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1946444

雲端電子郵件安全市場－全球產業規模、佔有率、趨勢、機會與預測：部署模式、終端用戶產業、地區和競爭格局（2021-2031年）

Cloud-based Email Security Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Deployment Model, By End-user Industry, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 182 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球基於雲端的電子郵件安全市場預計將從 2025 年的 10.1 億美元成長到 2031 年的 17.3 億美元，複合年成長率為 9.38%。

該領域包含託管服務，用於篩檢傳入和傳出的通訊，旨在惡意軟體、垃圾郵件和網路釣魚等威脅進入企業網路之前將其攔截。主要成長要素包括雲端原生辦公套件的廣泛應用以及向遠端辦公模式的根本性轉變，這兩者都需要擴充性的保護措施，而這些措施不依賴傳統的網路邊界。此外，自動化網路攻擊數量的激增也加速了對強大過濾工具的需求。例如，反釣魚工作小組(APWG) 報告稱，僅在 2024 年第四季就觀察到 989,123 起釣魚攻擊，凸顯了加強防禦的緊迫性。

市場概覽
預測期 2027-2031
市場規模：2025年 10.1億美元
市場規模：2031年 17.3億美元
複合年成長率：2026-2031年 9.38%
成長最快的細分市場 金融服務業
最大的市場 北美洲

儘管市場具有巨大的成長潛力，但在資料主權和隱私合規方面仍面臨著許多挑戰。隨著企業轉向全球雲端安全解決方案，應對錯綜複雜的國際資料保護法律體系會帶來整合難題和責任問題。監管碎片化減緩了解決方案的普及，因為跨國公司必須檢驗其託管的安全供應商是否遵守當地嚴格的資料儲存和處理標準。因此，這些合規要求使得在不同地區實施標準化安全策略變得更加複雜。

市場促進因素

高級網路釣魚和勒索軟體攻擊日益頻繁，是推動全球雲端電子郵件安全市場發展的主要因素。攻擊者擴大利用合法的雲端基礎設施，部署複雜的社交工程策略，以繞過傳統的安全電子郵件閘道 (SEG)。攻擊數量和複雜性的增加迫使企業從本地硬體轉向敏捷的雲端原生解決方案，這些方案能夠提供即時威脅分析和 URL 隔離。 Fortra 在 2024 年 12 月發布的一份報告也印證了這一趨勢，該報告預測，使用合法 Cloudflare 域名的網路釣魚宣傳活動將在 2023 年至 2024 年間加倍以上，凸顯了針對來自可信來源的攻擊採取高級防禦措施的迫切需求。

第二個主要促進因素是人工智慧 (AI) 和機器學習 (ML) 的整合，用於進階威脅偵測。隨著供應商專注於應對 AI 產生的風險，這項技術正在改變市場格局。現代電子郵件安全平台利用行為 AI 來識別通訊異常，例如商業電子郵件詐騙(BEC) 的細微徵兆，而這些異常往往會被基於規則的系統所忽略。 Darktrace 於 2025 年 3 月發布的《2025 年 AI 網路安全趨勢》報告發現，78% 的受訪首席資訊安全長 (CISO) 認為 AI 賦能的威脅對其組織產生了重大影響。此外，更廣泛的數位生態系統也面臨日益成長的威脅。根據 Cloudflare 於 2025 年 1 月發布的《2024 年年度回顧》，惡意機器人流量目前佔全球網路流量的 40% 至 60%，這進一步增加了對整合雲端電子郵件安全提供的強大、自動化過濾功能的需求。

市場挑戰

全球雲端電子郵件安全市場成長的主要障礙在於資料主權和隱私合規的複雜性。法規環境區的義務，企業在採用雲端電子郵件解決方案之前必須經過嚴格而漫長的法律審查，這造成了整合障礙、延長了採購週期，並延遲了關鍵防禦措施的部署。

由於缺乏應對複雜監管要求的專業知識，這一瓶頸問題進一步加劇。根據 ISC2 2024 年的數據，67% 的組織表示面臨網路安全人才短缺。這種嚴重的人才短缺直接阻礙了市場擴張，因為人手不足的安全團隊無法應對跨多個地區合規性檢驗的額外負擔。因此，雲端服務難以快速適應不同的主權法規，導致整體採用率下降，並限制了市場的潛在覆蓋範圍。

