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市場調查報告書
商品編碼
1957255
Eyewear Frames Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type, By Frames Type, By Frame Shape, By Sales Channel, By Region & Competition, 2021-2031F |
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全球眼鏡框市場預計將從 2025 年的 390.3 億美元成長到 2031 年的 553.1 億美元,複合年成長率為 5.98%。
這些鏡框是固定矯正鏡片或防護鏡片的重要結構部件,確保鏡片在配戴者眼前保持正確位置。推動市場成長要素包括全球近視和老花眼等屈光不正的日益普遍,以及人口老化導致視力矯正需求隨著老齡化成長而增加。此外,人們對眼部健康的日益關注,以及職場對耐用且符合人體工學設計的眼鏡的需求,也支撐著市場需求。德國驗光師和配鏡師中央協會(Zentralverband der Augenoptiker und Optometristen)的報告也印證了這種韌性:儘管整體經濟出現波動,但光學產業在2025年仍實現了3.1%的銷售額成長。
| 市場概覽 | |
|---|---|
| 預測期 | 2027-2031 |
| 市場規模:2025年 | 390.3億美元 |
| 市場規模:2031年 | 553.1億美元 |
| 複合年成長率:2026-2031年 | 5.98% |
| 成長最快的細分市場 | 無框 |
| 最大的市場 | 北美洲 |
然而,傳統眼鏡製造商和獨立眼鏡店面臨著許多挑戰,包括來自線上零售商和大型連鎖店的激烈價格競爭,這給它們的利潤率帶來了下行壓力。市場飽和迫使企業必須下調定價策略以維持競爭力。此外,持續的通貨膨脹正在減少消費者的可支配收入,並降低他們在高階眼鏡上的支出。這些經濟壓力有可能阻礙價值成長,尤其是在高階眼鏡領域,因為消費者在任何消費中都變得更加重視價格。
屈光不正和視力障礙的日益增加是全球眼鏡框市場的主要驅動力,這需要穩定的鏡框結構供應來支撐矯正鏡片。隨著全球近視率的上升和老年人口的不斷成長,對處方眼鏡的基本需求確保了兼具功能性和耐用性的鏡框擁有穩定的基礎需求。專業近視管理方案的普及進一步強化了這項醫療需求,在這些方案中,與堅固鏡框的兼容性對於其有效性至關重要。依視路陸遜梯卡在其2024年10月的財報中指出,其近視管理產品組合(尤其是立體鏡片)在中國市場實現了40%的成長,這印證了這一重要性,並凸顯了先進視力保健與眼鏡組件需求之間的顯著關聯。
同時,眼鏡市場也受益於眼鏡轉向主要時尚配件的轉變,鏡框不再只是實用工具,而是成為重要的風格象徵。奢侈品牌正抓住這一趨勢,以優質材料和注重設計的系列吸引眼光獨到的消費者,並在經濟逆風的情況下保持盈利。例如,開雲集團(Kering Group)在2025年2月公佈,其眼鏡產品部門的年銷售額達到16億歐元,年增6%,這主要得益於其奢侈品組合的強勁成長勢頭。然而,銷售量趨勢依然複雜。根據義大利眼鏡協會(ANFAO)2025年2月的報告,義大利眼鏡框出口總額預計為15.86億歐元,略有下降。這表明,在創造高階價值和維持銷售之間,仍然存在著持續的矛盾。
市場估值面臨的主要障礙是激烈的價格競爭和持續的經濟通膨。隨著大眾連鎖店和線上零售商為了搶佔市場佔有率而大幅降價,獨立眼鏡店和傳統鏡框製造商也被迫降低價格。這種競爭環境擠壓了利潤空間,使眼鏡產品趨於同質化,也使得奢侈品牌越來越難以向注重成本的消費者證明其高價的合理性。因此,即使交易量相对稳定,眼镜行业在维持价值增长方面也面临着挑战。
此外,消费者自由裁量權支出的下降加剧了财务困境,尤其对高階眼镜市场造成了冲击。隨著購買力下降,消費者往往選擇價格較低的替代品或推遲更換,阻礙了製造商的收入成長。這種價值縮水在主要出口市場尤其顯著;根據義大利眼鏡協會(ANFAO)預測,到2024年,美國眼鏡出口量預計將下降19.1%,凸顯了高階眼鏡需求下降的嚴重性。
隨著擴增實境(AR) 和智慧技術的融合,眼鏡框正從靜態的醫療輔助工具轉變為可連接的穿戴平台。製造商正將人工智慧 (AI)、音訊和視訊等功能直接整合到標準鏡框設計中,成功地將數位功能與傳統美學相結合,以滿足人們對免持連接的需求。這種變革使品牌能夠在不犧牲日常佩戴所需的舒適人體工學的前提下,吸引精通技術的消費者。視覺委員會 (Vision Council) 於 2025 年 9 月發布的一份報告也印證了這一轉變,該報告顯示,約 14% 的消費者購買了智慧眼鏡產品,這表明這些整合解決方案的商業性可行性已超越了早期用戶的群體。
同時,向生物基醋酸酯和再生材料的轉變代表著製造過程的結構性變革,旨在減少石油基聚合物對環境的影響。製造商正積極調整其供應鏈,利用再生塑膠和可生物分解的植物來源醋酸酯,確保這些環保材料具有與傳統材料相當的耐用性和光澤度。此舉既是對日益嚴格的監管標準的回應,也是吸引具有環保意識的消費者的關鍵差異化因素。為了反映這一趨勢,Safilo集團於2025年3月宣布,其新系列產品中生物基或再生材料的比例已提高至約23%,強調向永續生產的轉型正在工業規模上推進。
The Global Eyewear Frames Market is projected to expand from USD 39.03 Billion in 2025 to USD 55.31 Billion by 2031, registering a compound annual growth rate (CAGR) of 5.98%. These frames serve as the essential structural components for holding corrective or protective lenses in proper alignment before the wearer's eyes. Primary growth drivers include the increasing global incidence of refractive errors like myopia and presbyopia, coupled with an aging demographic that requires frequent updates to their vision correction. Additionally, a heightened focus on eye health and the need for durable, ergonomic eyewear in professional settings are sustaining market demand. Reflecting this resilience, the Zentralverband der Augenoptiker und Optometristen reported that the optical sector achieved a turnover growth of 3.1 percent in 2025, despite broader economic volatility.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 39.03 Billion |
| Market Size 2031 | USD 55.31 Billion |
| CAGR 2026-2031 | 5.98% |
| Fastest Growing Segment | Rimless Frames |
| Largest Market | North America |
However, the market faces a significant obstacle in the form of fierce price competition from online retailers and large-scale chains, which places downward pressure on the profit margins of traditional manufacturers and independent optical practices. This market saturation often forces businesses to adjust their pricing strategies downward to compete. Furthermore, persistent inflation reduces consumer discretionary income, leading to decreased spending on premium frames. This economic pressure threatens to stall value growth, particularly within the high-end segment of the industry, as consumers become more price-sensitive regarding discretionary purchases.
Market Driver
