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1948767

電動車微出行市場－全球產業規模、佔有率、趨勢、機會及預測（依車輛類型、地區及競爭格局分類，2021-2031年）

EV Micromobility Market - Global Industry Size, Share, Trends, Opportunity and Forecast, Segmented By Vehicle Type (E-Scooters, E-Bikes, E-Mopeds, E-Kick-Scooters, Others), By Type (Docked, Dock-less), By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 180 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球電動車微出行市場預計將從 2025 年的 87.3 億美元成長到 2031 年的 220.6 億美元，複合年成長率為 16.71%。

該市場涵蓋輕巧的電池驅動交通途徑，例如電動Scooter和自行車，這些工具專為短途城市出行而設計。推動該行業發展的關鍵因素是，為了緩解日益成長的大都會圈的交通堵塞，人們對高效的最後一公里連接解決方案的需求不斷增加。此外，諸如零排放車輛補貼和專用車道建設等立法舉措，也推動了市場需求的成長，使其不再只是一時的消費潮流。

市場概覽
預測期 2027-2031
市場規模：2025年 87.3億美元
市場規模：2031年 220.6億美元
複合年成長率：2026-2031年 16.71%
成長最快的細分市場 電動Scooter
最大的市場 亞太地區

然而，由於安全隱患和缺乏足夠的防護基礎設施，市場擴充性面臨許多障礙，導致許多城市在監管方面遇到挑戰。儘管如此，近期產業數據顯示，電動微出行的普及率依然強勁。北美自行車和Scooter共享協會（NABSCA）報告稱，到2024年，北美共用微出行系統的出行次數將達到2.25億次，比上一年成長31%。這一成長趨勢凸顯了電動微出行在城市交通網路現代化過程中將扮演的重要角色。

市場促進因素

隨著企業尋求避開交通堵塞並遵守嚴格的零排放法規，微出行在配送服務和最後一公里物流的應用正在從根本上改變都市區貨運營運模式。為了確保在人口密集的城市中心準時送達，各大物流公司正積極在其車隊中引入電動貨運自行車和輕型電動車，有效取代大型內燃機貨車。專用基礎設施的快速發展也為這項轉型提供了支援。例如，亞馬遜於2025年11月宣布，已將其微出行樞紐網路擴展至覆蓋超過45個歐洲城市的60多個站點，進一步擴大了其零排放網路。這一趨勢證實了電動微出行的商業性可行性，它既能最佳化配送效率，又能減少碳排放。

同時，旅遊即服務 (MaaS) 平台和共享出行的持續成長推動了收入成長，這主要得益於消費者對靈活、短期旅遊選擇的需求。營運商已成功擴大車隊規模並改善財務業績，展現出在監管挑戰下的韌性。 2025 年 2 月，Lime 公佈了 2024 年創紀錄的 8.1 億美元總預訂額，較上年成長 31%。這一成長也得益於大量的公共資金投入。歐洲自行車聯合會指出，2025 年，歐盟結構基金撥款 32 億歐元用於自行車相關計劃，確保了市場持續成長所需的基礎設施。

市場挑戰

安全隱患和缺乏足夠的防護基礎設施是全球電動車微出行市場擴張的主要障礙。在沒有專用車道的城市，使用者被迫在高速行駛的車輛混行環境中行駛，這大大增加了事故風險。這種危險不僅阻礙了注重安全的消費者接受電動車，也引發了營運商的責任關切。因此，地方政府通常會實施嚴格的法規，例如限制車輛數量和禁止夜間行駛，這直接限制了服務提供者的市場滲透率和獲利潛力。

在混合交通環境中騎乘與事故率之間的關聯是造成監管摩擦的根源。歐洲微出行組織的數據顯示，2024年，共享電動Scooter的受傷風險為每百萬公里7.1起，共享電動自行車的受傷風險為每百萬公里11.1起。雖然這些數據反映了產業主導的安全措施取得了一定成效，但受傷率持續低迷也促使城市負責人採取謹慎的態度。在專用基礎設施有效隔離騎乘者和重型車輛交通之前，這些安全統計數據將繼續支援限制性的分區和營運限制，從而阻礙該行業在大眾市場站穩腳跟。

市場趨勢

電池更換生態系統和電池即服務 (BaaS) 模式的引入，透過消除漫長的充電等待時間，正在徹底改變全球電動車微出行市場的營運效率。這一趨勢將電池所有權與車輛購買脫鉤，降低了用戶的前期成本，並確保車隊始終保持運作。隨著營運商擴展基礎設施以解決里程焦慮問題，該模式的商業性擴充性顯而易見。 2025 年 2 月，Gogoro 報告稱，其電池更換收入將在 2024 年達到 1.379 億美元，年增 4.6%。這一成長軌跡凸顯了共用能源解決方案的轉變，該方案優先考慮快速週轉，而非傳統的充電方式。

同時，人工智慧（AI）在預測性維護和安全措施方面的應用，正在提升車輛的可靠性和合規性。營運商正利用物聯網感測器和先進的電腦視覺技術，主動偵測人行道騎乘行為，強制執行停車規則，並在事故發生前預測機械故障。這些技術對於降低責任風險以及在注重安全的城市獲得營運許可至關重要。例如，Voi Technology於2025年3月宣布，到2024年，其已將事故風險降低至每百萬公里3.9起中度受傷事故。這項改進得益於對安全技術的持續投入，並為騎乘者保護樹立了新的行業標準。

目錄

第1章概述

第2章調查方法

第3章執行摘要

第4章：客戶評價

第5章 全球電動車微出行市場展望

  • 市場規模及預測
    • 按金額
  • 市佔率及預測
    • 依車輛類型（電動Scooter、電動自行車、電動輕型機踏車、電動滑板Scooter、其他）
    • 依類型（有樁型、無樁型）
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

第6章：北美電動車微出行市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國家分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲電動車微出行市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國家分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章 亞太地區電動車微出行市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國家分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東與非洲電動車微出行市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東和非洲：國家分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美洲電動車微出行市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國家分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章 市場動態

  • 促進要素
  • 任務

第12章 市場趨勢與發展

  • 併購
  • 產品發布
  • 最新進展

第13章 全球電動車微出行市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的可能性
  • 供應商電力
  • 顧客權力
  • 替代品的威脅

第15章 競爭格局

  • Xiaomi
  • Segway-Ninebot
  • Bird
  • Lime
  • Gogoro
  • Niu Technologies
  • Yadea
  • Razor
  • Ola Electric
  • NIU

第16章 策略建議

第17章：關於研究公司及免責聲明

簡介目錄
Product Code: 7977

The Global EV Micromobility Market is projected to experience substantial growth, expanding from USD 8.73 Billion in 2025 to USD 22.06 Billion by 2031, reflecting a CAGR of 16.71%. This market encompasses battery-operated, lightweight transportation options, such as electric scooters and bicycles, designed specifically for short-distance urban travel. A key driver for this sector is the increasing need for effective last-mile connectivity solutions to alleviate traffic congestion in growing metropolitan areas. Furthermore, legislative initiatives, including subsidies for zero-emission vehicles and the creation of dedicated travel lanes, reinforce market demand beyond short-lived consumer fads.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 8.73 Billion
Market Size 2031USD 22.06 Billion
CAGR 2026-203116.71%
Fastest Growing SegmentE-Scooters
Largest MarketAsia Pacific

However, the scalability of the market faces significant hurdles due to safety concerns and a lack of adequate protected infrastructure, which leads to regulatory obstacles in many cities. Despite these challenges, adoption rates remain strong, as indicated by recent industry data. The North American Bikeshare and Scootershare Association reported that shared micromobility systems in North America generated 225 million trips in 2024, a 31 percent increase from the previous year. This upward trend highlights the essential role of electric micromobility in modernizing urban transportation networks.

Market Driver

The use of micromobility for delivery services and last-mile logistics is fundamentally transforming urban freight operations as companies aim to bypass traffic and comply with strict zero-emission mandates. Major logistics firms are increasingly incorporating electric cargo bikes and light electric vehicles into their fleets to ensure timely deliveries in dense city centers, effectively replacing larger internal combustion vans. This shift is supported by the rapid deployment of specialized infrastructure; for instance, Amazon announced in November 2025 that it expanded its zero-tailpipe emission network to over 60 micromobility hubs across more than 45 European cities. This trend underscores the commercial viability of electric micromobility in reducing carbon emissions while optimizing delivery efficiency.

Simultaneously, the growth of Mobility-as-a-Service (MaaS) platforms and shared mobility continues to drive revenue, fueled by consumer demand for flexible, short-term transport. Operators are successfully scaling fleets and improving financial performance, demonstrating resilience despite regulatory challenges. Lime reported in February 2025 that it achieved record gross bookings of $810 million in 2024, a 31 percent increase over the previous year. This expansion is further supported by significant public funding; the European Cyclists' Federation noted in 2025 that authorities allocated €3.2 billion from EU structural funds to cycling projects, ensuring the necessary infrastructure for continued market growth.

Market Challenge

Safety concerns and the lack of sufficient protected infrastructure act as major barriers to the scalability of the Global EV Micromobility Market. In cities without dedicated lanes, riders are often forced to navigate mixed traffic alongside high-speed motor vehicles, drastically increasing the risk of accidents. This danger not only discourages safety-conscious consumers from adopting these services but also creates liability issues for operators. Consequently, municipalities frequently react by imposing strict regulations, such as fleet size caps or night-time curfews, which directly limit the market penetration and revenue potential of service providers.

The link between mixed-traffic riding and accident rates drives this regulatory friction. Data from Micro-Mobility for Europe indicates that in 2024, the injury risk was 7.1 per million kilometers for shared e-scooters and 11.1 per million kilometers for shared e-bikes. Although these figures reflect industry-led safety improvements, the persistence of injuries justifies the cautious approach taken by city planners. Until dedicated infrastructure effectively separates riders from heavy vehicular traffic, these safety statistics will continue to support restrictive zoning and operational limits that hinder the sector's ability to achieve mass-market status.

Market Trends

The introduction of Battery Swapping Ecosystems and Battery-as-a-Service (BaaS) models is revolutionizing operational efficiency in the Global EV Micromobility Market by eliminating long charging delays. This trend separates battery ownership from vehicle purchase, reducing upfront costs for riders and ensuring fleets remain in constant circulation. The commercial scalability of this model is evident as providers expand infrastructure to address range anxiety; Gogoro reported in February 2025 that its battery swapping revenue reached $137.9 million in 2024, a 4.6 percent increase from the prior year. This trajectory highlights a shift toward shared energy solutions that prioritize rapid turnaround times over traditional charging methods.

Concurrently, the integration of Artificial Intelligence for predictive maintenance and safety is enhancing vehicle reliability and regulatory compliance. Operators are using IoT sensors and advanced computer vision to actively detect sidewalk riding, enforce parking rules, and predict mechanical failures before accidents occur. These technologies are crucial for mitigating liability and securing operational permits in safety-conscious cities. For example, Voi Technology announced in March 2025 that it reduced its accident risk to 3.9 moderate injuries per million kilometers in 2024, an improvement attributed to continued investment in safety technology, establishing new industry standards for rider protection.

Key Market Players

  • Xiaomi
  • Segway-Ninebot
  • Bird
  • Lime
  • Gogoro
  • Niu Technologies
  • Yadea
  • Razor
  • Ola Electric
  • NIU

Report Scope

In this report, the Global EV Micromobility Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

EV Micromobility Market, By Vehicle Type

  • E-Scooters
  • E-Bikes
  • E-Mopeds
  • E-Kick-Scooters
  • Others

EV Micromobility Market, By Type

  • Docked
  • Dock-less

EV Micromobility Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global EV Micromobility Market.

Available Customizations:

Global EV Micromobility Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global EV Micromobility Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Vehicle Type (E-Scooters, E-Bikes, E-Mopeds, E-Kick-Scooters, Others)
    • 5.2.2. By Type (Docked, Dock-less)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America EV Micromobility Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Vehicle Type
    • 6.2.2. By Type
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States EV Micromobility Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Vehicle Type
        • 6.3.1.2.2. By Type
    • 6.3.2. Canada EV Micromobility Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Vehicle Type
        • 6.3.2.2.2. By Type
    • 6.3.3. Mexico EV Micromobility Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Vehicle Type
        • 6.3.3.2.2. By Type

7. Europe EV Micromobility Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Vehicle Type
    • 7.2.2. By Type
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany EV Micromobility Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Vehicle Type
        • 7.3.1.2.2. By Type
    • 7.3.2. France EV Micromobility Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Vehicle Type
        • 7.3.2.2.2. By Type
    • 7.3.3. United Kingdom EV Micromobility Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Vehicle Type
        • 7.3.3.2.2. By Type
    • 7.3.4. Italy EV Micromobility Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Vehicle Type
        • 7.3.4.2.2. By Type
    • 7.3.5. Spain EV Micromobility Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Vehicle Type
        • 7.3.5.2.2. By Type

8. Asia Pacific EV Micromobility Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Vehicle Type
    • 8.2.2. By Type
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China EV Micromobility Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Vehicle Type
        • 8.3.1.2.2. By Type
    • 8.3.2. India EV Micromobility Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Vehicle Type
        • 8.3.2.2.2. By Type
    • 8.3.3. Japan EV Micromobility Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Vehicle Type
        • 8.3.3.2.2. By Type
    • 8.3.4. South Korea EV Micromobility Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Vehicle Type
        • 8.3.4.2.2. By Type
    • 8.3.5. Australia EV Micromobility Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Vehicle Type
        • 8.3.5.2.2. By Type

9. Middle East & Africa EV Micromobility Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Vehicle Type
    • 9.2.2. By Type
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia EV Micromobility Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Vehicle Type
        • 9.3.1.2.2. By Type
    • 9.3.2. UAE EV Micromobility Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Vehicle Type
        • 9.3.2.2.2. By Type
    • 9.3.3. South Africa EV Micromobility Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Vehicle Type
        • 9.3.3.2.2. By Type

10. South America EV Micromobility Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Vehicle Type
    • 10.2.2. By Type
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil EV Micromobility Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Vehicle Type
        • 10.3.1.2.2. By Type
    • 10.3.2. Colombia EV Micromobility Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Vehicle Type
        • 10.3.2.2.2. By Type
    • 10.3.3. Argentina EV Micromobility Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Vehicle Type
        • 10.3.3.2.2. By Type

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global EV Micromobility Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Xiaomi
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Segway-Ninebot
  • 15.3. Bird
  • 15.4. Lime
  • 15.5. Gogoro
  • 15.6. Niu Technologies
  • 15.7. Yadea
  • 15.8. Razor
  • 15.9. Ola Electric
  • 15.10. NIU

16. Strategic Recommendations

17. About Us & Disclaimer