市場趨勢

隨著攻擊者擴大利用 Microsoft Teams 和 SharePoint 等受信任平台繞過電子郵件過濾器，雲端協作套件的安全防護正在重塑市場格局。安全解決方案正在擴大其覆蓋範圍，以防止攻擊者在這些應用程式內部橫向移動，因為使用者往往會預設信任共用內容。這種演變至關重要，因為犯罪分子越來越濫用合法服務來繞過邊界防禦。例如，Abnormal Security 在 2025 年 1 月發布的 2024 年關鍵趨勢回顧報告中指出，利用被入侵的檔案共用工具繞過身份驗證的攻擊數量同比成長了 350%。為了應對這種情況，供應商正在將基於 API 的掃描功能直接整合到協作生態系統中，以消除源自標準電子郵件管道以外的威脅。

同時，業界正從一般的意識提升培訓轉向“人力風險管理 (HRM)”，這種策略強調量化行為漏洞，而非進行廣泛的教育。企業正在部署自適應平台，以審查使用者行為，識別那些不成比例地擴大攻擊面的高風險個體，從而能夠動態地干涉那些表現出粗心行為的特定員工群體。 Mimecast 於 2025 年 3 月發布的《2025 年人力風險狀況》報告強調了這種方法的必要性，指出 80% 的安全事件是由僅 8% 的員工造成的。透過將防禦重點放在這些異常個體身上，企業可以在不給整個組織帶來不必要壓力的情況下，有效地降低風險。

目錄

第1章概述

第2章調查方法

第3章執行摘要

第4章：客戶評價

第5章：全球雲端電子郵件安全市場展望

  • 市場規模及預測
    • 按金額
  • 市佔率及預測
    • 依部署模式（公有、私有、混合）
    • 依最終用戶產業（銀行、金融服務和保險、政府、IT和電信、零售）分類
    • 按地區
    • 按公司（2025 年）
  • 市場地圖

6. 北美雲端電子郵件安全市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國家分析
    • 美國
    • 加拿大
    • 墨西哥

7. 歐洲雲端電子郵件安全市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國家分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

8. 亞太地區雲端電子郵件安全市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國家分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

9. 中東和非洲雲端電子郵件安全市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東和非洲：國家分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

10. 南美洲雲端電子郵件安全市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國家分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章 市場動態

  • 促進要素
  • 任務

第12章 市場趨勢與發展

  • 併購
  • 產品發布
  • 最新進展

13. 全球雲端電子郵件安全市場：SWOT 分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的可能性
  • 供應商電力
  • 顧客權力
  • 替代品的威脅

第15章 競爭格局

  • Proofpoint
  • IRONSCALES
  • ABillionormal Security
  • Cisco Secure Email
  • Mimecast
  • Barracuda Networks
  • Microsoft Defender
  • Check Point Harmony Email & Collaboration
  • Fortinet FortiMail
  • TitanHQ Limited

第16章 策略建議

第17章：關於研究公司及免責聲明

簡介目錄
Product Code: 16251

The Global Cloud-based Email Security Market is projected to expand from USD 1.01 Billion in 2025 to USD 1.73 Billion by 2031, reflecting a CAGR of 9.38%. This sector comprises hosted services designed to screen incoming and outgoing communications, neutralizing threats like malware, spam, and phishing before they penetrate corporate networks. Primary growth factors include the widespread implementation of cloud-native office suites and the fundamental transition to remote work models, both of which necessitate scalable protection independent of traditional perimeters. Furthermore, the sheer quantity of automated cyberattacks accelerates the need for powerful filtering tools; for instance, the Anti-Phishing Working Group reported that observed phishing attacks hit 989,123 in the fourth quarter of 2024 alone, emphasizing the urgent requirement for strong defensive measures.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 1.01 Billion
Market Size 2031USD 1.73 Billion
CAGR 2026-20319.38%
Fastest Growing SegmentBFSI
Largest MarketNorth America

Despite this growth potential, the market faces substantial obstacles related to data sovereignty and privacy compliance. As enterprises roll out cloud security measures globally, maneuvering through a complicated network of international data protection laws introduces integration difficulties and liability concerns. This regulatory fragmentation frequently slows adoption, as multinational companies are required to validate that hosted security vendors adhere to rigorous local jurisdictional standards for data storage and handling. Consequently, these compliance demands complicate the enforcement of standardized security policies across diverse geographic regions.