The escalating prevalence of refractive errors and vision impairment acts as the central engine for the Global Eyewear Frames Market, necessitating a steady supply of structural supports for corrective lenses. With rising myopia rates worldwide and an expanding geriatric population, the fundamental need for prescription eyewear guarantees a consistent baseline demand for functional and durable frames. This medical necessity is further bolstered by the uptake of specialized myopia management solutions, which depend on robust frame compatibility for effectiveness. Underscoring this connection, EssilorLuxottica noted in its October 2024 revenue release that its myopia management portfolio, specifically Stellest lenses, saw 40 percent growth in China, highlighting the critical relationship between advanced vision care and eyewear component demand.
Concurrently, the market is benefiting from the evolution of eyewear into a key fashion accessory, elevating frames from simple utilitarian tools to significant style statements. Luxury brands are capitalizing on this trend by utilizing premium materials and design-focused collections to attract aesthetically minded consumers, sustaining revenue despite economic headwinds. For instance, Kering reported in February 2025 that Kering Eyewear achieved full-year revenue of €1.6 billion, a comparable rise of 6 percent driven by its luxury portfolio's momentum. However, volume dynamics remain intricate; ANFAO's February 2025 report indicated that Italian eyewear frame exports totaled €1.586 billion, showing a slight contraction that illustrates the ongoing tension between generating premium value and maintaining unit volume.
Market Challenge
A major hurdle for market valuation is the combination of fierce price competition and enduring economic inflation. As mass-market chains and online retailers aggressively discount their offerings to gain market share, independent optical practices and traditional frame manufacturers are compelled to lower their pricing structures. This competitive environment erodes profit margins and treats eyewear as a commodity, making it increasingly difficult for premium brands to justify elevated prices to cost-conscious shoppers. Consequently, the industry faces challenges in sustaining value growth, even when transaction volumes remain relatively stable.
Financial constraints are further intensified by a decline in consumer discretionary spending, which disproportionately affects the high-end frame segment. As purchasing power weakens, consumers frequently opt for budget-friendly alternatives or postpone replacement purchases, thereby hindering revenue growth for manufacturers. This contraction in value is evident in key export markets; according to the Italian eyewear association ANFAO, the value of frame exports to the United States fell by 19.1 percent in 2024, emphasizing the severity of the downturn in demand for premium eyewear.
Market Trends
The incorporation of augmented reality and smart technology is redefining eyewear frames, transitioning them from static medical aids into connected wearable platforms. Manufacturers are embedding features such as artificial intelligence, audio, and video directly into standard frame designs, successfully blending digital functionality with traditional aesthetics to meet the demand for hands-free connectivity. This evolution allows brands to appeal to tech-savvy consumers without sacrificing the ergonomic comfort required for daily use. Validating this shift, a September 2025 report by The Vision Council revealed that approximately 14 percent of consumers have purchased smart eyewear, demonstrating the commercial viability of these integrated solutions beyond early adopters.
In parallel, the shift toward bio-acetate and recycled materials marks a significant structural change in manufacturing aimed at reducing the environmental footprint of petroleum-based polymers. Producers are actively adjusting supply chains to utilize regenerated plastics and biodegradable plant-based acetates, ensuring these eco-friendly options offer the same durability and finish as conventional materials. This approach aligns with stricter regulatory standards while acting as a key differentiator for environmentally conscious consumers. Highlighting this trend, Safilo Group stated in March 2025 that it had increased the proportion of its new collections made from bio-based or recycled materials to approximately 23 percent, emphasizing the industrial scale of this move toward sustainable production.
Report Scope
In this report, the Global Eyewear Frames Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Eyewear Frames Market.
Global Eyewear Frames Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: