mode
    • 7.3.4. Italy Wine Tourism Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Service
        • 7.3.4.2.2. By Tourist Type
        • 7.3.4.2.3. By Booking Mode
    • 7.3.5. Spain Wine Tourism Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Service
        • 7.3.5.2.2. By Tourist Type
        • 7.3.5.2.3. By Booking Mode

8. Asia Pacific Wine Tourism Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Service
    • 8.2.2. By Tourist Type
    • 8.2.3. By Booking Mode
    • 8.2.4. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Wine Tourism Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Service
        • 8.3.1.2.2. By Tourist Type
        • 8.3.1.2.3. By Booking Mode
    • 8.3.2. India Wine Tourism Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Service
        • 8.3.2.2.2. By Tourist Type
        • 8.3.2.2.3. By Booking Mode
    • 8.3.3. Japan Wine Tourism Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Service
        • 8.3.3.2.2. By Tourist Type
        • 8.3.3.2.3. By Booking Mode
    • 8.3.4. South Korea Wine Tourism Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Service
        • 8.3.4.2.2. By Tourist Type
        • 8.3.4.2.3. By Booking Mode
    • 8.3.5. Australia Wine Tourism Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Service
        • 8.3.5.2.2. By Tourist Type
        • 8.3.5.2.3. By Booking Mode

9. Middle East & Africa Wine Tourism Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Service
    • 9.2.2. By Tourist Type
    • 9.2.3. By Booking Mode
    • 9.2.4. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Wine Tourism Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Service
        • 9.3.1.2.2. By Tourist Type
        • 9.3.1.2.3. By Booking Mode
    • 9.3.2. UAE Wine Tourism Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Service
        • 9.3.2.2.2. By Tourist Type
        • 9.3.2.2.3. By Booking Mode
    • 9.3.3. South Africa Wine Tourism Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Service
        • 9.3.3.2.2. By Tourist Type
        • 9.3.3.2.3. By Booking Mode

10. South America Wine Tourism Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Service
    • 10.2.2. By Tourist Type
    • 10.2.3. By Booking Mode
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Wine Tourism Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Service
        • 10.3.1.2.2. By Tourist Type
        • 10.3.1.2.3. By Booking Mode
    • 10.3.2. Colombia Wine Tourism Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Service
        • 10.3.2.2.2. By Tourist Type
        • 10.3.2.2.3. By Booking Mode
    • 10.3.3. Argentina Wine Tourism Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Service
        • 10.3.3.2.2. By Tourist Type
        • 10.3.3.2.3. By Booking Mode

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Wine Tourism Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Constellation Brands, Inc.
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. VIAVINUM, S.L
  • 15.3. Wine Tourism Global
  • 15.4. Grape Escapes Ltd.
  • 15.5. Cellar Tastings SL
  • 15.6. BKWine AB
  • 15.7. Pure Luxury Transportation
  • 15.8. Backcountry Wine Tours
  • 15.9. Sula Vineyards Limited
  • 15.10. Wine Compass

16. Strategic Recommendations

17. About Us & Disclaimer