Market Driver

The escalating frequency of sophisticated phishing and ransomware campaigns serves as the primary engine driving the Global Cloud-based Email Security Market. Attackers are increasingly exploiting legitimate cloud infrastructure and deploying advanced social engineering tactics to evade conventional Secure Email Gateways (SEGs). This rise in both attack volume and complexity compels organizations to switch from on-premise hardware to agile, cloud-native solutions that offer real-time threat analysis and URL isolation. Highlighting this trend, a December 2024 report by Fortra revealed that phishing campaigns utilizing legitimate Cloudflare domains more than doubled between 2023 and 2024, signaling a critical need for advanced defenses against attacks originating from trusted sources.

A second major driver is the integration of Artificial Intelligence and Machine Learning for advanced threat detection, which is transforming the market as vendors strive to combat AI-generated risks. Modern email security platforms utilize behavioral AI to identify communication anomalies that rule-based systems often overlook, such as subtle signs of business email compromise (BEC). In its "State of AI Cybersecurity 2025" report from March 2025, Darktrace noted that 78% of CISOs surveyed felt AI-powered threats were significantly impacting their organizations. Additionally, the broader digital ecosystem faces rising threats; Cloudflare's "2024 Year in Review" from January 2025 indicated that malicious bot traffic now constitutes 40% to 60% of global internet traffic, driving the need for the robust, automated filtering provided by integrated cloud email security.

Market Challenge

A major impediment to the growth of the Global Cloud-based Email Security Market is the intricate nature of data sovereignty and privacy compliance. The regulatory environment is highly fragmented, with various nations enforcing strict and often contradictory laws governing data storage locations and handling procedures. This situation presents a formidable barrier for multinational corporations that depend on the borderless capabilities of cloud services. To mitigate liability and ensure compliance with local jurisdictional mandates, companies must undertake rigorous and lengthy legal reviews prior to implementing cloud email solutions, creating integration hurdles that extend procurement cycles and delay the rollout of essential defenses.

This bottleneck is further exacerbated by a significant shortage of available expertise to manage these complex regulatory requirements. According to ISC2 data from 2024, 67% of organizations acknowledged a deficit in cybersecurity personnel. This acute workforce scarcity directly hinders market expansion, as understaffed security teams struggle to handle the added burden of verifying compliance across various regions. As a result, the incapacity to rapidly validate and align cloud-based services with diverse sovereignty regulations slows the overall adoption rate, thereby limiting the market's potential reach.

Market Trends

The market is being reshaped by the extension of protection to cloud collaboration suites, as attackers increasingly leverage trusted platforms such as Microsoft Teams and SharePoint to circumvent email filters. Security solutions are expanding their scope to stop lateral movement within these applications, where users typically place implicit trust in shared content. This evolution is vital as criminals exploit legitimate services to bypass perimeter defenses; for example, Abnormal Security reported in January 2025 within its review of 2024 milestones that attacks using compromised file-sharing tools to evade authentication surged by 350% year-over-year. In response, vendors are embedding API-based scanning directly into collaboration ecosystems to neutralize threats that originate outside of standard email channels.

Concurrently, the industry is shifting from generic awareness training to Human Risk Management (HRM), a strategy that emphasizes quantifying behavioral vulnerabilities rather than broad education. Organizations are adopting adaptive platforms that scrutinize user interactions to pinpoint high-risk individuals who disproportionately increase the attack surface, allowing for dynamic interventions tailored to specific workforce segments exhibiting negligent behavior. Mimecast's "The State of Human Risk 2025" report from March 2025 highlights the necessity of this approach, noting that a mere 8% of employees are responsible for 80% of security incidents. By focusing defenses on these outliers, enterprises can effectively reduce risk profiles without imposing unnecessary burdens on the entire organization.

Key Market Players

  • Proofpoint
  • IRONSCALES
  • ABillionormal Security
  • Cisco Secure Email
  • Mimecast
  • Barracuda Networks
  • Microsoft Defender
  • Check Point Harmony Email & Collaboration
  • Fortinet FortiMail
  • TitanHQ Limited

Report Scope

In this report, the Global Cloud-based Email Security Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Cloud-based Email Security Market, By Deployment Model

  • Public
  • Private
  • Hybrid

Cloud-based Email Security Market, By End-user Industry

  • BFSI
  • Government
  • IT and Telecommunications
  • Retail

Cloud-based Email Security Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Cloud-based Email Security Market.

Available Customizations:

Global Cloud-based Email Security Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Cloud-based Email Security Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Deployment Model (Public, Private, Hybrid)
    • 5.2.2. By End-user Industry (BFSI, Government, IT and Telecommunications, Retail)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Cloud-based Email Security Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Deployment Model
    • 6.2.2. By End-user Industry
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Cloud-based Email Security Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Deployment Model
        • 6.3.1.2.2. By End-user Industry
    • 6.3.2. Canada Cloud-based Email Security Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Deployment Model
        • 6.3.2.2.2. By End-user Industry
    • 6.3.3. Mexico Cloud-based Email Security Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Deployment Model
        • 6.3.3.2.2. By End-user Industry

7. Europe Cloud-based Email Security Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Deployment Model
    • 7.2.2. By End-user Industry
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Cloud-based Email Security Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Deployment Model
        • 7.3.1.2.2. By End-user Industry
    • 7.3.2. France Cloud-based Email Security Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Deployment Model
        • 7.3.2.2.2. By End-user Industry
    • 7.3.3. United Kingdom Cloud-based Email Security Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Deployment Model
        • 7.3.3.2.2. By End-user Industry
    • 7.3.4. Italy Cloud-based Email Security Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Deployment Model
        • 7.3.4.2.2. By End-user Industry
    • 7.3.5. Spain Cloud-based Email Security Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Deployment Model
        • 7.3.5.2.2. By End-user Industry

8. Asia Pacific Cloud-based Email Security Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Deployment Model
    • 8.2.2. By End-user Industry
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Cloud-based Email Security Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Deployment Model
        • 8.3.1.2.2. By End-user Industry
    • 8.3.2. India Cloud-based Email Security Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Deployment Model
        • 8.3.2.2.2. By End-user Industry
    • 8.3.3. Japan Cloud-based Email Security Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Deployment Model
        • 8.3.3.2.2. By End-user Industry
    • 8.3.4. South Korea Cloud-based Email Security Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Deployment Model
        • 8.3.4.2.2. By End-user Industry
    • 8.3.5. Australia Cloud-based Email Security Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Deployment Model
        • 8.3.5.2.2. By End-user Industry

9. Middle East & Africa Cloud-based Email Security Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Deployment Model
    • 9.2.2. By End-user Industry
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Cloud-based Email Security Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Deployment Model
        • 9.3.1.2.2. By End-user Industry
    • 9.3.2. UAE Cloud-based Email Security Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Deployment Model
        • 9.3.2.2.2. By End-user Industry
    • 9.3.3. South Africa Cloud-based Email Security Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Deployment Model
        • 9.3.3.2.2. By End-user Industry

10. South America Cloud-based Email Security Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Deployment Model
    • 10.2.2. By End-user Industry
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Cloud-based Email Security Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Deployment Model
        • 10.3.1.2.2. By End-user Industry
    • 10.3.2. Colombia Cloud-based Email Security Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Deployment Model
        • 10.3.2.2.2. By End-user Industry
    • 10.3.3. Argentina Cloud-based Email Security Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Deployment Model
        • 10.3.3.2.2. By End-user Industry

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Cloud-based Email Security Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Proofpoint
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. IRONSCALES
  • 15.3. ABillionormal Security
  • 15.4. Cisco Secure Email
  • 15.5. Mimecast
  • 15.6. Barracuda Networks
  • 15.7. Microsoft Defender
  • 15.8. Check Point Harmony Email & Collaboration
  • 15.9. Fortinet FortiMail
  • 15.10. TitanHQ Limited

16. Strategic Recommendations

17. About Us & Disclaimer